All Canto Reviews
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Pamela
51 - 200 employees
Used less than 2 years
OVERALL RATING:
5
Reviewed June 2022
Canto is a step ahead and in some ways almost too good to be true!
Joseph
Verified reviewer
Performing Arts, 51-200 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2019
User-friendly, Secure, Dynamic
Right from the start, the user-friendly nature of the platform ensures that all users, whether trained in asset management and best-practices or not, will be able to explore our content in a dynamic fashion, with very little training necessary to get their bearings. From a seamless upload/download process to an intuitive tagging and keyword system, Canto allows its Administrators full control during the process, including the option to customize additional metadata facets as needed, offering you and your team a curated experience. Canto has revolutionized the way that we store, tag, organize, and share our digital assets while at the same time securing their future integrity. The customer care has been excellent, and the Canto team is committed and engaged at all times.
PROSCanto's user-friendly interface allows for an easy, intuitive platform to host, organize, and share all of our digital assets. Having something that is so intuitive puts all team members at ease, and increases their implementation of the platform in their day-to-day work.
CONSCanto divides its users between three levels: Admin, Collaborator, and Consumer. There is very little that you can't do in Canto. A fully customizable experience for Administrative and Collaborator level users means a great deal of your DAM needs are met. I do feel that the Consumer-level experience can be expanded further, for example: with regards to facial recognition, a Consumer-level user is more than capable of identifying faces within a photograph, but the current constraints of the consumer level does not allow for this level of data input. Overall, this dynamic spark of the Canto platform is sometimes lost at the Consumer-level.
Vendor Response
Thanks for your review! We appreciate the kind words. We're happy to know that Canto allows your team to be at ease while working with digital assets!
Replied January 2020
Kayla
Paper & Forest Products, 1,001-5,000 employees
Used weekly for less than 6 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
5
FUNCTIONALITY
4
Reviewed May 2021
Easy & Straight Forward to Use - Evaluation of Integration Process Required
The sales process was a pleasure to go through and I would rate Canto number 1 in creating an enjoyable, no pressure experience. We have other vendors that I would be happy to continue my working career never speaking again to due to their practices and lack of overall respect.
PROSThe product itself is straight forward, easy to use and fairly customizable. The tagging system works great, file storage is good (once you identify what you would like), upload links are beneficial and the portals are key for deliverable.
CONSThe configuration of SSO does not allow enough control for the administrators of this tool, it also caused quirks for administrative accounts, where one experience via login vs via SSO was different for the admins; and the system didn't recognize licenses as being used when configured via SSO. Overall, we had to disable it for the time being which is a big loss/hit to our change management process. The Style Guide tool is a great idea, but needs some work and should not be used as a deciding factor in the tool. It needs some more work and analysis on managing font, including details on using logos, etc. to be a proper style guide. It works well for corporate colours, and that's about it. Lastly, the integration process needs some evaluation on the Canto side. It is lengthy, the "integration specialists" cannot answer questions that we can figure out ourselves with ease, and it doesn't seem like there is much support or guidance. In all honesty, we could do it ourselves must faster.
Reason for choosing Canto
Canto offered a price point that we needed to close the product, with a full service solution. However, Image Relay was an awesome contender.
Reasons for switching to Canto
We needed a centralized system that allows improved access, tracking, tagging, and the ability to more easily upload and download content.
Vendor Response
Thanks for your feedback on the onboarding process, Kayla. We're always working to improve our processes and this information helps us out so much!
Replied May 2021
Briana
Building Materials, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
3
EASE OF USE
3
VALUE FOR MONEY
3
CUSTOMER SUPPORT
5
FUNCTIONALITY
2
Reviewed May 2021
Decent product, but would like something better
Overall, our experience with Canto has been decent. I wish they would add the ability to geotag any photo with location info manually. We'll probably switch to a different provider in the next few years if Canto doesn't update and adapt more quickly.
PROSI like having one space for all our photos and being able to share those photos with partners by inviting them to create an account on our platform. It's significantly easier than needing to communicate with 10+ marketing managers every time they need something.
CONSOur information changes relatively often so needing to reupload documents all the time is time consuming and exhausting. I wish edits in real time were possible in a format similar to Nuclino. Also frustrating that the content of documents can't be searched for. Additionally, the Geotag feature is amazing, but only if you have your location preset into the camera's metadata - you can't add in locations later which is extremely frustrating and wouldn't be a difficult feature for Canto to add since they already have the infrastructure.
Vendor Response
We appreciate this feedback, Briana. I'll send your notes over to our product team!
Replied May 2021
Anonymous
1,001-5,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed July 2023
Canto makes digital asset management simple
Canto, in my opinion, is an essential solution for the management of digital assets in organizations, based on my personal experience. Its ability to centralize and organize assets, improve team member collaboration, and provide robust security and access control are all highlights. Integration with other tools and the ability to customize are both important features. Canto has proven to be a reliable and efficient tool in our work environment, despite the challenges associated with integrating with Adobe Connector and the need for proper configuration.
PROSCanto's ability to improve team collaboration is one of its most prominent advantages. I've enjoyed using the teamwork features, which allow us to review and collaborate on editing digital assets. Furthermore, version control and change management prevent file management confusion and errors. Our team communication and efficiency have improved because of these features, resulting in a more pleasant collaboration experience.Security and access control are critical aspects of digital asset management, and Canto excels in both areas. We were able to limit who could access and download digital assets, ensuring the privacy and security of sensitive data. Furthermore, the ability to customize Canto's appearance and interface has enabled us to align the platform with our company's visual identity, providing a consistent experience for all users.Canto's seamless integration with other tools we use in our daily workflow is another highlight. Interoperability has increased efficiency and eliminated the need to switch between multiple applications. Canto's ability to sync and share data with our other tools has streamlined our processes and improved workflow cohesion.
CONSIt is necessary to discuss the difficulties associated with integrating Canto with Adobe Connector. We encountered configuration issues and technical adjustments between both systems during our initial implementation. Connection issues can hurt an organization's efficiency and productivity. Incorrect settings can cause authentication failures, metadata synchronization issues, and file transfer problems. Fixing these issues necessitates specialized technical assistance, which causes delays in our workflow and some user frustration.
Shannon
Religious Institutions, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed September 2020
Saves time - very easy to collaborate + share and receive files online
Several features have really simplified my photo management role. Metadata is customizable to your needs - and while it takes careful thought initially, when set up is easy to apply. 'Upload links' allow outside people to add photography directly to the system in a controlled manner - this has significantly helped with timeliness and ease of receiving photography. I love the branding portal, and the versioning capabilities. I also love the Facial Recognition feature - no more tagging the same people over and over. The company consistently improves the software and innovates - releasing frequent feature updates.
CONSWhile it is fairly intuitive, there are aspects (of the portals for example) that need to be explained to a new user - this can be time consuming. I have been frustrated that new features are sometimes expensive paid add-ons, even when they were discussed as 'coming' during the research process (features I thought would be included with upcoming releases). As much as possible, try to envision future features you will need and consider that in your contract discussions.
Reason for choosing Canto
They customized the contract to our meet our needs and budget. We needed a lot of user accounts to make it accessible to our internal community.
Reasons for switching to Canto
We needed a more innovative software with greater flexibility, collaboration, and time-saving features. Also, to make it accessible to we wanted more user accounts.
Justin
Health, Wellness and Fitness, 1,001-5,000 employees
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed December 2019
A Good DAM Solution
We originally used personal hard drives and shared network drives for our asset management. Working with vendors for graphics was done via email. We've been able to transfer most of that over to Canto now. A week after launching Canto, HR came to use looking for photos of colleagues. Previously this would've taken hours to find what they were after. However, the AI Smart Tagging made it very easy to do a search for "people", then we added a couple of filters. Within minutes we had hundreds of photos that we sent to HR.
PROSInterface is very intuitive. There is a really good balance between having a turnkey solution and being able to customize things. Custom tags and multiple ways of tagging assets was my biggest priority. There were a few solutions that provided more customization, but would've required more oversight as well. Our small team didn't have the bandwidth for that. Ability to create portals and upload links has been a gamechanger for us in asset distribution and collection. Just hosted a large community fundraiser. We gave each photographer an upload link with the option of some quick tags. We had thousands of images tagged and uploaded into the platform effortlessly. This used to be very time consuming for us.
CONSFacial recognition is pretty weak. They are the larger customer of AWS facial recognition tool. If Canto switched to Google's tool, I feel it'd be much more reliable and function the way it's intended to. As of now, we just opt not to use it. Support could do a better job at recognizing the shortcomings of their product and recommending product enhancements. I often have to request multiple times for something to be an enhancement. I haven't had any follow-up yet, so not sure if they're going to implement things though.
Reason for choosing Canto
Canto did a great job at balancing a turnkey solution that had options for custom tagging that other products in this price range didn't offer.
Anonymous
5,001-10,000 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed November 2020
Efficient tool allows our creatives to thrive
Awesome tool that has kept out large team aligned and on the same page.
PROS• One source of truth for a wide range of assets • Prevents access and server issues with a team spread throughout the country • Easy to use and deploy, while constantly refining structure and strategy • Branded portals allow our employees to self-serve versus manually managing daily requests
CONS• Interface can be clunky; needs a modern refreshed makeover! • More style guides to customize for different needs and brands within one organization
Reason for choosing Canto
Served most, if not all, the needs on our wishlist.
Reasons for switching to Canto
More affordable, more user friendly, and served our specific needs much more efficiently.
Romnee
Marketing and Advertising, 201-500 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed May 2022
Honest review of Canto
We've had a good experience with Canto. The best part is the company listens to its users and creates new features based off of the input. I have been responsible for a number of features in recent releases.
PROSCanto is very well designed and easy to navigate.
CONSEverything can always be cheaper, but Canto prices are competitive.
Reason for choosing Canto
Canto had a better implementation of it's features. Plus, Canto makes it easy to share assets internally and externally.
Reasons for switching to Canto
Dropbox didn't give us enough features.
Brian
Hospitality, 501-1,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed November 2020
A-Class product from Canto
Canto has enabled us to save time by increasing efficency across our core workflows within the marketing team. It gives us the ability as a young luxury brand to improve consistency in the quality and style of our digital assets.
PROSEasy to set up and intuitive to ease. It was incredibly easy to implement across the organisation for internal and external stakeholders. Canto delivered on its promise.
CONSVery little to dislike, perhaps if it was more focused on the hospitality industry it could build integrations with other elements of the Martech stack.
Reason for choosing Canto
Better functionality, price point and storage options.
Vendor Response
Thanks for this review, Brian! We appreciate your feedback on integrations as we are always looking to improve the product.
Replied November 2020
Ashish
Verified reviewer
Real Estate, 1,001-5,000 employees
Used weekly for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
3
FUNCTIONALITY
4
Reviewed March 2020
The best bang for your buck if starting out
Prior to Canto, all of our marketing material used to reside on a shared drive accessible within the organization network. All brand manager would own folders within which they stored marketing assets - images, brochures, videos, 3D assets. This caused issues because - a) Simple folders = no tagging = very hard to search for assets; b) No version control, approval history, and random nomenclature made it hard to identify which asset to use even if found c) No access outside the organization, so could not be used remotely or shared with 3rd party partners and agencies; people would use wetransfer each time. d) Significant duplication of content, obsolescence, and storage consumption With Canto, all of the above get solved. We could enable access permissions to control modification, set up portals to share assets externally permanently, reduce storage with dedupes, and setup version control and a standardized folder structure and process. While this helped bring in significant efficiencies in process, the real win was in content management, tremendously reducing incidence or incorrect imagery used, safer, faster, and more effective development of ads and digital assets, and ensuring content quality.
