--- title: "EmailOctopus Software Reviews, Demo & Pricing - 2026" description: "Review of EmailOctopus Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/marketing/emailoctopus-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / EmailOctopus Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/emailoctopus-profile/alternatives/) # EmailOctopus Review From $9/month Free version 2 plans Wondering if EmailOctopus is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pros and Cons - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview EmailOctopus 4.8 [(655)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) FrontRunner 2026 Pricing Starting at $9.00 per feature per month ### About EmailOctopus EmailOctopus is an email marketing software that helps businesses design, launch and manage personalized email campaigns using customizable templates and the drag-and-drop editor. Organizations can use the automation functionality to schedule time-based onboarding and drip sequence campaigns for sending welcome emails or sharing newsletters and offers. EmailOctopus allows marketers to embed custom forms into existing websites to collect customer information and add pop-up forms to turn more visitors into subscribers. The platform lets administrators categorize and store subscribers’ data in a repository and send emails to contacts based on gender, age, location or other preferences. Contacts can also be segmented by campaign activity. Additionally, managers can gain insight into the performance of campaigns by tracking open, click and bounce rate through reports and analytics. EmailOctopus supports integration with various third-party applications such as Salesforce, SurveyMonkey, Shopify, Eventbrite and more through Zapier. Pricing includes monthly subscriptions based on the number of subscribers and support is extended via FAQs, an online help desk, email and live chat. Wondering if EmailOctopus is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## EmailOctopus User Interface ## Popular EmailOctopus Alternatives Main Product EmailOctopus 4.8 [(655)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) Ratings Breakdown - 4.73Ease of use - 4.83Value for money - 4.78Customer support - 4.50Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Gmail](https://www.softwareadvice.com/email-marketing/gmail-profile/) 4.8 [(13523)](https://www.softwareadvice.com/email-marketing/gmail-profile/reviews/) Ratings Breakdown - 4.81Ease of use - 4.77Value for money - 4.45Customer support - 4.71Functionality Pricing Available upon request Get Price Alternative Product [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3512)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.49Value for money - 4.53Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/) 4.5 [(17677)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/) Ratings Breakdown - 4.38Ease of use - 4.35Value for money - 4.17Customer support - 4.36Functionality Pricing Starting at $13.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2322)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $12.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2568)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.24Ease of use - 4.34Value for money - 4.40Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price ## EmailOctopus Pros and Cons We analyzed 655 verified reviews for EmailOctopus to find out what actual users really think. Select to learn more Responsive And Helpful Support Team Users consistently praise EmailOctopus for its fast, friendly, and knowledgeable customer support. The team is accessible through live chat and email, providing real solutions rather than generic responses. Support is available to both free and paid users, making it easy to resolve issues and get guidance when needed. Affordable Plans For All Users EmailOctopus offers a generous free plan with high subscriber and email limits, making it ideal for small businesses and startups. Paid tiers are budget-friendly and scale with your needs, providing robust features without locking essentials behind paywalls. Users consistently highlight the platform's value compared to other email marketing services. Reliable Bulk Email Delivery EmailOctopus makes sending bulk emails straightforward and dependable, with high deliverability rates and easy scheduling. The platform allows users to create professional emails quickly, automate campaigns, and track engagement. Features like compliance support and user-friendly design help ensure messages reach subscribers effectively. Editor Lacks Flexibility And Polish The drag and drop editor in EmailOctopus is often described as restrictive and clunky. Users report issues with formatting, limited column options, and difficulty aligning content. The absence of an undo feature and inconsistent handling of pasted text make editing tedious, especially for more complex email designs. ## EmailOctopus Pricing and Plans Starting price: $9.00 per month Free Trial Free Version Starter $0.00 flat rate, per month Plan includes: - 10,000 emails per month - Unlimited templates - Drag and drop editor - Up to 3 automations with max 5 steps - Up to 3 forms and landing pages - Access for 1 user Pro $9.00 per feature, per month Plan includes: - Remove EmailOctopus branding - Unlimited forms and landing pages - Unlimited automations - Add unlimited users - Priority support - Cancel any time - Save up to 70% vs other platforms - up to 650 steps in an automation - up to 50 tags - up to 50 custom fields Read More Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## EmailOctopus Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of EmailOctopus Activity Dashboard Activity Tracking API Automated Scheduling Campaign Management Campaign Segmentation Click Tracking Contact Database Content Management Customer Journey Mapping Customizable Branding Customizable CTAs Customizable Fields Customizable Forms Customizable Templates Customization Data Import/Export Drag & Drop Drip Campaigns Dynamic Content Email Campaign Management Email Management Email Marketing Email Sequences Email Templates Engagement Tracking GDPR Compliance HTML Editor Image Library Landing Pages/Web Forms Lead Capture Lead Generation Lead Management Lead Nurturing List Management Live Chat Marketing Automation Mobile Optimization Newsletter Management Personalization Preview Functionality Real-Time Analytics Real-Time Data Real-Time Reporting Reporting/Analytics Reporting & Statistics Template Management Third-Party Integrations Visual Analytics Web Forms Workflow Management ## EmailOctopus Integrations Zapier Integration rated 4.5 from 19 reviews WordPress Integration rated 5.0 from 19 reviews SendPulse Integration rated undefined from -1 review Shopify Integration rated undefined from -1 review Salesforce Sales Cloud Integration rated undefined from -1 review WooCommerce Integration rated undefined from -1 review See all 32 integrations ## EmailOctopus User Reviews ## EmailOctopus customer ratings - Overall rating: 4.8/5 - Total reviews: 655 ### Rating distribution - 5 stars: 542 reviews (83%) - 4 stars: 96 reviews (15%) - 3 stars: 12 reviews (2%) - 2 stars: 0 reviews (0%) - 1 star: 5 reviews (1%) ### Secondary ratings - Ease of use: 4.7/5 - Value for money: 4.8/5 - Customer support: 4.8/5 - Functionality: 4.5/5 --- ### Best value email marketing solution - Overall rating: 5/5 - Reviewer: Riccardo B. - Verified reviewer: Yes - Industry: Mechanical or Industrial Engineering - Company size: 11-50 employees - Product usage: Used weekly for more than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros Great solution to get the maximum value for money. Paid plans start at just 9$ per month. Super valid solution for email marketing. #### Cons It is not an all-in-one solution such as some competitors (with different pricing plans) but I think it is a great solution for small-mid companies. --- ### Love using EmailOctopus! - Overall rating: 5/5 - Reviewer: Jamie G. - Verified reviewer: Yes - Industry: Publishing - Company size: 2-10 employees - Product usage: Used weekly for less than 2 years - Reviewed: August 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's easy to use, has templates you can reuse, and can import and export your contact lists. There are free features and paid features, and the free plan has great value for smaller contact lists. You can use it to send out campaign emails, too! #### Cons Sometimes, it's hard to move some of the things around in the templates, such as the dividers, images, and more. #### Reasons for switching to EmailOctopus EmailOctopus was easier to use and to manage email marketing. #### Vendor response Thanks for reviewing us, Jamie! We’re glad you’re enjoying EmailOctopus's ease of use, templates, and the value of our Starter plan. We appreciate your feedback on template editing – it’s something we’ll keep in mind as we continue improving. Happy emailing! 🐙 Replied August 2025 --- ### Easy to use, but billing across multiple lists needs to be clearer - Overall rating: 4/5 - Reviewer: Darko H. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: March 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. My overall experience with EmailOctopus has been positive in terms of usability, campaign creation, and general performance. However, the way contacts are counted across separate lists made my costs higher than expected. I would strongly recommend using one main list with segmentation instead of creating overlapping lists, but I also think EmailOctopus should explain this pricing impact more clearly. It is a good platform, but billing transparency around duplicated subscribers across lists needs improvement. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros EmailOctopus is still very easy to use. I like the clean interface, good templates, drag-and-drop editor, and how quickly I can create and send campaigns. Overall, it remains a practical and user-friendly platform for email marketing with good pricing. #### Cons My main issue is how subscriber billing works across multiple lists. I had one main list with 4,000+ subscribers, and I created another list from part of that audience with around 1,000+ subscribers. Even though I only used that second list once, the subscribers were counted again toward my total, so I ended up paying for more than 5,000 subscribers. This increased my monthly cost from about $28 to $34. I think this should be made much clearer inside the platform, with a stronger warning before users create overlapping lists. #### Reasons for choosing EmailOctopus I chose EmailOctopus over these alternative products simply because of the price, simplicity and quality. --- ### EmailOctopus works great. - Overall rating: 5/5 - Reviewer: Pablo E. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used monthly for less than 2 years - Reviewed: July 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I’ve been using EmailOctopus for a few years, and it has always been satisfactory. I send campaigns for myself and for customers. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It just works! They are very responsible in the way they treat spammers. It's a very solid platform, and I love it. It was very easy to learn and set up, for customers too. The design is modern, the UI is great, and it's very easy to use. Campaigns should be simple even for beginners. #### Cons There is nothing I didn’t like. I’m supposed to share some inconvenience here, but sorry. I really don’t have anything to criticize. #### Reasons for switching to EmailOctopus Mailchimp has become bloated with features I dont need, and also expensive. #### Vendor response Thanks so much for the kind words, Pablo! We’re glad EmailOctopus has been easy to use and reliable for both you and your customers. It’s great to hear our simple, no-fuss approach has made a difference. We really appreciate your support over the years, and we're here if you need anything along the way. 💜 Replied August 2025 --- ### Best customer service you will ever encounter! - Overall rating: 5/5 - Reviewer: Heidi L. - Verified reviewer: Yes - Industry: Transportation/ Trucking/ Railroad - Company size: 51-200 employees - Product usage: Used monthly for less than 2 years - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Superb, only using the free service currently because we do not have either a big enough customer list or do enough email marketing to warrant a paid for service currently. However, the customer service provided has been exceptional. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Have been using EmailOctopus for over a year now because of price hikes with a competitor. The customer service is superb, the software is easy to use and the email designs are professional. Now use this service for our email and campaign marketing. #### Cons I have no complaints at this time. Possibly more design variation and ability to use my brand fonts, but honestly I am happy with service. #### Reasons for switching to EmailOctopus Cost, customer service very poor and emails were going to SPAM #### Vendor response Hi Heidi, thank you for your great review! It's really great to see that you find EmailOctopus easy to use, and our CS team exceptional. Feel free to reach out if there's anything we can help you with. Thanks again for your kind words, and happy emailing! Replied November 2025 --- ### Better Email Newsletter Platform at a better price point! - Overall rating: 5/5 - Reviewer: Donna M. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Excellent experience overall. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy-to-use platform, outstanding customer service, and very customizable. Intuitive with great templates to use if needed. #### Cons I have not found any cons with this platform at all. I can't offer any improvement suggestions because it is everything that I need. #### Reasons for choosing EmailOctopus At the recommendation of my website designer, and I'm glad I made the switch. #### Reasons for switching to EmailOctopus EmailOctopus provides me with everything I need at a significantly lower price point. Mailchimp's pricing always seems to increase. #### Vendor response Hi Donna, thank you for your great review! It's great to see that you find EmailOctopus easy to use – that's one of our goals! Our CS team will also be delighted to read your kind words. Feel free to reach out if there's anything at all we can help you with. Thanks again for recommending us, and happy emailing! Replied November 2025 --- ### Free version gives a lot of powerful options at no cost. - Overall rating: 5/5 - Reviewer: Roj W. - Verified reviewer: Yes - Industry: Photography - Company size: Self-Employed - Product usage: Used monthly for less than 12 months - Reviewed: August 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I've run several small campaigns now to a well segmented database and the experience has been very straightforward and effective. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to use and free. Very easy to build mailing lists, segment them, design email templates and monitor campaign performance. #### Cons I can't really fault the free version, excellent range of functionality at no cost and great for a small business getting started with email campaigns. #### Reasons for choosing EmailOctopus Recommended by a friend who showed me how it works. #### Vendor response Hi Roj – and thank you for your excellent review. Ease of use has always been our priority, so we're glad it comes through in your experience! We're also happy to hear our Starter plan works well for you, and we hope we can help you grow and nurture your audience. 