---
title: "HighLevel vs Keap - 2026 Comparison - Software Advice"
description: "HighLevel vs Keap - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization."
source_url: "https://www.softwareadvice.com/marketing/highlevel-profile/vs/infusionsoft-crm/"
page_type: "comparison"
language: "en"
---

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HighLevel vs Keap

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Updated October 19, 2026

# HighLevel vs. Keap: 2026 Comparison

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Real Human Advice

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Updated October 19, 2026

# HighLevel vs. Keap: 2026 Comparison

Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.

Free Expert Guidance

Real Human Advice

1M + Businesses Helped

Product comparison

Compare up to 3 products side-by-side

+

Add product

[](https://www.softwareadvice.com/marketing/highlevel-profile/)

[HighLevel](https://www.softwareadvice.com/marketing/highlevel-profile/)

4.2

[(89)](https://www.softwareadvice.com/marketing/highlevel-profile/reviews/)

Starting Price

$97.00per month

Free trial: Available

Free version: Not available

Pros:

Not enough reviews

Cons:

Not enough reviews

Who uses HighLevel

Based on 89 reviews

-   Top use case: CRM (67%)

66% of users recommend this product

[](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/)

[Keap](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/)

4.1

[(1299)](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/reviews/)

Starting Price

$299.00per month

Free trial: Available

Free version: Not available

Pros:

-   CRM system
-   Campaign management

Cons:

-   High cost
-   Steep learning curve

Who uses Keap

Based on 1299 reviews

-   Popular among: Small businesses
-   Most common industries: Professional Services (23%), IT & Software Development (13%) and Health & Medicine (9%)
-   Top use cases: Email Marketing (11%), CRM (7%) and Marketing Automation (6%)

61% of users recommend this product

[](https://www.softwareadvice.com/marketing/highlevel-profile/)

HighLevel

4.2

[(89)](https://www.softwareadvice.com/marketing/highlevel-profile/reviews/)

[](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/)

Keap

4.1

[(1299)](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/reviews/)

+

Add product

Add product

## HighLevel vs Keap: At a glance

* * *

Product ratings at a glance
|  | HighLevel | Keap |
| --- | --- | --- |
| Overall rating | 4.2<br>89 reviews | 4.1<br>1,299 reviews |
| Ease of use | 3.7 | 3.6 |
| Value for money | 4.0 | 3.8 |
| Functionality | 4.2 | 4.1 |
| Customer support | 3.7 | 4.0 |
| Ease of deployment | 3.6 | 3.8 |

Best in comparison

Looking for better ease of use? Ask an advisor for high-rated alternatives

Looking for better ease of use? Ask an advisor for high-rated alternatives

Looking for better ease of use? Ask an advisor for high-rated alternatives

## User interface

* * *

## Key features

Features selected based on 1,388 reviews from Customer Communications Management

* * *

Autoresponders

N/A

Campaign Analytics

N/A

Campaign Scheduling

N/A

CAN-SPAM Compliance

N/A

Contact Management

N/A

Email Management

2.5

-   Campaign Management: 5.0
-   Scheduled Messaging: 4.5
-   Confirmations/Reminders: 4.5
-   Calendar Sync: 4.2
-   Email Campaign Management: 4.2
-   Lead Capture: 4.1
-   Contact Management: 4.0
-   Customizable Branding: 4.0
-   Autoresponders: 4.0
-   Online Booking: 4.0
-   Sales Pipeline Management: 4.0
-   Lead Management: 3.8
-   SMS Messaging: 3.7
-   Reporting/Analytics: 3.7
-   Contact Database: 3.6
-   Third-Party Integrations: 3.5
-   Alerts/Notifications: 3.5
-   Mobile Access: 3.5
-   Engagement Tracking: 3.4

