It can be a little difficult to find your way around.

Support is very responsive and helpful. Overall this is superb software, I love it.

The support team is super responsive and intent on finding solutions.

As I mentioned above because I use SKAGs this software really helps me in my ad testing process. Customer support has always been fast, responsive, and knowledgable.

One of the features I find most useful is the Quality Score reporting for auditing accounts and identifying areas for improvement.

I like the ease of use & clarity that the ad test feature provides.

It's UI is really intuitive and the testing feature is rock solid.

The posibility to set  custom variables, the tool combining data and calculating statistical probability, gives great and significant insights. Especially useful for ad testing/optimization.

Adalysis is a great tool at a great price. Save yourself the need to hire an Ad Management Company and teach yourself the basic / administer your own Ads using this tool.

N-gram analysis of search term components is great. You can also identify landing pages with low quality score and improve the situation.

It's a life saver for us. We love many other features as well including the target budget tracker, ad testing and the bid adjustments map.

I really love how the data is presented, very understandable formats - diagrams, flowcharts - all visually appealing. Will definitely keep using the tool.

I love this tool and the ease in which I can make optimizations across Google & Bing. We've used this in QBRs, Audits and every day optimizations.

We were one of the initial beta users. It has been great watching the software evolve and continually add new features and abilities as the industry changes.

They have a large repository of information but it is hard to traverse.

How easily it identifies areas to focus on in your campaigns and then quickly execute those changes. Great for PPC operations.

I am not sure if there is a dashboard that I can use to see all time results for an A/B test.

It really helps us save money quickly. Perhaps more importantly, it's easy to get extra clicks and revenue using the automated testing features.

The tool's interface is difficult to get up and going on.

Adalysis help us prioritise where to focus our attention so we can keep on delivering fantastic results year over year and month over month.

When hopping between different functions of the software you lose the filters you previously had in place and it's a pain to keep putting new or re-adding filters back in.

Great knowledge base containing video and text tutorials. Considering the amount of time it saves me it is great value for money.

Learning the various features of the software is somewhat difficult.

Adalysis is a great toolkit to save money and improve SEA performance quickly and easily.

Easy to use love the calendar. Really helps to combine all our thoughts in once place.

Zoho Social is a good platform for providing a solution for multiple social media handle in one place. A feature I liked most is scheduling posts for many coming days without any hassle.

You can schedule multi-page posts which is great. You can schedule videos, which is great.

The ease of use is the primary selling point of this app. As a new marketer, this app is intuitive, and I especially enjoy the ability to schedule posts in advance and monitor their performance.

I like the fact that it integrates into all the important social media app including Google business.

Sometimes the application would lag a bit or even glitch. I don't think that is a dealbreaker because most of the time they fixed the bugs or lag.

Zoho Social is a comprehensive platform for managing all social media activity in one place. I love the simplicity and effectiveness of the platform.

The best features that I like the most are the bulk scheduling and reports generating. Its a perfect app and does it so Professionally and easily.

And on top of everything it has got the best customer support ever encountered.

As a freelancer working on behalf of small & medium-sized charities /non-profits, this tool has been a blessing in helping to get their messages out and raise awareness.

The integration between all of Zoho's products is definitely a plus, however the user experience is easy to use and powerful with the products they present.

The only issue I am having is the inability to post multiple pictures to Instagram.

The best part about zoho is the easy of use, and the analytics that is shown about the health of the brand. Ui is probably the best and it is extremely price efficient.

Zoho as always provides excellent customer service and would always look after their customers. I am very much happy to be with Zoho.

Zoho is, so far, the leader. Their app is the most user friendly and robust with features.

I like that this software is easy to use not complicated like their competitors.

Love the reports for each channel. Responsive customer service who listens to suggestions.

Zoho was very easy to adopt without guidance from their customer support. The calendar feature is an excellent tool for visualizing posts.

It also supports more channels than any other app in its price range and has many advanced features like analytics, calendar post scheduling, content re-posting, and more.

We feel secure and in charge with the amazing tools available on Zoho. Thank you for a wonderful experience.

Overall my experience with Zoho, has been quite good. The experience is streamlined, simple to get into, easy to read, and very helpful.

It is the most economical and effective platform for managing all social networks. It is working great with reliable services.

I have a great experience with Zoho Social. I am happy with the service and product, especially, and will continue to be a customer for years.

The resizing of images and the inability to do that automatically is a pain.

The approach is consumer-friendly and easy to understand. Best analytical reports and easy to share and keep a record of.

I absolutely love the pricing and the abilities this has for scheduling and planning my social media and campaigns.

Best of the best when it comes to social media management your overall accounts will be monitored from one Zoho account.

Compared to other products in this space, Zoho Social is much easier to use, has more robust features and is more cost effective. Integration with other Zoho products is seamless.

Uploading images is difficult with mobile application it get stuck and error messages pops up sometimes. Doesn't work on my old mobile.

The best part of this software is the bulk scheduler that has built in analytics that lets you know if your post will reach your top engagers.

It is serving for a long time and giving uncountable benefits. My experience is good because of its being a user friendly tool.

Zoho Social is a nice tools, it makes you save time, effort and energy. It is a brilliant idea to get all your accounts together and manage them.

I like the ease of set up and the post creator simplicity. It is good for scaling up when you want to schedule posts and track mentions, as it is affordable.

US Dollar

Adalysis is an online marketing automation solution designed to help businesses track the performance of pay per click (PPC) campaigns on Google Ads and Bing Ads. Managers can utilize the automated check and alerts engine to review and resolve issues related to duplicate or negative keywords and ad groups with low-quality scores or no active advertisements.


