Adobe Campaign has made it easy for me to track performance. Helps me to make good decisions.

Most of the marketing tasks we conduct through the Adobe Campaign. The platform is best suited for email marketing and SMM, but it does a good job with the rest of the tasks.

Lots of bugs, lack of proper documentation and tutorials makes it difficult for users to achieve the results we ultimately need to.

It helps you centralize your work and distribute tasks. You can also schedule marketing outreaches in advance ,very useful.

I have nothing that has proved to be a problem thus far.

More complex than I would have liked... but that comes with the territory.

The interface is friendly, the features are well organized, and marketing staff has the opportunity to perform tasks in a more creative way.

This software can be a bit convoluted with options making learning this software difficult.

Adobe Marketing Cloud is great for marketers. You have the ability to create campaigns and centralize information.

Adobe campaign is a creative software for your business.

A great cross channel marketing solution to automate email, mobile, social, whatever you need online. Plus it is easy to integrate with your other adobe tools.

Lastly, Adobe support is pretty good. We have used multiple Adobe products in the past and never had issues with their support team.

Adobe Campaign begins to slow down after two hours of work. From whatever computer I go, the problem remains.

I used this primarily to test it out for one campaign and felt it was solid. I felt it was easy to use.

It's easy to use, the interface is instinctive and provide the solutions for my company clients improving costumer experience.

Ability to manage large number of campaigns. Easy to switch to different campaigns that we desire.

Usually one says this in a negative light, but this is definitely worth the price. It is one of the most well encompassing platforms out there and can target extremely fine markets.

For any real marketing department, this is a comprehensive suite and a must have. The capabilities are amazing and worth learning.

I can make the workflow as simple or complex as I would like. Along with this, pairing this software with other tools in the adobe cloud(such as analytics) is quite helpful for various projects.

Excellent platform with excellent integration.

If you're not a developer, it can be difficult to use it as sometimes it requires coding, SQL, etc.

Did not like the dashboard and f we lt the overall functionality was spoilt by the time wasted tryinch ti work out what i was doing.

Has so many features and ways to reach costumers, provide what they need, once you are able to know your way around the app is so fantastic, only need to work once and them just press send.

However, every time I've had trouble using this software, I've had trouble getting customer service support.

Sometimes when working with an application, there are some problems in sound reproduction.

It's complicated and has a steep learning curve. However, it is definitely worth the investment.

You can use this software to track  various CRM activities. Communication ability is also top notch.

All statistics get to my personal account. I also liked the ability to personalize email newsletters.

Several users complained about this. Cant Understand error messages.

This product is the best for analytics, its easy to use and even if you have a hard time figuring it out they have a team ready to help and google is always a great resource.

With Adobe Campaign, I had the opportunity to create excellent campaigns. Excellent integration with CRM software.

Seamless integration with third party tools like SFDC, Dynamics CRM. Web tracking and automated workflows are some of the features that I really love about this product.

Don’t think I have ever left a review before so that gives you some indication of how amazing mailerlite and their support team are. Very helpful and quick to respond.

The design options and templates are very good. Very good analytics and very easy to import mailing lists.

Also, the customer service is quick, responsive, kind, and great to work with.

There was a recent crash of the entire site which was very frustrating because there was no way to access my account.

Unlimited emails are great for an ecom business like ours, and the automation is essential for us (it's the main reason we switched from HubSpot, which cost literally 10x more to include automation).

For me, the automation and the connection to Jotform via zapier is very helpful.

We predict great future for mailerlite and we cannot wait to see it grow! thank you mailerlite for offering better services and integration for our customers and our website! we love you.

I really enjoy this platform, I think is the best I have encountered I have tried constant contact and Mailchimp but Mailerlite is my favourite.

My experience with their lack of support has left a bad taste in my mouth, however.

The open rate on the newsletter is lower than it should be, a problem due to Mailerlite's servers getting blacklisted from time to time. It's rather frustrating when that happens.

I found the customer service very helpful when I ran into difficulties which really like I also enjoyed how simple is to use to design newsletter with this platform.

Pretty much self-explanatory. I needed a little help to attach it to my website and was grateful for excellent customer support.

The help library is rich in short but thorough instructions, not only for the functions but even more important - with the best practices for achieving the goals.

I love the commitment to service. Customer support is helpful and prioritizes my questions.

So friendly and helpful. Quick response time and comprehensive answers.

US Dollar

Adobe Campaign is a marketing automation platform used in email automation, delivery and reporting. It allows users to create, coordinate and deliver dynamic campaigns through emails, mobile platforms and offline channels.


