Campaign Monitor Software


 

Campaign Monitor is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals.

The solution offers several features like customer journeys, targeted segments and more that help organizations to execute email marketing campaigns, as well as a drag-and-drop email builder, through which users can select professionally designed templates and can customize them for their own branded and unique emails.

Campaign Monitor’s tools enable users to customize and expand their email lists so they can target relevant contacts with relevant messages. The solution also provides real-time information related to email performance and campaign activity.

Users can keep track of audience behavior and their engagement with emails, content sharing and effective action items. Campaign Monitor offers integration with various third-party applications like Shopify, SalesForce, Facebook, Magneto and WordPress.

Services are offered on a monthly subscription basis that includes support via email and through an online knowledge base.

 

Campaign Monitor - Campaign builder
 
  • Campaign Monitor - Campaign builder
    Campaign builder
  • Campaign Monitor - A/B testing
    A/B testing
  • Campaign Monitor - Email automation
    Email automation
  • Campaign Monitor - Reporting
    Reporting
  • Campaign Monitor - Styles
    Styles
  • Campaign Monitor - Email preview
    Email preview
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Mac OS, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

282 Reviews of Campaign Monitor

 

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Software Advice Reviews (16)
More Reviews (266)

Showing 1-16 of 16

Sachin from Wayfair
Specialty: Software / IT
Number of employees: 10,000+ employees Employees number: 10,000+ employees

April 2018

April 2018

Sending emails to the prospective clients and earning money from it couldn't be more easier.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

They let you set up basis templates if you have knowledge of basic HTML knowledge. Interns ans freelancers can make their own clients to send their own emails and make little savings of their own out of it. I say win win.

Cons

Setting up of and maintaining the emails sending list isn't as good as it should be. And customer support are a little hard to deal with.

Review Source
 
 

Christine from Long Grove Psychological Associates
Specialty: Healthcare / Medicine
Number of employees: 2-10 employees Employees number: 2-10 employees

April 2018

April 2018

Great Software!

Ease-of-use

Functionality

Product Quality

Customer Support

Pros

This software has very nice templates for emailing prospective clients and it pretty easy to implement, the functions and features are so easy that I as a beginner was able to send out a vivid and catchy email!

Cons

The software is a bit pricey. I would like to be able to customize it even more. Once you pass the learning curve it is pretty simplistic.

Review Source
 
 

Igor from SteelKiwi Inc.
Specialty: Software / IT
Number of employees: 51-200 employees Employees number: 51-200 employees

April 2018

April 2018

Fully-featured and expansive email marketing tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

If you a are looking for simplicity, this software is what you need to look at. Email monitoring is very easy and tracking is reliable.

Pros

The interface is simple and intuitive, as you don't have to spend hours figuring creating new templates. Cost is pretty low compared to other alternatives and availability of advanced features such as A/B testing, data segmentation really add to the overall package.

Cons

Limited ability to edit HTML once templates are uploaded. A more user friendly drag-and-drop editor would be a great addition to CampaignMonitor. Reporting could use improving, and better integrations for triggered emails would be great.

Review Source
 
 

Shah Abdul Latif from VoidLoops
Specialty: Software / IT
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2018

March 2018

A very handy Marketing tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

Nice User interface. Good collection of templates. Best for small businesses as it has pricing depends upon the quantity of newsletters sent.

Cons

List building can be painful sometimes. Need to improve customer support. Very limited data reports.

Review Source
 
 

Emily from Direct Digital LLC
Specialty: Other
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2018

March 2018

Terrible Account Reps

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Cons

They are very impressive during the sales process to get you on the hook and then dump you during the onboarding process. The account reps at this company are horrendous. Very unprofessional. I was completely turned off by the way I was treated by this company.

Review Source
 
 

Laura from Zillow
Specialty: Real Estate
Number of employees: 1,001-5,000 employees Employees number: 1,001-5,000 employees

March 2018

March 2018

Gets the job done for simple email campaigns

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Pros

Ease of use- you can set up an email campaign in minutes, and it's very user friendly. Works for basic email sends.

Cons

This is a great baseline tool for email marketing, but I wouldn't recommend it for complex nurture and lifecycle campaigns, as it is not as robust as other enterprise tools on the market.

Review Source
 
 

Chris from Kroc Center
Specialty: Other
Number of employees: 201-500 employees Employees number: 201-500 employees

February 2018

February 2018

Great Email Marketing!

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Pros

Easy to use and very simplistic. Love the UI, functions and features. Everyone including the beginner can shortly send out an eye popping email. They have brought my email campaigns to another level of professionalism.

Cons

Software is on the pricey side compared to others. The support is good although not with live. Only so much you can do customization wise. Other than that it does the job.