💜 Replied August 2025 --- ### More secure and things for free - Overall rating: 5/5 - Reviewer: Sergio R. - Verified reviewer: Yes - Industry: Mechanical or Industrial Engineering - Company size: 1001-5000 employees - Product usage: Used weekly for less than 6 months - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I guess this service is more secure, and they offer customer support whenever I need it. I was using another service before, but to be honest, I didn’t feel confident with it lately. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I was looking for a more secure service at a good price, and even with some free features, this is excellent! #### Cons At the beginning, I was receiving too many emails, but they can limit the number they send, so there are no complaints. #### Reasons for switching to EmailOctopus i dont felt comfortable at the end, i prefer to look at another platform. #### Vendor response Hi Sergio, thank you for your great review! It's great to see that our platform and our CS team meet your needs. Feel free to reach out if there's anything we can help you with. Thanks again for recommending EmailOctopus, and happy emailing! Replied November 2025 --- ### Works great and is easy to use. - Overall rating: 4/5 - Reviewer: Norman S. - Verified reviewer: Yes - Industry: Sports - Company size: Self-Employed - Product usage: Used weekly for less than 6 months - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. My experience has been great. Getting started with contact imports was easy. Creating email campaigns was easy too. Automations were also straightforward to create. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Email Octopus has been great. Import of contacts and automations have been easy. I also like that I can even do automations on my free account for my volunteer organization. #### Cons I wish there was an app. Previously I used another service that had an app I could use on my Android. Nevertheless, EmailOctopus is better. #### Reasons for switching to EmailOctopus They began to charge for a very simple automation. #### Vendor response Hi Norman, thank you for your great review! It’s fantastic to hear that you find EmailOctopus easy to use — that’s exactly what we’re aiming for. We also really appreciate your feedback about a mobile app, and I’ll be sure to pass that along to our team. Thanks again for recommending EmailOctopus! Replied October 2025 --- ### EmailOctopus is the best for people who are started to build an email list - Overall rating: 5/5 - Reviewer: Artreice W. - Verified reviewer: Yes - Industry: Human Resources - Company size: Self-Employed - Product usage: Used daily for less than 12 months - Reviewed: January 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I love using EmailOctopus. It fits my business and also my budget. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I love that I can make templates and use them over and over. I also like that I can schedule my emails in advance. #### Cons I do not that it is not a full calendar layout to see how my emails are scheduled. #### Reasons for choosing EmailOctopus The cost of each service was not in budget either. #### Reasons for switching to EmailOctopus It was to expensive to use. I to find something within my budget #### Vendor response Thank you for reviewing us, Artreice. It's great to see that reusing templates and scheduling campaigns work nicely for you. A calendar view of your scheduled campaigns would definitely be a nice touch – I'll add it as a feature request! Thanks again for recommending us. 💜 Replied January 2025 --- Showing 1 - 10 of 655 Reviews [See All Reviews](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) ## EmailOctopus Popular Comparisons [Gmail vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/gmail/)[Brevo vs EmailOctopus](https://www.softwareadvice.com/scheduling/brevo-profile/vs/emailoctopus/)[Mailchimp vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/mailchimp/)[MailerLite vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/mailerlite/)[ActiveCampaign vs EmailOctopus](https://www.softwareadvice.com/crm/activecampaign-profile/vs/emailoctopus/)[Constant Contact vs EmailOctopus](https://www.softwareadvice.com/marketing/constant-contact-profile/vs/emailoctopus/)[Systeme.io vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/systeme-io/)[Klaviyo vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/klaviyo/)[GetResponse vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/getresponse/)[AWeber vs EmailOctopus](https://www.softwareadvice.com/marketing/aweber-profile/vs/emailoctopus/) [Compare All Alternatives](https://www.softwareadvice.com/marketing/emailoctopus-profile/alternatives/) ## Other Top Recommended Email Marketing Software [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **9** times [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6251) Recently recommended **4** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **3** times [AgencyAnalytics](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/) **4.8** (116) Recently recommended **2** times Stuck Between Options? 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