Ahrefs

RATING:

4.73

(494)

About Ahrefs

Ahrefs is a suite of SEO tools that familiarizes users with the ins and outs of content marketing. It helps users do competitor research to determine high-ranking PPC keywords, backlink approach and more. The provided overview of competitor’s strategies helps users formulate new strategies accordingly. Ahrefs provides users with a backlink tool to create additional links for blogs or websites. Users will also get to know the impact of existing backlinks on their current website. With on-page analysis, you can analyse a link based on target keywords. The suite audits each page of the site and detects potential problems that may influence the site’s ranking. The keyword analysis tool helps you find appropriate keywords for your content that will drive increased ...

Ahrefs Pricing

Ahrefs Webmaster Tools are free for any website owner and consist of Site Audit and Site Explorer tools. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. Monthly subscriptions starting at $99/month (personal) and $999/month (agency). Annual subscriptions starting at $82/month (personal) and $832/month (agency). A 7-day trial is available for $7.

Starting price: 

$99.00 per month

Free trial: 

Not Available

Free version: 

Available

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Ahrefs Reviews

Overall Rating

4.73

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Ahrefs

1 - 5 of 489 Reviews

Kyle

2 - 10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed October 2022

Dig DEEPER into Google Data & Find SEO Gold!

User Profile

Hasan

Verified reviewer

Computer Software, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed July 2022

The most feature-rich SEO tool

They have a solution for whatever need you might have. And if they don't have it yet, you can expect them to develop it soon. Ahrefs is the most powerful tool for SEOs who focus on backlinks, while it's more than enough for people who are trying to maintain their website, come up with new keywords to write about, and have an eye on the competition.

PROS

It's an all-in-one solution for your website SEO. Apparently, they have the most active crawler among all SEO tools, and they cover everything you need from your site's technical performance to keywords, backlinks, etc. Ahrefs focus on educating the community is a big bonus. If you're keen on starting your SEO career, or improving your website SEO, Ahrefs is the only tool you need.

CONS

Unlike some other competitors like Moz, they don't have solutions for local SEO. Also their new pricing is slightly less affordable. I wish they had a Lite package for SMBs too.

Reason for choosing Ahrefs

More precise data that is regularly updated - better company direction - faster solution development.

Vendor Response

Kudos, Hasan! Just recently we started recognizing Local Packs in SERP, which can help with your local SEO efforts (if you don't already count the Rank Tracker, which allows you to monitor keyword rankings on a location basis). Hope this helps!

Replied July 2022

User Profile

Mike

Verified reviewer

Marketing and Advertising, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2022

AHrefs for me still the KING for SEO research and a big plus in backlink research

For our team this tool saved us ALOT of time, i was able to teach translators also to work with this tool to do specific keyword research for their country. And the training was needed because overall it's not a "easy tool" but a professional tool. That will cover all the needs of SEO/SEA/SEM experts.

PROS

There are many tools on the markt, but Ahrefs gives you all the things you need to do a in depth SEO research. We have been using is for competition/keyword and backlink research for multiple countries and with the data we where able make the best content and tweaks needed.

CONS

The made some big changes on the subscriptions, we still have legacy but if we change we would LOSE alot of options... For us it would be a downgrade... Also keyword tracking can become PRICY when you want to track more then 5000 keywords (multiple countries).

Reasons for switching to Ahrefs

We had to many tools, so we needed to look for a compleet tool, or just drop some. In the end we picked Ahrefs due to the big need of backlink research and a compleet database in multiple languages. After alot of testing and comparing SEMRush and Ahrefs came on top, with for us Ahrefs a bit better.

Vendor Response

Happy to know you're enjoying Ahrefs, Mike! We took the decision to change our pricing model after we thoroughly studied the actual usage data. Based on it, we discovered that 80% of our paying customers wouldn't be affected by it. Hence, we went for a pricing model that motivates people to pay more for the features they get value from. We agree though that this might not work for everyone and apologize for that. Should you have any further questions, please reach us at support@ahrefs.com and we'll be happy to help.

Replied November 2022

Anahit

Consumer Services, 1,001-5,000 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed March 2023

Comprehensive SEO Tool With Powerful Features

Overall, Ahrefs is an incredibly comprehensive and powerful SEO tool. While it may be on the pricey side, the features it provides are invaluable for optimizing and tracking website performance. Its intuitive interface and comprehensive reports are incredibly useful and make it a great choice for those looking for an SEO tool.

PROS

Ahrefs is an incredibly powerful SEO tool that provides an immense amount of information and features. The reporting is comprehensive and allows for detailed analysis of the website's performance. The interface is intuitive and user-friendly. The ability to track keyword rankings, backlinks, and organic traffic has been incredibly useful for optimizing my website.

CONS

One of the biggest drawbacks of Ahrefs is its pricing. For some, it can be quite expensive and can limit the ability to use all the features it offers. Additionally, the reports can be overwhelming and difficult to interpret at times.

Vendor Response

Thank you for the review, Anahit! May I ask which reports are overwhelming and difficult to interpret at times? Please note that each report comes with a how-to article on how to use it. You can check all of the how-to articles under our academy: https://ahrefs.com/academy/how-to-use-ahrefs Should you have further questions, please write us in the support chat - we can assist you there too :)

Replied March 2023

Siaka

Internet, 11-50 employees

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

4

Reviewed October 2022

Easy to use

Easy to use software, fast but not very expensive

PROS

Ahrefs is a software that is better for keyword research. It is also easy to use and fast

CONS

Like semrush, ahrefs is also inexpensive. Apart from that I have no problem with this software

Vendor Response

Appreciate the love, Siaka! ^^ Let us know if you have further questions, we're always here to help!

Replied November 2022

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