All Constant Contact Reviews

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Caryl

2 - 10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed September 2022

Email marketing made easy

User Profile

Michael

Verified reviewer

Marketing and Advertising, 2-10 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed October 2022

Constant Contact is really fabulous for email marketing--we use it for all our opted in messaging

We set up a landing page with a form fill, ad traffic to the landing page. Constant contact handled email and responses for all of the opted in addresses, and kept the leads warm while we developed them. Excellent deliverability, easy to use, just a first class software.

PROS

I'm pretty familiar with email software, having used four different options extensively. Constant contact was the slickest interface, the most intuitive programming, and all of the features I wanted, without being too expensive or difficult to use.

CONS

I have nothing but good things to say about constant contact. If I had to find a thing I like least, it would be the confusion between campaigns and programming.

Reason for choosing Constant Contact

The user interface is easier, the pricing structure is better, and support answers my questions.

Reasons for switching to Constant Contact

Price was the first factor, but then once I got in and started using it I found it was much simpler and more powerful than I expected.

User Profile

Roldan

Verified reviewer

Design, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed September 2022

Constant improvements for Constant Contact!

Pricing might be competitive, but as a developer, it's not quite a nice experience integrating the email client. Specially when you are a developer trying to integrate it to your website. More in particular Elementor Pro integration. Hoping they already have reconciled this issue.

PROS

Just like any other email marketing tool, they can do the job. No complaints. Email creation for fast email campaign is a breeze. Templates are as well handfuls to choose from. Drag and drop features as well. And it seems that they have much more responsive email system compared to other clients. Besides, you can use there service for user registration, A/B Testing and surveys.

CONS

First off, Constant Contact can do the job. No Problem. The problem comes when you deep dive into there system - technically taxing, not so user friendly interface, hard to implement branding etc... Bugs, of course. When you drag a widget, it won't appear on the canvass. Exporting HTML version of the email is also a pain.

Reason for choosing Constant Contact

We are MailChimp user. We have been disgruntled with MailChimp for some reasons. Until, we try Constant Contact for a change. Only to know both of them has discripancies with them. Can't choose one from the other.

Reasons for switching to Constant Contact

Well, to try the difference. Found out, they do have there own thurns and thissles with them. Pros and cons.

Jaclyn

Civic & Social Organization, 11-50 employees

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

FUNCTIONALITY

5

Reviewed September 2023

Constant Contact- an excellent program for email marketing campaigns and general digital marketing

Overall, my experience with Constant Contact over the years has been great. I have used it with nonprofits/not-for-profits, small businesses, and larger companies, and it has been helpful for all three. Most of my experience with Constant Contact has been with email marketing rather than with social media marketing, but from what I have seen, it is a fantastic program to use to implement a digital marketing strategy and the campaigns that go with it. The interface is easy to use, and the program itself is easy to learn and understand. Being able to upload contact lists from Excel and Outlook and integrate Constant Contact with programs such as Zoho allows for seamless transitions. Monitoring the perfor viewed at all; if that percentage is rather low, that tells us that we need to make a change, such as altering our subject lines to make them more engaging and the contacts more likely to view the emailmance of each email and campaign is one of, if not the absolute best, way to observe how successful our email marketing strategies and campaigns are. Over time, continuously seeing that various metrics/KPIs are not performing as we would like is a clear indicator that our strategy needs to be altered in some way. As someone who has the unique experience of using Constant Contact with different company types, this program has taught me a lot about how to implement and observe the performance of an email marketing strategy.

PROS

As a digital marketer, I have used Constant Contact with multiple clients and companies over the past 2+ years, and have always found it to be extremely helpful. The majority of my program usage has been for email marketing, although I have heard from team members that it is excellent for social media marketing and other areas of digital marketing as well. For email marketing, I have done it all from creating a company's very first email blast to creating contact lists to monitoring the performance of email campaigns. I recall the first time I used Constant Contact to write an email newsletter for a small business, and was immediately impressed at how simple the interface was for a then-beginner like myself. I was able to change up the imagery (including font and color scheme) and add my photos and infographics. To this day, I love how Constant Contact allows users to create different contact lists for other purposes and campaigns, and the program makes it very clear when sending out emails who exactly that email will be going out to. Though I don't have as much experience with campaign analytics using Constant Contact as I do with some of the other features, I do know that it's reporting of metrics/KPIs is extremely helpful when observing the performance of a particular email and of a campaign as a whole. I look forward to using additional features offered by Constant Contact in the future, including its tools for social media marketing.

CONS

Thus far, the only issue I have with Constant Contact is related to the different features available with the three pricing plans. Although Constant Contact's pricing is good when compared to its competitors, the selection of features available with the cheapest pricing plan, Lite, is rather limited. With this plan, only one user is allowed, and not much storage is given. With email marketing, there is neither A/B testing nor segmentation, which I find to be quite frustrating. Features related to ads, SEO, and scheduling social media posts in advance are not available either. With the Standard pricing plan, there are some more ads, segmentation, and email marketing features available, but users cannot see the full scope of all that Constant Contact has to offer unless they pay for the most expensive plan. Free trials are available, which is helpful, but there is also no free plan. Some of your competitors offer free plans (albeit with limited features) in which at least the basics of the program can be used.

Aislinn

Non-Profit Organization Management, 2-10 employees

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed August 2023

Good with room for improvement

PROS

Constant Contact maintains our lists and is pretty user friendly.

CONS

It could be a lot more user friendly. For example, sometimes you can drop a photo into an email you're working on, other times they want you to upload and put it in which is a much longer process, and time prohibitive if you have a lot of photos to include. They also don't have many email templates which would be helpful.

Laurie

Marketing and Advertising, 1 employee

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed June 2023

Improvements Made in Constant Contact

I am very pleased that the optimizations and new features that Constant Contact is releasing are general to the overall email marketing space. I haven't used Surveys yet, but am pleased that the option is there.

PROS

I do like that Constant Contact seems to be doing a good number of upgrades that are in other larger platforms.

CONS

To me, it seems like Constant Contact was created for small product-based B-C businesses - that's why the general fields include birthday and anniversary. The first client that I used it with, I didn't decide to use it so I didn't realize this at first.

Reason for choosing Constant Contact

The company wasn't ready to move to a CRM yet and wanted to try a cheaper product just for email marketing.

Reasons for switching to Constant Contact

Someone recommended Constant Contact

Erica

Non-Profit Organization Management, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed August 2023

Constant Contact is a great intro platform and very user friendly... but could use some updating

My company really likes Constant Contact, but I think as the business is evolving, we have outgrown Constant Contact. Especially since it seems the platform is slowly dying because of the little-to-no new features being added.

PROS

Constant Contact is very intuitive and user-friendly. People with no email experience can easily jump in and create nice-looking emails. Adding contacts and sending emails is also very simple! It really does all the basic things that a company would need to send emails. A perfect beginner email software!

CONS

Since I started using Constant Contact in 2019, the platform is virtually the same. We use other software (like Axios) that are constantly adding new features and content for their platform, whereas Constant Contact doesn't. Unfortunately, we have used Constant Contact to its capacity. Our emails cannot improve or change with the features that are currently available. It would be nice to see more customization in emails and better analytics reporting!

Abdelati

Verified reviewer

Accounting, 1,001-5,000 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed August 2023

A great product in the process that deserves to work with it..!

Through my experience with the product, the facilitation began for me due to the excessive pressure at work.

PROS

The simplest thing to say is that it is really amazing. This product at work makes a lot of things easier for me in my work.

CONS

When you use this product, you cannot save it, contrary to what everyone will like when using it

Anonymous

51-200 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed September 2023

Good product overall

Overall for a general email system I enjoy using constant contact.

PROS

Constant Contact is overall easy to use and update as your company needs. The support is very helpful and always able to assist with my questions.

CONS

Some of the features are limited in regards to customization. Also there are a number of emails that default to end users spam files so our entire contact list does not receive emails.

Anonymous

1 employee

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed August 2023

Effective digital marketing tool

Having diversified communication channels available makes engaging with leads and customers with Constant Contact quite streamlined and budget friendly

PROS

Constant Contact has a good selection of digital marketing tools that can be used with ease. It has a versatile email template library to help us get started and with the A/B testing feature we can tune the campaigns to beter resonate with our audience. Integration options save time, extend reach and with the the inclusion of the SMS marketing possibilities we cam beeter engae with leads and customers. It has a budget-friendly pricing making it a good choice for starting businesses.

CONS

Some advanced automation features might have a learning curve a bit steep to master.

Sandra

Security and Investigations, 51-200 employees

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

FUNCTIONALITY

3

Reviewed August 2023

Constant Contact leads to a bumpy marketing start

Constant Contact may work well for some, but I found it tricky to adapt to my workflow.

PROS

I liked that I was able to send bulk emails with the program and that data was organized in a logical format

CONS

I didn't like the versatility of the product, it was challenging to customize it to appear the way I wanted it to, and it was especially so as the views between desktop and mobile devices were inconsistent.

Lyndsey

Real Estate, 2-10 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2023

Best email marketing products for small businesses

Constant Contact has been our team's favorite platform to use for email marketing. We are a small company, so we cannot speak for large businesses, but for us, it has been perfect to reach our 10,000+ person audience on a regular basis, as well as incorporate landing pages and gain more subscribers.

PROS

Constant Contact was our top choice for two reasons. 1. Emails are more customizable than other platforms. You can move elements side to side which you can not do on a handful of competitors' platforms. This was huge for us as the look and style of our email are extremely important. 2. Constant Contact offers the ability to create landing page sign-up forms. Total game changer and incredibly easy to create!