PROSEase of single uploads, tagging to enable search, multi-folder assignment, deduplication, portal creation
CONSDifficulty in bulk upload, downloading buggy, no mobile app version
Reason for choosing Canto
Canto was not the most powerful, technically advanced, or the most feature-rich, but for someone starting out in using a DAM for the first time it's a brilliant solution - has a very strong feature set for first timers, a very intuitive and easy-to-use interface, some very powerful technical integrations, responsive support, excellent tagging / sharing / user management capabilities... but the real killer are 1) how fast and easy it is to get set up and running, and a very competitive (and customizable) price tag for the level of features offered. Add a robust product roadmap and evolving capabilities and very scalable expansion options once you're up and running, I would highly recommend this.
Vendor Response
Hi Ashish! Thank you for reviewing Canto. We have a mobile app coming soon, and your account manager will be in contact regarding the bulk upload issues you are having.
Replied April 2020
Janie
Apparel & Fashion, 11-50 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
2
VALUE FOR MONEY
3
CUSTOMER SUPPORT
3
FUNCTIONALITY
5
Reviewed September 2020
Can be a file management blessing, if maintained properly.
Asset management with so many powerful features, they can become a burden: the learning curve is steep, even if you're doing simple tasks with the program.
PROSKeyword tagging and album features are great and make organization so much more manageable for very large media libraries. The features offered are extensive and very comprehensive. Search filters also help users find specific files faster.
CONS– The number of features presented all at once can be overwhelming. The home screen displays too much information, icons, and files all at once. – Multiple iterations of a design or photo file get repetitive when scrolling—A feature to identify those very similar files, then group + collapse them together would be an improvement. – Features can be easy to miss/forget with such an extensive system. - Shortcut options aren't available for the most performed actions for individual users (or organizations) - Downloads could be easier, without the extra popup screen—an option for one-click downloads.
Reasons for switching to Canto
Google Drive offered no structural organization past folders—it was difficult to find the files needed. Keyword tagging makes a huge difference.
Christy
Food & Beverages, 51-200 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2020
Everything in one place!
Canto is a super robust tool and has made the sharing and organizing of visual assets much easier.
PROSCanto has made it easy for us to have all our usable photography accessible in one place. It's super easy to put together and share a customized set of images and logos.
CONSCropping and resizing is cumbersome for new users.
Reason for choosing Canto
Canto stood out for is robust searchability, the amount of space and users we got, and the ease of sharing outside and within the organization.
Vendor Response
We appreciate your review, Christy!
Replied November 2020
Chris
Architecture & Planning, 11-50 employees
Used daily for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed December 2019
My Experience with Canto DAM
We've had a very positive experience with the platform overall. We're nearly 4 months into our subscription and still feel like we're at the tip of the iceberg. We're anxious to utilize the client portal feature and have our install teams remotely uploading images from our work sites to be curated and cataloged.
PROSThe ease with which metadata tagging can be accomplished is likely the greatest strength for our use of this product. We've managed to create a keyword/tag database that now allows us to navigate our full media catalog with ease, and has made our workflow infinitely more streamlined. The branding guideline and adobe integration is definitely an additional benefit we're looking to utilize to its fullest shortly.
CONSWe operate in a segment with non-standard products so, unfortunately, we can't use the "smart tagging" system to its full potential.However, for tagging the "minutia" (As we call it) within the photo, but not necessarily the focus, the smart tagging system is great.
Reason for choosing Canto
Price and functionality. The adobe integration was also key. On top of this, our customer service experience while dealing with Canto during the shopping phase was far superior.
Grace
Retail, 201-500 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed December 2019
Great asset for your value!
I really enjoy Canto I think it is an amazing product especially for the value.
PROSCanto is super easy to use and makes on-boarding team members super easy. It has great commenting features that helps us with retouching and approvals. One of my other most favorite features is the edit tool to make one asset live in multiple albums etc.
CONSI wish the interface was a bit more current some of the navigation seems a bit antiquated. For example you can't go back within the canto interface you have to go back on the browser. It is also really sensitive to internet so if you loaded a bunch of sub folders and it refreshes the browser it does not remember where you were.
