Adobe Analytics vs Marketo Engage

RATING:

4.5

(224)

Adobe Analytics has 224 reviews and a rating of 4.48 / 5 stars vs Marketo Engage which has 700 reviews and a rating of 4.26 / 5 stars. Compare the similarities and differences between software options with real user reviews focused on features, ease of use, customer service, and value for money.

Overall Rating
4.5 (224)
4.3 (700)
Ease-of-Use
4 / 5
4 / 5
Value for Money
4 / 5
4 / 5
Customer Support
4 / 5
4 / 5
Functionality
4.5 / 5
4.5 / 5
Last Review Written
April 10, 2024
April 17, 2024
Pros/Cons
  • Pros

  • Overall I have liked this software program so far- I am big on Customer Service and this would be a great way for us to better understand and serve our Customers.
  • Adobe has been known for catering to the creative community and continues to do so but incorporating data visual storytelling into the mix.
  • Cons

  • The cost is really the worst thing about the software. It is really expensive and if you don't take the time and effort to really learn the program, you're wasting your money.
  • This delay is very annoying. No search capability of its own exist in this tool.
Read all user reviews
  • Pros

  • I couldn’t be more happy with this software. My sales have increased dramatically and the quality has improved as well.
  • I uses this platform very often to run my different marketing automation campaigns. Their multiple automation features like sequencing the campaign is amazing.
  • Cons

  • I occasionally have issues with email formatting and these problems are very hard to fix.
  • UI is bad, and Marketo Sky will help fix this, but it's taking forever for Marketo Sky to get to a point where I can actually use it. Many features do cost extra but you can pick and choose.
Read all user reviews
Pricing Range
$
$
$
$
$
$
$
$
$
$
Product Demo
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FrontRunners

The top products based on usability and customer satisfaction, as rated by user reviews. Check out our full methodology description for more detail.

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FrontRunners

2023

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Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployments
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Support
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos