Easy Emailing and newsletter service to my customers

I love the drip campaigns, I can set up emails to be sent in an order a few days apart or how I need it. I like how easy the email templates are to setup and email out. Very user friendly.

I'm not a fan of how I can't organize my pictures. Very small pictures and it only shows a few at a time. There is no logic emailing yet. I can't send a single email from one of my drips as a one time email. I have to re-create it in my promotions.

Great experience all around. Great tech support, very responsive, although I very rarely need to reach out to them. I teach marketing to others and for those who are just getting into email marketing, I often recommend MadMimi. It has a great balance of easy of use and style - but not a ton of extra features which can be intimidating (and unnecessary) for beginners. Also, the price is fantastic - one of the best in the industry.

Loved how super easy MadMimi is to set up and use, and how clean and crisp the emails are visually. I used this software for four years and always got compliments on my email designs.

It doesn't have the level of tagging and work flows that I eventually needed in my business. However, I didn't need anything that advanced for several years, and MadMimi did the job beautifully for four years.

What Mad Mimi does well it does really really well... and for a great price. So it's such a pity that 'Go Daddy' shows it no love since acquiring it. Clearly business is business. The pricing is great, the interface is easy, and the emails look great, but it's a dinosaur glaring at a meteor in space... it's just a matter of time.

Clutter-free, easy to use and a tidy interface. Relatively fast also. The emails look great, a great block editing system.

Lack of automation and integration. There's been ZERO updates that I recall in the past 5 years using Mad Mimi. It seems that Go Daddy bought them out and they have no plans to update the service in any way. So it really is just a matter of time before it becomes unusable. The complete lack of automation and no new integrations is driving me to look for a new option.

I have had them for years and seen them get acquired by Godaddy.

I like the pictures and the ease of use for the app.

The pricing is a little high in comparison.

I gave Mad Mimi a whirl for a solopreneur who wanted to focus on her business but knew she needed to reach her existing and potential clients. My defacto recommendation in this situation would be Mailchimp but she still found the workflow a bit challenging. Enter Mad Mimi. If you are - or are working with someone that doesn't need all the bells and whistles Mailchimp has added over the years, give Mad Mimi a whirl for its dead-simple and "real person" approach to getting stuff done.

Mad Mimi excels and speaking to the user in a way that just makes sense. You don't need any "special qualifications" to understand how to use the platform. It does what it does, well.

The last time I visited Mad Mimi I found the UI a bit date looking. It certainly lacks features of more robust offerings but they are not trying to be the be-all marketing platform solution that everyone else seems to be racing to be. Stick to your roots Mad Mimi!

It has been an easy way to communicate to clients and prospective clients. I have a small private practice and my target market is fairly specialized, so it is useful communicating events and other important information.

It is very easy to use. You can open it up and figure it out without lengthy, complicated tutorials. Drag and drop your content into their email builder. I also really like the layout and formatting. I despise email marketing, but this is very simple. It tracks open rates and has a second send option. The newsletter looks good and you can make something for your audience that isn't overwhelming them with useless content. It makes the kind of newsletter I like to open and read. It integrates with Acuity Scheduling nicely.

It isn't really intended for big funnel-type marketing, so it's missing automation features that some people may want. It doesn't include tutorials about sales/marketing using their product (not that I've seen). It doesn't have features that help you grow your list easily.

If there were not legal obstacles in Turkey, we would have continued to use Madmimi. Due to these legal requirement, we had to switch to a service provider whose servers are located in Turkey.

Both API integration and panel management were very easy.

They do not save the data in local servers like Turkey.

Mad Mimi is a great basic email service provider. There aren't many bells or whistles, but the quality is great. The customer service is amazing and navigating the site is a breeze.

If you are looking for a good quality email service without a lot of fancy bells and whistles to slow you down, then Mad Mimi fits the bill. The site is easy to navigate, accounts are super simple to set up, and creating a newsletter is as simple as 1-2-3-SEND. Customer service has always responded quickly and gone the extra mile to resolve issues. offer tips or point you in the right direction.

In comparison to other email service providers, email templates are limited as well as sign-up form options.

Helps me build healthy customer relationships and make more money doing so. I recommend for start-ups.

I was looking for q cheap and efficient email marketing software and Mad mini came up in the list of recommendations. I gave it a shot and I wasn't disappointed, when starting a new business one should consider cost of operations so as not to get frustrated and give up when there are no worthy results yet. Email marketing was needed for what I wanted to do and I needed a cheap and reliable one so as to get off the ground quickly, and I'm happy I found Mad mini.

I don't expect much more than the price I pay, although some improvements could still be made. I'm okay with it for now until I can afford moving to a more powerful service.

I really recommend it if you have a specific type of audience or like to send long text letters.

Mad Mimi's interface is really intuitive and friendly. The price range is just on point for beginners, considering the value you're getting.

There are some features missing. Things that are already standard in other providers, you have to ask the support to do it for you.

I "inherited" MadMimi when I took over communications for the Ozark Arts Council and, having managed email lists for over 20 years now, I wasn't originally all that thrilled. Getting information that had to get sent out 1) quickly AND 2) attractively, however, made me start to appreciate MM, though. To be able to have a slick little newsletter with photos from an upcoming play or concert in just a few minutes is massively important when most of the people putting things together are volunteers with full time jobs and families unrelated to the Arts Council (as do I). The software is entirely web-based, which means that sometimes when a new feature is introduced it may not quite look right in Safari, but probably will in Chrome but even then, since there are not a lot of standard layout options (TOC, Section Title, Text, Image + Text, Text + Image, and Image), you can still compose well enough. Usually, anything I've seen that way is cleared up in a day or so. I have composed in Safari, Firefox, and Chrome on a Mac, Chrome on a Chromebook, Firefox and Chrome while running Ubuntu, Firefox and IE under Windows, and it's a consistent experience as web-based software should be. One thing: since it IS web-based, you have to remember to save often. Text styling options can be keyboard-invoked (bold, italic), and there are both a variety of themes that can be used and some basic formatting (centered text, ordered and unordered lists, two levels of headings), as well as a link tool (setext links, rather than HTML). For the most part, that will take care of what you need for e-newsletters that don't need to be PDFs or fully functioning web pages. Yet, that's not all it can do, if you have basic HTML knowledge. Before they provided a TOC (self-created whenever you click on the TOC tool in a Title section), you could make your own (still can) by setting an anchor and then calling it from a text section at the beginning of the document. Similarly, if you need "columns," you can fake it by creating a table in a text section, etc. Not all HTML is likely to be supported, but then again, what you're creating is supposed to be read easily within an email app, not a web browser. Beyond composition, you are paying for a list server that sends quickly, provides good statistical information (who clicked which links, etc.), and keeps you from having to deal with maintaining an email server's "reputation." Facebook allows boosting linked MMs, even when mostly text.

Ease of use; able to customize with HTML; acceptability to Facebook for advertising even when mainly text.

Lack of automatic save.

Highly recommended if you are new to the internet or your needs are simple. Hands-down, they make it the easiest! If you are trying to expand, you may find it hard to stick with them, depending on your needs.

This is one of the friendliest companies I have ever had the pleasure of dealing with. The customer service agents are always available, any time of the day or night and they really try to help you. It is extremely easy to use: when I started, I knew absolutely nothing and I learned so much from them. The service is always reliable and the interface is so fun, which I love! They also a big list of integrations and add-on's which make the service even more appealing.

I find it is limited in some areas. For example, you can only use one set of social media icons, even for different lists. Also, there is no way you can use segmented lists, based on what someone clicks on, which is a good feature.

Mad Mimi has the most friendly interface in all email marketing niche. It's easy to set up in minutes. It has a personal touch feel to the emails that customers seem to like very much. The price is another interesting feature, It's perfect for people who are starting or don't have the need for custom segmentation or advanced analytics.

It does not escalate well. There is no way to have a decent or automatic user segmentation without having to contact support. You can't have two or more list with different user without setting information for the whole account. You'd need more than one account to keep them entirely separate. Also, and this is ridiculous, if you start an automation you need to ask the support to not send it to the active users. This should be an option in the dashboard.

Super EZ to design a campaign & rapidly A/B test for results in small batches, then a full-on campaign. Let's face it - no one wants to receive NOR send spam, so you want a tool that's fast & easy to do a lot of testing. Campaign results show you exactly which links INSIDE you campaign were engaged with vs no one cared about. This is s-o-o much better than smarter than "opens" and "received". I test everyday for two weeks, tweak as needed until I get what I get now: 100% recieved, 70% engaged/forwards and of those fowards 60+% viewed too! PLUS ZERO "Report Spam"s. Pricing on serious volume can't be beat. Suggest you check out their Paid Plans too as they are clearly designed for email campaign success. Support is exceptional EX: They go far beyond "getting things to work technically" These guys really are experienced technical marketers and listen to what you are trying to achieve - as they make suggestions on How To...etc..

Honestly, I can't find one........ I even gave them a couple of roadmap ideas,becuase I'm pretty creative too, but those aren't cons.

Email blasts were easy and delivered well. If you manage emails the old way, just blasting lists and setting up a few autoresponders, it works. Yet today myself and clients need more than that, we need ways to segment and to tag, to optimize by people's actions. There's a little of that here, but not much.

It's an easy tool to set up email blasts and autoresponders, The interface is pretty easy to use and organizes by email lists, like the old days. Deliverability has been excellent, which is a key part of any email service.

It's dated - things like tagging, responding to visitors behaviors (aka visiting a page and sending an email) are non existent. The design is centered on email lists, which limits functionality. I've also done a few clones of marketing followups that got a bit wonky, because while you can set them up, you have to go in individually to different data fields to update them. Old email software was designed this way, and while not a flaw, it's definitely behind the times. If you need something simple, it's great.

Our experience has been absolutely positive, it is a very inexpensive way to maintain an ongoing flow of communication with multiple entities. Our HOA could not operate the way we do without it, I highly recommend this to a small, all the way up to a huge operation.

Almost everything...we use it as the main source for dispensing information to our entire HOA. Very easy to use, love the ability to clone messages and edit , then reuse. The feature to create and then schedule broadcast emails for future dispensation is very useful, plus the ability to schedule at different intervals.

We use the software for limited items, so there is a possibility that there may be some shortcomings in the software...but we are certainly not aware of any.

Mad Mimi made it possible for our small nonprofit to keep in touch with our email list, inform them of events, policy changes, new staff members, and other changes that happened, avoid sending to people who unsubscribed, and all while staying on brand and in an easy to read format. Creating newsletters became a joy rather than a chore.

Our org was small, and a nonprofit to boot. Pricing was ideal for us, and the functionality we got in return was superb. Building a newsletter was too easy! We liked being able to design a master template, and update monthly to stay on-brand without breaking the bank or having to hire an outside firm. Our communication looked professional, and our entire staff could sign on and use it with ease.

Our least favorite thing about Mad Mimi is they charge per login address. Most of the platforms do this, so we found ourselves leaning on one person to handle the email marketing and newsletters. If we could change one thing, it would be to have at least two log-ins for the price of one, and then pay more if we wanted 3 or more.

We love Mad Mimi!! We are able to create emails to our customers & clients that go out as a "drip". Mad Mimi gives us a professional look to our emails that go out to our customers & clients. We are able to use Mad Mimi to collect email addresses through our website. We have been able to target certain groups within our email list...it is very easy to customize for your own use!! Their customer service folks are top notch!! Quick to answer our questions!!

Mad Mimi is incredibly easy to use. You do not have to be a computer geek to understand how it works!! Mad Mimi has provided another level of professionalism for our business!! We look like savvy pros (when we really aren't!!)) The pricing is VERY reasonable as well. When there is an issue with something we are not sure about, their customer service is great about getting back to us!

Our emails sometimes end up in people's junk mail....not sure that Mad Mimi can fix that or not, though!!

First email marketing tool I've used and was very easy to learn. You can clearly see stats on how well a campaign performed (unique clicks, click map, open rate, etc) and even compare campaigns.

No ability for time warp (ex: send emails to be received at 8AM local time vs sending at 8AM EST). Once you're on the Details/Recipient screen, there's no ability to go "back" to edit the promotion without starting from scratch in the search. Promotions seem to disappear from main page, even when actively working on them, so sometimes can be time consuming to go back and search for what you were working on. It would be great to have different sections - draft mode, sent, etc - without needing to search each time. I also don't like how when searching for promotions, clicking the"enter" button on the keyboard clears your search - nitpicky but counterintuitive.

It's cheap, so it's good for a business that needs to cut costs (and corners).

It's probably the worst email client I've ever seen. The UI is terrible, and it has literally no features other than sending emails. This might be enough for small businesses who need to save money, however.

In general, I think it is a solid solution to get started with E-Mail-Marketing. But once your needs increase and get more specific, I definetly would recommend some more advanced tools.

It does the job, you can set up email campaigns easily and schedule them etc. We never had serious issues with the reliability.

We used madmimi for many years and in comparisons to other tools, there were not many updates / new features etc. during this time. I also don't like their user-management, as it is quite complicated and gives you just some basic editing options.

I love the automation features built in that resends the mail to non-openers.

There’s nothing I dislike about Mad Mimi

Mad Mimi, is one of the mailing softwares that we use for our media and it's not too shabby. The system allows the intergration of outside materials which is great and also allows us to give clear consise and clean emails.

One of the thigs I am not a fan of when it comes to Mad Mimi is that the system at times can be a bit glitchy which can cause work to be deleted , also customer service could be a bit better.

We used this for a few years when we had a really small list. It worked well. It was inexpensive and easy to use. It's pretty basic in its features which made it easy to keep the emails consistently branded.

Because it was so basic, you couldn't do anything fancy within the software. For example, you could not embed a video in the email. You had to take a picture and link to it vs linking the video straight into the email. It's not a huge deal but I like being able to do that with MailChimp.

It was a decent starter service for when I first started exploring putting together a mailing list.

They didn't allow much space for storing images to use in the newsletter, and the process of adding images was needlessly difficult.