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Marketo Engage vs Salesforce Marketing Cloud Account Engagement

Marketo Engage vs Salesforce Marketing Cloud Account Engagement

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Overall Rating
4.3 (713)
4.1 (650)
Ease-of-Use
3.8 / 5
3.8 / 5
Value for Money
3.8 / 5
3.8 / 5
Customer Support
3.9 / 5
3.9 / 5
Functionality
4.3 / 5
4 / 5
Last Review Written
March 14, 2025
January 18, 2025
Pros/Cons
  • Pros

  • Also, they have pretty good ways to teach you about the fundamentals of the product. I've been using it for only a couple of weeks, but it seems well worth ​the money and useful.
  • The integration with Salesforce is very strong, it provides many opportunities for insight and reporting and it is very helpful in closing the gap between marketing and sales.
  • I love the ease of use and the organization Marketo uses, I also love how it is now integrated with so many Adobe services.
  • Cons

  • Their API is very weak and limited. Lack of integration options and lack of support.
  • Marketo has been frustrating to use after using other marketing automation tools on the market.
  • How can you put a future price increase in a one year contract. Only an idiot would sign this and when pointed out to their "customer service" people, they didn't get the issue.
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  • Pros

  • I love its integrations with Salesforce, the ability to access from the Salesforce interface, and the ease of use.
  • Lastly, support is excellent. Salesforce Trailblazer is fantastic for self-guided-training, the documentation is up-to-date and accurate, and support tickets are answered promptly and knowledgeably.
  • It integrates seamlessly with Salesforce, which makes it a really good addition. I like how customizable it is and the visualization options it offers.
  • Cons

  • The cost is ridiculous given what is available from competition.
  • Once Salesforce bought Pardot, the customer service experience got very bad. It was incredibly hard to find answers to y questions or to get live support.
  • There isn't an undo button which is very frustrating.
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Pricing Range
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Product Demo & Screenshots
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Advisor Recommendations & User Awards
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Additional Info
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployments
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Support and Training
Support
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos