--- title: "Metricool Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Metricool. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Metricool is a good fit for you!" source_url: "https://www.softwareadvice.com/marketing/metricool-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Social Media Management Software](https://www.softwareadvice.com/marketing/social-media-comparison/) / [Metricool](https://www.softwareadvice.com/marketing/metricool-profile/) / Metricool Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/marketing/metricool-profile/) Reviews [Alternatives](https://www.softwareadvice.com/marketing/metricool-profile/alternatives/) # Metricool User Reviews ## Reviews summary - Overall rating: 4.4/5 - Total reviews: 98 ### Secondary ratings - Ease of use: 4.5/5 - Customer support: 4.0/5 - Value for money: 4.1/5 - Functionality: 4.3/5 ### Rating distribution - 5 stars: 60 reviews (61%) - 4 stars: 29 reviews (30%) - 3 stars: 3 reviews (3%) - 2 stars: 0 reviews (0%) - 1 star: 6 reviews (6%) ### Most mentioned pros - Metricool has helped us level up our social media management capability by merging the data/analytics with planning, content management, scheduling, and a multi-step approval process. - I like that they notify you when you're getting close to the amount of posts allowed on the free account. - The thing I like most about Metricool is that I can respond and interact with comments and the commenters from the app. ### Most mentioned cons - Their site advertises team workflows and collaboration features, but buries the fact that only owners get notifications until you hit a wall and ask support. - I dislike that you need to pay if you wish to connect your LinkedIn page. - I wish I could afford the paid features like send for review and a couple of the others, but overall, I can't think of a better social media scheduling app. ## Metricool customer reviews Showing reviews 1-25 of 98 (page 1). ### Measuring your performance in an analytical way - Overall rating: 5/5 - Reviewer: Sebastián A. - Verified reviewer: Yes - Industry: Hospitality - Company size: 51-200 employees - Product usage: Used weekly for less than 12 months - Reviewed: August 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. In general I have had good experience although I would like them to optimize the data transfer to have fewer errors and not have to verify manually. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros What I like the most about the platform is the breakdown it provides, giving you not only general but also specific data on each date and each post, facilitating the analysis through filters that allow you to focus on the relevant points to have a more efficient report #### Cons What I like the least is the date limit that it imposes on you, not allowing you to see beyond three months ago. It also has some data errors on the metrics so sometimes you have to check manually. #### Vendor response Hello, Sebastian Thanks a million. Just comment that there is historical up to two years from the moment you cross your account, if it does not appear you can contact us in customer service and we see it together. Thank you for your feedback. Replied April 2022 --- ### Very usefull tool with the best prices - Overall rating: 4/5 - Reviewer: Fernando S. - Verified reviewer: Yes - Industry: Real Estate - Company size: 11-50 employees - Product usage: Used weekly for more than 2 years - Reviewed: December 2023 - Review source details: This review was submitted organically. No incentive was offered Good because it doesn't have failures, except the mentioned #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros It's the cheapest social media tool and I don't miss anything on it: support team answers in a few minutes, it's very easy to post on social media with it and I'm able to manage multiple accounts #### Cons If I want to post something manually, the app doesn't work well because I don't receive notifications (Android) #### Reasons for switching to Metricool Because it has more features with a lowest price #### Vendor response Thanks a million for your review, Fernando. We love you chose us, we keep working to offer more features. You should get the notifications, please contact us in the live chat to check your case. Replied December 2023 --- ### Disappointing tool ! - Overall rating: 1/5 - Reviewer: Fathi S. - Verified reviewer: Yes - Industry: Real Estate - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: April 2021 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 1/5 - Functionality: 1/5 #### Pros Metricool is intituive and simple to use. and pricing is okay. #### Cons unfortunetaly, metricool does'nt hold its promise. Only standard post are supported. caroussel, stories, reel or any video format are not supported at this point. this is a deal breaker. plus customer support doesn't reimburse if you are not happy with the product. deal breaker too. #### Reasons for choosing Metricool pricing #### Vendor response Fathi thanks for stopping by and giving us your opinion. Regarding the product objection about Instagram formats, I would like to comment that you can publish posts in the feed and carousels automatically. Stories and reels can be scheduled and published via push notification. This restriction is due to Instagram's API, which does not yet allow authorized tools to publish this type of content directly. We are an authorized tool so we do not put our customers at risk by including features that violate the terms of use of the social network itself. As soon as Instagram opens this option for developers we will include it. Replied April 2022 --- ### The TOP tool for your social media - Overall rating: 5/5 - Reviewer: Enrique A. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: March 2023 - Review source details: This review was submitted organically. No incentive was offered The overall experience is remarkably positive. I recommend using the tool to work on the interface itself. However, it is not highly recommended for reporting with other external tools. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Automated reporting and scheduling of social media content is a huge time saver. You can concentrate all your work on a single platform. #### Cons The cost may be high but it is good value for money. Data Studio connectors fail on some metrics. #### Reasons for switching to Metricool Zoho combines the power of CRM with social media automation, but you can tell it's not its core business. #### Vendor response Thanks for your feedback, Enrique. We love that you consider Metricool as a top tool for social management. We continue to work on improving our Looker Studio (former Data Studio) connector. If you have any questions, we'll be happy to help you in our live chat. Replied March 2023 --- ### Very good software for the money - Overall rating: 5/5 - Reviewer: Julie B. - Verified reviewer: Yes - Industry: Computer Software - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: July 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I think it is the best platform ever to manage the social media accounts. All in one place and very easy to use. I am very very satisfied. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to use, easy to setup, easy to understand, flawless ! #### Cons I can't find any cons. It is a great platform to manage social media accounts. #### Reasons for switching to Metricool Because Preview doesn't provide all platforms #### Vendor response Thank you so much for your amazing review Julie, we are happy to make your social management easier using Metricool. Replied October 2022 --- ### Scheduling Social media made easy - Overall rating: 4/5 - Reviewer: Ricki T. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used weekly for less than 2 years - Reviewed: October 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, I am happy with Metricool. It's been a great tool for me to use to batch create social media content when I have time. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 2/5 - Functionality: 4/5 #### Pros I like the ability to easily schedule content, along with the ability to schedule the first comment too. #### Cons I dislike that you need to pay if you wish to connect your LinkedIn page. It would be nice to have this included. #### Reasons for switching to Metricool I wanted something that gave me more ability #### Vendor response Thanks so much for sharing your experience! We’re glad to hear Metricool helps you plan and batch your social media content easily. We appreciate your feedback about LinkedIn connection; it’s helpful for our product team to know what features users value most. Replied November 2025 --- ### Great tool for Social media reporting - Overall rating: 5/5 - Reviewer: Adam L. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used weekly for less than 2 years - Reviewed: April 2022 - Review source details: This review was submitted organically. No incentive was offered Been great #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Its reporting generation feature. Saved me tons of time #### Cons Because their system count its quota interms of 'brands', so can be limited when a client have multiple fb pages, or multiple IG accounts. Each extra Fb page counts as 1 new 'Brand', so it can get pricey quickly. #### Reasons for choosing Metricool price #### Reasons for switching to Metricool My team needed a robust reporting feature #### Vendor response Hello, Adam Thanks for your great review. We would love to help you with the issue of creating a report in detail, with metricool's Data Studio connector, included in the team plans, you can do it and customize it in detail. If you need help contact us and we'll see it together. Replied April 2022 --- ### Good social media management for low budgets but not performance - Overall rating: 5/5 - Reviewer: David L. - Verified reviewer: Yes - Industry: Media Production - Company size: Self-Employed - Product usage: Used weekly for less than 6 months - Reviewed: February 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, I'm really satisfied that I get all of this for free. If I had a higher budget though I would probably go elsewhere for more features. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 2/5 #### Pros I love that it's free most of all. I'm surprised at how many features they allow on this tier. The analytics are pretty on par with other softwares #### Cons It doesn't allow you to post on all platforms for the free tier, just the mainstream ones. They also have a cap on how many posts you can schedule. It also forces instagram accounts to be business ones otherwise they're ineligible #### Vendor response Thanks for your review, David. We love to hear you are satisfied with Metricool. Replied February 2023 --- ### Transform my social media strategy - Overall rating: 5/5 - Reviewer: Ronald Abilmar R. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for free trial - Reviewed: August 2023 - Review source details: This review was submitted organically. No incentive was offered One highlight is its ability to manage multiple social networks from one place. This has greatly simplified my work, as I can manage all my accounts in a grouped way and thus I can monitor their performance effectively. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 3/5 #### Pros I really liked it because it is easy to use and how complete its set of tools is, since I started using it, I was surprised how intuitive this platform is. I was able to schedule my social media posts quickly and easily which has saved me a lot of time and with the data analytics feature it's awesome. It gives me detailed information about how my posts are performing, how my followers have engaged with them, and the best times to post. This data has helped me make informed decisions and improve my social media strategy. #### Cons To be honest, what I liked the least is that some advanced features are only available on paid plans. As a free user, I ran into some limitations in terms of access to more detailed metrics and more advanced scheduling capabilities. #### Vendor response Thanks for your detailed review, Ronald. Our main goal is to make your social management easier. We can provide you a trial for our premium plans, contact us on the live chat. Replied August 2023 --- ### Metricool: An awesome dashboard for your KPI's - Overall rating: 4/5 - Reviewer: Richard D. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used weekly for less than 2 years - Reviewed: December 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I don't get a 5 stars just because Metricool will be a dramatic tool if they have an app! Just imagine watch everything you see in desktop in your hand... #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Metricool gets better everyday... First at all, is an excellent system where you can see, at real time, all your social media data and their KPI's. Second, it has a module where you can see your competitors (benchmarking) and their results. We use this tool to make our montlhy reports to our clients! #### Cons It's not to hard to use, but, if you don't have any experiencie and don't get well done the first onboarding, maybe you will get lose and most important, don't get real (and usefully) data #### Reasons for choosing Metricool Price and reaching #### Vendor response Hello, Richard Thanks for your review. Your suggestions are gold and thanks to them we have developed a perfect app to carry your planning and metrics in the palm of your hand. Replied April 2022 --- ### Con metricool gestiono muy facil todas mis redes sociales - Overall rating: 4/5 - Reviewer: Coral M. - Verified reviewer: Yes - Industry: Computer Software - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: February 2023 - Review source details: This review was submitted organically. No incentive was offered Super contenta con Metricool.El poder acceder desde el telefono movil y ordenador, me simplifica mucho mi trabajo, ya que de esta manera puedo controlarlo desde cualquier lugar. Ademas nos ofrece las mismas funciones que si lo escribieramos nosotros mismos y si hacemos alguna modificacion de ultima hora nunca nos ha presentado ningun probkema #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Me ha encantado lo facil que es gestionar todas mis redes sociales desde una misma herramienta. El poder programar las publicaciones, me lo hace todavia aun mas sencillo, ya que no tengo que estar pendiente continuamente de mis redes y de cuando tengo que hacer o no una publicacion, ya que esta herramienta lo sube de forma automatica. #### Cons Lo unico "negativo" que hasta el momento he podido comprobar, es que de vez en cuando, hay fallos en alguna publicacion lo que da a error y no la sube, me gustaria que fuera algo mas economico. #### Reasons for switching to Metricool Por que me habian hablado muy bien de esta herramienta y al probarla he quedado super contenta #### Vendor response Muchas gracias por tu detallada reseña, Coral. Nos alegra facilitarte la gestión de tus redes sociales, es uno de nuestros principales objetivos. Si tienes algún inconveniente con alguna publicación, no dudes en contactarnos en nuestro chat y lo vemos conjuntamente. Replied February 2023 --- ### metricool una web para planificar tus contenidos - Overall rating: 5/5 - Reviewer: kevin g. - Verified reviewer: Yes - Industry: Computer Software - Company size: Self-Employed - Product usage: Used weekly for free trial - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered me ha ayudado a no gastar mi tiempo innecesariamente en mi trabajo, ser un poco mas organizado, y no gastar horas innecesarias eso es lo que me parece super importante para mi salud mental para mi como usuario consumidor de la plataforma #### Ratings breakdown - Ease of use: 5/5 - Value for money: 2/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros lo que mas mas me ha gustado lo intuitiva y facil que es la plataforma, me parece muy facil entender el comportamiento de mis redes sociales y tomar desiciones para mejorar errores y colaborar en equipo eso me parece super importante #### Cons lo que menos me gusto son sus planes de pago tan tan pero elevados, ademas su plan gratis ofrece demasiadas limitaciones lo que me ha pensado en poder cambiar mi empresa a otra compañia --- ### Un imprescindible para creadores de contenidos y empresas - Overall rating: 5/5 - Reviewer: Joaquín C. - Verified reviewer: Yes - Industry: Entertainment - Company size: Self-Employed - Product usage: Used monthly for more than 2 years - Reviewed: February 2025 - Review source details: This review was submitted organically. No incentive was offered Me parece una plataforma ideal para analizar y gestionar las redes sociales, pues permite monitorizar métricas, programar publicaciones y optimizar estrategias de contenido en un solo lugar. Tiene una interfaz muy intuitiva y permite conectar no sólo las redes sociales, sino páginas web, y plataformas como YouTube o Twitc. Y lo mejor es que la mayoría de funciones importantes son gratuitas. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros La cantidad de datos que puedes ver y analizar es espectacular. Si bien es cierto que hoy en día casi todas las redes sociales tienen sus propias métricas, desde metricool puedes echar un vistazo a todas de forma rápida y clara. #### Cons Si tuviera que señalar un aspecto negativo, diría que los planes de pago me parecen algo caros en relación a lo que me ofrecen. Y digo "me", porque es mi caso particular, ya que todo lo que necesito me lo ofrecen gratis. #### Vendor response ¡Gracias por compartir tu experiencia! Nos alegra saber que consideras la plataforma imprescindible para creadores de contenido y empresas, y que disfrutas de la forma rápida y clara en la que puedes ver y analizar todos los datos. También entendemos tu punto sobre los planes de pago, ya que para ti (y para muchos) las funciones gratuitas son más que suficientes. ¡Tus comentarios son muy valiosos para que sigamos mejorando y adaptándonos a lo que necesitas! Replied February 2025 --- ### Metricool: L'outils de gestion des réseaux sociaux - Overall rating: 5/5 - Reviewer: Hadji B. - Verified reviewer: Yes - Industry: Internet - Company size: Self-Employed - Product usage: Used daily for less than 12 months - Reviewed: October 2023 - Review source details: This review was submitted organically. No incentive was offered Métricool est le meilleur outils de planification de réseaux sociaux. Depuis que je l'ai utilisé, j'ai gagné beaucoup de temps et mon clients est fan de mon organisation. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Metricool permet de gérer et analyser nos comptes sur les réseaux sociaux tel Facebook, Instagram, Twitter, LinkedIn, Pinterest. En plus, on peut panifier plusieurs mois notre contenu et analyser notre concurrence. #### Cons Le problème de Metricool est son Tarif. Par rapport à la demande, le tarif augmente. Avec le compte gratuit, on ne peut pas faire beaucoup de chose. #### Vendor response Merci beaucoup pour votre commentaire, nous sommes heureux que Metricool vous aide à optimiser votre temps. Replied October 2023 --- ### Es una de las mejores herramientas para cualquier tipo de negocios. - Overall rating: 5/5 - Reviewer: Leslie A. - Verified reviewer: Yes - Industry: Defense & Space - Company size: 1001-5000 employees - Product usage: Used weekly for less than 2 years - Reviewed: December 2022 - Review source details: This review was submitted organically. No incentive was offered Mi experiencia fue muy placentera siempre es bueno tener un apoyo profesional y un nuevo puntos de vista de las campañas que desees realizar y que mejor que la confianza de contar con una herramienta profesional. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Me gusta ya que es muy intuitiva y fácil de usar me ayuda a darme una idea muy exacta hacerca de las campaña que desee realizar #### Cons No tengo puntos malos todo me gustó de esta herramienta. #### Reasons for choosing Metricool Por qué es una excelente opción y los años que llevo usándolo nunca me a fallado #### Vendor response Muchísimas gracias por tu reseña, Leslie. Nos alegra saber que Metricool te facilita el análisis de tus campañas. Replied January 2023 --- ### Monitoriza tus redes sociales en un vistazo - Overall rating: 5/5 - Reviewer: Juan R. - Verified reviewer: Yes - Industry: Online Media - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Lo utilizo para medir el interés de los lectores de redes sociales en los artículos que se escriben de una manera rápida. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros Lo mejor de Metricool es la facilidad para incluir las métricas y datos de tus RRSS en un solo lugar, literalmente en Resumen tienes en una página todas tus redes sociales con las diferentes métricas que te pueden ser de interés, como seguidores, entradas con más visualizaciones, más interacciones... Y eso me encanta. #### Cons Quizás las métricas no sean las más adecuadas para un análisis avanzado, por lo que si solo necesitas datos básicos y los análisis no son muy complejos te puede venir bien, si necesitas algo más, ya no te vale, incluso en el mejor plan hay carencias. #### Vendor response Muchas gracias por tu reseña, Juan. Nuestro objetivo es facilitar vuestro trabajo, seguimos trabajando para seguir optimizando la herramienta. Respecto a los datos, con el conector a Looker Studio puedes personalizar tus informes. No dudes en contactarnos en el chat online si quires saber más. Replied November 2023 --- ### Alternativa Increible a Hootsuite y Buffer - Overall rating: 5/5 - Reviewer: oscar m. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2022 - Review source details: This review was submitted organically. No incentive was offered Estoy encantado con Metricool, de las mejores compras que he hecho para mejorar el marketing online #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Hace fácil programar tus redes sociales. Lo uso desde hace más de un año y no solo hace sencillo programar las redes sociales sino que además no paran de añadir nuevas funcionalidades continuamente.De las herramientas que mejoran tu productividad diaria. #### Cons En alguna ocasión muy puntual no publica alguna. publicación, lo bueno es que te envía un email avisándote #### Reasons for choosing Metricool Buscaba una herramienta para manejar muchas redes sociales de forma profesional y sin altos costes recurrentes #### Vendor response Muchísimas gracias por tu reseña, Oscar. Nos alegra que Metricool facilite la gestión de tus redes sociales. Seguimos trabajando día a día para agregar nuevas funcionalidades. Replied November 2022 --- ### ¡Metricool es simplemente Cool! - Overall rating: 5/5 - Reviewer: Diego C. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 2 years - Reviewed: August 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Metricool es una plataforma sólida, amigable y 100% en español. Aunque, también está en inglés, francés y portugués. Para mí, esta herramienta es un gran equilibrio calidad-precio para gestionar redes sociales y anuncios. Han añadido un montón de funciones geniales y se integra con las principales plataformas del mercado, incluso YouTube. Es como tener un todoterreno para divulgar contenidos por todos lados. Además, me gusta la función de reportes y analíticas. #### Cons Fue un desafío vincular mi Instagram. Un poco enredado conectarlo con Facebook e Instagram para negocios. Aunque el problema pudiera ser Meta en vez de Metricool. #### Vendor response Muchísimas gracias por tu detallada reseña, Diego. Nos alegra ser tu herramienta todoterreno. Respecto a la vinculación de Instagram con Facebook, es un proceso que se gestiona en Meta. Replied August 2023 --- ### Metricool my favourite tool for social media management - Overall rating: 5/5 - Reviewer: Selva R. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: May 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Metricool is super intuitive and easy to use. It makes funny and relaxed the social media management. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros Easy to useGood value for moneyAn all-in-one tool that allows easily to manage social media. #### Cons The app sometimes does not work properly when it comes to publish reels in Instagram. #### Reasons for switching to Metricool Price #### Vendor response Thanks for your wonderful review, Selva. We love being your favourite tool. If you have any issue, do not hestitate to contact us on our live chat, we'll be happy to help you. Replied May 2023 --- ### Metricool is an essential tool for any business looking to succeed online! - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used monthly for more than 2 years - Reviewed: July 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Metricool helped me plan and track all my social media posts, as well as my online ad campaigns. The data analytics are really helpful in understanding how my content is performing, and the platform makes it easy to make changes on the fly. Overall, Metricool is an essential tool for any business looking to succeed online. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I've been using metricool for a while now and it helped me to: - Plan my social media content - Review my data - Manage my online ad campaigns. #### Cons I would like to be able to customize the metrics of the reports. #### Vendor response Thank you very much for your detailed review. Please know that your wishes ,regarding metrics customization, can be fulfilled with Metricool's Data Studio connector. In the team plans you have this option that allows you to take all your metrics to Data Studio and combine them as you wish. Thanks Replied July 2022 --- ### Metricool for benchmarking - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Education Management - Company size: 201-500 employees - Product usage: Used weekly for less than 12 months - Reviewed: November 2021 - Review source details: This review was submitted organically. No incentive was offered In general, I love the free plan, but I'm buying the Pro 5 Plan because I need to see historic data and I need to connect LinkedIn. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 4/5 #### Pros I love the competitor's analysis and that I can spy on my competitors and see the most engaging posts. Also, I like a lot the dashboards to see the performance of my brand. #### Cons I didn't like that I couldn't connect my TikTok account and would like to have best practice examples for social media or content ideas. #### Vendor response Thank you for your words. Competitor analysis is gold, it is one of the favorite features of metricoolers. Regarding crossing your Tiktok account it is possible, we have the Tiktok option to analyze the performance of published videos, hashtags, views etc. If you have any questions we are almost 24 hours connected to help you. Really, thanks for stopping by and let us know your opinion. Replied April 2022 --- ### Glad I made the change - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Public Policy - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: October 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros - great customer service - nonprofit discount - more features than our previous platform #### Cons - no cons yet !! So far so good. Wish we changed sooner. #### Vendor response Thanks a million for your review. We keep working to optimize the tool. Replied November 2023 --- ### A Social Media Game Changer - Overall rating: 5/5 - Reviewer: Rod S. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: July 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like the analytics for each social media channel. The price is cheaper than other social media scheduling sites. I love seeing the competitor's numbers. #### Cons If you to make sure that the time zone is correct, it will end up posting at a different time. #### Reasons for switching to Metricool The price of the previous site start increasing and I was getting too much errors about your post #### Vendor response Thanks a million for your review, Rod. We keep working to optimize the tool, our goal is making your social management easier. Do not hesitate to get in touch through the chat for any questions, we will be happy to assist you. Replied August 2023 --- ### Metricool makes it easier to grow digital presence - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Public Relations and Communications - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: March 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I get everything done with one tool, which enabled us to take on more social media clients. I've been using the tool for about 9 months now and I love it! #### Ratings breakdown - Ease of use: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Metricool is very easy to use, especially when it comes to planning and posting to my clients' social media accounts. The analytics and reporting are icing on the cake. #### Cons There was a learning curve for me when I began using the analytics for the online ads. The tutorials helped a lot though. #### Vendor response We love knowing that we make your job easier and that this allows you to have more clients. Thank you for being part of the metricool family. Replied April 2022 --- ### Great if you are starting with social media - Overall rating: 5/5 - Reviewer: Dafne C. - Verified reviewer: Yes - Industry: Education Management - Company size: 11-50 employees - Product usage: Used weekly for less than 6 months - Reviewed: July 2021 - Review source details: This review was submitted organically. No incentive was offered I am very happy, with this tool we can take better decisions about the strategy that we follow in our social media, it’s pleased to have all the data about how the campaigns are interacting also you can compared them in different period, the only thing it’s only two moths ago your current date. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros I am new in this, we needed to have interaction in social media, it was hard to find the data in each segment or app, the best of metricool is that you see the whole picture about what’s going on in Facebook, Instagram, YouTube in the same page. #### Cons You must paid if you want to have a member of your team, also if you want to add another accountant, the Mai, notification sometimes takes more time to send the mail of confirmation. #### Vendor response thank you, Dafne We love to know what is the best of metricool for you and how it helps you in your day to day life. Replied April 2022 ## More reviews [Next reviews](https://www.softwareadvice.com/marketing/metricool-profile/reviews/?page=2) --- Metricool Reviews, Pros and Cons - 2026 Software Advice