What are iContact users saying about the software?

Great email marketing platform

A Solid Email Platform

I get the ability to reach my customers and turn them into return customers week after week and year after year.

Pros

iContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of the Pro plans they'll even help you make templates for future use, so that's great, too. There are plenty of ways to upload data and keep track of that data. In fact I tend to use iContact to export my data for use on other platforms because it keeps everything so nicely. My point of sale doesn't even allow the breadth of exports and options that iContact does, so it's more than just an email platform to me. Automation is visually very simple and means that I know I'm reaching my audience at the correct times. I no longer have to manually send each email, and with the automation there are tons of options to segment in addition. This means I'm not sending frivolous emails, so that keeps our open rate high.

Cons

I have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and forth between them. So a lot of time is wasted redoing certain campaigns between the locations. I also think the social connectivity needs to be updated. Twitter for one is outdated and the actual website allows much more text to be posted than in-app. They're several updates behind on Twitter.

IContact is an Essential Tool for Communicating with Our Congregation

My experience had been very positive. Customer Support, when needed, is very responsive and helpful.

Pros

I enjoy its ease of use and the ability to use graphics to add interest to our newsletter. The Dashboard is a wonderful tool. I love being able to schedule the publication date and time (with the time zone verification) and the feature that lets me see how the newsletter will appear on a PC and on a smart phone.

Cons

The unsubscribe button is located on the left top corner of the email. Subscribers who are closing the message have sometimes inadvertently unsubscribed. It is also not obvious to some readers when the message has been clipped. If the reader’s newsletter is clipped and they don’t see the entire message, the Dashboard does not register that as an “open.” The clipped message should be located in a more visible location. It would be great if these issues could be corrected.

I've used iContact for the last five years.

Pros

iContact is a low cost solution for basic email marketing. You have access to a strategic advisor. My strategic advisor always provides thorough answers and/or solutions when requested. iContact offers automation with workflows that are easy and quick to build. The user interface is easy to understand.

Cons

The response time to fix API issues can be slow. iContact does not offer a post unsubscribe survey. I'm not able to download user profile information when exporting email send statistics - this is important for me when I want to do a quick analysis on my data.

great tool for business marketing

Pros

easy to use, keeping changes without saving

Cons

not enough options (template),not available report of users who opened or not . It would be helpful to have option of 6 month inactivity to easy remove inactive accounts. Also you count one person as 2 or 3 if i put it to different lists. It's the same email and should be counted as 1.

Could use some more features but it's a Good product for the Price

Pros

Great for email marketing for small businesses. Good email management with some integration with wordpress which is great.

Cons

Lacking some better social media integration and customizable features

iContact user for ten years

I have enjoyed using iContact and have had some bookings for my vacation rental as a result.

Pros

There are many options to create your page. The customer can use iContact's templates or use your own.

Cons

Every time I edit a page, it lands at the top of my messages. I would have preferred the page to land at the top only after sending it. That way it would help me send my messages in order.

Newsletter Nirvana

Members look forward to getting the newsletter, and iContact makes it easy to send it every week.

Pros

We send out a weekly newsletter to our membership. The templates and stock images help us to create a very attractive newsletter. It's easy to copy/reuse content from week to week. The archive is great so that people can access back issues.

Cons

Would like the ability to do columns within a column

Solid email blast application

Pros

The value and relative ease of use is solid and above the competitors.

Cons

iContact does not have a means for someone to re-sign up if they have unsubscribed. They must contact customer service for assistance and it is not clear that this is necessary. Very cumbersome and not user friendly at all.

iContact Streamlines Email Marketing and Automation

Sending outbound emails and managing emails deliverability.

Pros

Ability to create and customize marketing emails. I like that it has a simple email editor functionality.

Cons

iContact is a perfect tool that I have not yet discovered it’s flaws.

icontact

good, with the above changes of cost, and list communication it would be great

Pros

Ease of use, good analytics, good website

Cons

Too expensive, need more contacts for less cost, need contacts across lists to communicate more effectively

We find iContact always exceeds our expectations, really! Friendly folks, easy to use, inexpensive.

It makes my life loads easier. I can use my graphic design abilities to make eye catching emails and that intrigues people which leads them to want more information about our church. I can whip up an email in less than half the time it took prior to contracting with iContact. Also, being able to call customer support and rarely have to be on hold is a benefit along with the support coming from people who are easy to talk to, who converse as real people rather sounding mawkish.

