Adobe Campaign has made it easy for me to track performance. Helps me to make good decisions.

Most of the marketing tasks we conduct through the Adobe Campaign. The platform is best suited for email marketing and SMM, but it does a good job with the rest of the tasks.

Lots of bugs, lack of proper documentation and tutorials makes it difficult for users to achieve the results we ultimately need to.

It helps you centralize your work and distribute tasks. You can also schedule marketing outreaches in advance ,very useful.

I have nothing that has proved to be a problem thus far.

More complex than I would have liked... but that comes with the territory.

The interface is friendly, the features are well organized, and marketing staff has the opportunity to perform tasks in a more creative way.

This software can be a bit convoluted with options making learning this software difficult.

Adobe Marketing Cloud is great for marketers. You have the ability to create campaigns and centralize information.

Adobe campaign is a creative software for your business.

A great cross channel marketing solution to automate email, mobile, social, whatever you need online. Plus it is easy to integrate with your other adobe tools.

Lastly, Adobe support is pretty good. We have used multiple Adobe products in the past and never had issues with their support team.

Adobe Campaign begins to slow down after two hours of work. From whatever computer I go, the problem remains.

I used this primarily to test it out for one campaign and felt it was solid. I felt it was easy to use.

It's easy to use, the interface is instinctive and provide the solutions for my company clients improving costumer experience.

Ability to manage large number of campaigns. Easy to switch to different campaigns that we desire.

Usually one says this in a negative light, but this is definitely worth the price. It is one of the most well encompassing platforms out there and can target extremely fine markets.

For any real marketing department, this is a comprehensive suite and a must have. The capabilities are amazing and worth learning.

I can make the workflow as simple or complex as I would like. Along with this, pairing this software with other tools in the adobe cloud(such as analytics) is quite helpful for various projects.

Excellent platform with excellent integration.

If you're not a developer, it can be difficult to use it as sometimes it requires coding, SQL, etc.

Did not like the dashboard and f we lt the overall functionality was spoilt by the time wasted tryinch ti work out what i was doing.

Has so many features and ways to reach costumers, provide what they need, once you are able to know your way around the app is so fantastic, only need to work once and them just press send.

However, every time I've had trouble using this software, I've had trouble getting customer service support.

Sometimes when working with an application, there are some problems in sound reproduction.

It's complicated and has a steep learning curve. However, it is definitely worth the investment.

You can use this software to track  various CRM activities. Communication ability is also top notch.

All statistics get to my personal account. I also liked the ability to personalize email newsletters.

Several users complained about this. Cant Understand error messages.

This product is the best for analytics, its easy to use and even if you have a hard time figuring it out they have a team ready to help and google is always a great resource.

With Adobe Campaign, I had the opportunity to create excellent campaigns. Excellent integration with CRM software.

Seamless integration with third party tools like SFDC, Dynamics CRM. Web tracking and automated workflows are some of the features that I really love about this product.

I love Autopilot journeys and campaigns. I like the way how you onboard new users.

Excellent, their customer service provides just that. They are knowledgeable and very responsive.

I loved how easy it was to create a campaign and get a feel for what was going to happen and when. A fantastic tool for starting out.

The software needs more integrations to be built. Right now they integrate with very limited number of applications which can be a challenge syncing data across platforms.

Great platform, easy to learn and use, engaging for the team, awesome customer support, truly helpful content.

A great tool, with great visual cues, powerful automation and integrations.

It's very easy to understand and to set up. There a lot of connections with other platforms such ad Google Ads Facebook and CRMs.

The visual journey builder is amazing. I tried all of the different marketing automation tools and AutoPilot was the clear winner.

I think the ideal scenario is for small and medium businesses with growing marketing teams, especially since their cost becomes much more accessible than applications like Marketo.

It gave us sophisticated contact-tracking, marketing automation and Salesforce integration inside of a pleasant UI with tools that were easy to understand.

After contacting AutoPilot multiple times, they refused to acknowledge how ridiculous this was. Instead they recommended to.

However, it's also super powerful. We've pluged in Salesforce, several different databases, and our customer support system, and using the fun shapes on the Journeys page.

We've used Autopilot for about a year now at Golden Gate Wine Co. in Hong Kong. We found it easy to use, flexible and rich in ways to segment, reach, follow-up and gain customers.

Autopilot has done an amazing job of making the building of the workflows collaborative as well.

The email, CRM, Slack integrations are all easy to set up and use as well.

We use Autopilot for Marketing Automation, this is really helpful in building the flows and defining the communication. This can easily be the all in one tool.

I've used others before, including Infusionsoft, MailChimp, and Intercom - Autopilot is a great product, with an attractive price point, that offers just the right amount of features, in my opinion.

After one year with this app, I found only one thing that makes me mad - preview is much different than the real email.

AutoPilot is an amazing piece of software, it just works and works well. They achieve exactly what they promise and it is a joyful user experience.

You’ve lost us as customers, because it’s utterly absurd how much of our time and money you wasted over such a short-sighted pricing policy.

Autopilot is really good to get you thinking about user journeys and how your customers should be getting information through your funnel.

US Dollar

Adobe Campaign is a marketing automation platform used in email automation, delivery and reporting. It allows users to create, coordinate and deliver dynamic campaigns through emails, mobile platforms and offline channels.


Adobe Campaign’s key features include email management, cross-channel marketing, segmentation and targeting. Its segmentation and targeting feature provide Adobe Analytics integration, audience segmentation, customer profiles, data connectors and federated data access. The platform’s cross-channel marketing comes with campaign management, campaign reporting, direct mail, email reporting, offer management, preference centers, SMS and push notification tools.


Adobe Campaign also offers multilingual email support to adjust and translate email content based on preferences. The platform integrates with Adobe Analytics, Adobe Experience Cloud and Creative Cloud. Its Adobe Analytics’ integration allows users to conduct cross-channel reporting and understand post-click attribution.



LongDescription

Engagement Tracking

AB Testing

Sales Analytics

Customer Surveys

Multi-Channel Marketing

Social Marketing

Email Monitoring

Multi-Channel Management

Lead Capture

Multi-Channel Campaigns

Drip Campaigns

Marketing Calendar

Campaign Tracking

Lead Distribution

Projections

Multi-Campaign

Pipeline Management

Customer Database

Customizable Fields

Collaboration Tools

Campaign Scheduling

Social Performance Management

Template Management

ROI Tracking

Email Campaign Management

Campaign Planning

Subscriber Management

Contact Management

Content Management

Lead Management

Conversion Rate Optimization

Email Marketing

Mobile Access

List Management

Multi-Channel Data Collection

Performance Metrics

Channel Management

Multi-Channel Communication

Marketing Automation

Landing Pages/Web Forms

Lead Segmentation

Customizable CTAs

Workflow Management

Source Tracking

Requirements-Based Testing

Dynamic Content

Event Triggered Actions

CAN SPAM Compliance

Reporting & Statistics

Move & Copy

Segmentation

Website Visitor Tracking

WYSIWYG Editor

Image Library

Conversion Tracking

Lead Nurturing

Response Management

Interaction Tracking

Mobile Optimized Emails

Spam Blocker

Asset Lifecycle Management

Reporting/Analytics

Contact Database

Monitoring

Campaign Analytics

Lead Qualification

Post Scheduling

Customizable Forms

Parameterized Testing

Client Management

Social Promotion

Auto-Responders

Third-Party Integrations

Live Chat

Campaign Management

Search Marketing

Document Management

Prospecting Tools

Multivariate Testing

Windows 7

Windows Vista

Windows XP

Mac OS

Web browser (OS agnostic)

Windows 2000

Windows 8

Windows 10

Contact Adobe directly for pricing information.

Email/Help Desk

FAQs/Forum

Knowledge Base

24/7 (Live Rep)

Chat

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Adobe Campaign

In Person

Live Online

Webinars

Documentation

Videos

Build journeys that drive revenue. Your customer data, marketing automation & analytics, together. 

Since 2015, Ortto has empowered over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a powerful suite of BI tools. The teams at Microsoft, Bltly, Typeform, LiveChat, Greenpeace and Patreon create remarkable customer journeys with Ortto.



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