All BuzzSumo Reviews

1-25 of 134 Reviews

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Megan

2 - 10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed June 2022

I'm obsessed with BuzzSumo!

Tom

Verified reviewer

Marketing and Advertising, 2-10 employees

Used daily for less than 2 years

Review Source: GetApp

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2017

Must-have for content research & distribution

PROS

I use BuzzSumo for researching content topics, analyzing the competition and identifying outreach and backlinking opportunities. It's an integral part of the content marketing process here at Grizzle, both for internal use as well as clients.

CONS

Awesome influencer tools, but would love for it to go more in-depth. An influencer map that identifies networks of thought leaders, and who "influences" them for example. There are other tools for this, but having more granular insight via BuzzSumo would be awesome.

Jason

Verified reviewer

Marketing and Advertising, 1 employee

Review Source: GetApp
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

FUNCTIONALITY

5

Reviewed December 2018

Incredibly Powerful Tools for keyword discovery, tracking competitors and who key influencers are

PROS

Amazing insights into the most shared content on your topic or keyword. Social impact and going viral is a huge part of modern digital marketing and Buzzsumo proves industry best tools for discovering trending topics. You can also easily find out who the "Influencers" are for your keywords making the process much easier on who to establish networking relationships with that could turn into valuable "mentions" which brings up another great aspect of BuzSumo: Content Alerts, the software will scour the internet and alert you anytime your keyword is mentioned on a website, blog, social media, etc. If you are an Agency this is a no-brainer tool for your digital marketing toolbox.

CONS

A little bit pricey for small businesses and solo site entrepreneurs but great value for Agencies & larger businesses (Hows that for a mixed con ;-) ) One of the problems with having an in depth tool with a very complete feature set is that it can be a bit overwhelming when you are new to the buzzsumo service or keyword research in general. So in some respects having a very robust, in-depth research tool which is certainly a positive aspect can also be a bit of a con to first time users and those new to Keyword Research in General. I'd love to see a "Getting Started" interface with the most important features, then be able to toggle on all the features or an "Advanced View". In all fairness, they have a very good tutorial and help section.

David

Computer Software, 201-500 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

4

FUNCTIONALITY

3

Reviewed February 2019

A great tool I don't use often

It's fine as an augment to my existing monitoring solutions, but it doesn't offer enough breakthrough functionality or quality to justify purchase as a standalone service - for me at least.

PROS

The monitoring functionality seems strong and it's probably the most authoritative of the many sources I need to check every day.

CONS

A lot of the value that it delivers seems duplicated by my existing PR and news monitoring services, and free services like Google alerts.

Anonymous

11-50 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed March 2019

Great for finding influencers and popular content

PROS

I like the influencer search feature the most. When looking for target influencers to add to media lists, searching on Instagram or Twitter alone is very difficult. BuzzSumo's search functionality allows you to narrow your search by city and specific words used in the influencers' bio.

CONS

It not longer counts social shares on LinkedIn. LinkedIn is one of the largest social platforms and a lot of informative articles are shared on this platform. It's odd to me that it counts social shares on all other platforms, but not LinkedIn. People actively have conversations on this platform and share content to validate their points.

Ben

Verified reviewer

Internet, 11-50 employees

Used less than 12 months

Review Source: GetApp

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

Reviewed April 2016

So good it's like cheating

I've used BuzzSumo for almost a year as a way to find good content to post on social channels and also to find good ideas for articles to write. It's really so useful that it's like cheating when used to re-post articles on social. It tells you exactly what is trending today so you can be on point with your posts and get better engagement.

PROS

The app is super simple to use and fairly flexible. It's also priced decently for what you get.

CONS

The categories you choose from to see what's going on in a given industry sector are limited, so if they don't fit your niche then it may be hard to use that and it's one of the most useful features. There's a free form search but that's less useful for social posting, or more work anyway. The other thing is that I have a paid subscription and can't access some super useful features like what's trending in the past 8 hours vs. 24 hours because I don't have an "agency" level subscription. Usually apps provide collaboration features for that as opposed to de-featuring key components of the main app, but you can't have it all I guess.

User Profile

Megan

Verified reviewer

Marketing and Advertising, 2-10 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed April 2019

I'm obsessed with BuzzSumo!

BuzzSumo is a must-have for anyone who works in content development or social media. I highly recommend it. It's easy to use and delivers invaluable information. It's one of my favorite tools.