CONS

Frequently the platform slows or errors and the text editor covers the text box we are working on. To fix it, we have to refresh the page and likely lose our work.

Reason for choosing Constant Contact

There was more flexibility and options for email layout and design.

Reasons for switching to Constant Contact

There was more flexibility and options for email layout and design.

Kate

Marketing and Advertising, 2-10 employees

Used less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

3

Reviewed February 2021

Poor Service - We Quit and Switched

Easy software, but many features gave us problems, and the customer service response was terrible. We switched providers as a result.

PROS

In the early days of using this type of mailing software for subscription based newsletter campaigns, CC was at the top of its game and most popular. We chose it for that reason, and did it automate and streamline the process of sending email campaigns, however, the problems with CC falsely penalizing for spam caused us to switch providers.

CONS

We imported a significant subscription list which we gathered over several years. When sending a campaign upwards of 5K to 6K, there are going to bad addresses or people which decide they no longer want the content. Fair enough, however, we had a double-opt-in platform in place, and send a campaign 1x monthly. There are always going to be individuals who hit "spam" on email platforms, such as Gmail, because it's a fast way to unsubscribe and delete. This happened enough times, with just 2-3 people (out of thousands) using the Gmail spam report, that CC began to throttle and limit our service. We sent, time and time again, evidence of the double-opt-in from a particular group of spam reporters, to show we don't send unsolicited email -- ever. CC would remove the throttle, but it happened enough times that we grew irritated. If CC made it easier to unsubscribe, and Gmail made it not easier to hit a "spam" button instead of an "unsubscribe" button from CC, we wouldn't have had the issue. We felt the customer service was poor and unfair given the extremely low percentage of those who clicked "spam" (2-3 individuals) out of 5-6K recipients on a given campaign. We closed our CC account, switched, and never had the same problem with the follow-on provider, who took better care of us, and, our readers.

Reason for choosing Constant Contact

Seemed easy to use by multiple staff members. That wasn't a good enough reason to stay, and we didn't. We switched to Mail Chimp (happily so).

Feyisayo

Information Technology and Services, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed July 2020

Bulk Email Marketing At Its Best

I like using Constant Contact and the experience has been good especially with bulk email sending.

PROS

1. Constant Contact makes it easy for me to send bulk email that goes straight to inbox and that what got me entangled with it. 2. I noticed a very rare feature that Constant Contact have that many other doesnt have. Constant Contact, allows me to collect donations from people. Many of the clients i have helped setup Constant Contact like the donation feature part so much too. 3. Constant Contact allows me create absolutely any kind of form that is needed for my list building.

CONS

Constant Contact doesnt have a free forever basic plan. Although they give first month free but I think they should have a plan for small businesses starting out who cannot afford their $20 a month.

Reason for choosing Constant Contact

Sendinblue plan doesn't fit my budget, its too high compared to Constant Contact. Also, Sendinblue free plan is not encouraging. It says I can only send 300 emails per day.

User Profile

Megan

Verified reviewer

Leisure, Travel & Tourism, 51-200 employees

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed October 2021

Useful, Consistent, Not Always User Friendly

In general, I prefer Constant Contact over MailChimp, but it could be because I'm used to it (been using it for 10+ years) and because it's cheaper for the amount of contacts we have. I also like that I can do surveys through it. MailChimp also didn't seem any more user-friendly than Constant Contact when I tried to work with it a few times.

PROS

The email templates and survey features are really helpful. We can also connect their email lists into our website pretty easily. It's nice to have one paid service that sends out emails AND sends out surveys. MailChimp doesn't offer both features in one, so it's why I stick with Constant Contact. It's also cheaper than MailChimp for the amount of contacts we have. It's expensive, but it's the best one we've found.

CONS

It's not very user-friendly to make the edits I'd like in the actual emails I'm making. There aren't very many templates useful to us, so oftentimes, I end up making my own template and then saving it. The photos don't always load easily when I pull up our photo album, but it does eventually work when I mess with it a bit. My colleagues oftentimes have difficulty with using it as they're not as used to it as I am, so I wouldn't say it's user-friendly off the bat. It takes a learning curve for sure.

Reason for choosing Constant Contact

It would have been us making a switch from Constant Contact to MailChimp as Constant Contact was what we already had. I didn't feel like MailChimp was worth switching everything over, so I have just stayed with Constant Contact.

Daniel

Education Management, 51-200 employees

Used weekly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

FUNCTIONALITY

3

Reviewed July 2019

Super easy to use, less functionality that Mailchimp but not necessarily a bad thing

We use Constant Contact for marketing, admissions and development emails. We recently made the switch from MailChimp to Constant Contact because I, as the primary user, was wanting something that would be less labor-intensive. While having fewer features and customizable content as Mailchimp, it's nice not having to hand code anything. Additionally, it seems to provide a similar experience regardless of browser. With Mailchimp we kept having diplay/layout issues with recipients viewing in Outlook 365 on a PC.