Autoresponders

2.0

Campaign Analytics

4.3

Campaign Scheduling

4.5

CAN-SPAM Compliance

4.4

Contact Management

4.2

Email Management

N/A

-   Customizable Templates: 4.7
-   Campaign Planning: 4.6
-   Confirmations/Reminders: 4.6
-   Data Import/Export: 4.6
-   Event Triggered Actions: 4.5
-   Lead Engagement: 4.5
-   Customizable Fields: 4.5
-   Campaign Scheduling: 4.5
-   Online Booking: 4.5
-   Calendar Management: 4.4
-   Customer Database: 4.4
-   CAN-SPAM Compliance: 4.4
-   Campaign Analytics: 4.3
-   Contact Database: 4.3
-   Lead Capture: 4.3
-   Email Marketing: 4.3
-   Subscriber Management: 4.3
-   Appointment Management: 4.3
-   Email Campaign Management: 4.2
-   Contact Management: 4.2
-   Marketing Automation: 4.2
-   Campaign Management: 4.2
-   Reporting/Analytics: 4.2
-   Client Management: 4.2
-   Pipeline Management: 4.1
-   List Management: 4.1
-   Lead Management: 4.0
-   CRM: 4.0
-   Sales Pipeline Management: 3.9
-   Template Management: 3.9
-   ROI Tracking: 3.9
-   Social Marketing: 3.8
-   Conversion Tracking: 3.8
-   Newsletter Management: 3.8
-   Task Management: 3.8
-   Landing Pages/Web Forms: 3.7
-   Drip Campaigns: 3.7
-   Interaction Tracking: 3.6
-   Mobile Access: 3.5
-   Email Management: 3.5
-   Lead Qualification: 3.5
-   Segmentation: 3.4
-   Quotes/Estimates: 3.1
-   Workflow Management: 2.9
-   Territory Management: 2.8
-   Calendar/Reminder System: 2.6

### Wondering if these products fit your needs?

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LexiAdvisor for 8 years

### Wondering if these products fit your needs?

Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.

LexiAdvisor for 8 years

## Integrations

* * *

[

Google AdsNot enough reviews

](https://www.softwareadvice.com/marketing/google-ads-profile/)[

Microsoft OutlookNot enough reviews

](https://www.softwareadvice.com/marketing/microsoft-outlook-profile/)[

ShopifyNot enough reviews

](https://www.softwareadvice.com/retail/shopify-profile/)

-   Stripe
-   Zoom Workplace

[

QuickBooks OnlineNot enough reviews

](https://www.softwareadvice.com/product/393202-QuickBooks-Online/)[

Zendesk SuiteNot enough reviews

](https://www.softwareadvice.com/product/26892-Zendesk/)[

MobinitiNot enough reviews

](https://www.softwareadvice.com/sms-marketing/mobiniti-profile/)

-   Gmail
-   Meta for Business
-   GoTo Webinar
-   Bedrock Data
-   Microsoft Outlook
-   QuickTapSurvey
-   Setmore
-   Slack
-   Zapier
-   Booker
-   Webgility
-   Wufoo
-   Zoom Workplace
-   Birdeye
-   LeadsBridge
-   Google Contacts
-   WordPress
-   Wistia
-   WebinarJam
-   Leadpages
-   Jotform
-   Instapage
-   Graphly
-   AppointmentCore
-   LiveChat
-   Picreel
-   Shopify
-   Call Loop
-   Shift4Shop
-   BigCommerce
-   Cyfe
-   Dropbox
-   Higher Logic Thrive
-   LinkTrust
-   OnceHub
-   Twilio
-   Xero
-   Zen Cart
-   Google Drive
-   Adobe Commerce
-   Salesforce Sales Cloud
-   WooCommerce
-   Workato
-   OptinMonster
-   Privy
-   ClicData
-   Help Scout
-   LeadDyno
-   Pipedrive
-   Wisepops
-   QuickBooks Online Advanced
-   Arborgold
-   Eventbrite
-   Operations Hub
-   Trello
-   Typeform
-   Google Calendar

## Reviews

* * *

Positive review:

CW

Colene W.