With the A/B testing tool, administrators can run A/B tests across multiple ad groups using various labels, patterns or image sizes and gain insights into customers’ preferences or website actions. Adalysis comes with a performance analyzer, which enables organizations to obtain an overview of account performance and factors including budget change, quality score, bids and more.


Adalysis facilitates integration with several third-party platforms, such as Unbounce, Acquisio, SpyFu, Allin1Social and more. Pricing is available on a monthly subscription and support is extended via online measures.



LongDescription

Real-Time Analytics

Engagement Tracking

A/B Testing

Performance Management

Customizable Reports

Activity Tracking

URL Builder

Real-Time Monitoring

Multi-Campaign

Scheduled/Automated Reports

Campaign Scheduling

ROI Tracking

Campaign Segmentation

Campaign Planning

Account Alerts

Heatmaps

Performance Metrics

Bid Management

Landing Pages/Web Forms

Visual Analytics

Activity Dashboard

Alerts/Notifications

Reporting & Statistics

Data Visualization

Reminders

Advertising Management

Conversion Tracking

Keyword Tracking

Budget Management

Monitoring

Campaign Analytics

Customizable Forms

Campaign Management

Keyword Research Tools

Search/Filter

For Small Businesses

Trend Analysis

Web browser (OS agnostic)

Pricing is based on an aggregate spend.

Up to $50k - $99 per month
Up to $150k - $199 per month
Up to $250k - $249 per month
Up to $500k - $499 per month

Email/Help Desk

FAQs/Forum

Knowledge Base

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Adalysis

Live Online

Webinars

Documentation

Videos

Euro

Zoho Social is a holistic social media management tool that lets you effortlessly expand and grow your social media presence from one platform. Zoho Social supports major social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, GMB (Google My Business), and TikTok (not available for India due to the ongoing regulatory restrictions on the platform). Zoho Social's major features include scheduling, monitoring, collaboration, and analytics. Below is a brief overview of what each of the features covers:

1) Scheduling
Schedule, preview, and reschedule posts with Zoho Social. Schedule multiple posts in one go with bulk scheduling or plan your content mix with the content calendar feature and save time. Zoho Social makes rescheduling hassle free; all you need to do is drag and drop.

2) Monitor
Stay on top of every mention or discussion around your brand using the Social Monitor feature. It lets you create specific listening columns for hashtags, mentions, and more to help you track who has engaged with your brand from live streams and respond directly to messages.
 
3) Collaborate
Coordinating between teams for your social media marketing activities is the most significant practice a business or agency should prioritize. With Zoho Social, you can define workflows to manage content drafts, assign roles to ensure responsible team members are involved whenever required, and initiate team discussions to stay on track with your brand's social media marketing plans.
 
4) Analytics
With Zoho Social's powerful analytics feature, you can have a clear understanding of how your brand is performing on social media. You can also get channel-specific insights to help you drill down important data such as demographics. You can view stats, get metrics, generate customized reports, and schedule automated reports at a desired frequency. 

Zoho Social Agency version
           
Zoho Social also comes with an Agency plan that is built around specific agency requirements to help manage social media profiles for client needs. Here are some feature highlights:

1) A unique dashboard that lets you see all your clients' social media accounts in one place.
2) Manage multiple clients as brands.
3) Invite teams to collaborate and work together. You can also add clients to discussions to ensure they are always informed.
4) Schedule posts with the help of a content calendar and SmartQ. Zoho Social's SmartQ is of a standout feature that predicts the best time for you to post.
5) Monitor activity and view who has engaged with your brand. You can also research trends.
6) View and generate custom reports by choosing metrics that matter for your brand.
 
Integration

The feasibility to integrate multiple products with Zoho Social eases the burden of shifting across for other activities. Zoho Social enables you to integrate with Zoho CRM, making it easy to coordinate between your sales and marketing teams. You can also integrate with Zoho Desk to stay in sync with customer support. Along with these integrations, you can also integrate with Canva to easily design graphics.


Multi-Channel Marketing

Multi-Channel Management

Mobile Alerts

Customer Segmentation

Brand Tracking

Multi-Account Management

Sentiment Analysis

Calendar Management

Automated Publishing

Collaboration Tools

Contact Management

Content Management

Mobile Access

Social Media Monitoring

Dashboard Creation

Multi-Channel Data Collection

Real Time Data

Social Media Integration

Real-Time Notifications

Automated Scheduling

Chat/Messaging

Dashboard

Real Time Reporting

Customer Engagement

Reporting/Analytics

Post Scheduling

Social Promotion

Tagging

Keyword Filtering

@mentions

Digital Asset Management

Brand Guidelines

User Profiles

Lead Capture

Contact Database

Multi-Channel Campaigns

Campaign Tracking

FREE: includes 1 team member, 1 brand, default Zoho Social URL shortener, and zShare browser plugin.
 
Standard: $15/month (or $10/month when billed annually) for 2 team members, 1 brand (7 channels), 6 social channels (1 Twitter profile, 1 Instagram profile, 1 Facebook page, 1 LinkedIn company page, 1 LinkedIn profile, and 1 Google My Business listing.), and standard features.
 
PROFESSIONAL: $35/month (or $25/month when billed annually) for 3 team members, 1 brand (7 channels), 8 social channels, Standard features + publishing calendar, custom audience targeting, bulk scheduler, and more.
 
AGENCY: $275/month (or $200/month when billed annually) for 10 brands (60 channels), 5 team members, Professional features + agency name, logo, favicon, and custom domain, personalized client invite emails, agency-branded reports, and more.
 
AGENCY PLUS: $400/month (or $300/month when billed annually) for 20 brands (120 channels)
5 team members, and all Agency features.

Adalysis vs Zoho Social

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