--- title: "EmailOctopus Software Reviews, Demo & Pricing - 2026" description: "Review of EmailOctopus Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/marketing/emailoctopus-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / EmailOctopus Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/emailoctopus-profile/alternatives/) # EmailOctopus Review From $9/month Free version 2 plans Wondering if EmailOctopus is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pros and Cons - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview EmailOctopus 4.8 [(655)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) FrontRunner 2026 Pricing Starting at $9.00 per feature per month ### About EmailOctopus EmailOctopus is an email marketing software that helps businesses design, launch and manage personalized email campaigns using customizable templates and the drag-and-drop editor. Organizations can use the automation functionality to schedule time-based onboarding and drip sequence campaigns for sending welcome emails or sharing newsletters and offers. EmailOctopus allows marketers to embed custom forms into existing websites to collect customer information and add pop-up forms to turn more visitors into subscribers. The platform lets administrators categorize and store subscribers’ data in a repository and send emails to contacts based on gender, age, location or other preferences. Contacts can also be segmented by campaign activity. Additionally, managers can gain insight into the performance of campaigns by tracking open, click and bounce rate through reports and analytics. EmailOctopus supports integration with various third-party applications such as Salesforce, SurveyMonkey, Shopify, Eventbrite and more through Zapier. Pricing includes monthly subscriptions based on the number of subscribers and support is extended via FAQs, an online help desk, email and live chat. Wondering if EmailOctopus is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## EmailOctopus User Interface ## Popular EmailOctopus Alternatives Main Product EmailOctopus 4.8 [(655)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) Ratings Breakdown - 4.73Ease of use - 4.83Value for money - 4.78Customer support - 4.50Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Gmail](https://www.softwareadvice.com/email-marketing/gmail-profile/) 4.8 [(13548)](https://www.softwareadvice.com/email-marketing/gmail-profile/reviews/) Ratings Breakdown - 4.81Ease of use - 4.77Value for money - 4.45Customer support - 4.71Functionality Pricing Available upon request Get Price Alternative Product [Brevo Marketing Platform](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3519)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.49Value for money - 4.52Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2324)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $12.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2568)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.24Ease of use - 4.34Value for money - 4.40Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/) 4.3 [(2949)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/) Ratings Breakdown - 4.33Ease of use - 4.11Value for money - 4.23Customer support - 4.20Functionality Pricing Starting at $12.00 per month Get Price ## EmailOctopus Pros and Cons We analyzed 655 verified reviews for EmailOctopus to find out what actual users really think. Select to learn more Responsive And Helpful Support Team Users consistently praise EmailOctopus for its fast, friendly, and knowledgeable customer support. The team is accessible through live chat and email, providing real solutions rather than generic responses. Support is available to both free and paid users, making it easy to resolve issues and get guidance when needed. Affordable Plans For All Users EmailOctopus offers a generous free plan with high subscriber and email limits, making it ideal for small businesses and startups. Paid tiers are budget-friendly and scale with your needs, providing robust features without locking essentials behind paywalls. Users consistently highlight the platform's value compared to other email marketing services. Reliable Bulk Email Delivery EmailOctopus makes sending bulk emails straightforward and dependable, with high deliverability rates and easy scheduling. The platform allows users to create professional emails quickly, automate campaigns, and track engagement. Features like compliance support and user-friendly design help ensure messages reach subscribers effectively. Editor Lacks Flexibility And Polish The drag and drop editor in EmailOctopus is often described as restrictive and clunky. Users report issues with formatting, limited column options, and difficulty aligning content. The absence of an undo feature and inconsistent handling of pasted text make editing tedious, especially for more complex email designs. ## EmailOctopus Pricing and Plans Starting price: $9.00 per month Free Trial Free Version Starter $0.00 flat rate, per month Plan includes: - 10,000 emails per month - Unlimited templates - Drag and drop editor - Up to 3 automations with max 5 steps - Up to 3 forms and landing pages - Access for 1 user Pro $9.00 per feature, per month Plan includes: - Remove EmailOctopus branding - Unlimited forms and landing pages - Unlimited automations - Add unlimited users - Priority support - Cancel any time - Save up to 70% vs other platforms - up to 650 steps in an automation - up to 50 tags - up to 50 custom fields Read More Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## EmailOctopus Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of EmailOctopus Activity Dashboard Activity Tracking API Automated Scheduling Campaign Management Campaign Segmentation Click Tracking Contact Database Content Management Customer Journey Mapping Customizable Branding Customizable CTAs Customizable Fields Customizable Forms Customizable Templates Customization Data Import/Export Drag & Drop Drip Campaigns Dynamic Content Email Campaign Management Email Management Email Marketing Email Sequences