# DemandScience Software Reviews, Demo & Pricing - 2026 > Review of DemandScience Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/marketing/demandscience-profile --- [Home](https://www.softwareadvice.com/) / [Lead Generation Software](https://www.softwareadvice.com/marketing/lead-generation-comparison/) / DemandScience Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing/demandscience-profile/reviews/) # DemandScience 2026: Benefits, Features & Pricing Wondering if DemandScience is right for your organization? Our Lead Generation Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - User Reviews ## Overview DemandScience 4.2 [(32)](https://www.softwareadvice.com/marketing/demandscience-profile/reviews/) Pricing Pricing available upon request ### About DemandScience DemandScience is a leading B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers’ journey from top-of-funnel to conversion. Founded in 2012, DemandScience’s products, data and leads benefit more than 1,500 customers worldwide. With offices in 7 countries and 800+ employees, DemandScience is #5 on Fortune Magazine’s list of the best workplaces in advertising & marketing. Key features of DemandScience include lead development, campaign tracking, multiple content formats, content engagement, and industry insights. PureSyndication allows marketers the option of combining multiple layers of buyer intent and promote content to generate high-quality leads. ABM Display enables managers to match high-volume targeted advertisements with outbound lead generation to drive optimal growth using an identity approach. PurePush provides organizations the opportunity to identify and reach potential prospects in their target market... based on DemandScience's intent technology. Wondering if DemandScience is right for your organization? Our Lead Generation Software selection experts can help you in 15 minutes or less. ## DemandScience User Interface ## Popular DemandScience Alternatives Main Product DemandScience 4.2 [(32)](https://www.softwareadvice.com/marketing/demandscience-profile/reviews/) Ratings Breakdown - 4.44Ease of use - 4.14Value for money - 4.48Customer support - 4.19Functionality Pricing Available upon request Get Price Alternative Product [Cognism](https://www.softwareadvice.com/crm/cognism-profile/) 4.7 [(257)](https://www.softwareadvice.com/crm/cognism-profile/reviews/) Ratings Breakdown - 4.75Ease of use - 4.46Value for money - 4.63Customer support - 4.65Functionality Pricing Starting at $1000.00 per month Get Price Alternative Product [Apollo.io](https://www.softwareadvice.com/product/428803-Apollo/) 4.5 [(394)](https://www.softwareadvice.com/product/428803-Apollo/reviews/) Ratings Breakdown - 4.47Ease of use - 4.40Value for money - 4.26Customer support - 4.51Functionality Pricing Starting at $49.00 per month Get Price Alternative Product [ZoomInfo Sales](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/) 4.1 [(319)](https://www.softwareadvice.com/product/200338-ZoomInfo-sales/reviews/) Ratings Breakdown - 4.32Ease of use - 3.55Value for money - 3.81Customer support - 4.25Functionality Pricing Available upon request Get Price Alternative Product [Lusha](https://www.softwareadvice.com/marketing/lusha-profile/) 4.0 [(398)](https://www.softwareadvice.com/marketing/lusha-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 3.69Value for money - 3.92Customer support - 4.13Functionality Pricing Starting at $49.90 per month Get Price Alternative Product [Lead411](https://www.softwareadvice.com/marketing/lead411-profile/) 4.7 [(78)](https://www.softwareadvice.com/marketing/lead411-profile/reviews/) Ratings Breakdown - 4.62Ease of use - 4.57Value for money - 4.47Customer support - 4.59Functionality Pricing Starting at $99.00 per month Get Price ## DemandScience Pricing and Plans Starting price: Connect with an advisor for pricing Free Trial Free Version Basic Pricing available upon request No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## DemandScience Features - Popular features found in Lead Generation Campaign Management CRM Data Import/Export Landing Pages/Web Forms Lead Nurturing Lead Qualification Lead Segmentation Lead Verification/Validation Pipeline Management Reporting & Statistics - More features of DemandScience API B2B Lead Generation Campaign Analytics Campaign Planning Campaign Segmentation Contact Database Customer Segmentation Customizable Branding Email Marketing Engagement Tracking Intent Data Lead Capture Lead Generation Multi-Campaign Multi-Channel Marketing Personalization Predictive Analytics Search/Filter Target Account Identification ## DemandScience User Reviews Overall Rating 4.2 Ratings Breakdown 5 53% 4 31% 3 6% 2 0% 1 9% Secondary Ratings Ease of Use 4.4 Value for money 4.1 Customer support 4.5 Functionality 4.2 VR Verified Reviewer Marketing and Advertising 501-1000 employees Used monthly for less than 6 months Review source Reviewed August 2021 Good Leads 5 Great! Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: Used for lead generation. Pretty happy overall with the data. Cons: Nothing to report, so far so good. I will update if I find any. Read More NK Nicholas K. Verified reviewer Marketing and Advertising 11-50 employees Used weekly for less than 12 months Review source Reviewed August 2021 PureB2B | Lead Generation 5 Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 4 Functionality Pros: Very easy tool that has delivered high quality leads - both in terms of audience and persona details and in terms of validation. We are confident that our dollars are being spent on the correct, qualified audience and that we are paying for the best audiences we can find. Additionally, the PureB2B team is very strong and easy to work with, making the overall experience great. Cons: The only issues that we saw were that there were sometimes some scale issues, but that is virtually all tied to the campaign structure and rigid rules on our end. Additionally, due to the client not receiving an asset all the time, we had some mapping issues