iContact
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Most Helpful Reviews for iContact
1 - 5 of 582 Reviews
Mary
Non-Profit Organization Management, 2 - 10 employees
Used less than 6 months
OVERALL RATING:
5
Reviewed February 2022
Great email marketing platform
Trevor
Verified reviewer
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
3
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed December 2017
A Solid Email Platform
I get the ability to reach my customers and turn them into return customers week after week and year after year.
PROSiContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of the Pro plans they'll even help you make templates for future use, so that's great, too. There are plenty of ways to upload data and keep track of that data. In fact I tend to use iContact to export my data for use on other platforms because it keeps everything so nicely. My point of sale doesn't even allow the breadth of exports and options that iContact does, so it's more than just an email platform to me. Automation is visually very simple and means that I know I'm reaching my audience at the correct times. I no longer have to manually send each email, and with the automation there are tons of options to segment in addition. This means I'm not sending frivolous emails, so that keeps our open rate high.
CONSI have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and forth between them. So a lot of time is wasted redoing certain campaigns between the locations. I also think the social connectivity needs to be updated. Twitter for one is outdated and the actual website allows much more text to be posted than in-app. They're several updates behind on Twitter.
Vendor Response
Hi Trevor! We are thrilled to hear that iContact¿s design services and automation tools make your job easier and your emails more impactful with your customers. At iContact we value being your one stop shop for your email marketing needs. We also appreciate your feedback about copying your automation plans from one platform to another. We¿ve noted this feature and completely understand how it would be helpful. Thank you and have a wonderful day!
Replied March 2018
Bradley
Food & Beverages, 11-50 employees
Used weekly for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed November 2023
A more frugal and efficient option than other competitive offerings.
Good (cheaper) alternative option for email campaigns over competitors.
PROSEase-of-use, template design (copy/paste) was simple and straightforward, email/lead file management was easy, and good customer support.
CONSAbility to change/edit existing templates required extra support.
Reasons for switching to iContact
Cost of product and support offered. Better all-round.
Vendor Response
Thank you for the great review. Glad you were able to get the support you needed. I can provide the product team with feedback if you can provide more detail around your experience.
Replied November 2023
Anonymous
11-50 employees
Used daily for more than 2 years
OVERALL RATING:
3
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
3
Reviewed April 2018
I've used iContact for the last five years.
iContact is a low cost solution for basic email marketing. You have access to a strategic advisor. My strategic advisor always provides thorough answers and/or solutions when requested. iContact offers automation with workflows that are easy and quick to build. The user interface is easy to understand.
CONSThe response time to fix API issues can be slow. iContact does not offer a post unsubscribe survey. I'm not able to download user profile information when exporting email send statistics - this is important for me when I want to do a quick analysis on my data.
Vendor Response
Thank you very much for being a long time iContact customer! We are happy to hear that you have been able to quickly and easily design automations with workflows using your iContact Pro account. We like this feature so much we plan to make it available to all iContact accounts. Thank you as well for your feedback, particularly about adding a post unsubscribe survey. This is being shared with our Product Management team so that it can be reviewed for possible updates in a future release.
Replied May 2018
Karen
Information Technology and Services, 11-50 employees
Used monthly for more than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed February 2020
Works great for us
We've had to contact support a couple of times and they have been helpful. The level we purchased isn't a comprehensive marketing solution. But we came back to it after having trouble with ClickDimensions, it actually works better.
PROSWhen I want to send out an email, I go into my list of prior emails, make changes, and send. It's very easy. It has all of the functionality we need for sending out bulk emails.
CONSThe editor is a bit clunky. It does take a bit of time to create a new email format. Sometimes it doesn't behave like it is supposed to. But once you save that new format you can use it over and over.
Reasons for switching to iContact
We kept losing data with ClickDimensions, it wasn't stable for the 3+ years we used it. We tried to help them fix their software but spent more time resolving issues than using the product. Their support was terrible. It does no good to have all this functionality and not be able to reliably use it.
Vendor Response
Hello Karen, Thank you for taking the time to leave this detailed feedback for us, we greatly appreciate it! All the best, Carlos, Customer Marketing Manager
Replied November 2020