Review Source
 
 

Jake from USBChiro
Specialty: Healthcare
Number of employees: 2-10 employees Employees number: 2-10 employees

January 2018

January 2018

Not worth the money

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Not worth what you pay. Emails go to spam (it claims they don't, but the filtering software in most email services kicks it to spam)

Pros

It is actually difficult to find a lot of pros. While is does what it claims (sends mass emails, gives you feedback and responses).

Cons

The templates are more burdensome than helpful. A fully custom design wouldn't work for us. The value for the money just isn't there. Customer service didn't help... they just reiterated what was already clearly explained on the website. Overall, very disappointed and I will keep looking.

Review Source
 
 

Adonis from Fujitsu Telecom Systems Philippines Inc.
Specialty: Telecommunications
Number of employees: 51-200 employees Employees number: 51-200 employees

January 2018

January 2018

The easiest way to send Marketing and Promotional campaign to your contacts

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Pros

It is easy to use (drag and drop features) and templates are available to send professional-grade email marketing to your prospect customers.

Cons

Requires lot of time especially if you just started using the software. But one time only like encoding your contacts and making your first template.

Review Source
 
 

Christopher from Financial Advisors
Specialty: Insurance
Number of employees: 11-50 employees Employees number: 11-50 employees

December 2017

December 2017

Fast response and very knowledgable

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

Pros

Customer rep. from Campaign Monitor was very patient explaining all the functions of the software and easy to comprehend. Campaign Monitor was more advanced than what I was looking for to begin my marketing campaigns. They offer a full lead tracking system.

Review Source
 
 

Chad from WCIS
Specialty: Other
Number of employees: 11-50 employees Employees number: 11-50 employees

November 2017

November 2017

The dashboard is very clean, which is a nice respite from often-busy business software interfaces.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

I have used Campaign Monitor and still follow their progress as I was impressed at their start product, yet for some time I have switched to Mailerlite which surprised me with nice payment plan and great features.

Pros

You can add subscribers as you're setting up your first campaign or as a separate process. Subscribers must be part of a list that you create, although you can set up unlimited lists, which is one way to segment your usersCreating a campaign is also easy. To start, you just need a name, subject line, and an email address for the "From" field (you can set up a separate "reply to" email as well).

Cons

Campaign Monitor may lack live support and third-party integrations, but it offers a simple way to connect with your audience through email marketing, including auto-responders and a new suite of analytics.

Review Source
 
 

Scott from Trade Ideas
Specialty: Software / IT

March 2016

March 2016

Recommended ESP. Nice interface and frequent feature upgrades.

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Likes Best

Nice interface and frequent feature upgrades. Can import lists without having to do opt-in again like Mailchimp making migrating easier.

Likes Least

Sometimes edits are not saved making test emails required.

Recommendations

Evaluate how easy it is to upload lists, segment, create emails, and schedule.

 
 

Patrick from Nordic Academy
Specialty: Other

March 2016

March 2016

Outstanding product AND customer service

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The software is classy, excellent looking, has great analytics, is very reasonable, is easy to set up and manage AND if there is any trouble, CampaignMonitor has an outstanding customer service team. We have been using CM for several years now and from the first newsletter we sent out we were impressed.

Likes Least

There is nothing I dislike. The software is easy to use.

Recommendations

simple use, reasonable, no set up cost, targeted anlytics

 
 

Laura from SmartBrief
Specialty: Media

March 2016

March 2016

A Great Tool for Starting Out in Email Marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

Campaign Monitor makes it easy to set up email campaigns- whether you're a beginner to email or have a few years of experience behind you. It's easy to set up a campaign and send to a reasonably sized list.

Likes Least

It doesn't scale for larger businesses; additionally, tier pricing can be tricky if you plan on adding subscribers to your account over time. You really have to be mindful of what you're loading in to the tool.

Recommendations

This is ideal software for someone who is planning on adding email to the mix. Though it's not a larger solution, it works for smaller and one-off campaigns. Know your send volume and make sure it fits.

 
 

Vitor from Nvision
Specialty: Software / IT

March 2016

March 2016

First choice to manage email campaigns

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The UI is neat, simple and straightforward. It works like a charm. The support is great and responsive.

Likes Least

If we had a free plan for accounts with little usage and small lists, it would be great. Some customers and non-profits pick a competitor just because of this.

Recommendations

I've used many services (and still use some competitor services for some customers and/or projects) but Campaign Monitor is definitely my service of choice when it comes to emailing. Even for tight budgets, I think that the quality of the tools and the support you get are really worth the few dollars you'll pay for it. Don't take my word for granted: just create a free account and test it. You just have to pay when you're ready to send to more than 5 subscribers :)

 
 

Alex from Ether Creative
Specialty: Marketing Agency

March 2016

March 2016

Proud longtime user

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The focus on great user experience and effective design throughout the backend is second to none. It actually makes using Campaign Monitor a pleasure to use.

