--- title: "iContact Software Reviews, Demo & Pricing - 2026" description: "Review of iContact Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/marketing/icontact-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / iContact Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing/icontact-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/icontact-profile/alternatives/) # iContact Review From $14/month Free version 1 plan Wondering if iContact is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pros and Cons - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview iContact 4.5 [(604)](https://www.softwareadvice.com/marketing/icontact-profile/reviews/) FrontRunner 2026 Pricing Starting at $14.00 flat rate per month ### About iContact iContact is a Web-based email solution that helps small and mid-sized businesses engage with their customers and grow their bottom line. With solutions from email design, list management, campaign management, landing pages, segmentation, and automation, businesses can develop and manage campaigns all from within a single solution. Additional features such as customizable email templates, schedule message delivery, split A/B testing, and SpamCheck allow businesses to control the development and delivery of email campaigns. This complete solution is wrapped in a customer friendly dashboard that enables you to monitor all your campaigns. Do you work for iContact? [Manage this product listing](https://www.g2.com/products/icontact/claim_requests/new?auto=true) Wondering if iContact is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## iContact User Interface ## Popular iContact Alternatives Main Product iContact 4.5 [(604)](https://www.softwareadvice.com/marketing/icontact-profile/reviews/) Ratings Breakdown - 4.38Ease of use - 4.42Value for money - 4.62Customer support - 4.24Functionality Pricing Starting at $14.00 per month Get Price Alternative Product [Gmail](https://www.softwareadvice.com/email-marketing/gmail-profile/) 4.8 [(13559)](https://www.softwareadvice.com/email-marketing/gmail-profile/reviews/) Ratings Breakdown - 4.81Ease of use - 4.77Value for money - 4.45Customer support - 4.71Functionality Pricing Available upon request Get Price Alternative Product [Brevo Marketing Platform](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3521)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.57Ease of use - 4.49Value for money - 4.52Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2324)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $12.00 per month Get Price Alternative Product [Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/) 4.3 [(2952)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/) Ratings Breakdown - 4.33Ease of use - 4.11Value for money - 4.23Customer support - 4.20Functionality Pricing Starting at $12.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2569)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.24Ease of use - 4.34Value for money - 4.39Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price ## iContact Pros and Cons We analyzed 604 verified reviews for iContact to find out what actual users really think. Select to learn more Intuitive Interface For All Users iContact is praised for its user-friendly design and straightforward navigation. The platform is easy to learn, even for beginners or those without technical skills. Reviewers find the visual editor and tutorials helpful, allowing quick setup and management of email campaigns without needing advanced expertise or coding knowledge. Responsive Support And Guidance Users consistently highlight iContact's customer support as knowledgeable, responsive, and easy to reach. The support team helps resolve issues quickly, offers strategic advice, and provides personalized assistance. Many reviewers value having a dedicated representative and appreciate the helpful attitude, making troubleshooting and platform adoption smoother. Customizable Bulk Email Creation iContact streamlines the process of creating, customizing, and sending bulk emails. Users appreciate its visual editor, built-in templates, and reporting tools, which make it easy to design professional emails and track campaign performance. The platform supports contact segmentation, automation, and mobile-friendly layouts, helping businesses manage deliverability and reuse content efficiently. Inconsistent Formatting And Editing Formatting emails in iContact can be challenging due to issues with fonts, spacing, and alignment. Users report difficulties with the editor, such as inconsistent results between desktop and mobile, trouble copying and pasting, and limited control over margins and columns. These problems often require manual HTML edits or support intervention. High Costs And Limited Plans Many users find iContact's pricing higher than competitors, especially for larger accounts or nonprofits. The entry-level plan lacks key features, and scaling up requires additional costs. Reviewers mention the absence of a free trial, unexpected charges, and difficulty justifying the expense given the available functionality. ## iContact Pricing and Plans Starting price: $14.00 per month Free Trial Free Version Basic $14.00 flat rate, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## iContact Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of iContact Access Controls/Permissions Activity Dashboard Activity Tracking API Automated Publishing Automated Scheduling Campaign Management Campaign Planning Campaign Segmentation Channel Management Click Tracking Content Library Content Management Customizable Branding Customizable CTAs Customizable Fields Customizable Forms Customizable Templates Customization Data Import/Export Data Visualization Drag & Drop Drip Campaigns Email Campaign Management Email Distribution Email Management Email Marketing Email Monitoring Email Templates Engagement Tracking Image Library Landing Pages/Web Forms Lead Capture Lead Generation Lead Management Lead Qualification List Management Mailing List Management Marketing Automation Mobile Optimization Multi-Account Management Multi-Campaign Multivariate Testing Performance Metrics Post Scheduling Real-Time Analytics Real-Time Data Real-Time Notifications Reporting/Analytics Reporting & Statistics Response Management ROI Tracking Segmentation Social Media Integration Spam Blocker Subscription Management Template Management Third-Party Integrations Visual Analytics Web Forms Workflow Management ## iContact Integrations X-Cart Integration rated undefined from -1 review Meta for Business Integration rated undefined from -1 review Twitter/X Integration rated undefined from -1 review 123FormBuilder Integration rated undefined from -1 review Eventbrite Integration rated undefined from -1 review HubSpot CRM Integration rated undefined from -1 review See all 50 integrations ## iContact User Reviews ## iContact customer ratings - Overall rating: 4.5/5 - Total reviews: 604 ### Rating distribution - 5 stars: 360 reviews (60%) - 4 stars: 185 reviews (31%) - 3 stars: 50 reviews (8%) - 2 stars: 6 reviews (1%) - 1 star: 3 reviews (0%) ### Secondary ratings - Ease of use: 4.4/5 - Value for money: 4.4/5 - Customer support: 4.6/5 - Functionality: 4.2/5 --- ### Intuitive and Easy to Use Program - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Construction - Company size: 11-50 employees - Product usage: Used other for less than 6 months - Reviewed: October 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We can quickly and efficiently launch email campaigns with the software. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros The software is so easy to use with little to no training. The features and functions are logically placed on the dashboard and each screen walks you through the next step so you can have your email campaign up and running in no time. #### Cons There are really no analytics available to gain more insight into campaign performance and audience engagement. --- ### iContact is the superior mass mailing service when it comes to functionality and customer service. - Overall rating: 4/5 - Reviewer: Patrick C. - Verified reviewer: Yes - Industry: Financial Services - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: May 2018 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. iContact has been extremely helpful in getting our curated content out to the masses. The user interface makes it easy to create your own personal content to send out and the system provides a fairly comprehensive report of your mailer, which is crucial for anyone working in sales. It gives you an extra edge to know who opens what, how quickly and who is not interested so you can update your CRM accordingly. Great stuff from iContact. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Off the bat, we previously used a different mass mailing service whose customer support was non-existent so it was essential for us to find a provider that we could get in touch with whenever issues arose. The team at iContact has done a great working with us and helping us through the process of switching over from out other provider. The service works as intended and the user interface is easy enough to use and create content to mail out. Customer service is second to none. #### Cons I don't like that the service is not integrated into salesforce off the bat. We still haven't figured out how to get it done and truthfully, haven't had the motivation or necessity to reach out to customer service about it. When I consider that SalesForce has already endorsed its own proprietary mass mailer, I'm not surprised that there is difficulty with integration. #### Vendor response Hi Patrick! Thank you so much for your great feedback about our customer service team. They truly are a knowledgeable, dedicated, and friendly group of people. It sounds like you are on our iContact Pro platform which offers Salesforce sync. Thank you for the feedback regarding difficulties with this. We are happy to take it into account as we continue to make iContact even better! In the meantime, please don't hesitate to reach out to our support team for further assistance in getting this set up. Replied May 2018 --- ### My contacts with iContact - Overall rating: 4/5 - Reviewer: Karin S. - Verified reviewer: Yes - Industry: Design - Company size: 51-200 employees - Product usage: Used weekly for less than 2 years - Reviewed: December 2018 - Review source details: This review was submitted organically. No incentive was offered iContact is a great solution for a US or American based company of medium size that needs to do email marketing. The steps to follow are simple, and templates and options provided are very helpful. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 4/5 - Customer support: 2/5 - Functionality: 4/5 #### Pros Reasonably simple to use which offers the best value for money solution for small to medium businesses. Sometimes less options are a blessing in disguise! The release of sends can be laborious, and duplicates efforts unnecessary. #### Cons The support for international customers is difficult due to time constraints. When we have an urgent issue, and need assistance, the other half of the world is sleeping! By the time they send a solution, it's weekend for us. The feed of information between SalesForce CRM and iContact isn't so great when updating contact information and segmenting lists. --- ### We use iContact to send out daily event alert emails for a nonprofit - time efficiency is a must! - Overall rating: 5/5 - Reviewer: Charlie C. - Verified reviewer: Yes - Product usage: Used daily for more than 2 years - Reviewed: December 2017 - Review source details: This review was submitted organically. No incentive was offered iContact provides us with an intuitive platform that saves us time. We can create and manage emails efficiently, spending time savings on other needs. The recent upgrade matches intuitive work flow very well. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The recent upgrade to the platform matches natural workflow (and spots for quality checks to prevent mistakes). We've saved time creating and managing our emails. We have a dedicated advisor that responds quickly when we have needs or questions. It's much nicer than an anonymous "call center" where you get who you get. I especially like the new upgrades to the platform, which reflect the way I/we work in an increasingly intuitive way. #### Cons I would like to see more seamless integrations with other software and extensions, such as a text-to-join feature. #### Vendor response Thanks for the review, Charlie! When we were designing the new interface one of our goals was to make it intuitive, so your feedback is wonderful to hear. With a lot on your plate, we know that saving time is critical to your day-to-day tasks. We¿ll pass your kind feedback to your Strategic Advisor. Our services and support teams love hearing that the work they do makes such a positive impact on your work. We are always looking to enhance our integration offerings, so if you have specific software or extensions in mind please let your advisor know! Thank you again! Replied March 2018 --- ### iContact Helped Improve Deliverability of our Emails - Overall rating: 4/5 - Reviewer: Rebecca R. - Verified reviewer: Yes - Product usage: Used daily for more than 2 years - Reviewed: December 2017 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I have been working with the iContact Premier Services team to build a suppression list and implement a reengagement campaign. This is helping our emails reach the inboxes of customers and prospects that had stopped receiving our emails. The Premier Services team has been great to work with and have been so helpful with building and executing strategy. #### Cons The new email editor is a big improvement but still feels a bit clunky. I also wish there was an easier way to manage bounces - figure out why contacts are bouncing and resolve the problem. #### Vendor response Thanks for the review, Rebecca! Re-engagement campaigns are an incredible way to boost your deliverability, and we¿re thrilled to hear about your success! Reaching the inbox can be a challenge but we are here to help reach as many of your contacts as possible. Regarding the new email editor, we¿re still making improvements to its functionality and addressing bugs. Thank you for your patience with this process! We¿ll have your Strategic Advisor contact you to review your bounced contacts. There are numerous reasons as to why a contact bounces and different types of bounces, so there are several strategies they could suggest. Thanks again for your time and have a great day! Replied March 2018 --- ### Easy to use - Overall rating: 4/5 - Reviewer: Prudencia F. - Verified reviewer: Yes - Industry: Research - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: April 2023 - Review source details: This review was submitted organically. No incentive was offered All things considered, IContact was the ideal choice for me, as it enabled me to create effective email campaigns with minimal effort. #### Ratings breakdown - Ease of use: 4/5 - Functionality: 4/5 #### Pros I found IContact to be an incredibly user-friendly email marketing service. Its user interface was easy to understand, making it simple to create, customize and personalize newsletters and forms. I was especially impressed with the drag-and-drop design feature that allowed me to produce attractive campaigns quickly and efficiently. #### Cons I can't think of anything that I disliked about iContact. It's a great platform for managing email campaigns and building relationships with customers. #### Vendor response Thank you for the great review. We are glad that you find iContact easy to use! Replied April 2023 --- ### User Friendly - Overall rating: 4/5 - Reviewer: Bill Laurel P. - Verified reviewer: Yes - Industry: Hospital & Health Care - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: March 2023 - Review source details: This review was submitted organically. No incentive was offered iContact is an ideal solution for me to organize my contacts and make sure that I'm communicating with them in the most efficient way. #### Ratings breakdown - Ease of use: 4/5 - Functionality: 4/5 #### Pros 'm really enjoying using iContact as a full-fledged communication tool. It's simple to send out emails and messages to my contacts promptly, plus I can tailor the content to suit my requirements. Moreover, the customer service is excellent, always responding quickly and being helpful. Additionally, I'm impressed with the range of features that come with iContact - such as contact segmentation, email automation, and the analytics tool. The analytics feature is especially helpful, as I can keep tabs on who opened my emails, and from that data, I can make informed decisions about upcoming campaigns. #### Cons I have no complaints about the product so far. #### Vendor response Thank you so much for your review! We appreciate you taking the time to share such kind words. Replied March 2023 --- ### Email Marketing Automation Platform - Overall rating: 4/5 - Reviewer: Lane C. - Verified reviewer: Yes - Industry: Telecommunications - Company size: 10000+ employees - Product usage: Used weekly for more than 2 years - Reviewed: May 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Enhance email marketing automation by sending and managing emails deliverability. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros iContact makes it super easy to send large volume of outbound marketing emails rapidly. #### Cons Do not have great focus on global enterprise corporations. #### Vendor response Lane, thank you for taking the time to review our platform! We will make sure to pass along your feedback to our internal teams. Replied May 2022 --- ### The features you want with the support you need. - Overall rating: 5/5 - Reviewer: Dave G. - Verified reviewer: Yes - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: March 2018 - Review source details: This review was submitted organically. No incentive was offered We have used iContact for ten years to manage the email marketing services for our clients that range from single locations to hundreds of locations. The software has grown with us over the years as demands for automation and integration with third party systems have increased. The key to great software is support combined with the features you need. We found that with iContact. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros We have not found anything we cannot do with iContact. If we can't figure it out a call to support gets us the answer we need. For those looking for API support, according to a large client of ours the API is very robust and easy to use. #### Cons There are UI areas in the software that can be improved. The creation and management of segments needs to be easier. #### Vendor response Hi Dave! Thank you so much for your review. We're so happy to hear that we're continuing to meet your business needs after all of these years. Customer happiness is our top priority! Also, thank you for the suggestions for improving the segments UI. We will definitely take these into consideration as we continue to evolve the platform. Thanks for being such a loyal customer over the last decade! Replied April 2018 --- ### iContact is the recommended email marketing tool for any company just starting out online. - Overall rating: 5/5 - Reviewer: Francois Pascal N. - Verified reviewer: Yes - Industry: Internet - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: June 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros iContact lets you create, send and track messages with ease and efficiency. It's inexpensive and has a free version for beginners. #### Cons Since I started using it, this tool has met all my needs. #### Vendor response Thank you for the great review! Replied June 2023 --- Showing 1 - 10 of 604 Reviews [See All Reviews](https://www.softwareadvice.com/marketing/icontact-profile/reviews/) ## iContact Popular Comparisons [Gmail vs iContact](https://www.softwareadvice.com/email-marketing/gmail-profile/vs/icontact/)[Brevo Marketing Platform vs iContact](https://www.softwareadvice.com/scheduling/brevo-profile/vs/icontact/)[Constant Contact vs iContact](https://www.softwareadvice.com/marketing/constant-contact-profile/vs/icontact/)[Klaviyo vs iContact](https://www.softwareadvice.com/marketing/icontact-profile/vs/klaviyo/) [Compare All Alternatives](https://www.softwareadvice.com/marketing/icontact-profile/alternatives/) ## Other Top Recommended Email Marketing Software [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6256) Recently recommended **13** times [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **6** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **4** times [Gmail](https://www.softwareadvice.com/email-marketing/gmail-profile/) **4.8** (13559) Recently recommended **0** times Stuck Between Options? 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