Reason for choosing Canto
It was the best price for the most storage and fit the archival needs we were looking for.
Katrina
Education Management, 51-200 employees
Used daily for less than 6 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed September 2020
Canto is a game-changer for us
I've found the Canto team, from sales, to customer success to support really excellent, responsive, and nice to work with. It's honestly been one of the best experiences we have had with investing in a platform.
PROSThe software has a bit of everything, and it just works. The most complicated element is setting up your own metadata structure, and that's really an internal conversation about organisational culture, how we think, what we need. We love the portal functionality. There are tonnes of ways to upload, and lots of nice, very different ways to add metadata to your files.
CONSThe aesthetic is slightly dated, but that's honestly a minor quibble. Sometimes keeping it simple is what helps it work so well.
Reason for choosing Canto
Many more features, good price point, lots of add-ons that suit our specific needs, and integration with other platforms that we use (MailChimp, Google Drive, WordPress, etc.).
Vendor Response
Thanks for reviewing Canto, Katrina! I'm glad to hear that you're using and enjoying our Mailchimp, Google Drive and WordPress integrations!
Replied September 2020
Paul
Retail, 1,001-5,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2019
We love Canto
Very simple and straight forward. No surprises. Friendly and fast to respond customer service who go above and beyond to ensure we have the best user experience possible. What you see is what you get and I couldn't be happier.
PROSIt's a visual, web-based DAM that is incredibly easy to use and assessable from anywhere. Canto is incredibly fast and responsive, with all sorts of plug ins and extensions to integrate your favorite browser, file transfer site or software application (Photoshop, InDesign, Illustrator, Premier). The Portals & User Permissions allow a lot of fine tuning to ensure each user or team has access to only the assets they should. The admin controls couldn't be easier to use, making managing access through the system a total breeze. The simplicity is and emphasize on clean visuals really puts Canto above most other platforms we've used or demonstrated. Highly recommend others take the time to see what Canto offers and how your company can benefit from what it does best.
CONSI don't have any, to be honest. Though it would be nice if a standalone application for advanced management existed, similar to how the Advanced Uploader application makes uploading large batches of files easier - would be nice if I could perform backups, re-arranging assets, etc. through an application for complex tasks. It's not essential, but I would absolutely be able to leverage something like that since mass re-organizing albums and assets through a browser can be sluggish and difficult.
Reason for choosing Canto
Cleaner interface, easy to use / navigate / manage. Price and customer service.
Laura
Consumer Goods, 11-50 employees
Used daily for less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed September 2016
Robust features and multiple ways of access
What do you like best? The flexibility of deployment and implementation was paramount for our organization, as we ended up hosting the solution on premise due to our large file sizes. We love how the metadata is written back to the asset. Additionally, the various ways to access the assets through the web, through apps or through a desktop client made the user adoption go very smoothly. What do you dislike? Customizing the software during the installation and implementation phase was more time consuming than we had anticipated and with the new releases of software and portals we have encountered some delays and hiccups (we are working through them). Out of the "box" reporting is significantly lacking compared to the other options, but you can buy a 3rd party addin for that. What business problems are you solving? What benefits have you realized? The visibility on where are assets have gone and where they are going is greatly increased, in addition to increasing the visibility of knowing what assets we have while enabling a strong search functionality has decreased duplication of assets and increased productivity and efficiency.
PROSThe flexibility of deployment and implementation was paramount for our organization, as we ended up hosting the solution on premise due to our large file sizes. We love how the metadata is written back to the asset. Additionally, the various ways to access the assets through the web, through apps or through a desktop client made the user adoption go very smoothly.
CONSCustomizing the software during the installation and implementation phase was more time consuming than we had anticipated and with the new releases of software and portals we have encountered some delays and hiccups (we are working through them). Out of the "box" reporting is significantly lacking compared to the other options, but you can buy a 3rd party addin for that.
Julie
Graphic Design, 51-200 employees
Used daily for more than 2 years
OVERALL RATING: