--- title: "Klaviyo vs Mailchimp - 2026 Comparison - Software Advice" description: "Klaviyo vs Mailchimp - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization." source_url: "https://www.softwareadvice.com/marketing/klaviyo-profile/vs/mailchimp/" page_type: "comparison" language: "en" --- [Home](https://www.softwareadvice.com/) / [CRM Software](https://www.softwareadvice.com/crm/) / Klaviyo vs Mailchimp Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Updated August 13, 2026 # Klaviyo vs. Mailchimp: 2026 Comparison Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free. Free Expert Guidance Real Human Advice 1M + Businesses Helped Updated August 13, 2026 # Klaviyo vs. Mailchimp: 2026 Comparison Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free. Free Expert Guidance Real Human Advice 1M + Businesses Helped Product comparison Compare up to 3 products side-by-side + Add product [](https://www.softwareadvice.com/marketing/klaviyo-profile/) [Klaviyo](https://www.softwareadvice.com/marketing/klaviyo-profile/) 4.6 [(534)](https://www.softwareadvice.com/marketing/klaviyo-profile/reviews/) Starting Price $20.00per month Free trial Free version Pros: - Integration with Shopify - Email templates Cons: - High pricing - Slow customer support Who uses Klaviyo Based on 534 reviews - Popular among: Small businesses - Most common industry: Retail, Consumer Goods & Services (44%) - Top use case: Email Marketing (55%) 78% of users recommend this product [](https://www.softwareadvice.com/crm/mailchimp-profile/) [Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/) 4.5 [(17669)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/) Starting Price $13.00per month Free trial Free version Pros: - Email marketing campaigns - Email templates Cons: - Contact management - Expensive for small businesses Who uses Mailchimp Based on 17669 reviews - Popular among: Small businesses - Most common industries: Professional Services (16%), IT & Software Development (16%) and Retail, Consumer Goods & Services (9%) - Top use cases: Email Marketing (17%), Email Management (3%) and Campaign Management (3%) 76% of users recommend this product [](https://www.softwareadvice.com/marketing/klaviyo-profile/) Klaviyo 4.6 [(534)](https://www.softwareadvice.com/marketing/klaviyo-profile/reviews/) [](https://www.softwareadvice.com/crm/mailchimp-profile/) Mailchimp 4.5 [(17669)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/) + Add product Add product ## User satisfaction * * * 4.6 Based on 534 reviews Ease of use 4.5 Value for money 4.3 Customer support 4.3 Functionality 4.6 4.5 Based on 17,669 reviews Ease of use 4.4 Value for money 4.4 Customer support 4.2 Functionality 4.4 ## User interface * * * ## Key features Features selected based on 18,203 reviews from CRM * * * A/B Testing 4.9 Autoresponders 4.8 Campaign Analytics 4.6 Campaign Scheduling 4.8 CAN-SPAM Compliance 4.3 Contact Management 4.4 A/B Testing 4.3 Autoresponders 4.4 Campaign Analytics 4.5 Campaign Scheduling 4.6 CAN-SPAM Compliance 4.4 Contact Management 4.4 ### Wondering if these products fit your needs? Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes. LexiAdvisor for 8 years ### Wondering if these products fit your needs? Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes. LexiAdvisor for 8 years ## Integrations * * * [ RecurlyNot enough reviews ](https://www.softwareadvice.com/accounting/recurly-profile/)[ ShopifyIntegration rated 4.9 from 115 reviews ](https://www.softwareadvice.com/retail/shopify-profile/)[ SumoNot enough reviews ](https://www.softwareadvice.com/marketing/sumome-profile/) [ EasypromosNot enough reviews ](https://www.softwareadvice.com/marketing/easypromos-profile/)[ Epos NowNot enough reviews ](https://www.softwareadvice.com/retail/epos-now-profile/)[ Evernote TeamsNot enough reviews ](https://www.softwareadvice.com/project-management/evernote-profile/) ## Reviews * * * AD Alexandre D.Secretary GeneralInformation Technology and Services, 11-50 employees "We find Klaviyo's email management system very helpful for segmented email outreach without the manual effort and the contact management is useful for organizing our client and partners database." Jun 26, 2026 Cody A.PresidentMarketing and Advertising, Self-Employed "I got grandfathered in so I pay a super discounted rate but if I were a new customer looking for an email marketing platform I probably wouldn't go with Klaviyo simply because once you start to scale the cost is ridiculous." May 1, 2026 AP Ashley P.HR ManagerMaritime, 51-200 employees "The platform offers extensive customization options, allowing users to tailor emails, branding, and automation workflows to fit their organization’s needs without requiring advanced technical skills." Jun 3, 2026 BS Brandi S.Marketing CoordinatorConsumer Goods, 501-1000 employees "We paid for a service that did not perform reliably, spent days trying to troubleshoot it, were unable to get timely or effective technical support, were denied meaningful cancellation/refund help, and lost valuable time on a promotion that depended on this feature working." Jun 17, 2026 ## Customer support * * * Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 Chat Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 Chat ## Training options * * * In Person Live Online Webinars Documentation Videos In Person Live Online Webinars Documentation Videos ## Popular Comparisons * * * [Gmail vs Klaviyo](https://www.softwareadvice.com/email-marketing/gmail-profile/vs/klaviyo/)[Brevo vs Klaviyo](https://www.softwareadvice.com/scheduling/brevo-profile/vs/klaviyo/)[Brevo vs Mailchimp](https://www.softwareadvice.com/scheduling/brevo-profile/vs/mailchimp/)[MailerLite vs Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/vs/mailerlite/) Klaviyo vs Mailchimp - 2026 Comparison - Software Advice