Office Manager

Health, Wellness and Fitness, 2-10 employees

"I like how easy it is to set up automations for appointment reminders using a calendar set up in the same platform"

Apr 20, 2026

Negative review:

CO

Ceiphers O.

Owner and Operator

Printing, 2-10 employees

"The complexity in the initial setup was a bit jarring at first."

May 14, 2026

Positive review:

VR

Verified Reviewer

GHL Review

Media Production, 11-50 employees

"We use it to provide extra value for our clients and help them with marketing automation and customer relationship management, with omni-channel integration between whatsapp Business API,Meta, Email and possibility of adding automations for our clients to automate processes such as new lead flows."

Dec 1, 2025

Negative review:

VR

Verified Reviewer

GHL Review

Media Production, 11-50 employees

"The problem with GoHighLevel comes at the expense of certain things, such as you providing a sub account to a client, you become their software provider as well, which means you will have to take care of certain technical things as set up, building workflows, training AI."

Dec 1, 2025

Positive review:

CE

Cameron E.

Chief Operations Officer

Music, 11-50 employees

"The best thing about high-level is the ability to customize it to whatever your use case is and design workflows to reach your leads in the most efficient way possible"

May 12, 2025

Negative review:

CE

Cameron E.

Chief Operations Officer

Music, 11-50 employees

"The only frustrating part about high-level is sometimes the speed of the server can get slow, preventing me from making the kind of progress I want in a particular work session"

May 12, 2025

[Read all reviews](https://www.softwareadvice.com/marketing/highlevel-profile/reviews/)

Positive review:

FG

Fabrizio G.

Design Lead

Architecture & Planning, 51-200 employees

"The marketing capability and easy Email marketing and lead generation to campaign easy management this system is effective and the insights collection across several websites this toolbis amazing."

Oct 30, 2025

Negative review:

VR

Verified Reviewer

Marketing Director

Telecommunications, 51-200 employees

"Template options aren't the greatest, and when you use your own HTML - once it sends, it gets corrupted with their code."

May 30, 2025

Positive review:

SY

Salimata Y.

Officer,Financial Center Assistant Manager

Banking, 10000+ employees

"I use Keap to manage marketing campaigns and automate sales for my small business — it combines CRM, email marketing, and automation, so I can keep all my customer interactions in one place."

Jun 11, 2025

Negative review:

AR

Anthony R.

Business Intelligence Analyst

Retail, 51-200 employees

"I set up a few meetings to have two concurrent calls and when that did not sync I lost some form of communiqué with my client temporarily."

Apr 12, 2025

Positive review:

VR

Verified Reviewer

FOunder

Public Relations and Communications, Self-Employed

"All the features that were available, including their CRM system, email features, tagging features and how easy it was to clean out duplicate contacts and clean my list."

Nov 11, 2024

Negative review:

JB

Jessica B.

Admin Asst

Construction, 11-50 employees

"I also do not like using Stripe for credit card payments as they have swiped clients’ cards without approval due to a glitch on the back end."

Feb 20, 2025

[Read all reviews](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/reviews/)

## Customer support

* * *

HighLevel

Email/Help Desk: Available

FAQs/Forum: Available

Knowledge Base: Available

Phone Support: Available

24/7: Available

Chat: Available

Keap

Email/Help Desk: Available

FAQs/Forum: Available

Knowledge Base: Available

Phone Support: Available

24/7: Available

Chat: Available

## Training options

* * *

HighLevel

In Person: Not available

Live Online: Available

Webinars: Available

Documentation: Available

Videos: Not available

Keap

In Person: Available

Live Online: Available

Webinars: Available

Documentation: Available

Videos: Available

## Send this comparison chart to my inbox

## Popular Comparisons

* * *

[HubSpot CRM vs HighLevel](https://www.softwareadvice.com/compare/1854-HubSpot-CRM/vs/312316-highlevel/)[Brevo vs Keap](https://www.softwareadvice.com/scheduling/brevo-profile/vs/infusionsoft-crm/)