PROS

I write for a living (and do a little social media), and BuzzSumo is my go-to tool to see what's relevant and trending. It's amazing for finding high-traffic topics and makes it SO easy to generate new content. Plus, you can organize findings by a specific social media platform, seeing where each article performs best.

CONS

NONE! My experience has been nothing but positive. I only wish I'd discovered it sooner.

Anonymous

2-10 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

FUNCTIONALITY

4

Reviewed January 2019

Curate article for blogging easy and free

I loved buzzsumo as a beginner in blogging. I found Free high quality articles to curate and could use them to start my blogging.

PROS

It is very easy to use,very much beneficial for beginners in blogging who are not expert in content writing. You can easily curate content with which are social media famous from buzzsumo. Lot functionalities like social media stats, filters are also available.

CONS

With free account you can only get very limited no of articles to curate. You need pro membership to access all articles.

User Profile

Lairs

Verified reviewer

Computer Software, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2019

So good if you're using it

I think it's a great tool if you're in content marketing!

PROS

It tracks the top content and sends it right to slack if you're using it. Follows the right pages and sites as well!

CONS

It almost does too much. I wish it was free but who doesn't, we all want good stuff for free. I also wish it wrote content for you ha

User Profile

Adam

Verified reviewer

Marketing and Advertising, 1 employee

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2019

Amazing insights on social data

Exceptional customer support and a product that offers immense value to anyone working professionally in content marketing or social media marketing.

PROS

I compulsively check what’s trending on social, but the real value comes in researching high value topics for content projects and influencers for networking and social outreach.

CONS

Some of the best features seem to require ever increasing price points. It’s a fair ask, but sometimes frustrating

User Profile

sathish

Verified reviewer

Information Technology and Services, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed June 2019

Buzzsumo is an awesome tool to find new content ideas and get to know the influencers

This tool has helped us to come up with great content ideas and also connect with influencers in our industry.

PROS

We are using buzzsumo to discover the most popular topics in our niche and start writing on them to get more traffic. Buzzsumo gives us the exact number like how many people have shared a content on social networks. Also, we can easily find influencers with the help of this tool and get connected with them. Using this tool we have made some good connections in the industry and increased our web traffic by writing high quality content

CONS

It does what it promise and we are using this tool for connecting with influencers and finding new content ideas and this tool does the same

Nirav

Automotive, 501-1,000 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed November 2022

Discover influencers from any platform

We have used BuzzSumo to get content ideas. After writing the content, content distribution plays an important role. BuzzSumo gives you a database of the industry's best influencers to increase the traction of your content.

PROS

Buzzsume is one such platform that allows you to quantify content quality and success. Based on your keywords to target, you can find the best-performing content on the internet. The tool also helps you discover influencers from multiple platforms like - Instagram, LinkedIn, etc.

CONS

An integration with upcoming platforms like Snapchat and TikTok will make this tool unbeatable in the industry.

Andrew

Internet, 5,001-10,000 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed February 2019

BuzzSumo - Not Perfect But Easiest To Use!

Overall I would recommend the tool. I haven’t found a tool that does what BuzzSumo does better. For a social and content team it has been a valuable tool for our global team.

PROS

BuzzSumo is a very easy to learn and use tool. I was able to train teams on being self efficient with the tool very quickly. There is a lot of information that you can from the tool if you pay enough for it. It is a great tool to get a better understanding of what is trending and also to see what competitors are up to with content.

CONS

The price is high for the data you receive. It was hard to justify the price at times. To unlock certain features that should be standard, you’d have to buy an upgrade subscription.

Amy

Public Relations and Communications, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed February 2019

Extremely useful tool

BuzzSumo has greatly helped with client reporting, and I frequently train employees on how to analyze the impact of a particular published item, and the first stop is BuzzsSumo.

PROS

BuzzSumo's alert and media monitoring are excellent. It picks up a considerable amount of media that other services miss. The tool is also intuitive and easily adjusted to cater to changing client needs. The ability to assess the social impact of published media is also extremely useful.

CONS

In future iteration, I would like the ability to look at more historic data. Retroactive media monitoring can be a real pain point.

CHELSEA

Marketing and Advertising, 51-200 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2019

Great product!

I'm making it easier for my clients by providing them with recommendations for influencers that are much simpler to find thanks to using this tool!

PROS

I love BuzzSumo's ease of use with finding influencers. Especially when you're trying to find individuals who are in very niche industries and in specific locations, the target within Buzzsumo is extremely helpful and easy to use. I have found so many niche influencers who have YouTube channels and large social presences thanks to Buzzsumo.

CONS

It's hard for me to think about a "least" :) but I do wish BuzzSumo made influencer searching clearer with multiple social media platforms, and also aggregated individuals email addresses. That would be extremely useful!

Alex

Marketing and Advertising, 11-50 employees

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

3

FUNCTIONALITY

4

Reviewed March 2019

Good Software, But Could Be Great

Overall, BuzzSumo has helped a lot in my work as a digital editorial content creator, and I will continue to use it and hope it gets better and better. The addition of influencers was awesome, and I'm confident the team can continue to keep their product cutting-edge.

PROS

The tool is a great aggregator of content, and I like how the software ranks each link based on popularity. I also enjoy seeing what's trending overall, and find it very useful to identify influencers in a certain topic area. The design of the site is also very intuitive, good looking and easy to use.

CONS

You have to be very specific about the keywords you type to find the content you're looking for. I also don't think it pulls in everything, since I've found other popular content through simple Google searches > News. Wish the platform didn't have to be so precise in finding content, and also wish it would recommend topics based on what I was searching.

Brice un

Banking, 201-500 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed November 2022

BuzzSumo

PROS

For contant marketing it is one of the best the customer support is friendly and welcoming and there is an interesting feature that allows me to scan backlinks and perform searches related to my competitors

CONS

The price of monthly service is very high it thought to review that

Paolo

Marketing and Advertising, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed January 2020

Creating content with Buzzsumo is a breeze

It is the best software to write engaging articles with ease.

PROS

Creating content with Buzzsumo is a breeze, it makes the process of choosing your article a effortless process.

CONS

I wish there was more future trends reported on Buzzsumo so you could write articles before they started trending.

Andrew

Education Management, 201-500 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed February 2019

Great for shareable content discovery

It helps us understand what content our customers need and who they associate with the information. Also, it is great for brand mentions into your inbox so these can be monitored.

PROS

This really helps us understand what people engage with and what they are actually looking for to solve their problems. Also, this tool helps us monitor brand mentions and understand who is saying what about us.

CONS

You need to learn the nav as it sometimes feels you go round in circles

Kuldeep

Writing and Editing, 1 employee

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed December 2022

Best Tool To Find Engaging Content Ideas

I familiar with BuzzSumo through Youtube while I was a super novice in blog post creation.It made the initial process of researching easy by showing best performing content on social media.

PROS

BuzzSumo gives me an idea of which type of content is liked most on social media within specific topic.Before writing any blog post, I mostly go to the BuzzSumo to take an inspiration for content creation.

CONS

Works good for broad topics, but lacking in narrow/specific keywords.

Dani

Computer Software, 201-500 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2019

Great tool

PROS

I use BuzzSumo for content research. We've created some top-performing articles based on reviewing what other articles have a high volume of shares. This translates into SEO and real revenue for the company!

CONS

The navigation can be confusing at times, especially the sections I don't use.

Chris

Marketing and Advertising, 11-50 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed February 2019

Indispensible for Content Marketing idea generation

Were using Buzzsumo to identify content that has resonated with people in order to spot topics to create content around. It's an indispensible tool for this.

PROS

Makes identifying popular content a doddle.

CONS

Not as easy to hone in on content that is popular in terms of links rather than social engagement.

Ferdi

Entertainment, 2-10 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed March 2019

Easy to use

PROS

- It is realy easy to use - Very usefull overview of articles/content - usefull diffrent filters and search

CONS

- missing reactions for Facebook (only likes, sahres, comments)

Alexander

Sports, 51-200 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed February 2019

Great for researching content ideas, researching backlink reach out lists

Buzzsumo helps our backlink and content generation strategy.

PROS

Lately, I've been really interested in the ability the software provides to look at who backlinks to a specific article. Great for identifying possible candidates for backlink reach out, if you have an article similar to the highly backlinked article. Also, the question analyzer tools are really cool.

CONS

I wish they could integrate with Linked for question analyzer. Not sure if that's their fault but would be cool!

Alex

Marketing and Advertising, 11-50 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2019

BuzzSumo is a great tool

PROS

its easy to use and helps us keep a pulse on the industry and whats trending.

CONS

As with any platform you always wish you could pull more. This week I wanted to pull the top content for the year 2018 but couldn't do so. I'll just plan to wait until your report comes out.

Showing 1 - 25 of 134 Reviews