---
title: "Ahrefs vs Semrush - 2026 Comparison - Software Advice"
description: "Ahrefs vs Semrush - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization."
source_url: "https://www.softwareadvice.com/marketing/ahrefs-profile/vs/semrush/"
page_type: "comparison"
language: "en"
---

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Ahrefs vs Semrush

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Updated September 11, 2026

# Ahrefs vs. Semrush: 2026 Comparison

Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.

Free Expert Guidance

Real Human Advice

1M + Businesses Helped

Updated September 11, 2026

# Ahrefs vs. Semrush: 2026 Comparison

Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.

Free Expert Guidance

Real Human Advice

1M + Businesses Helped

Product comparison

Compare up to 3 products side-by-side

+

Add product

[](https://www.softwareadvice.com/marketing/ahrefs-profile/)

[Ahrefs](https://www.softwareadvice.com/marketing/ahrefs-profile/)

4.7

[(585)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

Starting Price

$29.00one time

Free trial

Free version

Pros:

-   SEO
-   Backlink Analysis

Cons:

-   Pricing
-   Free Trial

Who uses Ahrefs

Based on 585 reviews

-   Popular among: Small businesses
-   Most common industry: Professional Services (37%)
-   Top use case: SEO (43%)

85% of users recommend this product

[](https://www.softwareadvice.com/marketing/semrush-profile/)

[Semrush](https://www.softwareadvice.com/marketing/semrush-profile/)

4.6

[(2326)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/)

Starting Price

$139.95per month

Free trial

Free version

Pros:

-   SEO
-   Competitor Analysis

Cons:

-   Pricing
-   User Interface

Who uses Semrush

Based on 2326 reviews

-   Popular among: Small businesses
-   Most common industry: Professional Services (36%)
-   Top use cases: SEO (33%), Website Optimization Tools (14%) and Competitive Intelligence (12%)

82% of users recommend this product

[](https://www.softwareadvice.com/marketing/ahrefs-profile/)

Ahrefs

4.7

[(585)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

[](https://www.softwareadvice.com/marketing/semrush-profile/)

Semrush

4.6

[(2326)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/)

+

Add product

Add product

## User satisfaction

* * *

4.7

Based on 585 reviews

Ease of use

4.5

Value for money

4.2

Customer support

4.5

Functionality

4.7

4.6

Based on 2,326 reviews

Ease of use

4.3

Value for money

4.2

Customer support

4.4

Functionality

4.6

## User interface

* * *

## Key features

Features selected based on 2,911 reviews from Web Analytics

* * *

Campaign Management

4.0

Competitive Analysis

N/A

Content Management

N/A

Dashboard

N/A

Google Analytics Integration

N/A

Keyword Research Tools

N/A

Campaign Management

N/A

Competitive Analysis

4.5

Content Management

4.4

Dashboard

4.3

Google Analytics Integration

4.3

Keyword Research Tools

4.5

### Wondering if these products fit your needs?

Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.

LexiAdvisor for 8 years

### Wondering if these products fit your needs?

Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.

LexiAdvisor for 8 years

## Integrations

* * *

[

Google Search ConsoleIntegration rated 4.9 from 21 reviews

](https://www.softwareadvice.com/marketing/google-search-console-profile/)[

Google Analytics 360Not enough reviews

](https://www.softwareadvice.com/bi/google-analytics-profile/)

[

Google Analytics 360Integration rated 4.6 from 107 reviews

](https://www.softwareadvice.com/bi/google-analytics-profile/)[

TapClicksNot enough reviews

](https://www.softwareadvice.com/bi/tapanalytics-profile/)[

DataboxNot enough reviews

](https://www.softwareadvice.com/bi/databox-profile/)

## Reviews

* * *

VR

Verified ReviewerVP MarketingComputer Software, 51-200 employees

"Ahrefs is a solid tool that provided us with good rank tracking, results, and strategic advice"

Jul 6, 2026

Hemkesh R.Senior Digital Marketing Team LeadInformation Technology and Services, 501-1000 employees

"The biggest concern is value for money, especially for freelancers and small teams, because the pricing is high."

Feb 24, 2026

Palash R.Graphic designDesign, Self-Employed

"The platform makes it highly efficient to track organic rankings, audit websites for technical issues, and discover content gaps that boost search visibility significantly."

May 26, 2026

MF

Michael F.SEOMarketing and Advertising, 2-10 employees

"For a confirmed, repeat data integrity failure that made my entire dashboard unusable for days and cost me billable client work."

Jun 18, 2026

## Customer support

* * *

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

## Training options

* * *

In Person

Live Online

Webinars

Documentation

Videos

In Person

Live Online

Webinars

Documentation

Videos

## Popular Comparisons

* * *

[Wix vs Ahrefs](https://www.softwareadvice.com/marketing/ahrefs-profile/vs/wix/)[AccuRanker vs Ahrefs](https://www.softwareadvice.com/marketing/accuranker-profile/vs/ahrefs/)[Wix vs Semrush](https://www.softwareadvice.com/marketing/semrush-profile/vs/wix/)[AccuRanker vs Semrush](https://www.softwareadvice.com/marketing/accuranker-profile/vs/semrush/)