Campaign Monitor Software


 

Campaign Monitor is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals.

The solution offers several features like customer journeys, targeted segments and more that help organizations to execute email marketing campaigns, as well as a drag-and-drop email builder, through which users can select professionally designed templates and can customize them for their own branded and unique emails.

Campaign Monitor’s tools enable users to customize and expand their email lists so they can target relevant contacts with relevant messages. The solution also provides real-time information related to email performance and campaign activity.

Users can keep track of audience behavior and their engagement with emails, content sharing and effective action items. Campaign Monitor offers integration with various third-party applications like Shopify, SalesForce, Facebook, Magneto and WordPress.

Services are offered on a monthly subscription basis that includes support via email and through an online knowledge base.

 

Campaign Monitor - Campaign builder
 
  • Campaign Monitor - Campaign builder
    Campaign builder
  • Campaign Monitor - A/B testing
    A/B testing
  • Campaign Monitor - Email automation
    Email automation
  • Campaign Monitor - Reporting
    Reporting
  • Campaign Monitor - Styles
    Styles
  • Campaign Monitor - Email preview
    Email preview
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Mac OS, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

260 Reviews of Campaign Monitor

 

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Software Advice Reviews (9)
More Reviews (251)

Showing 1-9 of 9

Jake from USBChiro
Specialty: Healthcare
Number of employees: 2-10 employees Employees number: 2-10 employees

January 2018

January 2018

Not worth the money

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Not worth what you pay. Emails go to spam (it claims they don't, but the filtering software in most email services kicks it to spam)

Pros

It is actually difficult to find a lot of pros. While is does what it claims (sends mass emails, gives you feedback and responses).

Cons

The templates are more burdensome than helpful. A fully custom design wouldn't work for us. The value for the money just isn't there. Customer service didn't help... they just reiterated what was already clearly explained on the website. Overall, very disappointed and I will keep looking.

Review Source
 
 

Adonis from Fujitsu Telecom Systems Philippines Inc.
Specialty: Telecommunications
Number of employees: 51-200 employees Employees number: 51-200 employees

January 2018

January 2018

The easiest way to send Marketing and Promotional campaign to your contacts

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Pros

It is easy to use (drag and drop features) and templates are available to send professional-grade email marketing to your prospect customers.

Cons

Requires lot of time especially if you just started using the software. But one time only like encoding your contacts and making your first template.

Review Source
 
 

Christopher from Financial Advisors
Specialty: Insurance
Number of employees: 11-50 employees Employees number: 11-50 employees

December 2017

December 2017

Fast response and very knowledgable

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

Pros

Customer rep. from Campaign Monitor was very patient explaining all the functions of the software and easy to comprehend. Campaign Monitor was more advanced than what I was looking for to begin my marketing campaigns. They offer a full lead tracking system.

Review Source
 
 

Chad from WCIS
Specialty: Other
Number of employees: 11-50 employees Employees number: 11-50 employees

November 2017

November 2017

The dashboard is very clean, which is a nice respite from often-busy business software interfaces.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

I have used Campaign Monitor and still follow their progress as I was impressed at their start product, yet for some time I have switched to Mailerlite which surprised me with nice payment plan and great features.

Pros

You can add subscribers as you're setting up your first campaign or as a separate process. Subscribers must be part of a list that you create, although you can set up unlimited lists, which is one way to segment your usersCreating a campaign is also easy. To start, you just need a name, subject line, and an email address for the "From" field (you can set up a separate "reply to" email as well).

Cons

Campaign Monitor may lack live support and third-party integrations, but it offers a simple way to connect with your audience through email marketing, including auto-responders and a new suite of analytics.

Review Source
 
 

Scott from Trade Ideas
Specialty: Software / IT

March 2016

March 2016

Recommended ESP. Nice interface and frequent feature upgrades.

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Likes Best

Nice interface and frequent feature upgrades. Can import lists without having to do opt-in again like Mailchimp making migrating easier.

Likes Least

Sometimes edits are not saved making test emails required.

Recommendations

Evaluate how easy it is to upload lists, segment, create emails, and schedule.

 
 

Patrick from Nordic Academy
Specialty: Other

March 2016

March 2016

Outstanding product AND customer service

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The software is classy, excellent looking, has great analytics, is very reasonable, is easy to set up and manage AND if there is any trouble, CampaignMonitor has an outstanding customer service team. We have been using CM for several years now and from the first newsletter we sent out we were impressed.

Likes Least

There is nothing I dislike. The software is easy to use.

Recommendations

simple use, reasonable, no set up cost, targeted anlytics

 
 

Laura from SmartBrief
Specialty: Media

March 2016

March 2016

A Great Tool for Starting Out in Email Marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

Campaign Monitor makes it easy to set up email campaigns- whether you're a beginner to email or have a few years of experience behind you. It's easy to set up a campaign and send to a reasonably sized list.

Likes Least

It doesn't scale for larger businesses; additionally, tier pricing can be tricky if you plan on adding subscribers to your account over time. You really have to be mindful of what you're loading in to the tool.

Recommendations

This is ideal software for someone who is planning on adding email to the mix. Though it's not a larger solution, it works for smaller and one-off campaigns. Know your send volume and make sure it fits.

 
 

Vitor from Nvision
Specialty: Software / IT

March 2016

March 2016

First choice to manage email campaigns

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The UI is neat, simple and straightforward. It works like a charm. The support is great and responsive.

Likes Least

If we had a free plan for accounts with little usage and small lists, it would be great. Some customers and non-profits pick a competitor just because of this.

Recommendations

I've used many services (and still use some competitor services for some customers and/or projects) but Campaign Monitor is definitely my service of choice when it comes to emailing. Even for tight budgets, I think that the quality of the tools and the support you get are really worth the few dollars you'll pay for it. Don't take my word for granted: just create a free account and test it. You just have to pay when you're ready to send to more than 5 subscribers :)

 
 

Alex from Ether Creative
Specialty: Marketing Agency

March 2016

March 2016

Proud longtime user

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The focus on great user experience and effective design throughout the backend is second to none. It actually makes using Campaign Monitor a pleasure to use.

Likes Least

Off the top of my head - nothing! Possibly, during the transition to the new templating system a few years back, it took a little while to get used to it. But that's more a user error. Now I'm so pleased they changed things up.

Recommendations

Give it a go. It's honestly a country mile easier to use that it's closes competitors. Looking at you MailChimp!

 
 
 
Showing 1-20 of 251

Conrad from Micro Quality Calibration, Inc.

February 2018

February 2018

This program has changed the way we go about email campaigns. Now my email blast are less boring.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I am able to create beautiful email campaigns in a very little amount of time.

Pros

This software has brought my mail campaigns to life. All of the emails I have made stand out beautifully. I try not to get too crazy with my decorations but overall they look much more professional.

Cons

There was definitely a learning process when I first started. I had expected this tool to be much easier. Granted I am not the most computer savvy.

Review Source: Capterra
 

Ramish from Sky

February 2018

February 2018

The UI is neat, simple and straightforward. It works like a charm. The support is great

Ease-of-use

Functionality

Product Quality

Customer Support

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Support
Pros

Genuinely care Really quick turnaround time Product fluency Thoroughness Confidence Objectiveness
Very easy to get started with setting up your initial email lists for targeting. Can easily customize lists based on customer attributes

Cons

On the template it wasn't exactly clear how to insert a logo that included a picture with text if the logo wasn't print ready.
I'd have to invent something. I wish every time I picked up the phone to talk to someone in this situation it could go his smoothly.

Review Source: Capterra
 

Bradley from Self-Employed
Number of employees: 11-50 employees Employees number: 11-50 employees

February 2018

February 2018

Super helpful, and easy to use when you are getting started

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

The price is right. It has less functionality, but the ease of use and lower cost make this an important part of our email marketing strategy.

Pros

Very easy to get started with setting up your initial email lists for targeting.
Can easily customize lists based on customer attributes

Cons

Somewhat limited functionality. We still use Campaign monitor, but we split our time between this product and one of their competitors since we like the reporting features of one of their competitors.

Review Source: Capterra
 

Yan from Premium Consulting
Number of employees: 2-10 employees Employees number: 2-10 employees

February 2018

February 2018

Mail automation

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Nice interface
Good plans, including pay-as-you-go
No branding in all plans (unlike mailchimp)
Excellent technical support
Localized versions

Cons

No disadvantages, really. Mailchimp somehow has more out-of-the box integrations. However, you can use zapier or IFTT for it.

Review Source: Capterra
 


February 2018

February 2018

The BEST email marketing and automation software

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I absolutely love Campaign Monitor. While I've used a variety of other tools, it is by far the most streamlined tool I've experienced while offering the best looking emails. I was really impressed with how intuitive the user experience is and how good the templates looked across all browsers and devices.

Cons

So far I haven't found anything I dislike. Perhaps an easier way to move and sort contacts between lists would be helpful, but it's pretty straightforward already.

Review Source: Capterra
 


February 2018

February 2018

Campaign Monitor has been a great resource for some of my clients.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

They have some great features within their system like social sharing buttons in campaigns, an easy to use point-and-click editor, and nice analytics.

Cons

Though, it lacks though compared to other email automation services such as Infusionsoft or Hubspot.

Review Source: Capterra
 

Brendan from Archer Malmo

February 2018

February 2018

Campaign Monitor makes email marketing easy with it's easy to use interface and a ton of features.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

The biggest benefit was that I was able to get up to speed and learn the software quickly. It wasn't overwhelming and I felt like I could build great looking emails right away.

Pros

I like that it enables you to create great looking email without any prior experience or knowledge coding or building emails. They have a drag and drop email builder that allows you to quickly create beautiful, responsive, mobile-friendly emails in an easy to use interface. Their marketing automation features are also much easier to learn than some of their competitors.

Cons

For advanced email marketers with coding and development knowledge, Campaign Monitor is a little too simple. It really is geared to marketers who don't have a lot of development knowledge and lacks some of the features of Salesforce's Marketing Cloud.

Review Source: Capterra
 

spring from springtime marketing llc

February 2018

February 2018

Excellent platform to set up for clients and you can generate revenue as well

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Great email platform to set up for clients to do their own email marketing plus you can make a percentage every time the client sends. When every I have had a questions, the support team has provided timely response.

Pros

Once you set up the templates, your clients can use with ease and every time they send a campaign you make money (pending you set up to mark up emails). Payment is made via paypal which is great.

Review Source: Capterra
 

Juan from 3 Punto Zero
Number of employees: 11-50 employees Employees number: 11-50 employees

February 2018

February 2018

A very useful option to send mail to the most important customers for your company

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

A simple, friendly and very effective way to send mails

Pros

When maintaining your customers, you must arm yourself with the best tools to keep them, in addition to having a good call to action you must have the right tools to reach them. And Campaign Monitos is ideal for that.

Review Source: Capterra
 

Dave from Nortek Security & Control LLC
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

February 2018

February 2018

I've used this product for many years and have always found what I needed.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I love the ease of importing contacts and how easy it is to create a beautiful email with a true WYSIWYG editing tool. Great set of templates to start with. Cool map to watch opens as they happen.

Cons

I don't have a lot of issues here. I wish that I could see every open but I know that's a limitation on some mobile devices and not CM themselves.

Review Source: Capterra
 


February 2018

February 2018

A great email marketing tool that is easy to use.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

You can easily make a good looking email in a very short amount of time. The features make it very easy to create something.

Cons

Building and maintaining email distribution lists isn't the best feature I've seen. It's also cumbersome at times to go through past emails sent.

Review Source: Capterra
 

Jake from Sirv
Number of employees: 11-50 employees Employees number: 11-50 employees

February 2018

February 2018

Tonnes of options, yet easy to use

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to pick up and use.
Lot's of valuable features.
Great statistics on campaign success.
Easy to personalise emails.
Great support documentation.

Cons

I really can't fault it, though it'd be a bonus to have more advanced personalisation options using IF statements. For example, if subscriber-custom-field = XYZ, then show ABC text, otherwise show DEF text.

Review Source: GetApp
 


February 2018

February 2018

Lots of easy to use options. Very affordable.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to customize for your needs. Price is very affordable for most mid-sized companies. Fields are easily customized, I especially like the world view.

Cons

Support was not quick to get back to you. There was no phone number to call, it is all online. The basic plan has limits.

Review Source: Capterra
 

Nathan from Automatiza.me

February 2018

February 2018

Beautiful and simple Email ;arketing and Automation

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Managing your email marketing and automation in a simple way is a huge advantage.
This was made to be simple, so new and experienced users alike can benefit from this software

Pros

There are several companies that deliver the same service, but I have yet to see one as simple as this one.
Simple is always good.
Being able to design a high quality email AND to be able to setup the automation (email marketing) in a visual way

Cons

Even though it is very easy, and the templates are gorgeous, you need to have high quality images and at the right size in order to "switch" them in the templates.
And even though you can get ideas for automation paths you still have to define your own.

Review Source: Capterra
 


February 2018

February 2018

Solid email client that competes with best.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to use, straightforward interface. Allows easy import/export of email contacts, with good pricing and total reliability. Love the map view mode after a send out and data reporting is flawless.

Cons

No inline editor puts it behind mailchimp in the regard, and templates are a little messy. Would also be good to preview for different devices - not possible currently.

Review Source: Capterra
 


January 2018

January 2018

Easy to use and an affordable application.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Product is easy to use in affordable pricing but have limited coustmization.

Pros

Product is Affordable.
Easy to use.
Can use for multitasking.
Can mail in groups.
Had wide variety of template.

Cons

Have limited features to integrate with other applications.
Have Limited customization and flexibility.
Limited email segmentation features.

Review Source: Capterra
 

Valerio from Wallace Solution

January 2018

January 2018

Good software, it works

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It is a fantastic program for mailing. The emails that can be generated through this tool are very beautiful and elegant. The shipments work well and have a good reading rate.

The user support is very good so I highly recommend it.

Cons

For users who do not have as much knowledge in IT it can be a challenge to start with this software. There are many functions that are not so intuitive so they require some time to learn to manage.

In some cases the segmentation of the contact database can be complicated.

Review Source: Capterra
 

ravi from Open Access Technologies, Inc.

January 2018

January 2018

Average Email marketing Platform

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

We had created same ad-campaigns so that our products have more outreach. I have generated some important traffic to the company blog with it's help.

Pros

It is easy to upload contacts and to create and edit campaigns. This helped me to track open rates for the emails we send and to be able to follow up with those who have not opened the email yet which is better than mailchimp.

Cons

The payments and the editor are the things I don't like about the software. Also integrating the plug-ins is not that easy.

Review Source: Capterra
 

Steven from Losasso
Number of employees: 11-50 employees Employees number: 11-50 employees

January 2018

January 2018

The interface is intuitive and easy to use.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The UI is very responsive and easy to use. Even though it is easy to use it is also a very advanced and helpful UI.

Cons

I think the software is pretty expensive compared to competitor products. Besides the price point there are not a whole lot of cons to the software.

Review Source: Capterra
 

eric from Objex
Number of employees: 11-50 employees Employees number: 11-50 employees

January 2018

January 2018

Campaign Monitor is a valuable tool in helping us craft our e-mails

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Campaign Monitor is a valuable tool for our company in helping us craft and personalize our e-mails.

Pros

Campaign Monitor is a valuable tool for our company in helping us craft and personalize our e-mails.

Cons

Not to many complaints here. Though it could always be less expensive or a little easier to implement.

Review Source: Capterra
 
 
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