About Planable

Planable is a cloud-based social media collaboration and approval solution that caters to media agencies, freelancers and marketing teams. Key features include automated publishing, content management, multi-account management, multi-user collaboration and post scheduling. Supported social media platforms include Facebook, LinkedIn, Twitter and Instagram.

Planable allows users to create content for multiple pages and adapt them to different social media platforms separately. The solution enables users to drag and drop media files in their posts and add emojis, active hashtags, page tags and Giphy integrations to their content. Users can also schedule their posts for predefined time slots. Posts can be categorized according to topic, purpose or campaign.

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Supported Operating System(s):

Web browser (OS agnostic), Windows 10

259 Reviews of Planable

Average User Ratings

Overall

4.52 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.0

Ratings Snapshot

5 stars

(152)

152

4 stars

(90)

90

3 stars

(17)

17

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 259 results

March 2018

Andrei from PR&MORE

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2018

We loved it, and our clients loved using it!

Much simpler creation, editing and approval process for social media content. Clear way to see how the post will look on the target social network. Easy way for client to offer feedback so you have more time for other work.

Pros

Planable is the first social media management system that flawlessly streamlines the creation, editing and approval process from the creative agency to the client & then to the public. When you manage several brands, each with a presence in several networks, keeping everything up to date can be a daily struggle. What did I forget? Did we get approval on that post we need today? Did we have any feedback we did not include? Planable turned this "juggling of too many balls" turned into a simple process. The intuitive interface and the fact that posts look exactly like they will on the target social network makes it easy for us to create content and for clients to offer feedback through comments and approve. All in one place, with a few clicks, in an easy-to-understand process. The most surprising bit? I've actually had a client call me to ask "hey, why aren't we using Planable anymore?", after getting a proposal by email from a colleague. It was the first time *ever* I saw a client being invested in a system - showing it works great from their end, too. Other PROs: - Very quick and reliable support. - Rapid development, with new features added all the time (just in the last months, we got the option to use Planable for personal profiles, Wordpress soon), and the public roadmap where users' suggestions are prioritised is a great idea. - The "calendar view" - showing one or multiple managed accounts - is an excellent tool for a "birds-eye view" at any given moment.

Cons

Planable is NOT for you if you're looking for a solution for analytics and reports. This is a product that helps you create, approve and publish, rather than measure, analyse or report.

March 2018

Leslie W from Depth Public Relations, LLC

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

March 2018

Helpful platform that I trust will keep getting better

Pros

Planable gives us the ability to collaborate on social media posts in real-time in a visual format that is a very close approximation of what the published posts will look like all at a price point that works for our homegrown team. As a PR professional, I manage social media accounts for multiple clients, each with a presence in multiple social media channels. Planable makes it easy to manage work spaces and collaborators for my full client roster. On top of that, Planable's real-time customer support, powered by Intercom, has been truly excellent. My questions are always answered quickly, and I feel like my feature requests and feedback are actually heard by the people that matter instead of lost in a vacuum, as happens with so many other companies. Planable adds new features all the time, so the experience just keeps getting better and better. I fully trust that the value this product brings to my team will continue to grow.

Cons

Planable is a young product, so it's not flawless. The good news is that the Planable team is always pushing out updates to fix bugs and add features. My minor quibbles as of today are as follows: 1) Overall, the web-based UI is pretty stable, but it has been known to hang from time to time, requiring not just a reload of the browser window, but a full browser restart. 2) The visual mock-ups of each social post are close to the real-thing, but they are not perfect. For example, we try very hard to keep LinkedIn posts to three lines of copy so they don't get truncated with a "...Read More" link. I can use Planable as a general guide, but the text in the mocked-up post doesn't wrap at EXACTLY the same points as the real-life post on LinkedIn. 3) Planable supports more than social media drafting and approving it also lets users schedule posts for automated publishing, which is AWESOME, especially for Twitter and Facebook. However, at this time, I don't feel comfortable using automated posting for LinkedIn because Planable doesn't support "mentions" of LinkedIn companies and profiles. So I use Planable to draft and approve LinkedIn posts, but then I post them manually on the LinkedIn website. [In all fairness, this is not a Planable shortcoming per se, but rather a function of LinkedIn's API not providing the information third-parties need to live-link mentions. However, I've heard of at least one competitor that claims to have this capability...]

January 2020

Heather from YMCA

Company Size: 201-500 employees

Industry: Non-Profit Organization Management

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

January 2020

Exactly what we needed to manage our social content

Our nonprofit offers a wide array of programs and services. The best person to highlight each program is the person who knows it in-and-out, and that's the program coordinator. In our case, these individuals aren't in marketing, branding, or social media. Using this tool allows our program coordinators to submit content for our social media pages, while allowing us - the marketing team - to review and approve the content (or suggest changes), making sure that content is always on-brand, appropriate, and uses the correct tone and voice. Planabe has really upgraded our workflow, which used to be a submission spreadsheet and drive folder for media, and make it more efficient and easy.

Pros

Easy-to-use interface Resembles social platforms Organized Excellent customer service

Cons

Doesn't publish directly to Instagram App has limited functionality

December 2019

Fraser from Advertising ROI

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Functionality

5.0

December 2019

Great and easy to use social media scheduler

It makes social media posting and scheduling much quicker across multiple social media platforms - it is not a difficult thing even for non techys.

Pros

It is simple to post to multiple social media platforms at once and it is very user friendly e.g. tells me if my text is too large to also post to Twitter as well as the other platforms. The Instagram integration is also really smart/

Cons

Sometimes it can be a bit tricky to see when a post has actually been posted and when something is still planned.

March 2018

Ale from Somos Mams

Company Size: 2-10 employees

Industry: Newspapers

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

3.0

March 2018

Amazing tool for content planning

Amazing tool for planining and aprobe fresh content. We use it on facebook group!!

Pros

Planeable is a really good tool for planing the content for social media. We love the workspace, and team collaboration. Its amazing if you need 2 steps process, creation and aprobe This is really usefull for agency or big publishers who need to post new freash daily content. At the moment we use in our magazine for facebook groups, so we schedule questions, and create daily engagement topics I really like the calendar view and the feedview. Love the drag and drop feature!! Amazing! Interface is really fast!! (super important) They support linkedin and instagram! Also they work really fast adding new features to improve the product, so im really glad about that.

Cons

Lets be trully honest, they need to step up there game, because there is too many social tools. They first problem they have is not every content you publish is new, so you need to have a evergreen content for filling. Or sometime you need to republish post because they work. The good news i think they are working on something like that Also i think, they can make a difference if they offer media library, or a way to have all your post so you can complete your calendar without adding the content again My biggest cons are 2 - No bulk import or CSV import (so if you wanna import excell) -They not support facebook stories and instagram stories. (also most of the tool dont supported yet) They can make a huge difference because there is where you need to post daily new fresh content and Stories is the most working "feature" on social media now.