Loomly

RATING:

4.7

(493)

About Loomly

Loomly is an easy-to-use Social Media Management platform that empowers you to craft, optimize, schedule and analyze posts all in one place. Streamline your entire social media marketing process: manage digital assets, fuel storytelling, polish content, approve messaging, reach your audience, engage your community, measure performance, and more. Loomly supports Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, Google, Snapchat, and custom channels. Save time, build your brand and reach new audiences - try Loomly for free today!

Loomly Pricing

Base (2 user + up to 10 social accounts): $35/month (or $26/month when paid annually) Standard (up to 6 users + up to 20 social accounts): $79/month (or $59/month when paid annually) Advanced (up to 14 users + up to 35 social accounts): $172month (or $129/month when paid annually) Premium (up to 30 users + up to 50 social accounts): $359/month (or $269/month when paid annually) Enterprise (31+ users + up to 51+ social accounts): contact us!

Starting price: 

$42.00 per month

Free trial: 

Available

Free version: 

Not Available

Loomly Dashboard
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Loomly Reviews

Overall Rating

4.7

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Loomly

1 - 5 of 491 Reviews

Kelly

Marketing and Advertising, 2 - 10 employees

Used less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed May 2021

Great Scheduler

User Profile

Darien

Verified reviewer

Non-Profit Organization Management, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed January 2020

Great Social Media Management Platform missing a few core features

Overally, I have enjoyed using Loomly, and plan on continuing to use this platform! It offers robust & useful features at a lower pricepoint than most competitors (such as multiple users), and they demonstrate their commitment to constantly improving the platform as needed. Highly recommend this platform to all!

PROS

Loomly does a great job of helping simplify and manage multiple social media platforms, providing a great experience for planning and executing your brands social media plans. I love the ease of use that Loomly provides in having multiple team members manage social media calendars, and how incredibly simple it is to create posts & plan out your posting strategy. Top that all off with very competitive and simple pricing options, this platform offers a good user experience & interface for all your social media needs.

CONS

Loomly is missing a few key features that you would expect on a Social Media Management Platform, but none are more important than the ability to automatically post to your brands Instagram account. This is a feature that they are working on, but it is the main feature that I wish they would add soon. Furthermore, if they were to add an Instagram story option to their software & eventually automatic posting to Instagram stories, this platform would improve 100x. Apart from those things, there are a number of simple UI issues that I wish they would remedy; including: (1) Quickly adding a post from the calendar Month view ignores your preset posting schedule times (defaults to 3:00pm, you have to manually change it) (2) Manually changing scheduled times from the "Add Post" option in Month won't allow you to type in a time - you have to obnoxiously click an arrow to get the proper time (3) Manually posting to Instagram does not support multiple images - even though you can schedule multiple images to be posted. To post multiple images, you have to go into the Loomly library from their mobile site (the app won't let you do it) & download each image individually - which isn't terrible, except... (4) The Loomly Mobile Website is not fully optimized for mobile devices, as the "Help"/"Contact us" button blocks parts of the bottom menu that appears when selecting an image in the library to download, making me have to use the desktop site to download images on mobile.

Reason for choosing Loomly

I chose loomly because it offered an easy to use UI, friendly support staff, competitive pricing for the features I was looking for (i.e. multiple users), and a Non-Profit Discount

Reasons for switching to Loomly

Needed multiple users and didn't have the budget to support a $60/month price

Vendor Response

Dear Darien, Thank you so much for your detailed review, this is immensely helpful. I am really glad to read that you are enjoying using Loomly: this means the world to us. As far as Instagram direct publishing is concerned, I confirm that we are doing everything we can to bring this to you as soon as feasible. Regarding the 4 UI improvements you suggest, I have taken note of each one of them and will be sharing with our product team. Please let us know if we can assist you with anything else. Sincerely, Thibaud Clement, CEO of Loomly.

Replied January 2020

User Profile

Sarah

Verified reviewer

Retail, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed October 2020

The best social media calendar for organization out there!

My overall experience with Loomly has been positive. It's helped us save a TON of time when it comes to organizing social media posts. We wouldn't be able to keep up with the constant social media posting if it wasn't for Loomly!

PROS

Loomly helps us create and organize all of our social media posts in one easy-to-use calendar. We can schedule Twitter, Facebook, Instagram, Linkedin, and more social posts in the Loomly platform. I love the calendar view, where we can easily see all of our social posts in one section. I also love that you can drag-and-drop to quickly reschedule certain posts, making it very easy to organize and plan out our calendar. The auto-posting function is great, where it automatically publishes your posts to your social media accounts, saving us time and energy. There is also a great approval system where you can submit your posts for review if another coworker in your company would like to review them first before publishing.

CONS

I don't love that Loomly doesn't integrate with Instagram. Loomly can automatically publish your social posts to Facebook, Twitter, and Linkedin, but it doesn't connect to Instagram. You have to go through another 3rd party website called Zapier which costs money and is a little complicated to set up (it's also very glitchy in our experience). So we still have to manually publish our Instagram posts each day.

Reasons for switching to Loomly

We originally were using Google Docs to create and plan out our social media posts, which did not work at all. We were creating new Google Docs each week, and commenting our edits on each post. There was a lot of back-and-forth communication between coworkers that needed to happen to just get one post approved and published. It was very inconvenient and messy. Loomly helped us solve all that by having the calendar function, easy approval process, commenting section, and the automatic publishing feature too.

Vendor Response

Dear Sarah, Thank you very much for your review, this is truly appreciated. I am glad to read that Loomly keeps on being useful for your team. I sincerely hear you regarding Instagram and we keep on doing everything we can to bring automated publishing to you as soon as feasible. Please let us know if we can help with anything else. Sincerely, Thibaud, CEO of Loomly

Replied October 2020

Tara

Construction, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

2

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed June 2020

Okay platform

My experience with Loomly is very poor. Forget about contacting customer support because there is none. If you do get a hold of someone, it is the same canned responses or no responses. I've had my analytics disappear numerous times without any way of getting them back, except going through the original social app's insights. Keep in mind that will not work with Instagram. Those will never be recovered. Yearly plans cannot be refunded (see fine print) if they're not holding up their end of the agreement. Probably the worst overall experience with a social posting app.

PROS

-Visual calendar to see current and upcoming posts -Multi-team use, can control who has specific access but that requires more money -Library to keep all assets in with information

CONS

-Nothing to run ads through; FB allows to drop a pin in which you want to run ads-this app cannot do that type of heavy lifting. -Loomly ends up deleting analytics at any moment. Make sure you write them down or print before they're lost, but this is the reason you're paying for more, right? -Does not post to Instagram nor YouTube. Must manual post everything for those sites -Any third parties they use for posting, they change it every year. So you need to register with those companies to get anything posted to Instagram. -Don't rely on any help from the platform. No customer service or support to speak of. Often times you're ignored or allowed to try and figure out their platform issues. In the end, it's not convenient to use.

Reason for choosing Loomly

It came down to the price point. Don't allow the price to fool you into believing you're getting quality.

Reasons for switching to Loomly

I was looking for something with accurate analytics and the ability to post to multiple platforms at a good rate. Don't let the money fool you with Loomly. You are certainly not getting what you want (or think you're getting).

Vendor Response

Dear Tara, Thanks for your review. I'm sorry to read that your experience was not satisfactory. My team will reach out to learn more about what happened. Until then I'm addressing your concerns through Capterra: Loomly does support Facebook & Instagram Ads. You are correct that tagging products is not available yet. Loomly does not delete analytics data, even after you cancel your subscription. Only exception: LinkedIn no longer allows storing data that is older than a year. Native publishing to Instagram is expected to be available this year. For now, publishing to Instagram is available through Zapier. Loomly used to be integrated with another service, which unilaterally discontinued the integration with short notice. Native publishing to YouTube is already available. We offer support 7 days a week with a 30-minutes average response time. Again, I am sorry about your experience and my team will be in touch soon. Sincerely, Thibaud Clement, CEO of Loomly

Replied June 2020

User Profile

Sara

Verified reviewer

Marketing and Advertising, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed August 2019

Can’t work without it

PROS

This is truly my favorite business tool, ever. It’s super easy to use so I don’t have to worry about level of tech skill - each team member can use it regardless of their comfort with “tech.” The wizard is useful for newer folks but not cumbersome for experienced people. I love That you can duplicate posts within the same calendar or copy them to another calendar at the click of a button. It’s sooooo easy to manage multiple brands and products. I can see them all at once or individually. Oh and one of the best parts? The price! It’s so nicely priced it takes no begging to get management on board. LOVE LOOMLY!!

CONS

My only Suggestion for improvement would be letting users hide bits like the target audience tab if you don’t use it. But that’s it. And I know how to jump over it if I don’t want to use it.

Reasons for switching to Loomly

Better experience, easier to use, more flexibility and control

Vendor Response

Dear Sara, Thank you so much for your review and your very kind words: this is immensely appreciated. It truly means the world to our team to read that you are loving Loomly: we are so grateful to wake up every morning and build the platform for you. I hear you regarding skipping the targeting panel in Post Builder and have shared your feedback with our engineering team already. As always, please let us know if we can assist you with anything. Sincerely, Thibaud, CEO of Loomly.

Replied August 2019