Great tool for building your audience

Love the ease of use and automation

Overall, we have saved several hours a week by using Missinglttr, which is a huge deal. Time is money, so by using this program, we are also saving money. It allows us to really choose what we want to post and when, schedule those posts, and never worry about them again!

Pros

Missinglettr takes the time and hassle out of planning social posts. Instead of having to craft copy for 12 or more posts over a year, find photos to go with the posts, and then schedule those posts in social, the work is done for you. I love that you have the option to use your own branding, change the captions, etc... It really has made a huge difference in our social plan. And, if you have more than one blog or site, you can connect them all in one place. I also love that you can publish to Medium with a click of a button. We recommend it to all of our colleagues!

Cons

So far, we have not come across anything that we do not like about this software.

Automated post with a difference

Pros

Automating Social Media posts is, at least for me, a bit of a holy grail situation. If I have good quality posts, and they are evergreen, I want to be able to keep posting them, but in a way that doesn't overwhelm people, and has a look of intelligence about it, rather than simply dump everything in. With publishing plans that now run for 2 years (when I started it was only 12 months) I think Missinglettr have done the right thing and really thought things through. The software is easy to use, has a short learning curve and I love it. I have posts going out that I haven't seen for over 15 months now... they were done that long ago, and this software just 'makes it happen'. All in all, worth every penny, and it's important to note this isn't just any old "automation" software - it really needs checking out.

Cons

I would like more variety in the templates used. Maybe since I started things have improved, but more design templates would be better. Maybe even the ability to use different templates in the same campaign. What would be perfect would be the ability to bring my own templates in (or have a template designer) along the lines of Canva (hey guys... could you do a missinglettr template in canva?) and then I can produce automated posts I can be REALLY proud of.

Hasn't helped as much as I thought it would

I picked up this product for a one-time cost from a deals site and it hasn't lived up to expectations. I can't recommend it in its current form as a subscription based product.

Pros

That it automatically creates social assets based on my blog posts that can be shared at regular intervals over the course of an entire year.

Cons

The assets created still need significant tweaking to be publishable, there are absolutely zero analytics other than "clicks this week" and "clicks all time" so you have no idea what's working and what's not, and it's not adding any noticeable traffic

One of the Best Social Media Scheduling Apps

I use Missinglettr for 90+% of my social media sharing, and it only takes me 5-10 minutes to schedule content for all my social platforms. I'm very happy with Missinglettr and would hate to see it go away.

Pros

- This app creates quotation graphics for my text posts - If I have an image associated with a post (or multiple images), it imports them. - I am able to quickly create and schedule many months of marketing for every blog post and podcast - Very easy to use - Customer service team is top notch

Cons

- I'm still waiting for some features and integrations that are on the future development road map. - The dashboard tells me how many clicks I have received each week, but there isn't more detail than this. (However this is coming "soon" I'm told.)