Email Templates Engagement Tracking GDPR Compliance HTML Editor Image Library Landing Pages/Web Forms Lead Capture Lead Generation Lead Management Lead Nurturing List Management Live Chat Marketing Automation Mobile Optimization Newsletter Management Personalization Preview Functionality Real-Time Analytics Real-Time Data Real-Time Reporting Reporting/Analytics Reporting & Statistics Template Management Third-Party Integrations Visual Analytics Web Forms Workflow Management ## EmailOctopus Integrations Zapier Integration rated 4.5 from 19 reviews WordPress Integration rated 5.0 from 19 reviews SendPulse Integration rated undefined from -1 review Shopify Integration rated undefined from -1 review Salesforce Sales Cloud Integration rated undefined from -1 review WooCommerce Integration rated undefined from -1 review See all 31 integrations ## EmailOctopus User Reviews ## EmailOctopus customer ratings - Overall rating: 4.8/5 - Total reviews: 655 ### Rating distribution - 5 stars: 542 reviews (83%) - 4 stars: 96 reviews (15%) - 3 stars: 12 reviews (2%) - 2 stars: 0 reviews (0%) - 1 star: 5 reviews (1%) ### Secondary ratings - Ease of use: 4.7/5 - Value for money: 4.8/5 - Customer support: 4.8/5 - Functionality: 4.5/5 --- ### Best value email marketing solution - Overall rating: 5/5 - Reviewer: Riccardo B. - Verified reviewer: Yes - Industry: Mechanical or Industrial Engineering - Company size: 11-50 employees - Product usage: Used weekly for more than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros Great solution to get the maximum value for money. Paid plans start at just 9$ per month. Super valid solution for email marketing. #### Cons It is not an all-in-one solution such as some competitors (with different pricing plans) but I think it is a great solution for small-mid companies. --- ### Happy Customer - Overall rating: 5/5 - Reviewer: Mirka H. - Verified reviewer: Yes - Industry: Arts and Crafts - Company size: Self-Employed - Product usage: Used monthly for more than 2 years - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall I am really happy with their services and am planning on sticking with them. I also really appreciate the care for the environment that they have. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like that it has been an easy switch from Mailchimp. It is way more affordable, and I like that there are real people behind the company. Every time I have emailed about something I have received a thoughtful reply and they have even implemented one of my requests as a new function for emails. I am happy with the automations, and the way that I can segment my subscribers. I also really enjoy their emails, and actually open and read them. Thank you for not sending them too often. Just overall a happy customer. #### Cons I'm not sure. I have sent feedback before about adding some additional functions to templates but off the top of my head I can't remember what those were anymore. #### Reasons for switching to EmailOctopus Mailchimp was too expensive and had limited functions. #### Vendor response Hi Mirka, thank you for such an outstanding review! It's great to see that your switch to EmailOctopus was easy. Our Customer Success team will be delighted to hear your lovely feedback. Thanks again for recommending EmailOctopus and happy emailing! Replied October 2025 --- ### Easy to use, but billing across multiple lists needs to be clearer - Overall rating: 4/5 - Reviewer: Darko H. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: March 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. My overall experience with EmailOctopus has been positive in terms of usability, campaign creation, and general performance. However, the way contacts are counted across separate lists made my costs higher than expected. I would strongly recommend using one main list with segmentation instead of creating overlapping lists, but I also think EmailOctopus should explain this pricing impact more clearly. It is a good platform, but billing transparency around duplicated subscribers across lists needs improvement. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros EmailOctopus is still very easy to use. I like the clean interface, good templates, drag-and-drop editor, and how quickly I can create and send campaigns. Overall, it remains a practical and user-friendly platform for email marketing with good pricing. #### Cons My main issue is how subscriber billing works across multiple lists. I had one main list with 4,000+ subscribers, and I created another list from part of that audience with around 1,000+ subscribers. Even though I only used that second list once, the subscribers were counted again toward my total, so I ended up paying for more than 5,000 subscribers. This increased my monthly cost from about $28 to $34. I think this should be made much clearer inside the platform, with a stronger warning before users create overlapping lists. #### Reasons for choosing EmailOctopus I chose EmailOctopus over these alternative products simply because of the price, simplicity and quality. --- ### Highly Recommend EmailOctopus - Overall rating: 5/5 - Reviewer: Kelly G. - Verified reviewer: Yes - Industry: Publishing - Company size: Self-Employed - Product usage: Used monthly for less than 2 years - Reviewed: September 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I'm beyond satisfied with the look of my newletters, tech support, and I've even been able to segment my own lists because the directions were so clear. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I found it easy to learn and use—very intuitive. Also, customer support is excellent. This was a huge factor for me because my previous service was not helpful. They spoke in tech terms. I'm an author and need to handle my website myself. EmailOctopus is phenomenal. #### Cons I don't have any complaints. EmailOctopus has everything I need for my author newsletter and book launch team communications. I get compliments on how nice my newsletters look. I'm very pleased. #### Reasons for choosing EmailOctopus I asked questions to live support and got immediate friendly responses from Paul. I was sold. #### Reasons for switching to EmailOctopus I won't recommend them. Their response to my tech support requests were slow and when they did come, I couldn't understand the "techy" language and had to get my own help from friends who were more tech savvy then me. I find all the support in the knowledge base that I've used easy to understand. I've been able to set up my own segmented lists to cull my contacts and to set up landing pages etc. on my own. It's only me here as an author trying to manage my own newsletter list. EmailOctopus is fabulous! #### Vendor response Hi Kelly, thanks so much for your excellent review! We're thrilled to hear that you find EmailOctopus intuitive and easy to use — that’s precisely what we aim for. Our Customer Success team, especially Paul, will be delighted to hear your kind words. Wishing you happy emailing, and thanks again for recommending us! Replied October 2025 --- ### Excellent free option for getting started - Overall rating: 5/5 - Reviewer: Donna B. - Verified reviewer: Yes - Industry: Health, Wellness and Fitness - Company size: Self-Employed - Product usage: Used weekly for less than 12 months - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. A great way to get started with building your list - for free! I have tried many email marketing providers and this is by far my favourite. Because they are so generous with their free plan and don't keep asking me to upgrade every time I try to do something on the portal (eg. Aweber etc), I feel that I want to upgrade and as soon as I build my list, I will do. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I can get started with my list for free, with great delivery rates, good templates, and an easy to use dashboard. #### Cons I'd like a few more options, such as rss blog option when writing my newsletter, but it could be that I am on limited options due to the free plan so I'm not complaining. #### Reasons for choosing EmailOctopus I had tried Kit in the past and the customer support was slow and not very good. #### Reasons for switching to EmailOctopus Aweber's interface was pretty poor and every time I tried to click on the previous week's newsletter I got an upgrade page. #### Vendor response Hi Donna, thank you for your great review! I'm really happy to see that you find EmailOctopus so easy to use, and that our platform has become your favourite :) Feel free to reach out if there is anything at all we can help you with. Thanks again for recommending us, and happy emailing! Replied November 2025 --- ### A GREAT INVESTMENT that has helped my business to grow - Overall rating: 5/5 - Reviewer: ANGELA C. - Verified reviewer: Yes - Industry: Mental Health Care - Company size: Self-Employed - Product usage: Used monthly for less than 12 months - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. a great investment to build my mailing list and also to create campaigns. I really love how the team respond on the same day when there is anything I don't know how to do and they make it super easy to understand. Love the tutorials #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I find it very easy to create email campaigns that have helped my business to grow- the templates are great and if I needed any assistance the team reply to emails on the same day and give excellent support and tutorials to help you create what you need on the platform. #### Cons nothing. I really love the service and will continue to stay with Octopus as find the support incredible for someone that is not that great digitally you make it easy #### Reasons for switching to EmailOctopus because mailchimp was awkward to use and very slow responses from their support team and clunky use of templates #### Vendor response Hi Angela, thank you for your outstanding review! Seeing such lovely feedback for our Customer Success team is fantastic. I'll make sure to pass it on, the team will love it :) Thanks again for recommending EmailOctopus! Replied October 2025 --- ### Thanks for being 8 arms to assist my 2! - Overall rating: 5/5 - Reviewer: Allison H. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used monthly for less than 2 years - Reviewed: October 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. EmailOctopus has been a wonderful platform for managing our email marketing and newsletters. The interface is clean, intuitive, and easy to navigate, which makes building campaigns and automations simple even for beginners. I especially appreciate the generous pricing structure — it’s one of the most affordable options out there. Highly recommend it for nonprofits, startups, and small teams who want professional email marketing without the bloated complexity of larger platforms. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Deliverability has been excellent, and the templates are both flexible and professional. The integrations with other platforms (like Google Suite and Knack) make it easy to connect EmailOctopus with our broader workflow. #### Cons Overall, this is an excellent service that delivers great value and reliability. If I had anything that came close to a CON, it would be that I never win at any of the email contests they send. (And how petty of a complaint is that, right?!) #### Reasons for choosing EmailOctopus Email Octopus could be integrated with our CMS whilst your competitor was not. #### Vendor response Hi Allison, thank you for such a great review! I'm thrilled to see that you find EmailOctopus easy to use and affordable – these are some of our goals :). Feel free to reach out to our team if there's anything we could help you with. Thanks again for recommending us, and happy emailing! Replied November 2025 --- ### Excellent service, highly recommended - Overall rating: 5/5 - Reviewer: Dawn P. - Verified reviewer: Yes - Industry: Professional Training & Coaching - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: September 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Very positive. I felt supported right from the start. I've been able to get all my questions answered quickly and easily. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's provided a cost-effective way for me to try out managing a mailing list and communicating with my contacts. The templates look professional and are easy to use. There are a lot of design options to explore. This is new to me but I'm finding it intuitive and user-friendly. #### Cons I wish I could add attachments but I have found a workaround and I understand the concerns about spam. #### Reasons for choosing EmailOctopus I could get started without committing to a paid service. I really wasn't sure if or how this would work for me so even a free trial wasn't particularly helpful. EmailOctopus has let me try out the system over a few months to see if it will suit my needs. The prices also seemed very reasonable. I'm not running huge campaigns, so I didn't want to pay for unnecessary features. #### Vendor response Hi Dawn, thanks for your lovely review! We’re glad you’ve found EmailOctopus intuitive and affordable, and that our templates are helping you create professional emails with ease. We're also delighted to hear you’ve felt supported from the start – this shows our efforts pay off. 💜 Happy emailing! Replied September 2025 --- ### Where great prices meet great customer service - Overall rating: 5/5 - Reviewer: Erin W. - Verified reviewer: Yes - Industry: Writing and Editing - Company size: Self-Employed - Product usage: Used weekly for less than 12 months - Reviewed: August 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I spent quite a bit of time trying a bunch of different platforms (MailerLite, MailChimp, SendFox, etc) but my search was finally over when I found EmailOctopus. They have the best value and the best customer service in the industry. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros EmailOctopus is not only affordable and easy to learn, they also have *terrific* customer service. I recommend EO all the time to other authors. #### Cons I honestly can’t think of anything. I know that sounds crazy, lol, but I’m just really impressed by them. They’re filling the space that MailerLite is leaving behind, by being affordable and easy to use. EO is going to be the go-to email platform in a couple of years, I think. #### Reasons for choosing EmailOctopus Price, features, and customer service - EmailOctopus beats out MailChimp on them all. #### Reasons for switching to EmailOctopus I have over 10,000 subscribers, and MailerLite got super expensive, plus they’re glitchy, plus their customer service has gone rapidly downhill #### Vendor response Thank you for such a thoughtful review, Erin – your feedback honestly means a lot to us (especially to our support team 💜). We’re thrilled you’ve found EmailOctopus easy to use and a good fit for your writing journey. Hearing that you recommend us to other authors is the highest compliment, and we’re grateful for your trust. We’re excited to be part of your story as your (already impressive) readership continues to grow. Happy emailing! 🐙 Replied August 2025 --- ### Sending Emails like a Pro - Overall rating: 5/5 - Reviewer: Christiaan V. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: June 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I love EmailOctopus, its got the same advance features as the OG software, and its more affordable, I'm also using the API to create my own integrations to our website, there is a WordPress plugin to display a form, but we did some advance integrations as well. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like the simplicity, and the HTML email builder to code my own, the reports are easy to read, for that quick analytics to see how the campaign is going, or to check the past campaign status. #### Cons It will be great to have multiple user account access, each with their own login details, or a agency plan. #### Reasons for choosing EmailOctopus It was more affordable with the same features #### Reasons for switching to EmailOctopus They got really expensive as my clients grew #### Vendor response Thanks for taking the time to review us, Christiaan! It's great to hear our feature set works well for you, and I have some good news: we do support multiuser access. You can invite new users to your account on our Pro plan, and every user will get their own set of login details to access the account seamlessly ;) Let us know if you need help with anything along the way, and happy emailing! 🐙 Replied June 2025 --- Showing 1 - 10 of 655 Reviews [See All Reviews](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) ## EmailOctopus Popular Comparisons [Gmail vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/gmail/)[Brevo Marketing Platform vs EmailOctopus](https://www.softwareadvice.com/scheduling/brevo-profile/vs/emailoctopus/)[MailerLite vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/mailerlite/)[ActiveCampaign vs EmailOctopus](https://www.softwareadvice.com/crm/activecampaign-profile/vs/emailoctopus/)[Constant Contact vs EmailOctopus](https://www.softwareadvice.com/marketing/constant-contact-profile/vs/emailoctopus/)[Systeme.io vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/systeme-io/)[Klaviyo vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/klaviyo/)[GetResponse vs EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/vs/getresponse/)[AWeber vs EmailOctopus](https://www.softwareadvice.com/marketing/aweber-profile/vs/emailoctopus/) [Compare All Alternatives](https://www.softwareadvice.com/marketing/emailoctopus-profile/alternatives/) ## Other Top Recommended Email Marketing Software [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6256) Recently recommended **10** times [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **8** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **4** times [SalesAndMarketing.ai](https://www.softwareadvice.com/product/529885-SalesAndMarketing-ai/) **0.0** (0) Recently recommended **1** times Stuck Between Options? 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