Pros

The flexibility and ease involved to create stunning emails - in our case, weekly church eNews; monthly newsletter and special announcements. The new web site was a major thrust forward in our ability to look loads more professional and that draws visitors to our doors. The customer support team are friendly, down-to-earth and never sound like they are reading from a script. They listen well, explain what the problem may be, find solutions and even work-arounds to achieve what we want to produce. They welcome suggestions to improve the site. As with any shift in process, it took a bit to grasp the new site, but it was well worth it, especially that we knew we could reach out for support where truly no question was too dumb. The features are easy to manipulate, and the ease to populate our emails on social media was a real benefit for us. Congregations, by definition, need to be thrifty with funds and iContact still remains our best value for what we get, and we do comparison pricing on an annual basis. Result? We've been with iContact for 8 years and they still are our choice.

Cons

We would welcome and make use of a larger variety of templates if they were available. Currently templates favor clients who are in the sales market. This challenges us to be creative in modifying a beautiful template from sales to event promotion. More templates for the non-profit and religious clients would, frankly, be a blessing.

iContact helps me be successful at my job

Pros

iContact is a very user friendly product for anyone. My company sends thousands of emails a week and we are always very pleased with how easy it is to create an email and send it immediately. I also really enjoy the dashboard, it helps me keep track knowing what emails have been sent and what emails I have yet to send. i also appreciate that iContact technology can delete any duplicate people in a contact list. That saves me time from having to go through thousands of people making sure I don't have any duplicates. My customer support is also amazing. My iContact rep. is always so good about getting back to me when I have questions or concerns.

Cons

Sometimes when I am creating a contact list in iContact, I have several excel sheets I need to upload to that one contact list...iContact doesn't let me select multiple excel sheets to upload at once, I have to do one at a time which takes a lot of extra time for me to do. I also wish I could delete more than one contact list at once. On the "upload contact" box, I want to be able to see the whole title of my contact list. Sometimes iContact cuts off my list title if it's too long, I would like to see the whole title...

Icontact is a Solid Email Platform for Small to Medium Sized Companies

The offer a quick and easy way to start sending out emails to your customers and which helps your company to grow. If you are willing to put up with their questionnaires, their basic templates, and slightly above average deliver-ability rates.

Pros

When our company first switched to Icontact from our email provider, we were very satisfied as their responsive technical support, quick setup, and easy to use interface was a perfect email solution. Icontact is a solid choice for small to medium sized companies looking to grow their list in a comfortable environment. You will get better support from regular technical support and they are more willing to work with you, and quickly resolve any issues. Their email deliverability is above average.

Cons

Their templates leave much to be desired. If you have some html/css knowledge and are creative, then you can modify theirs or create your own. Sometimes our emails would end up in spam, without explanation from Icontact. Icontact is a good company, however if you are considering in moving to Enterprise account, you may consider looking elsewhere. Stick with regular technical support plans due urgent issues being resolved quicker. They have a deliverability team but they may disable sending and removing large amounts of emails without a warning which is very strange especially if you need to send out emails the next day.

Our organization has been with I-Contact for 8 years-we love the impact of the communications!

Pros

We LOVE the new Dashboard, updated templates, and the functionality/features during message composition. During the last several years, I-Contact updated the above features, but before doing so asked the CUSTOMER how they could improve their systems. This feedback was definitely taken into consideration as you could so them reflected in the updates. Since then, I-Contact continues to improve the platform with new templates/functions that add to the impact of each individual message. They are a SOLID email marketing solution for companies big and small. There price is in some cases lower than their competitors while offering the majority of the same features. Third, we have been extremely impressed with the level of customer service provided by their team. If you ever have an issue, they are quick to address and provide a solution!

Cons

Only 2 areas where we would like to see improvement. More connectivity options with other services/websites in order to be able to export/upload new contact information. Also, a more seamless mobile app that would allow for managing of content/messages. Also, consistent, new email templates added to reflect more types of communications: SAVE THE DATE, EVENT ANNOUNCEMENTS, NEWS UPDATES, etc.

iContact is the superior mass mailing service when it comes to functionality and customer service.

iContact has been extremely helpful in getting our curated content out to the masses. The user interface makes it easy to create your own personal content to send out and the system provides a fairly comprehensive report of your mailer, which is crucial for anyone working in sales. It gives you an extra edge to know who opens what, how quickly and who is not interested so you can update your CRM accordingly. Great stuff from iContact.

Pros

Off the bat, we previously used a different mass mailing service whose customer support was non-existent so it was essential for us to find a provider that we could get in touch with whenever issues arose. The team at iContact has done a great working with us and helping us through the process of switching over from out other provider. The service works as intended and the user interface is easy enough to use and create content to mail out. Customer service is second to none.

Cons

I don't like that the service is not integrated into salesforce off the bat. We still haven't figured out how to get it done and truthfully, haven't had the motivation or necessity to reach out to customer service about it. When I consider that SalesForce has already endorsed its own proprietary mass mailer, I'm not surprised that there is difficulty with integration.