PROS

It's simple. Drag and drop editor is dummy proof. Very simple to build emails and automations. Ability to do emails with multiple columns.

CONS

Not able to do edge-to-edge designs and the footer is less customizable than our previous email software (Mailchimp)

Reasons for switching to Constant Contact

While having fewer features and customizable content as Mailchimp, it's nice not having to hand-code anything. After Mailchimp updated their interface in 2018/19, we found a number of display issues that appeared for recipients using Outlook. Mailchimp did not offer three column photos with text, a feature we needed for our newsletter. The new image editor that Mailchimp added in 2019 is frustrating. Whenever I'd upload an image, I then had to click to resize it, save it, then click edit again to make any additional changes. For some reason it would never let me do everything at once. This seems like a little issue, but the frustration of waiting for the image to process was too much... Lastly, Constant Contact has a feature for readers to do a survey inside of the email. Since our newsletter doesn't have click throughs, this feature is beneficial to judge actual engagement.

Anonymous

1 employee

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed April 2023

Constant Contact: Still a good option for nonprofits!

Overall, despite my one negative experience, I still recommend Constant Contact as the go-to email marketing tool for nonprofits. It's affordable, widely used, looks good enough, has solid list management & analytics, and has decent customer service (aside from the one experience I described) with an instant chat option I've used many times.

PROS

As one of the longest-running email marketing tools out there, Constant Contact has gone through some growing pains over the years as it updated its design tools and features to get more in line with the newer competitors coming out, but I think it's still one of the best options for nonprofits. It may not be the cheapest option anymore, but the price is still reasonable compared to some other competitors, and they seem to have added way more features at the basic subscription level, like social media management.The email templates aren't the *best* looking out there, but they have become more modern-looking over time and are mobile-responsive. Many people don't realize that many of those beautiful emails you receive from big companies are not accessible to people with low vision who use screen readers or who don't have images displaying for various reasons (older email providers, slow internet, strict work email accounts that don't allow images, people being too busy to click on the "display images" button, etc.). This is because the majority of those emails are basically just a bunch of images with text in them, not text within the actual body of the email (which is what screen readers can read, and what shows up when images are disabled). Nonprofits in particular must be very conscientious about accessibility - sometimes your grant funding even requires it - so keep that in mind!Deliverability, list/tag options, and customer service were all fine (see 1 exception below).

CONS

This was several years ago now, but at a previous organization (a very small nonprofit with a budget of less than $500k and only 1.5 staff working on communications & fundraising), our account was reported as spam, and I didn't appreciate the way we were treated by customer service after that happened. They were borderline rude and treated us like we were intentionally spamming people, when it was clearly the result of either our small, overworked staff not having the knowledge of best practices in list management (e.g., not removing bounces regularly enough) or the fact that we simply had a somewhat ornery, older donor base who tend to report emails as spam rather than just unsubscribing. (Ugh.) I felt it was clear what had happened given the kinds of emails we sent (monthly e-newsletters and occasional event invitations and donation campaigns, no more than 1x week) and there was no justification for treating us like we were the same as scammers sending spam about Viagra to unsolicited lists. They didn't offer us any flexibility or even sympathy, and temporarily shut down our CC account until we did an opt-in campaign to confirm we had permission to send emails (even though we did only send emails to folks who had opted in previously). It was about a month before our largest fundraising event of the year, so this was a huge issue. I understand they must follow anti-spam rules, but the experience really sucked. A little kindness would've gone a long way here!

Maria

Food & Beverages, 10,000+ employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2023

It streamlines marketing campaign management and data collection.

With Constant Contact, dealing with marketing campaigns has become a pleasure, as we have been able to cooperate in designing campaigns and publications and following them up. The data collected has also helped us create a realistic perception of the extent of our success in attracting customers.

PROS

Constant Contact provides many, many capabilities that enhance our ability to prepare and publish comprehensive and distinctive advertising campaigns. It is really great that all the settings are easy, as it does not require much effort, as there are ready-made easy-to-customize templates, and the contacts are easily set up. Constant Contact enables us with high efficiency to design the content of the advertisement as we wish, and drag and drop helps in that, and enables us to deal flexibly with all components and add images, texts and links with ease. Scheduling is also excellent, as we can easily organize publishing times on different platforms. It is also great that Constant Contact enables us to capture a lot of data that expresses the extent of customer response to advertising campaigns, and it is great that this data can be easily exported to different analysis platforms.

CONS

I haven't experienced any complications with Constant Contact, especially when dealing with email campaigns, and it's great that Constant Contact always provides us with newsletters with updates and lots of good ideas.

Marah

Restaurants, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY