Metricool is an awesome tool to keep track of all your social media analytics. It also includes a lot of useful features like social Inbox, social bio link page, etc. However, I do feel that it could use a bit more work on improving the content management and content creation side to make it a more powerful all-in-one social media tool.

I would say the best part about Metricool is the analytics dashboard that greets you when you log in. I haven’t seen better analytics overview and metrics anywhere else. Many other tools also only include analytics for posts scheduled through their platform, but Metricool includes it for all posts scheduled using other tools or posted directly through the social media platforms. In addition you can generate the reports to give to your clients, make it a wonderful tool for social media managers. My other favorite feature from Metricool is their new improved social media Inbox and their best time to post color coded view that lets me know right on first glance when my audience is the most engaged.

The UI and UX could use a refresh I feel. It does feel al little outdated compared to the alternatives. It also doesn’t have as much convenience features for actual content creation that other tools are starting to bring in.

I think it is the best platform ever to manage the social media accounts. All in one place and very easy to use. I am very very satisfied.

Easy to use, easy to setup, easy to understand, flawless !

I can't find any cons. It is a great platform to manage social media accounts.

I had an issue with my contract and service fees. The Customer Support was efficient and well received.

The ability to transition between accounts is very easy and intuitive.

The InstaGram Scheduled Posts still had to be manually posted.

I ditched another tool and opted for Metricool mainly because of their professional offering , its more than a metrics tool, the ability to check the major social media platforms and blogs is a feature you cannot miss. I am able to manage brands separately within my dashboard, this makes it a lot easier to plan and navigate.

I have been using Metricool for a few months and i can say i am more than satisfied with the reports and visual statistics. Best feature has to be metrics that show how my brands are performing, even better i can i get a post planner and RSS feeds feature that is not so common in the world of social media metrics. I love how i can check up on my competitors or potential clients, this helps me in convincing them that they need my services, presenting to clients a nicely styled comprehensive report is a big plus. This tool allows you to monitor Ads and manage messages! These features are super exciting especially where you don't want to keep on checking your Fb or IG account, you can do it all right in the portal.

Not as customizable as i would like, they don't have a CNAME option, this would be super awesome and it would add a professional look to my brand. Its still not possible to auto post on Instagram, although there is an Instagram link in bio.