User friendly, Customer service very helpful

I can set up emails to go out before I go on vacation or take a day off and set up the time for them to go out. Linking our website, blog, emails to the email blast

Pros

Images easy to upload, change colors of them. Link to social media accounts. I copy and past from word and it uploads easy. Contacts- i like having different lists so I can email just that list/group

Cons

I would like to Link multiple social media accounts. Facebook linked in twitter. i would also like Pinterest and Instagram on the social sites. Maybe i can do this but i just thought of can I do a timed post to just social media? Also tagging others on social media before I send out the email. Just thoughts. other service could be sales leads

Well-Equipped Email Marketing Software!

Easy mass emailing to our whole church congregation

Pros

At our business, we appreciate the timed releases, simple platform, and easy-to-access data following an email release.

Cons

The only thing we wish there could be an improvement on is ease of design. It seems like there are some quirks where we try to change a font color and it snaps back to the original, forcing us to go into HTML mode to edit. Thankfully, it's easy to switch between "design-mode" and "HTML mode."

We use iContact to send out daily event alert emails for a nonprofit - time efficiency is a must!

iContact provides us with an intuitive platform that saves us time. We can create and manage emails efficiently, spending time savings on other needs. The recent upgrade matches intuitive work flow very well.

Pros

The recent upgrade to the platform matches natural workflow (and spots for quality checks to prevent mistakes). We've saved time creating and managing our emails. We have a dedicated advisor that responds quickly when we have needs or questions. It's much nicer than an anonymous "call center" where you get who you get. I especially like the new upgrades to the platform, which reflect the way I/we work in an increasingly intuitive way.

Cons

I would like to see more seamless integrations with other software and extensions, such as a text-to-join feature.

I have been using I contacts for four years. It was an easy tool to learn and great for marketing.

This is the main tool I use to do internet marketing to my contact list of more than 3000 clients.

Pros

I can set up email blasts in advance. When I go on vacation, I set up 3 or 4 email blasts in advance that will go out as scheduled! The advance tier customer service is super helpful and easy to get in contact with. I give this company 5 stars on customer support.

Cons

With the latest revisions made, I have fewer critiques. Adding an image can be a little time consuming because jpgs need to be resized to no more than 200 kb. The spell check is a little time consuming. I typically cut and paste all my text into word to look for spelling errors. It's a bit quicker.

iContact Helped Improve Deliverability of our Emails

Pros

I have been working with the iContact Premier Services team to build a suppression list and implement a reengagement campaign. This is helping our emails reach the inboxes of customers and prospects that had stopped receiving our emails. The Premier Services team has been great to work with and have been so helpful with building and executing strategy.

Cons

The new email editor is a big improvement but still feels a bit clunky. I also wish there was an easier way to manage bounces - figure out why contacts are bouncing and resolve the problem.

Very few features to really make emails stand out. I can't always design it how I want to.

Gets the job done.

Pros

It's easy to use as long as you don't try to get creative. I also like that you can copy a previous email and use it as a template for a new email - much quicker.

Cons

Sometimes it won't send test messages, and, a few months ago the Facebook connection feature stopped working so I haven't been able to use it. Also, it's a pain to include pictures in an email. The text wrapping feature does not work. I get it looking great in the program, but as soon as I send the email or test it, it gets all messed up. Lastly, the links get corrupted if you try to copy and paste them in a lot, so that is frustrating if you have to redo all the links sometimes.

The features you want with the support you need.

We have used iContact for ten years to manage the email marketing services for our clients that range from single locations to hundreds of locations. The software has grown with us over the years as demands for automation and integration with third party systems have increased. The key to great software is support combined with the features you need. We found that with iContact.

Pros

We have not found anything we cannot do with iContact. If we can't figure it out a call to support gets us the answer we need. For those looking for API support, according to a large client of ours the API is very robust and easy to use.

Cons

There are UI areas in the software that can be improved. The creation and management of segments needs to be easier.

iContact allows me to engage members and others to get information out fast!

Lots of functionality in communicating with our member base as well as our broader base of contacts. Keeps us in front of those we are targeting with our information.

Pros

I like the ease of selecting all or just some contact lists for individualized messages. Formatting is easy, and you can switch seamlessly between HTML and Design mode while working on your message. Customer service has always been very responsive anytime I have had a problem or question.

Cons

The one thing I wish I could do is edit images within the document if the sizing is not quite right. If they can ever get this functionality going, it will be perfect!

iContact lets businesses manage multiple mailing lists and social media accounts with relative ease.

Pros

I appreciate the ability to maintain a large number of segmented mailing lists. It's easy to view and compare engagement at a glance through open and click through rates. AB testing is easy and efficient.

Cons

Email builder can be a little restrictive, I'd prefer more freedom and flexibility. Support are US based and support for premium users is restricted to relatively limited times for those of us based in Central Europe. Unsure yet whether iContact are GDPR compliant/