Likes Least

Off the top of my head - nothing! Possibly, during the transition to the new templating system a few years back, it took a little while to get used to it. But that's more a user error. Now I'm so pleased they changed things up.

Recommendations

Give it a go. It's honestly a country mile easier to use that it's closes competitors. Looking at you MailChimp!

 
 
 
Showing 1-20 of 266


April 2018

April 2018

Gets the job done ✅

Ease-of-use

Functionality

Product Quality

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Pros

The data that CM is able to extract is pretty elaborate. Helps seeing the performance of campaigns and how to plan them better.

Cons

Wasn’t very crazy about the UI/UX. For the price we paid I would have expected something better and friendlier to use.

Review Source: GetApp
 

Verna from Red Ventures
Number of employees: 1,001-5,000 employees Employees number: 1,001-5,000 employees

April 2018

April 2018

It's a perfectly adequate email sending tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I had been experimenting with different solutions to help me keep in touch with my customers. Campaign Monitor was the most professional looking. I like how easy it is to import contact lists and how I'm able to add email addresses to the do not contact list if necessary. I would definitely recommend Campaign Monitor for those without much experience launching online/email campaigns, it is user friendly.

Cons

It would be great if you could build visual workflows for the marketing campaigns and set up triggers for those workflows. But the journeys they have in place are not bad.

Review Source: GetApp
 

Grant from Bric — Project Planning and Time Tracking
Number of employees: 2-10 employees Employees number: 2-10 employees

April 2018

April 2018

Enterprise Friendly and Beautiful Email Campaigns

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I used Campaign Monitor at my last job. I liked that it was built for web savvy marketers. My current employer uses MailChimp which is "accessible", but not nearly as powerful as Campaign Monitor.

Cons

Campaign Monitor was a harder sell to my bosses. They were more familiar with MailChimp, but familiarity shouldn't trump the right decision; but it did.

Review Source: GetApp
 


April 2018

April 2018

Easiest Email System I’ve Seen

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

So easy to use, it’s not even possiable to access the HTML or SQL. Anyone can pick this tool up easy.

Cons

Usually you compromize ease of use for robust, advanced features. But, there’s not too many issues with this. Sometimes I have to be creative, but I have always made it work. I hope to see more on the automated program features - like being able to exclude if they’re on another list.

Review Source: GetApp
 


April 2018

April 2018

Great product, friendly and very useful

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easily send mass emails to customers and prospective customers, all quickly and professionally. Particularly I like the interface design.

Cons

It is difficult to find cons in Campaign Monitor. In general, all is well but I think it's a little expensive.

Review Source: Capterra
 

Harris from USA-Recruiting.com
Number of employees: 11-50 employees Employees number: 11-50 employees

April 2018

April 2018

Nice tool for Email campaign.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The overall quality of the software is good. It is easy to use and implement. The best features of this software is the collections of the email template that is very effective and help us to get more responses. We can easily personalize the emails.

Cons

It is a good tools for those who are having good knowledge in coding but can be difficult for the users who are not expert in coding. It lacks some of the features than other similar softwares like Sales force's Marketing Cloud.

Review Source: Capterra
 

Claude from Angsana New Business Agency
Number of employees: 11-50 employees Employees number: 11-50 employees

April 2018

April 2018

I highly recommend Campaign Monitor - great value for money and awesome for tracking

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I've been using Campaign Monitor for two years already. It's efficient, great for tracking and it's not fully integrated in our email marketing strategy.
It's simple and straight-forward and compared to other similar platforms, it's great value for money.

Cons

Some other platforms are more competitive on pricing, but i always found that Campaign Monitor was my preferred email marketing platform.

Review Source: GetApp
 

Ryan from LBS Tech Corp

April 2018

April 2018

Great value for the money

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Started using Campaign Monitor after a thorough search of competitors, and chose it and one more. CM is robust, offering many campaign options and integrations. It was a bit of a learning curve for me but for those who are already familiar with this sort of thing they won't have any issues.

Cons

There is a bit of a learning curve to get up to speed on their ecosystem. Sometimes the interface can be a bit choppy, but effective overall.

Review Source: Capterra
 

Jeff from The Village Inn

March 2018

March 2018

Great Product, Great Value

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I feel like I've tested nearly all of the email marketing software out there and Campaign Monitor is easily one of the best options out there. Great UI/UX, easy to use, and lots of integrations and templates. Highly recommended!

Cons

Getting used to the software was really the only small issue some of our team ran into. I was pretty used to Mailchimp and SendGrid so getting used to this wasn't too much of an issue. There is also lots of online tutorials and they have quality customer services as well.

Review Source: Capterra
 

Libia from Autónomo

March 2018

March 2018

Very good tool to use create campaigns by email

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

We are just beginning to work with this tool but until now I really like its features, it is very intuitive and makes it easy to create email campaigns.

Cons

Although I have little time using it, I still do not see any flaws, maybe they could add more templates options, in general I think it's excellent

Review Source: Capterra
 


March 2018

March 2018

This app is one of the best

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Using this Application / Software is a very great choice that I have made in my career. So much useful for my career.

Review Source: GetApp
 

Gavin from Freelancer - Computer Software

March 2018

March 2018

Very Nice!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I have found campaign monitor very easy to use and love the fact that you can add edge to edge photos.

Review Source: Capterra
 


March 2018

March 2018

Great way to set clients up to send emails plus you make money

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

This platform is great for agencies or freelancers who want to set clients up to send their own emails but you make a percentage which you determine with every send they executed. It is also easy to set up the templates with basic html code.

Cons

The customer service would be the one con as it took forever to get a response the one time I needed it.

Review Source: Capterra
 

Edward from Wallace Solution, C.A.
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2018

March 2018

Very easy and useful monitor

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

It's a simple, friendly and very effective way to send mails.

Pros

This software has very nice templates and relatively easy to implement, the functions and features are so good that the beginner can shortly send out an eye popping email.

Cons

Building and maintaining email distribution lists isn't the best feature I've seen, I think that it could be better.

Review Source: Capterra
 


March 2018

March 2018

Simple, reliable, and a great email marketing tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Was able to send out mass marketing emails and got terrific responses from my customers. Little did they know that my secret weapon was this here software.

Pros

Very nice interface, easy to learn and use, and you can easily customize lists based on your customer profiles.

Cons

Functionality is a tad limited and I would have liked more customization options or templates in the designs.

Review Source: Capterra
 


March 2018

March 2018

follow up with networking contacts

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

everytime i get a business card at a networking event i enter them into my campaign monitor database. i use this for low touch personalized outreach so people don't forget me

Cons

it's a little difficult to get campaign monitor working out of the box compared to other tools like mailchimp and constant contact

Review Source: Capterra
 


March 2018

March 2018

Very weak tool.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Cheap newsletters.

Pros

Sends very (VERY) basic eNewsletters. Pricing is based on number of enewsletter sent, so it's basically pay-as-you-go which may be good for customers with limited budgets.

Probably best for small companies or organizations, not sending many newsletters, needing little customization, and not doing much marketing tracking.

Cons

Very few template or customization options. Extremely clunky editing widgets. Terrible customer service when help was requested setting up a new template. I received a response that was basically "Well I can do it, so the problem is clearly yours."

The data reports from the newsletters were very limited. Process for sending was very manual. Had to upload new lists (via excel) of recipients each time, for every newsletter sent.

Review Source: Capterra
 

David from Student Loan Hero
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2018

March 2018

Solid ESP that's like the Toyota of email solid, dependable, but not feature-rich.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

It makes it easy for us to send emails to our list of 200,000+ subscribers. While the features are basic, and we want to see more advanced controls and segmentation features added, it's a stable system.

Pros

Extremely solid and reliable ESP. Doesn't go down often, and there are minimal issues with deliverability. The features are basic, but solid and there aren't many bugs.

Cons

There's a strong lack of features. For example, there are no simple ways to send emails to an unopened segment. There's also no way to easily clean/prune inactive email subscribers. And third, there are limitations on automation triggers.

Review Source: Capterra
 


February 2018

February 2018

Another solid email marketing solution

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The worldview it's fun right? Now, for things that matter more: it has nice templates and relatively easy to implement. Customization could be improved. In the end if you get the job done, coming in than all it's left for you to do is watch those people opening your emails on worldview while siping your favorite drink, eh? ;)

Cons

There is room to improve the template customization and email segmentation. The way contacts are calculated for billing purposes is not ideal.

Review Source: Capterra
 

Conrad from Micro Quality Calibration, Inc.

February 2018

February 2018

This program has changed the way we go about email campaigns. Now my email blast are less boring.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I am able to create beautiful email campaigns in a very little amount of time.

Pros

This software has brought my mail campaigns to life. All of the emails I have made stand out beautifully. I try not to get too crazy with my decorations but overall they look much more professional.

Cons

There was definitely a learning process when I first started. I had expected this tool to be much easier. Granted I am not the most computer savvy.

Review Source: Capterra
 
 
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