--- title: "Frase Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Frase. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Frase is a good fit for you!" source_url: "https://www.softwareadvice.com/marketing/frase-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [SEO Software](https://www.softwareadvice.com/marketing/seo-platform-comparison/) / [Frase](https://www.softwareadvice.com/marketing/frase-profile/) / Frase Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/marketing/frase-profile/) Reviews [Alternatives](https://www.softwareadvice.com/marketing/frase-profile/alternatives/) # Frase User Reviews ## Reviews summary - Overall rating: 4.8/5 - Total reviews: 335 ### Secondary ratings - Ease of use: 4.7/5 - Customer support: 4.8/5 - Value for money: 4.9/5 - Functionality: 4.7/5 ### Rating distribution - 5 stars: 268 reviews (80%) - 4 stars: 64 reviews (19%) - 3 stars: 3 reviews (1%) - 2 stars: 0 reviews (0%) - 1 star: 0 reviews (0%) ### Most mentioned pros - It also helps my mentees create their courses and is a useful tool for my social media content. - It is easy to use even for novices such as ourselves. - Frase is easy to use and very effective. ### Most mentioned cons - I encountered issues with non-responsive buttons, the tool simply ignored required keywords, the AI writer seemed to go off the rails at times ignoring the instructions, and other issues. - The user interface of Frase.io left much to be desired. - Their customer support seemed indifferent to our feedback, which is disappointing. ## Frase customer reviews Showing reviews 1-25 of 335 (page 1). ### Frase powers both content generation and the answer economy - I use it daily - Overall rating: 5/5 - Reviewer: Walter Adamson B. - Verified reviewer: Yes - Industry: Management Consulting - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. 1. I use it to generate well-researched quality content, daily. This works exceptionally well and I am far more productive than how I Googled and assembled content before Frase. 2. I use the Answer Assistant to provide extra and perhaps unexpected value on websites, based upon website data and value-added external data in the answers. As content is updated I updated the Assistants and their questions and the answers, and cross-link related answers. This is like running an ads campaign and paying attention to the analytics during the campaign. That's how I get the best value from the Answer Assistant, and I have not really scratched the surface yet. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros While it is not necessarily intuitive to use all the features, most are easy to set up, and the support from the team is rapid and helpful. I use the document creation daily and it is fantastic for scanning a wide topic area, or honing in on, say, three selected sites and "farming" their knowledge. Then, you can rephrase and rearrange it, and build content with similar themes for your client's website. The value is that you can add new insights along the way - with references. For example, I take top search queries from Google Search Console and use those in Frase to build more content to support the organic rankings. The AI analysis of the documents is better than you might expect. This type of content building aligns with the other fantastic part of Frase - the intelligent answer assistants. I've used many of these and Frase adds the most value right out of the box. Frase indexes a site, and then you create categories of answers and questions, and the Answer Assistant gives visitors answers which you can fine-tune in the analytics. By rating, tuning and refining suddenly your visitors are getting real value - and you can also offer subscription forms under certain conditions. The Answer Assistant offers immediate out of the box value. But of course, if you put in the effort to tune it and refine the answers then you get much more value. Doing this fine-tuning is not necessarily easy - it takes thought and effort - but Frase makes it as easy as it can be. #### Cons I have no real complaints, because the team is very responsive. The FAQs and some aspects of the system are not fully explained in the support documentation but it is being added to all the time. An evolving service always has a few hiccups, but in the end it is all heading in the right direction. No complaints. #### Reasons for switching to Frase I switched from various chatbots because Frase indexes and "understands" the website data better, and is more tunable. And because Frase includes the data creation, this feeds into the ongoing refinement and performance of the Assistants. I might be wrong but to me this was a unique combination. --- ### Frase is the best choice for content marketing - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 2 years - Reviewed: January 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Frase provides you with tools for analyzing the performance of your content and for optimizing your site for Google's algorithm. It is a comprehensive SEO tool that controls all aspects of optimizing and managing a website. The tool helps use track and monitor rankings, keywords, search results, and so much more. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros A multipurpose tool, Frase can be used to create content on the fly. By providing a topic score, it determines what type of content (article) to create, as well as how to contend with the competition. By comparing your content with the top 20 search results on Google, you can optimize the content you have already published. There are many AI Content Writers available on the market, but Frase is the cheapest software with all its features. Content can be written quickly and easily with it. #### Cons There is not much bad you can say about Frase. One thing Frase can do to improve its usability is it should develop a built-in plagiarism checker. The other important feature it lacks is natural language processing. Frase should work on adding this feature to its software. The tool would be game-changing if it could be implemented. All except those missing features and some minor copywriting issues for content written with the Frase AI writing. #### Reasons for choosing Frase Mainly price at the time, but now I think Frase can do what Jarvis does for far cheaper. --- ### I wish I could've liked Frase more - Overall rating: 3/5 - Reviewer: Miki Y. - Verified reviewer: Yes - Industry: Logistics and Supply Chain - Company size: 11-50 employees - Product usage: Used other for less than 6 months - Reviewed: July 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. It can be your time-saver, but there is definitely a learning curve. I wish there would be more detailed instructions available for any users. #### Ratings breakdown - Ease of use: 2/5 - Functionality: 3/5 #### Pros Frase can be one of the most affordable software available on the market as I got it from the Appsumo deal a while ago. It helps you save time in creating content. #### Cons It is not the most user-friendly software. It's been quite difficult to utilise its full function for a beginner like myself. --- ### An Awesome Tool For Content Optimization & SEO Optimized Content Generation - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Sports - Company size: Self-Employed - Product usage: Used weekly for less than 12 months - Reviewed: November 2021 - Review source details: This review was submitted organically. No incentive was offered My overall experience with Frase is good. Frase has enabled me to quickly discover the content brief, the topics I should cover in my blog and word count the content must have. Frase has made it easy for me to maintain multiple writers by providing content requirements almost instantly included with related questions, topic clusters and statistics. I make sites to provide values to my readers. Frase helps me in this job effectively and efficiently. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Blogging is all about contents and contents need to be targeted and optimized for search engine ranking. Frase exactly does that. Frase has made content optimization easy for me. It's most lovable feature is that, it creates content brief with one click. It analyses top 20 sites ranked for specific keywords and provide with a brief of what topics to cover, how much words the content should be, people also ask question's the content should contain, topic clusters to integrate in and its recent feature Ai writer has enabled me to get writing idea almost instantly while making content requirements for content. Another feature I like is Frase outline builder. I get related keywords for my content just by placing seed keyword in that section very easily. Frase content analytics gives you a scope to integrate search console with it and you get your growth report, new content opportunity to drive more traffic and all your content that needs to be optimized. With Frase knowledge graph you can crawl your competitors website and find out content gap that must be filled to outrank competitor. It comes up with new releases every weak and its support team is quick and concise in replying any queries. In a word all content optimization features I get from Frase within a very reasonable price. #### Cons The most important feature it misses is NLP. Frase should work to add NLP feature in its software. If they can, then this tool would be a game changer. Its Ai writing tool is not matured yet I found some copy writing issues for my content wrote with Frase Ai writing feature. It should develop a plagiarism checker to add an extra layer with its usability. #### Reasons for switching to Frase I got appsumo LTD for Frase which made me think twice for same value in a very low price. That's why I switched because it saves my budget. --- ### If you are create content for your blog you shouldn't skip this - Overall rating: 5/5 - Reviewer: Govind R. - Verified reviewer: Yes - Industry: Online Media - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. We use Frase to research content (subtopics) for our blogs. It has become an integral part of our Content Writing SOP and content optimization (still checking the results to see if it actually helps) It also helps use with the content title, excerpts, etc by providing us a bird's-eye view of our competitors. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Frase.io is being used for our blog [SENSITIVE CONTENT HIDDEN] on a daily basis. Earlier we've had a standard template which the content writers would follow to the writer the article making it monotonous. It could be said purely for time-saving and to have an SOP but now that's no more the case. This amazing piece of software is helping us bring life to the blog by giving us the suggestion on subtopics that so far we have relevant and interesting saving us from going bald elsewise we would have lost all by scratching our head during the ideation process. The AI saves you hours and the paid you would have spent elsewise researching. The content optimizer helps you improve your content for ranking based on the top 20 results of Google. #### Cons Nothing so far. Yes, I have come across bugs, I think it was only once, however, the bottomline is that Frase it still young but compared to other SaaS products of the same age group it is way better. Having said that it has miles to go. #### Reasons for switching to Frase Well, to be honest we really haven't. They both serve different purposes however we were using SEO Tester Online for onpage optimization which the WP SEO Plugin can do. We use Frase for content optimization instead. We are using SEO Tester Online for other purposes though. --- ### All in one SEO tool - Overall rating: 4/5 - Reviewer: Abdul K. - Verified reviewer: Yes - Industry: Writing and Editing - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: September 2021 - Review source details: This review was submitted organically. No incentive was offered Frase is an all-in-one SEO tool that provides several tools to optimize site contents. It especially focuses on the keyword research, content analysis and competitor analysis. Frase is an automated SEO software that helps you to optimize your site contents with perfect wordings, meta tags, page titles and more. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Frase.io is a complete SEO tool that covers all aspects of optimizing and managing your site. I like this tool so much because it helps me track and monitor rankings, keywords, search and more. Frase.io gives you the tools to analyze the performance of your content and offers insights to help optimize for Google's algorithm. #### Cons I do not like the UI of the Frase tool. Frase isn't as user-friendly as some customers might like. Sometime, I find it take a little more time to access this tool. And monthly charge can be lowered for the small business owner. #### Reasons for switching to Frase Earlier, I used surfer but its monthly subscription is higher than Frase, so I selected the Frase. --- ### Two Tools in One: Content Research + AI Chatbot - Overall rating: 5/5 - Reviewer: Nathan T. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Positive. I enjoy the features as they are, but I'm also looking forward to continued improvement as the team has been working to improve the tool at a very rapid pace. I've included the content research and curation tool as part of my SEO efforts when evaluating ways to improve a page's ranking. #### Ratings breakdown - Ease of use: 4/5 - Functionality: 4/5 #### Pros The tool is really two tools---half content research and curation tool, half AI chatbot designed to quickly ingest your website content and provide answers to your prospects using this information. Both tools are excellent in their own rights. The content research significantly cuts down on the time needed to gather a list of the top relevant content and does a good job showing you the content holes in what you've written. The AI Chatbot, with training, can provide a more sophisticated chatbot experience than what is typically available in tree-style response bots. #### Cons The tool is still on the up and up, which means you will occasionally run into a bug or find some aspects of the UX confusing. The research and curation tool will sometimes pull a non-relevant piece of content and the AI chatbot requires an investment in getting it up and running accurately. #### Reasons for choosing Frase I chose Frase less as an alternative, and or more as a supplement to these other products. I'd like to replace my tree-style response chatbot completely with Frase, as I think an AI chatbot is the more future proof implementation of chatbots. But it will take training Frase with more data before it is ready for primetime on the website. --- ### Absolute Time Saver! Enabled Our Team To Post New Content Regularly - Overall rating: 5/5 - Reviewer: Alexa W. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros The software is easy to use and learn. It really saves you so SO much time when writing new blog posts that are optimized for SEO. My team used to dread writing new blog posts, however, frase changed that for us and it really has facilitated us being able to post new content regularly since we started using the tool. It is extremely useful to be able to create a content brief in a few minutes and outline the structure of a blog posts that can then be assigned to a team member to compose. Being able to do all of the research needed to write a helpful article without leaving the software really simplies the writing process. You can also add quotes with citations by just clicking on the ones provided. Incorporating some of the questions related to your topic which are easily provided by the tool also helps a lot with the content flow. Really happy we discovered frase and looking forward to more features and continued improvements to the tool! #### Cons I really don't have any complaints about the software, so far it's only been helpful to our team and has saved us so many hours of work. #### Reasons for switching to Frase Similar Content had a lot of bugs, I found the software would get stuck, or it wouldn't load while performing several functions. Similar Content does have a lot of potential but I really like how fast and powerful Frase is, and the interface is a bit more intuitive and easier to use than Similar Content's. --- ### Cut content creation time in half - Overall rating: 5/5 - Reviewer: Twain T. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I love it. I can't imagine doing my writing work without it these days! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I never have to stare at a blank screen anymore. The minute I enter a title Frase, gives me all I need to get started with that topic. Even if I don't have topics, Frase makes it a breeze to find new topics in minutes. I love the ability to add stats and quotes in my article with just a click. This cuts short my writing time, and improves the quality of my writing. #### Cons Sometimes the auto-save feature is flaky. I've lost an article one time due to auto-save not working. But most times it is very reliable. #### Reasons for choosing Frase Frase has a powerful featureset, and I got a great pricing on it via a lifetime deal. It was a no brainer. --- ### Great for Answer Optimization Review (New SEO) - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Got it in a deal, have been in love since. It makes writing content very easy and lets you optimize it for SEO #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Lovely software, gives a new tool in SEO optimization: Answer Optimization Review. It checks questions asked on search engines and their top answers and what makes them top. Gives you suggestions on your own questions and content! #### Cons Doesn't work on Firefox. Only Chrome and Safari #### Reasons for choosing Frase Cost (getting it in a deal) + It lets us optimize specifically for questions --- ### Frase is a winner - a promising tool with excellent potential - Overall rating: 5/5 - Reviewer: Revathi K. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall, we would say Frase is a very powerful and promising tool. The Frase support team is super responsive and is committed to helping you out. If you're willing to overlook the minor bugs and are willing to be patient, Frase is a winner. Our only recommendation to the [SENSITIVE CONTENT HIDDEN] of Frase is to focus more on the tool’s stability improvements - we know measures are already being put in place for this. Every startup is bound to have teething issues. So does Frase. But given its time saving features, its future potential, and excellent customer service and dedication of the support team, Frase stands out. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros **PROS** (1.) **Cuts down time taken to create content briefs**, as it makes research a breeze - this is very useful especially if you have a team of content writers. It lets you quickly create content briefs and distribute it to your team in various formats - PDF, shareable links, etc. (2.) **Speaking of research**, it lets you find out what kind of questions people are asking around your topic. This helps tailor your content accordingly. (3.) **One-click add:** You can scan the results on the right, and easily import large content summaries into your document with just a few clicks. (4.) **Comes with a rich content editor:** helpful if you want to directly edit your imports to create your content. (5.) **Easily integrates with your Google Search Console**, sorts all the high performing keywords, and gives you an option to import and optimize your existing blog content. We think this is a fantastic feature. (6.) **Answers feature:** we haven’t tested this out yet, but it sounds extremely promising. Frase’s bot crawls your website to understand its content. The idea is, when your website visitor asks a question, the chatbot will deliver an appropriate answer. However, what we’re unsure of yet is whether the existing content on our website itself needs to be optimized for this to work correctly. #### Cons (1.) **Not very intuitive at the outset.** If we hadn’t watched a few demos, it would have been hard for me to figure out how to use the tool. Even after watching the demos, it takes a bit of getting used to. (2.) **There are minor bugs in the UI**, but we’re willing to overlook it because of the Lifetime/Onetime deal. (3.) **There is no bulk download or link sharing feature:** let’s say you create a dozen content briefs. You have to click on one document at a time to download or share it. But if you add a team member and give them access to the tool, they will have access to all the documents via a shared workspace. (4.) **Frase kept throwing our users out several times**. We’ve heard in Facebook Groups that Frase has been having some performance issues. The support folks at Frase are highly committed and very responsive, and hopefully stability improvements will be put in place soon. (5.) **We found a bug in #5 under PROS **- it didn't import content from one of our existing blogs. We have reached out to support. #### Reasons for choosing Frase Cost vs Value for money. --- ### Great Software for Content Creation, SEO and Market Research - Overall rating: 5/5 - Reviewer: Debbie B. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I need to create a lot of content. A LOT. Frase helps me streamline the process and then helps me compare my content with the top 20 results in Google to make sure that I'm covering all the bases I need to. I get summaries, statistics, links, topics to include... really everything I need as background research so that I can create top-quality content which provides value and which has a better chance of a high ranking on search engines. I also love the concept maps which allow me to see related concepts in a neat map format. It's a great way for me to get ideas for related content and I've used it to create a monthly content calendar for my company. It's easy to learn, and easy to produce excellent results really fast. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros There is so much to love. For one thing, Frase saves me a huge amount of time (hours per project) when I'm doing research for content creation. Not only that, but the approach - looking for questions that people are asking, is both practical and effective. I want to know what the questions are, so that I can provide content to answer them. It's really as simple as that. Frase helps me know what's important to my audience, and then gives me a content brief in seconds which I can use to answer questions with relevant information. There's no guesswork now - I can see exactly what I need to do to write relevant content which will do well - both in terms of SEO considerations and simply as useful, helpful content for my readers. #### Cons I haven't really found anything to dislike - which is unusual for me. It does what it says it will do, and it does it well. If I have to find something - it's that I'd like keyword research to be a little more accessible from within the program - but it's by no means a deal-breaker. --- ### The answer to my biggest problem - Overall rating: 5/5 - Reviewer: Sara H. - Verified reviewer: Yes - Industry: Arts and Crafts - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. My business is a small start up, with limited resources. I've literally been laying awake at night trying to figure out how I'm going to provide my users with show stopping content on a regular basis. With my blog planning calendar full to the brim of ideas, the time suck of actually getting these articles researched and published has been causing me to come out in hives! Then there is the SEO aspect, which to a small business owner means a huge learning curve, and large amounts of curse learning time. The SEO optimising aspect of Frase has blown me away, and given me the confidence to get out there and create. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The dashboard is easy to navigate, and works perfectly, right out of the gate. It has been thoughtfully designed, with ease of use for the user in mind. Once you've decided on your research topic, you enter the split screen editor, which is unbelievable. Research of this nature used to end up with a desk covered in printed material, Ipads and tablets utilised for additional screen space, mountains of notes and scribblings. Frase has put an end to this by providing absolutely everything needed within the split screen editor. A complete gamechanger for my business. In fact Frase adds value to the content you are researching, as the editor gives you the option to ask more questions, leading you down paths that you had not considered. This helps you to construct a detailed brief in a ridiculously short period of time. #### Cons I can honestly say not a thing at this point, the software has been fantastic. #### Reasons for switching to Frase There is absolutely no contest between the two. Frase is easy to use and fantastically powerful. --- ### Frase, my writing buddy forever - Overall rating: 5/5 - Reviewer: Sayali S. - Verified reviewer: Yes - Industry: Writing and Editing - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: October 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros With Frase I never have writers block. I write at least a quality blog daily. I just pick a keyword from a list I keep and let Frase do the rest. I am so glad I picked up Frase on a lifetime deal. And even now that the AI writing assistant is out, I've gone for it too, simply because the initial product is already so powerful. #### Cons The AI writing assistant is still not up to mark, especially when compared to competitors such as Jarvis. To be fair, it needs more time, simply because it is a proprietary system that's not GPT based. So for myself at least, I can tolerate the learning time and the repetitions for now. --- ### A Writing Boss - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Consumer Electronics - Company size: Self-Employed - Product usage: Used daily for free trial - Reviewed: May 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I have used Jasper, Frase, Rytr, and closercopy. But, I like the Frase over these tools as my writing assistant. Because, I don't need to compare the competitors one by one. I find the competition here and can easily beat them to follow the NLP technology of Frase. I highly recommend Frase to must try at least once. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros 1. Competitors Analysis 2. SERP 3. NLP 4. Plagiarism Free A lot of best features at a single place. #### Cons Every new product or service needs to be improved. So, I think there's nothing much important that can be considered as a Con. #### Reasons for switching to Frase Sometimes Rytr generate plagiarized or irrelevant content. --- ### Frase is a Serious Player in the Content Research and Creation Game Already - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Internet - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I've had a good experience so far with Frase. They're not as mature as other alternatives, but in the time I've been using them, they've added many features and enhancements. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Frase has saved me hours with content research, planning, and optimization updates. I run all my content now through Frase to create article guidelines. After the articles are written, I'll use Frase again for optimization opporutinities for SEO. #### Cons Frase is still in its early days, so it's not as fully featured with the "nice to haves." The core functionalities and features are all there, but there are things like filtering that it didn't have. The team has been active and fast to provide bug fixes and UI/UX enhancements based on user feedback. #### Reasons for choosing Frase Frase is cheaper, but the core features for my content planning and optimization needs are almost on the same level. With how fast Frase works, I'm sure they'll catch up or even surpass Surfer and other alternatives. #### Reasons for switching to Frase Surfer SEO is more expensive. --- ### Exceptional - Overall rating: 5/5 - Reviewer: harshit g. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Simply superb tool for content creators and competitor's content analysis #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros 1. Search Console integration - Give you an idea of which keywords you have to focus on immediately. The problem with the search console is there is no categorization of top keywords according to a particular set of keywords. But in the Frase, they will categorize it. For example - "Amazon App Download" "Amazon App latest apk download" with the Impression , Click, CTR .. so it helps you in understanding the top keywords and where your content is lacking which is absolutely phenomenal. 2 - Content creation - Helps in by fetching topics from the top 20 sources which definitely helps in building detailed and rich content than most of your competitors. 3- AI Bot - Integrate in your website and you can train it for specific questions which are very cool. #### Cons Website Crawl Limit. It should be more and automatic #### Reasons for switching to Frase Lack of competitors content analysis --- ### Effortless and Easy to Use Content Creation - Overall rating: 5/5 - Reviewer: abdullah s. - Verified reviewer: Yes - Industry: Internet - Company size: 2-10 employees - Product usage: Used weekly for free trial - Reviewed: June 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Bypassing the research process and gathering all the keywords and key terms, Frase puts all the questions and relevant information at my fingertips to raise my content level to compete against all the big-name authors and powerful players who dominate page one of Google. Seeing where my document stands, knowing that my material is well-optimized, is an inspiring feeling. I benefit much from using Frase because it enables me to share stuff in a shorter timeframe. After working on Frase for two weeks, I was able to supply material for a quarter for my company. That's a win if I can manage to focus on other critical projects and tasks while performing that action. It's easy to create optimized content with Frase. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros As a writer, I was looking for an SEO tool that would be simple to use and intuitive. With Frase, it's nice to know the updates are easy enough for me to understand to stay up-to-date with new features. Companies like mine who rely on content marketing as part of their business strategy simplify our process in producing concise yet rich articles or blog posts about important topics such as social media trends or website design suggestions. #### Cons I'm not a huge fan of the "add links" function update in Frase. I used to be able to copy and paste my link from another site, but now if you do that it automatically changes your text into plaintext instead of hyperlinked content. --- ### Frase is best content optimization tools - Overall rating: 5/5 - Reviewer: Tanvir M. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used weekly for less than 2 years - Reviewed: July 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros I love their NLP term checkers and their audit reports. They suggest me important keyword and term thats can help to rank on google which is useful to me #### Cons To get Ai writer and keyword feature i have to purchase another addons which I don’t like. I will have to pay another 35$ per month :( --- ### There really is nothing better! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Electrical/ Electronic Manufacturing - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: August 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. After trying many artificial intelligence tools, I met Frase while doing research and decided to write a book about it. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros When creating content, you are creating something from scratch, and it is often very difficult to do without any knowledge. Here is Frase is a really great app and it's awesome! Because it's as if you have an assistant who always works with you. I love everything about it. #### Cons All I can say for Frase is please release more products, release more features and crush the market. --- ### An exceptional tool for content research & analysis - Overall rating: 5/5 - Reviewer: Shubham A. - Verified reviewer: Yes - Industry: Architecture & Planning - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. More than satisfied, highly recommended for anyone who is into content writing, optimising existing content or looking to fill topic gaps. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Frase offers a simple, effective & clutter free interface. It does exactly what is advertised. A simple & easy to use tool which requires no or minimal training to start using it. Integration with other relevant tools such as google Web master Tool and live chat option as a fall back for it's answer engine are quite easy to setup. For most of the essential features clear and easy to understand instructions have been provided. #### Cons No improvement is required on urgent basis however the backend and the algorithms which it is using can be refined with time so as to give better result and to keep it updated & relevant with the changing market. --- ### This cut the time I spend researching, writing, and optimizing content in half! - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Writing and Editing - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall, I love how quickly I can write quality content (and create content briefs to assign to other writers!) with Frase. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Functionality: 4/5 #### Pros My favorite thing about Frase is how it does most of the research for you. Just feed it your keyword or question then boom! You'll have an instant outline and summaries of the top ranking content on one side then you can work on your own content on the other side of your screen. As you're writing, you can check how well you are covering the topics that would help you rank higher because Frase also has topic scoring. #### Cons The only drawback I experience (which is not so painful to work with anyway) is the lag saving the updates to your document -- something you won't even notice if you've been working on it for a long time. --- ### Frase helps me create winning content - Overall rating: 5/5 - Reviewer: Serbay Arda A. - Verified reviewer: Yes - Industry: Writing and Editing - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. It saves time basically. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros First of all it is easy to use, i bought it via appsumo so pricing is very good for me. Most important thing is i am not wasting anytime on doing keyword/competitor research. It is giving me in one screen. #### Cons Sometimes avg word count of competitors may not seem so true. Thats only thing. --- ### Frase puts your research at your fingertips. - Overall rating: 5/5 - Reviewer: Christopher W. - Verified reviewer: Yes - Industry: Entertainment - Company size: Self-Employed - Product usage: Used weekly for less than 6 months - Reviewed: September 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I love Frase! My biggest caveat is that discipline is required to avoid using research as a means of procrastination. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros Frase pulls in a wealth of data based on your search, including briefs that detail keywords, questions, sections and links from sources. But wait. It also brings in summaries that provide you with all of the headlines from the sources pooled. Want to go deeper on a particular source? You can open the link, add the headlines to your own document as a place to begin your own content or blacklist the source if for some reason you find it not helpful. Topics, questions, links, stats and news are additional tools provided to you based on your initial search. With all this on one side of your screen, you can begin creating your own content using the sources to help get you started and as guides for you to create unique content that answers the questions or uses new angles on the subject. You get all of this for every single search topic you engage in. Building a course, a blog post or creating a script for your next YouTube video, Frase very quickly arms you with all you need to create compelling content with a minimum of investigative effort. #### Cons It would be great if the AI could actually highlight the search results that are unique to the content it pulls against the other sources it draws from. Frase does so much, that this is about all I can think of outside of it writing my content for me. --- ### Best AI writer for large scale content sites - Overall rating: 5/5 - Reviewer: Henry M. - Verified reviewer: Yes - Industry: Internet - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: September 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Frase connects directly with Google Search Console to accurately help you improve existing content and give suggestions on what to publish next. #### Cons I wish the content brief / outline process was a little more streamlined. Don't get me wrong, it works really well, but it definitely takes some getting used to in order to produce consistent results. ## More reviews [Next reviews](https://www.softwareadvice.com/marketing/frase-profile/reviews/?page=2) --- Frase Reviews, Pros and Cons - 2026 Software Advice