All Adobe Campaign Reviews
1-25 of 165 Reviews
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Gautam
Verified reviewer
Entertainment, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
3
FUNCTIONALITY
3
Reviewed July 2020
"It controls you all the time in marketing or advertising."
Controls marketing or advertising campaigns to identify customers and allow for direct communication.
PROSUsed to work, edit and follow ads on channels. You can use it to send private messages with your preferences and needs. It helps you create operational reports to track campaign impact and find solutions.
CONSHowever, every time I've had trouble using this software, I've had trouble getting customer service support. Emails a lot of time to respond to and resolve emails.
Samuel
Computer Software, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed May 2023
How to track your business
Ease to useCompatible with other softwares
CONSLimited to certain language which makes difficult other users to access
Shaun
Verified reviewer
Retail, 51-200 employees
Used daily for more than 2 years
OVERALL RATING:
1
EASE OF USE
1
VALUE FOR MONEY
1
CUSTOMER SUPPORT
1
FUNCTIONALITY
1
Reviewed May 2021
Over-promised; not delivered in the slightest!
The most unresponsive, disdainful, anti-client service organisation we have ever dealt with.
PROSnothing at all. It turned out to be an extremely expensive batch-and-bash email platform.
CONSDreadful implementation; links between different modules didn't work; sophisticated segmentation never worked in 2 years. An extremely expensive white elephant.
Reason for choosing Adobe Campaign
apparent service benefits which were ultimately just not true.
Reasons for switching to Adobe Campaign
We bought Adobe's sales pitch regarding how targetted we could become in terms of personalisation of marketing messages and understanding of our consumers. That was all rubbish after 2 years of complete failure by Adobe.
Amanda
Verified reviewer
Staffing and Recruiting, 1,001-5,000 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed August 2019
Most helpful email marketing tool
Adobe Campaign is a powerful tool for any agency that needs to overcome numerous similar advertising campaigns. I can say it is world's leading program.
PROSIts main feature is automating marketing public services. I can attach several files at a time and still send heavy sized documents in fraction of seconds. I am having great experience with it because it keeps everything well organized.
CONSThe price is high, but in view of the brand name and the fantastic functionality, it’s not a big deal but not good for small marketing departments.
Emily Yohanna
Verified reviewer
Used less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed June 2018
It is a program that allows you to manage marketing or advertising campaigns controlling every step.
Is the best tool to have control of advertising campaigns helps detect users or customers and allows direct contact with them.
PROSThis platform allows me to create, execute and follow advertising campaigns on channels, you can send messages and send private messages with new profile options, your preferences and needs. Put the ability to safely select the right audience to send the expected message. At the same time it allows you to create operational reports to track the impact of the campaign and pilot your solution.
CONSI really do not see cons in the program I have been using it for a while and each version outperforms the other, excellent tool for marketing management.
Lenee
Verified reviewer
Mining & Metals, 1,001-5,000 employees
Used less than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed August 2019
Versatile and effective product
Adobe Campaign is a strong tool for modern digitalizes agencies and organizations that appreciate effective planning and management of email marketing campaigns. I would say it provides standard services.
PROSAdobe Campaign is a set of solutions that help me to manage my company information and monitor the performance of my cross-channel campaigns from single platform. It has been the perfect tool that provides reliable services with advanced features.
CONSAdobe campaign is providing amazing services and let us not face any issue. I really like the way it manages all the functions and develop them in efficient ways.
Joshua
Verified reviewer
Entertainment, 1 employee
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed January 2021
ADOBE CAMPAIGN REVIEW
Adobe Campaign has made it easy for me to track performance. Helps me to make good decisions. i have no regrets using this software even though i think there is still room for improvement
PROSYou can use this to send private messages. Creating reports is very effective because this software makes it possible to track how well a campaign is doing and even to know the best productive marketing systems. you can use this software to track various CRM activities. Communication ability is also top notch.
CONSIt is very complicated if you are a beginner. It is slow when there are a lot of processes going on at a time. Takes time to get used to the interface.
Heather
Verified reviewer
Information Technology and Services, 501-1,000 employees
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed March 2021
Best Marketing product
I can happily say that I have had great moment from the time I started using this great product. It has led to faster growth of our company and empowered our marketing and sales team effectively.
PROSThis great product enables us to send email with advertisement of our products and services to our customers regularly. We are able to monitor our customers journey and heed to fulfil their needs.
CONSI have never experienced any challenging situation from the performance of this platform since we deployed it in our organization.
Shannon
Verified reviewer
Computer Software, 51-200 employees
Used daily for less than 6 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed March 2018
Once you take the dive into Adobe, it is so worth it!
Adobe Marketing Cloud is great for creating, customizing, and keeping track of all of your content across different marketing channels. You can make each piece of content customized and personal, and because it is all on Adobe, everything talks to each other and connects well.
CONSI don't think this is an issue with my computer since it is new, but opening up Adobe programs always takes a good 10-20 seconds. I know this is minor, but sometimes when you need to create or check something QUICK, Adobe lags a bit.
wava
Financial Services, 501-1,000 employees
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed September 2023
social media marketing
I use to market my projects and business.
PROSAdobe compaign is easy to use to create campaigns for social media and email marketing.
CONSIntegrates with social media such as Facebook to improve on marketing
Imelda
11-50 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed January 2019
Attract more B2B clients with great brochures and Ads
It's a great application for sending agreement documents online. The PDF and Esignature help me accomplish my admin tasks easily and effectively. It simplifies the process which allows me to serve more clients. I often use Adobe Marketing Cloud for my Marketing campaign because the features allow you to create marketing brochures and newsletters that fit your target thus more customer engagement. In one tool, you can easily manage your email, ads, and campaign brochures. Its templates and content have designs suitable for businesses and professionals.
CONSThe pricing can be costly but it is a good investment because of quality of its digital content. There are tools for marketing that can be at no cost but what you if you would compare, this software would attract more clients for your business.
Alicia
Electrical/Electronic Manufacturing, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed November 2017
Intuitive program
I really like how there is so much possibility with this project. Whether for work or for personal use, there are a variety of features for every need. The program is also quite easy to use, and there are so many resources out there to help research something if I don't know how to do it.
CONSThe program is quite complicated and it can be hard to figure out simple tasks without looking up how to do it.
Divya
Consumer Electronics, 501-1,000 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
4
FUNCTIONALITY
5
Reviewed October 2018
Adobe E-sign
I use adobe e-sign to send new hire documents to all new employees and this software is very convenient and easy to use. You can attach multiple documents at the same time and still send heavy sized files in fraction of seconds. You can store multiple templates to the library and can send documents to multiple people at the same time thru mega sign feature.
CONSA little complicated dashboard since they highlight all the features of the product on a single page.
Cameron
Construction, 2-10 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
FUNCTIONALITY
5
Reviewed March 2018
The best and easiest and safest even above focusing and very close b
No it should be offers on all the sights
PROSThat the security cription and the lease of use .all the others in had problem with under standing how to use it and know I did it right
CONSNone really it will run my crimped messages in my office very well set up .no hidden clauses
Patrick
Electrical/Electronic Manufacturing, 11-50 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
FUNCTIONALITY
5
Reviewed July 2017
Adobe Marketing Cloud is powerful
We have used Adobe Marketing Cloud to make our marketing content uniformly on-brand across different channels. It has greatly improved our workflows and helped our teams deliver exception content on time and beyond expectation.
CONSWe found that the onboarding process was slow at first. Some of our designers wanted to work exclusively within the Creative Cloud initially. However, once we cleared these initial hurdles, we have been very pleased with the results.
Alisa
2-10 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
3
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed February 2018
Newbie is unlikely to understand independently
It's just an instrument, and the result depends on how skillfully it is to use it. I am helped by many years of experience in the IT field. I would not recommend this program to a newcomer. Still, 100% it will not work for him.
CONSThe main disadvantage is that you need to know English for a full-time job. The program does not have a very friendly interface, and to use it, you need to be really professional.
Maya
E-Learning, 51-200 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed December 2019
Conveniently track projects
At Adobe Campaign, I like visual analytics. After creating a project, I easily track the steps. All statistics get to my personal account. I also liked the ability to personalize email newsletters.
CONSI work as a teacher, and Adobe Campaign is more of a marketing tool. I would switch to a program more suitable for my tasks, but the authorities are against it.
Maksym
Computer Software, 201-500 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
3
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed January 2019
Great tool for marketing analysis
With Adobe Campaign, I had the opportunity to create excellent campaigns. Excellent integration with CRM software. It is possible to attach several documents simultaneously.
CONSTo find out how to fully use the software, I had to look through a lot of educational materials on YouTube, which required a considerable amount of time.
Jonathan
Hospitality, 11-50 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed June 2017
Another amazing Adobe Product!
This program is very detailed and allows the user/users to connect, share and review content. The whole team can see what portions each team member has been assigned, as well as progress throughout a project.
CONSThere is a bit of a learning curve to this software. It may take some time for your team to get used to the workflow, etc.
Anonymous
51-200 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
3
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
3
Reviewed June 2018
Overall, great tool that solves almost all of our needs for the email marketing channel.
The level of granularity that can be achieved in our workflows has been a huge improvement for us. We now have much more flexibility in how we choose to run and trigger our automated campaigns.
CONSMuch steeper learning curve coming from a more user-friendly interface. Pretty buggy from time to time.
Nidhi
Internet, 201-500 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
3
FUNCTIONALITY
5
Reviewed November 2020
A good Adobe product.
Campaign works nicely with other Adobe products . It helps you centralize your work and distribute tasks .You can also schedule marketing outreaches in advance ,very useful .
CONSAs with most things Adobe, Campaign could be less expensive .
Aamir
Hospitality, 5,001-10,000 employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed June 2017
Creative Package in One
The Adobe Cloud softwares are faster and leaner, with a more modern interface, a new Developer Workspace, and an intuitive experience for marketing and designers who design and market their product.
CONSSubscription costs........over the years the price will be more expensive than a perpetual license.
laura
Retail, 51-200 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed April 2019
Great cloud service for marketers
Overall, its a great cloud service specially for working with groups
PROSi can easly find and modify any digital assets all in the same place. Can interconnect all the files so that it can be easier to use. Its great for sharing files and working with you group, in the marketing word we are constantly under pressure because of the clients, this tools helps sooth it out.
CONSjust that sometimes it gets tricky to use
aaron
Marketing and Advertising, 2-10 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
FUNCTIONALITY
5
Reviewed December 2017
excellent
fantastic product, gives me everything I need to successfully market my business online, highly recommended
CONSsome of the features are a little hard to work out, but there are plenty of tutorials online to help you
Nitya
Verified reviewer
Information Technology and Services, 51-200 employees
Used daily for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
3
FUNCTIONALITY
5
Reviewed June 2022
An omnichannel marketing tool powered by Adobe AI
Using Adobe Campaign you can create omni channel campaign that are very effective in terms of user engagement and retention. Adobe Campaign allow us to analyze your data in an impressive and best way to segment the user data. With Adobe campaign we can automate the entire campaign life cycle.
CONSWe need proper training executing marketing campaign for the first time users. There are only limited numbers of pre built templates available in their library.