Adobe Campaign’s key features include email management, cross-channel marketing, segmentation and targeting. Its segmentation and targeting feature provide Adobe Analytics integration, audience segmentation, customer profiles, data connectors and federated data access. The platform’s cross-channel marketing comes with campaign management, campaign reporting, direct mail, email reporting, offer management, preference centers, SMS and push notification tools.


Adobe Campaign also offers multilingual email support to adjust and translate email content based on preferences. The platform integrates with Adobe Analytics, Adobe Experience Cloud and Creative Cloud. Its Adobe Analytics’ integration allows users to conduct cross-channel reporting and understand post-click attribution.



LongDescription

Engagement Tracking

AB Testing

Sales Analytics

Customer Surveys

Multi-Channel Marketing

Social Marketing

Email Monitoring

Multi-Channel Management

Lead Capture

Multi-Channel Campaigns

Drip Campaigns

Marketing Calendar

Campaign Tracking

Lead Distribution

Projections

Multi-Campaign

Pipeline Management

Customer Database

Customizable Fields

Collaboration Tools

Campaign Scheduling

Social Performance Management

Template Management

ROI Tracking

Email Campaign Management

Campaign Planning

Subscriber Management

Contact Management

Content Management

Lead Management

Conversion Rate Optimization

Email Marketing

Mobile Access

List Management

Multi-Channel Data Collection

Performance Metrics

Channel Management

Multi-Channel Communication

Marketing Automation

Landing Pages/Web Forms

Lead Segmentation

Customizable CTAs

Workflow Management

Source Tracking

Requirements-Based Testing

Dynamic Content

Event Triggered Actions

CAN SPAM Compliance

Reporting & Statistics

Move & Copy

Segmentation

Website Visitor Tracking

WYSIWYG Editor

Image Library

Conversion Tracking

Lead Nurturing

Response Management

Interaction Tracking

Mobile Optimized Emails

Spam Blocker

Asset Lifecycle Management

Reporting/Analytics

Contact Database

Monitoring

Campaign Analytics

Lead Qualification

Post Scheduling

Customizable Forms

Parameterized Testing

Client Management

Social Promotion

Auto-Responders

Third-Party Integrations

Live Chat

Campaign Management

Search Marketing

Document Management

Prospecting Tools

Multivariate Testing

Windows 7

Windows Vista

Windows XP

Mac OS

Web browser (OS agnostic)

Windows 2000

Windows 8

Windows 10

Contact Adobe directly for pricing information.

Email/Help Desk

FAQs/Forum

Knowledge Base

24/7 (Live Rep)

Chat

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Adobe Campaign

In Person

Live Online

Webinars

Documentation

Videos

MailerLite is a cloud-based email marketing solution. Key features include campaign reporting, email automation, subscriber list management and result tracking.


The solution helps users to design email campaigns in the form of newsletters. A drag and drop editor enables users to design and create content by adding text, images, videos and social media links. Subscriber management features let users create and upload subscriber lists in CSV, TXT and Excel format. Users can store recipient contact information including email addresses, phone numbers, cities and countries.


Users can track recipient activity, including the number of emails viewed and clicked, the number of unsubscribed recipients, spam complaints and bounce rates. MailerLite also helps users design workflows that can include custom email addresses, dates and times. The solution also helps users track workflow status on a periodic basis. Monthly and annual subscriptions are available. Support is offered via email and 24/7 live chat. 



Real-Time Analytics

A/B Testing

Activity Tracking

SEO Management

Customer Segmentation

Subscription Management

Real-Time Monitoring

Responsive Web Design

Audience Targeting

Geolocation

Data Import/Export

Campaign Segmentation

Email Tracking

Lead Generation

Email Templates

Email Distribution

Form Builder

Real Time Data

Click Tracking

Social Media Integration

Forms Management

Email Management

Visual Analytics

Customization

Activity Dashboard

Alerts/Notifications

CAN-SPAM Compliance

Customizable Templates

Team Management

Web Forms

Website Management

Mobile-Optimized Email

Real Time Reporting

Customizable Branding

Mailing List Management

Website Publishing Options

Drag & Drop

Autoresponders

Location Tracking

Design Management

For Small Businesses

Real-Time Notifications

Mobile App

Personalization

Growing Business plan is $10 for 3 users. 
Free plan, growing and advanced with extra features.

https://www.mailerlite.com/pricing 

Adobe Campaign vs MailerLite

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