from time to time, but overall it was great. Read More RR Raphael R. Verified reviewer Computer & Network Security 51-200 employees Used weekly for less than 6 months Review source Reviewed August 2021 Prospects denied accessing our content, grew angry 1 It was good until we started having problems. And they got defensive, brought in their senior managers who got more defensive and snarky. At the very beginning of the engagement I should have known things were going to turn out poorly. I asked for references and they said “we can’t expect our customers to do our selling for us.” Now it’s very clear to me why they were not able to come up with a reference. Ratings Breakdown 4 Ease of use 1 Value for money 1 Customer support 1 Functionality Pros: The sales people did a good job telling us how well it would work Cons: All of the leads we engaged with denied accessing or downloading our content. The PureB2B team said this was normal and that people don’t remember what they downloaded or who’s content it was. Read More KH Kevin H. Verified reviewer Information Technology and Services 201-500 employees Used weekly for less than 6 months Review source Reviewed August 2021 Great Partners on Content Syndication Program 5 PureB2B is a great partner when it comes to content syndication and other ABM programs. The service they offer is great but the people that power the business are what truly makes them stand out. Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: What I liked most about PureB2B are the people I partnered with to get a content syndication program set up. In our biweekly meetings, they had all the data and metrics I needed to measure the health of the program as well as understand who it is that is consuming our content. Their analysis and recommendations have been insightful for not just me but the rest of the marketing team as well. Cons: Integration into our own MAP and CRM can always be a little bit more challenging and getting things up and running was a bit of a process to get it up and running. Read More SC Sreejata C. Verified reviewer Computer Software 11-50 employees Used other for less than 12 months Review source Reviewed August 2021 The best lead gen company! 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Their customer service and overall experience throughout the process was miles ahead of any other competitor. The data was highly accurate and relevant. They take care of all requirements, attention to detail is 100% and you don't need to nickel and dime. Cons: None. Didn't find any issues; The team was supportive, the quality was excellent and turnaround was quick. Read More SB Suzanne B. Verified reviewer Computer & Network Security 51-200 employees Used weekly for less than 6 months Review source Reviewed August 2021 Unethical approach to lead generation 1 We ran a single campaign through PureB2B. The leads we followed up with had no recollection of downloading our content. And then when we pushed hard to understand how it had been promoted we discovered that the source of promotional emails was misrepresented. At that point we canceled our contract. Ratings Breakdown 3 Ease of use 1 Value for money 2 Customer support 3 Functionality Pros: Appeared to be a solid approach to content syndication. Sadly was not. Cons: Discovered that PureB2B was promoting our content through a third-party provider who was pretending to be Gartner. Would not want to be associated with any company that misrepresented itself like this. Read More pp polina p. Verified reviewer Marketing and Advertising 51-200 employees Used weekly for less than 12 months Review source Reviewed August 2021 Lead Generation 5 Ratings Breakdown 5 Ease of use 5 Customer support 5 Functionality Pros: Quality of leads are great and flexibility to adjust when needed. Cons: Not to much we don't like so far-would like to use other product offering as well. Read More RS Roxanne S. Verified reviewer Marketing and Advertising 51-200 employees Used weekly for less than 6 months Review source Reviewed August 2021 Roxanne 4 Great. I wish we would have more insight into the lower funnel quality of the leads but everything on our end ran very smooth. Pure B2B was great at ensuring things were running effectively. Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 4 Functionality Pros: The Pure B2B team made setting up and executing our campaign run so smooth. They were very responsive and helped us get things setup for success. Cons: We didn't get to use PureB2B services again since we are no longer working with any B2B clients. Reasons for choosing DemandScience Great customer service and quality leads. Read More JB Jessica B. Verified reviewer Information Technology and Services 11-50 employees Used weekly for less than 6 months Review source Reviewed August 2021 Great strategy for building your email database and setting up business development! 4 We are growing our email database and increasing pipeline with PureB2B. Ratings Breakdown 4 Ease of use 4 Value for money 4 Customer support 4 Functionality Pros: I really like the targeting in combination with customer support. You can effectively target your ideal customer profile and have a high-quality customer experience, when iterations to the program are needed the PureB2B team is there to immediately help you. Cons: This may have to do with the maturity of the business development team, but it does take a few months to convert these leads to sales qualified opportunities. Read More GF Germaine F. Verified reviewer Marketing and Advertising 10000+ employees Used other for less than 6 months Review source Reviewed August 2021 Feedback 4 Ratings Breakdown 4 Ease of use 4 Value for money 4 Customer support 5 Functionality Pros: In terms of data integration, PureB2B is able to transfer leads via multiple platforms, hence ideal for clients with a preferred/standard mode of lead transfer to their system. Cons: So far no concerns raised by client in terms of software. 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