---
title: "Ahrefs Software Reviews, Demo & Pricing - 2026"
description: "Review of Ahrefs Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/marketing/ahrefs-profile/"
page_type: "product"
language: "en"
---

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Ahrefs

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Overview

[Reviews](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/ahrefs-profile/alternatives/)

# Ahrefs Review

From $29-$1,499/one time Free version Free trial 6 plans

Wondering if Ahrefs is right for your organization?

Our SEO Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pros and Cons
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

Ahrefs

4.7

[(585)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

Pricing

Starting at $29.00 usage based one time

### About Ahrefs

Ahrefs is the AI marketing platform powered by industry-leading data. Ahrefs crawls the web 24/7 to power every marketing task: competitive research, content marketing, AI visibility, local SEO, PPC, and social media. From search rankings to AI answers, Ahrefs gives you the tools and data to grow your brand’s traffic, visibility, and revenue.

Do you work for Ahrefs? [Manage this product listing](https://www.g2.com/products/ahrefs/claim_requests/new?auto=true)

Wondering if Ahrefs is right for your organization?

Our SEO Software selection experts can help you in 15 minutes or less.

## Ahrefs User Interface

## Popular Ahrefs Alternatives

Main Product

Ahrefs

4.7

[(585)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

Ratings Breakdown

-   4.45Ease of use
-   4.22Value for money
-   4.46Customer support
-   4.70Functionality

Pricing

Starting at $29.00 one time

Get Price

Alternative Product

[Semrush](https://www.softwareadvice.com/marketing/semrush-profile/)

4.6

[(2330)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/)

Ratings Breakdown

-   4.32Ease of use
-   4.23Value for money
-   4.37Customer support
-   4.59Functionality

Pricing

Starting at $139.95 per month

Get Price

Alternative Product

[Wix](https://www.softwareadvice.com/crm/wix-profile/)

4.4

[(10805)](https://www.softwareadvice.com/crm/wix-profile/reviews/)

Ratings Breakdown

-   4.46Ease of use
-   4.31Value for money
-   4.23Customer support
-   4.27Functionality

Pricing

Starting at $17.00 per month

Get Price

Alternative Product

[AccuRanker](https://www.softwareadvice.com/marketing/accuranker-profile/)

4.9

[(330)](https://www.softwareadvice.com/marketing/accuranker-profile/reviews/)

Ratings Breakdown

-   4.78Ease of use
-   4.71Value for money
-   4.78Customer support
-   4.62Functionality

Pricing

Starting at $109.00 per month

Get Price

Alternative Product

[Screpy](https://www.softwareadvice.com/website-optimization/screpy-profile/)

4.8

[(237)](https://www.softwareadvice.com/website-optimization/screpy-profile/reviews/)

Ratings Breakdown

-   4.79Ease of use
-   4.83Value for money
-   4.68Customer support
-   4.62Functionality

Pricing

Starting at $5.00 per month

Get Price

Alternative Product

[Google Search Console](https://www.softwareadvice.com/marketing/google-search-console-profile/)

4.8

[(219)](https://www.softwareadvice.com/marketing/google-search-console-profile/reviews/)

Ratings Breakdown

-   4.59Ease of use
-   4.79Value for money
-   4.12Customer support
-   4.69Functionality

Pricing

Available upon request

Get Price

## Ahrefs Pros and Cons

We analyzed 585 verified reviews for Ahrefs to find out what actual users really think.

Select to learn more

Comprehensive Seo Toolkit

Ahrefs provides a wide range of SEO tools and analytics, making it easy to track, optimize, and improve website performance. Users value its in-depth insights, keyword research, and user-friendly interface, which support both beginners and professionals in developing effective SEO strategies.

Detailed Backlink Tracking Tools

With Ahrefs, users can access one of the largest backlink databases, enabling thorough analysis of link profiles for their own sites and competitors. The platform offers accurate, up-to-date backlink data, helping users identify link-building opportunities and monitor backlink quality and growth.

Robust Competitor Insights

Ahrefs makes competitor analysis straightforward by providing tools to track rival keywords, backlinks, and site performance. Users appreciate features like content gap analysis and Site Explorer, which help uncover new opportunities and refine SEO strategies based on competitor data.

High And Complex Pricing

Many users find Ahrefs expensive, especially for small businesses and individuals. The pricing structure is often described as confusing, with limited features on lower-tier plans and frequent changes that increase costs, making it difficult for some to justify the investment.

Limited Free Access Options

Ahrefs does not offer a meaningful free trial, requiring payment even for basic access. Users report frustration with credit-based usage, restricted features on entry plans, and the lack of a free trial, which makes it hard to evaluate the platform before committing.

## Ahrefs Pricing and Plans

Ahrefs has six plans. Ahrefs Free is free. Starter is $29.00. Lite is $129.00/mo billed monthly. Standard is $249.00/mo billed monthly. Advanced is $499.00/mo billed monthly. Enterprise is $1,499.00/mo billed monthly.

Free versionFree trial

Ahrefs Free

$0.00

Free forever

Free (but limited) lifetime access to six core tools.

No plan information available

Starter

$29.00

usage based, one time

Get extended access to Site Explorer, Site Audit, Keywords Explorer, and more tools to grow your organic traffic. Includes 500 credits (credit-usage applies).…

Starter plan includes:

-   Keywords Explorer
-   Rank Tracker
-   Site Audit
-   Site Explorer
-   Alerts

Lite

$129.00

flat rate, per month

Essential data for small businesses and personal projects. Includes unlimited project, 5 limited projects, 6 months of historical data, 5 AI custom prompts, and 1000 credits (credit-usage applies).…

Lite plan includes:

-   Alerts
-   Keywords Explorer
-   Rank Tracker
-   SEO Dashboard
-   Site Audit
-   Site Explorer

Standard

$249.00

flat rate, per month

Perfect for freelance SEOs and marketing consultants. Includes unlimited project, 20 limited projects, 2 years of historical data, and 10 AI custom prompts.…

Standard plan includes:

-   All in Lite
-   Batch Analysis
-   Content Explorer
-   Domain Comparison
-   Position History Chart
-   SERP Updates
-   Site Explorer

Advanced

$499.00

flat rate, per month

More tools and data for lean in-house marketing teams. Includes unlimited project, 50 limited projects, 5 years of historical data, and 20 AI custom prompts.…

Advanced plan includes:

-   2 Years of History
-   All in Standard
-   Dashboard Folders
-   Google Data Studio
-   Site Explorer

Enterprise

$1,499.00

per month

Scale with advanced customization, automation, and controls – backed by the data and infrastructure trusted by Fortune 500 teams. …

Enterprise plan includes:

-   Access Management
-   All in Advanced
-   Directory Listing
-   Pay by Invoice
-   Unlimited History

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

### How does Ahrefs pricing compare to alternatives?

Ahrefs's starting price is $29.00 one time. Explore how its pricing and plan options compare with top alternatives below.

| Product | Starting price | Free trial | Free version | Value for Money |
| --- | --- | --- | --- | --- |
| Ahrefs4.7[(585)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/) | $29.00 one time | Available | Available | 4.2 |
| [Semrush](https://www.softwareadvice.com/marketing/semrush-profile/)4.6[(2,330)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/) | $139.95 /mo | Available | Available | 4.2 |
| [Wix](https://www.softwareadvice.com/crm/wix-profile/)4.4[(10,805)](https://www.softwareadvice.com/crm/wix-profile/reviews/) | $17.00 /mo | Available | Available | 4.3 |
| [AccuRanker](https://www.softwareadvice.com/marketing/accuranker-profile/)4.9[(330)](https://www.softwareadvice.com/marketing/accuranker-profile/reviews/) | $109.00 /mo | Available | Not available | 4.7 |
| [Screpy](https://www.softwareadvice.com/website-optimization/screpy-profile/)4.8[(237)](https://www.softwareadvice.com/website-optimization/screpy-profile/reviews/) | $5.00 /mo | Available | Not available | 4.8 |

Ahrefs4.7[(585)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

* * *

Starting price

$29.00 one time

Free trial

Available

Free version

Available

Value For Money

4.2

-   [Semrush](https://www.softwareadvice.com/marketing/semrush-profile/)4.6[(2,330)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/)
    
    * * *
    
    Starting price
    
    $139.95 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Available
    
    Value For Money
    
    4.2
    
-   [Wix](https://www.softwareadvice.com/crm/wix-profile/)4.4[(10,805)](https://www.softwareadvice.com/crm/wix-profile/reviews/)
    
    * * *
    
    Starting price
    
    $17.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Available
    
    Value For Money
    
    4.3
    
-   [AccuRanker](https://www.softwareadvice.com/marketing/accuranker-profile/)4.9[(330)](https://www.softwareadvice.com/marketing/accuranker-profile/reviews/)
    
    * * *
    
    Starting price
    
    $109.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Not available
    
    Value For Money
    
    4.7
    
-   [Screpy](https://www.softwareadvice.com/website-optimization/screpy-profile/)4.8[(237)](https://www.softwareadvice.com/website-optimization/screpy-profile/reviews/)
    
    * * *
    
    Starting price
    
    $5.00 /mo
    
    Free trial
    
    Available
    
    Free version
    
    Not available
    
    Value For Money
    
    4.8
    

## Ahrefs Features

-   Popular features found in SEO
    
    Competitive Analysis
    
    Content Management
    
    Dashboard
    
    Google Analytics Integration
    
    Keyword Research Tools
    
    Link Management
    
    Localization Automation
    
    Mobile Keywords
    
    Performance Metrics
    
    Reporting & Statistics
    
    Website Analytics
    
-   More features of Ahrefs
    
    Activity Dashboard
    
    Alerts/Escalation
    
    Alerts/Notifications
    
    API
    
    Audit Management
    
    Backlink Monitoring
    
    Campaign Management
    
    Content Ideas
    
    Conversion Tracking
    
    Customer Journey Mapping
    
    Data Import/Export
    
    Data Visualization
    
    For Marketing and Advertising
    
    Keyword Rank Tracking
    
    Keyword Tracking
    
    Marketing Automation
    
    Monitoring
    
    Post Scheduling
    
    Referral Tracking
    
    Reporting/Analytics
    
    Search/Filter
    
    SEO Management
    
    Web Tracking
    
    Web Traffic Reporting
    

## Ahrefs Integrations

Google Search Console

Integration rated 4.9 from 21 reviews

Google Analytics 360

Integration rated 4.6 from 11 reviews

## Ahrefs User Reviews

## Ahrefs customer ratings

- Overall rating: 4.7/5
- Total reviews: 585

### Rating distribution

- 5 stars: 447 reviews (76%)
- 4 stars: 119 reviews (20%)
- 3 stars: 13 reviews (2%)
- 2 stars: 1 reviews (0%)
- 1 star: 5 reviews (1%)

### Secondary ratings

- Ease of use: 4.5/5
- Value for money: 4.2/5
- Customer support: 4.5/5
- Functionality: 4.7/5

---

### Powerful SEO Tool

- Overall rating: 5/5
- Reviewer: Roman G.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2025
- Review source details: This review was submitted organically. No incentive was offered

Ahrefs has been invaluable for tracking SEO performance and finding keyword opportunities, making it a must-have for digital marketing.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Comprehensive SEO tools, accurate keyword data, and easy-to-use core interface. Great product marketing too!

#### Cons

Pricing might be a bit too high for small businesses (especially new GEO tools), and some features have a learning curve.

---

### Amazing tool, but it's expensive.

- Overall rating: 4/5
- Reviewer: Deyan G.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The sheer amount of features make ahrefs a great tool. If you need to pick ONLY ONE SEO software, go with ahrefs.

#### Cons

Pricing is quite high. There's a joke running around that even thinking about ahrefs costs you a credit.

#### Reasons for choosing Ahrefs

Ahrefs has more features all around and is great for technical SEO.

#### Reasons for switching to Ahrefs

Ahrefs feels more powerful and has more features.

#### Vendor response

Hi Deyan, Thanks for taking time out of your day to leave a review of our platform, and for your kind words about our features. If you want to get more insights into using the tool efficiently, please don't hesitate to join one of our YouTube webinars. We run general and tool-specific ones to help you get the most out of your subscription.

Replied February 2025

---

### The best of its kind, but costly.

- Overall rating: 5/5
- Reviewer: Sean A.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used daily for less than 6 months
- Reviewed: June 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ahrefs helped me plan out content with low competition that would actually be seen. However, due to the price I wasn't able to afford it for too long.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ahrefs allows you to do so much to help SEO campaigns. You can see what articles in your niche have high search volume and low competition so you can help your blog/website get found, you can see what your competitors are ranking for and use filters like search volume and competition to see which you can use to plan similar content and get more search traffic, and so much more.

#### Cons

It is pricy. It is not easily accessible to the average person starting a website, however, if you have a decent budget for SEO, Ahrefs is one of the best investments you can make.

#### Reasons for switching to Ahrefs

Ahrefs just works better for me.

---

### Great but could be a tad bit more affordable.

- Overall rating: 4/5
- Reviewer: Safia M.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: January 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My experience has be good. I like how responseive support is and to be honest Ahref is easily in the Top 3 SEO tools of all time.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

The weekly Youtube trainings and Q and A's that they hold. I've honestly learned how to use the tool via those. Also, has the best backlink tracking tool in the industry.

#### Cons

If you compare it to other industry leading tools, they seem to vastly under report the amount of traffic a keyword receives.

#### Reasons for switching to Ahrefs

SEMRush, although an amazing tool, it lacked in backlink analysis.

#### Vendor response

Hi Safia, Thanks for taking the time to leave your thoughts! We are so happy to hear you've been joining in our YouTube webinars and are getting a lot of insights from them. Our Product Marketing team will be thrilled! We'll see you at the next one! :-)

Replied February 2025

---

### If you can afford this tool, do not spare the money

- Overall rating: 5/5
- Reviewer: Paweł J.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: July 2023
- Review source details: This review was submitted organically. No incentive was offered

It's very powerful tool, which is very worth to use. Occasionally you can expect some issues with updates but from few months it's very rarely.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ahrefs has a very large database containing all the required elements for effective website positioning.

#### Cons

I would like to say, that there is not a function that i like least. I love all, at least from functions which I use most often.

#### Reasons for switching to Ahrefs

I couldn't understand the metrics of backlinks, and i felt that database isn't enough big.

#### Vendor response

Much appreciated, Pawel!! We give our ebst to ship between 10-15 small and big updates each month. For the latest ones, please be sure to read our product blog: https://ahrefs.com/blog/whats-new-at-ahrefs-june-2023/

Replied July 2023

---

### The best tool for Backlinking and one of the best SEO tools of all the times

- Overall rating: 5/5
- Reviewer: Marco Genaro P.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: December 2023
- Review source details: This review was submitted organically. No incentive was offered

Is definitely one of the big SEO tools in the market. Although it is pricy, Ahrefs is definitely a must if you're into backlinking campaings. They have unique features that are very useful to perform outreach campaigns.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Functionality: 5/5

#### Pros

Although I'm a big fan of the audits and traffic estimations, which are very useful for competitor analysis, what I like the most about Ahrefs are their features related to backlinking. Many of these features provide all the information you need to create various types of outreach campaigns and advance your SEO techniques, such as detecting backlinks pointing to 404 pages or identifying unlinked mentions.

#### Cons

I found it a bit expensive. That's probably why is only for SEO Pros. Also, it's a bit hard to use at the very beginning.

#### Reasons for choosing Ahrefs

Technically, I didn't choose Ahrefs over Semrush. I took both. I think they're very valuable for those working actively on SEO.

#### Reasons for switching to Ahrefs

I was curious and I wanted to try Ahrefs too.

#### Vendor response

Hi Marco, Thanks for taking the time to leave us a review! We're big fans of our backlink capabilities, and we're glad to hear you are, too! We'd love more insight into what you found difficult to use at the beginning. We have onboarding webinars and workshops for our customers, and we'd like to know how we can improve these in the future. :) Again, thanks for the kind words, and thanks for choosing Ahrefs!

Replied December 2023

---

### Ahrefs is the best but recent pricing updates make it hard to continue justifying

- Overall rating: 5/5
- Reviewer: Maddy O.
- Verified reviewer: Yes
- Industry: Writing and Editing
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: January 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, I think it's a robust tool. I think they do a great job on their blog and other educational material that shows people how to use the tool to the fullest. Writing this review in anticipation of a recession (where clients have already started churning and cutting budget), I can no longer afford this tool — especially because there's an alternative that has all the same functionality and results my company needs, for about a third of the price I'm paying now.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

I love everything about Ahrefs except their new pricing and plans. We primarily use the keyword research functionality and other functionality associated with it (like competitor research via content gap analysis). I also love their website audit tool and their backlink tracker. Their rank tracker is also great. There is no question that this is one of the best in the industry for all-in-one SEO needs.

#### Cons

Recent plan changes have made Ahrefs almost 3x more expensive for my company to use for the same features we've previously used it for. That's my biggest complaint, that the price hike wasn't gradual or sustainable. We're in the process of switching over to Semrush, whose plans are a lot more reasonable. I've always personally considered Semrush as being better for paid search and Ahrefs as better for organic search (especially when it comes to keyword research and backlink tracking) but Semrush has made many strides since I've last been in a position to compare the two and I feel confident that Semrush can handle our most important keyword research needs and the other all-in-one SEO features I mentioned in terms of what I like about Ahrefs.

#### Reasons for choosing Ahrefs

At the time, the pricing and overall value were optimal. That's no longer the case as I write this review.

#### Vendor response

We're sorry to see you disappointed, Maddy :( To bring some context, the pricing change was not made this year, but in March 2022. We took this decision to counter group buyers. But also to maintain the costs of our infrastructure (collecting, processing, and storing data for 7+ years waiting for you to request it) & continue building new tools and features. The change might come off as abrupt but we've gone to great lengths to communicate it on as many channels as possible (pricing page and billing page, welcome message, credit counter next to your account's name, and a dedicated area under Account Settings called Limits & Usage > Set limits). Grandfathered users can still keep their legacy subscriptions, provided they don't interrupt them. If you've upgraded by mistake just recently and feel that you've been wronged, please reach out to our support and seek help. If you still decide to go with Semrush, we respect that decision. However, please note that while they did make some improvements, they're still behind us in terms of infrastructure and the features you're looking after. Here are some unique features that you can find only in Ahrefs: KEYWORD RESEARCH - Traffic Potential - Parent Topic - History & ad charts - SERP comparison - 9 different keyword ideas reports BACKLINKS - Detailed statuses to new/lost backlinks - Internal backlinks report - Comparison mode SEO AUDIT - Segmentation - Customizable issue statuses - Internal link opportunities report - HTML code & text comparison These are but just a few, I didn't touch upon the infrastructure that makes us the most beloved toolset by the SEO community. Our support team (or myself) can provide more info on all these features should you need further help!

Replied January 2023

---

### AHrefs for me still the KING for SEO research and a big plus in backlink research

- Overall rating: 5/5
- Reviewer: Mike K.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: November 2022
- Review source details: This review was submitted organically. No incentive was offered

For our team this tool saved us ALOT of time, i was able to teach translators also to work with this tool to do specific keyword research for their country. And the training was needed because overall it's not a "easy tool" but a professional tool. That will cover all the needs of SEO/SEA/SEM experts.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

There are many tools on the markt, but Ahrefs gives you all the things you need to do a in depth SEO research. We have been using is for competition/keyword and backlink research for multiple countries and with the data we where able make the best content and tweaks needed.

#### Cons

The made some big changes on the subscriptions, we still have legacy but if we change we would LOSE alot of options... For us it would be a downgrade... Also keyword tracking can become PRICY when you want to track more then 5000 keywords (multiple countries).

#### Reasons for switching to Ahrefs

We had to many tools, so we needed to look for a compleet tool, or just drop some. In the end we picked Ahrefs due to the big need of backlink research and a compleet database in multiple languages. After alot of testing and comparing SEMRush and Ahrefs came on top, with for us Ahrefs a bit better.

#### Vendor response

Happy to know you're enjoying Ahrefs, Mike! We took the decision to change our pricing model after we thoroughly studied the actual usage data. Based on it, we discovered that 80% of our paying customers wouldn't be affected by it. Hence, we went for a pricing model that motivates people to pay more for the features they get value from. We agree though that this might not work for everyone and apologize for that. Should you have any further questions, please reach us at support@ahrefs.com and we'll be happy to help.

Replied November 2022

---

### A very comprehensive and user-friendly SEO toolkit

- Overall rating: 5/5
- Reviewer: Manuel Ángel G.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 201-500 employees
- Product usage: Used daily for less than 12 months
- Reviewed: October 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I have had a great experience with Ahrefs. The software is easy to use and the features are very helpful. The customer service is also great. I would definitely recommend Ahrefs to others.For example, the last day in the office, talking with a client that had a website that was not ranking well in Google for any relevant keywords. After conducting a keyword research, we found a set of keywords that had low competition and were relevant to the client's business. We then used Ahrefs to create a link-building campaign and improve the website's on-page SEO. After several months, the website was ranking on the first page of Google for all of the targeted keywords.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

he most appealing aspect of Ahrefs is its comprehensive and easy-to-use features. As a Seo Specialist, I find the Site Explorer, Keywords Explorer, and Content Explorer to be particularly useful in helping me understand my website's ranking and content performance. Additionally, the Ahrefs blog is a great resource for staying up-to-date on the latest industry news and trends.

#### Cons

The price is the only thing I didn't like about Ahrefs. It's a bit pricey, but it's worth it for the features and data it provides.

#### Reasons for switching to Ahrefs

The two tools are very similar in terms of features and price. However, Ahrefs is slightly better in terms of features and support.

#### Vendor response

Sharing your client's success story with us is heart-warming, Manuel, thank you! Stay tuned for more awesome features that are currently being developed. And if you have any further suggestions, please drop us a line at support@ahrefs.com. We're open to feedback! :)

Replied November 2022

---

### Great Chrome extension

- Overall rating: 5/5
- Reviewer: Nicole C.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: June 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

In general, I love to work with my Ahrefs Chrome extension. I have it pinned and always active. It helps me get all the information from websites and keywords.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like that the platform is easy to use, and you can understand every feature the app has to offer. In general is super user-friendly. And I love the Chrome extension to get the information of each site.

#### Cons

At the moment, I like all the features I have been using of Ahrefs, and I don't have any cons to give you.

---

Showing 1 - 10 of 585 Reviews

[See All Reviews](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

## Ahrefs Popular Comparisons

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