# Pushwoosh Software Reviews, Demo & Pricing - 2026

> Review of Pushwoosh Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Source: https://www.softwareadvice.com/marketing/pushwoosh-profile

---

[Home](https://www.softwareadvice.com/)

/

[Mobile Marketing Software](https://www.softwareadvice.com/mobile-marketing/)

/

Pushwoosh

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Overview

[Reviews](https://www.softwareadvice.com/marketing/pushwoosh-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/pushwoosh-profile/alternatives/)

# Pushwoosh 2026: Benefits, Features & Pricing

Wondering if Pushwoosh is right for your organization?

Our Mobile Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

Pushwoosh

4.4

[(21)](https://www.softwareadvice.com/marketing/pushwoosh-profile/reviews/)

Pricing

Pricing available upon request

### About Pushwoosh

Maximize your conversions and customer loyalty using Pushwoosh's customer engagement software! Utilize data, behavior, and RFM criteria to focus on specific user segments. Deliver customized automated messages to every user of your app or website. Streamline your communication across multiple channels throughout the entire customer lifecycle. Monitor your performance using up-to-date analytics and enhance your effectiveness with Pushwoosh's easy-to-use and value-for-money solutions.

Wondering if Pushwoosh is right for your organization?

Our Mobile Marketing Software selection experts can help you in 15 minutes or less.

## Pushwoosh User Interface

## Popular Pushwoosh Alternatives

Main Product

Pushwoosh

4.4

[(21)](https://www.softwareadvice.com/marketing/pushwoosh-profile/reviews/)

Ratings Breakdown

-   4.43Ease of use
-   4.32Value for money
-   4.67Customer support
-   4.10Functionality

Pricing

Available upon request

Get Price

Alternative Product

[WebEngage](https://www.softwareadvice.com/bi/webengage-profile/)

4.5

[(32)](https://www.softwareadvice.com/bi/webengage-profile/#reviews)

Ratings Breakdown

-   4.44Ease of use
-   4.29Value for money
-   4.48Customer support
-   4.31Functionality

Pricing

Starting at $1000.00 per month

Get Price

Alternative Product

[Cheetah Digital](https://www.softwareadvice.com/product/502322-Cheetah-Messaging/)

3.0

[(1)](https://www.softwareadvice.com/product/502322-Cheetah-Messaging/#reviews)

Ratings Breakdown

-   3.0Ease of use
-   4.0Value for money
-   2.0Customer support
-   4.0Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Selligent](https://www.softwareadvice.com/product/155125-Selligent/)

4.6

[(15)](https://www.softwareadvice.com/product/155125-Selligent/#reviews)

Ratings Breakdown

-   4.33Ease of use
-   4.71Value for money
-   4.47Customer support
-   4.67Functionality

Pricing

Starting at €0.01 per year

Get Price

Alternative Product

[Sailthru](https://www.softwareadvice.com/marketing/sailthru-profile/)

3.9

[(11)](https://www.softwareadvice.com/marketing/sailthru-profile/reviews/)

Ratings Breakdown

-   3.90Ease of use
-   3.63Value for money
-   3.30Customer support
-   4.11Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Marketo Engage](https://www.softwareadvice.com/marketing/marketo-profile/)

4.3

[(711)](https://www.softwareadvice.com/marketing/marketo-profile/reviews/)

Ratings Breakdown

-   3.82Ease of use
-   3.85Value for money
-   3.95Customer support
-   4.28Functionality

Pricing

Available upon request

Get Price

## Pushwoosh Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Pushwoosh Features

-   Popular features found in Mobile Marketing
    
    Campaign Management
    
    Contact Management
    
    Mobile Access
    
    Push Notifications
    
    SMS Marketing
    
-   More features of Pushwoosh
    
    A/B Testing
    
    Activity Dashboard
    
    Activity Tracking
    
    AI/Machine Learning
    
    Alerts/Notifications
    
    API
    
    App Notifications
    
    Audience Targeting
    
    Behavioral Analytics
    
    Behavioral Targeting
    
    Behavior Analytics
    
    Behavior Tracking
    
    Campaign Analytics
    
    Campaign Personalization
    
    Campaign Scheduling
    
    Campaign Segmentation
    
    CAN-SPAM Compliance
    
    Churn Management
    
    Click Tracking
    
    Communication Management
    
    Content Creation
    
    Contextual Targeting
    
    Conversion Tracking
    
    Customer Communication
    
    Customer Data Management
    
    Customer Engagement
    
    Customer Experience Management
    
    Customer Journey Mapping
    
    Customer Profiles
    
    Customer Segmentation
    
    Customer Surveys
    
    Customer Touchpoints
    
    Customizable Branding
    
    Customizable CTAs
    
    Customizable Fields
    
    Customizable Reports
    
    Customizable Templates
    
    Data Import/Export
    
    Data Integration
    
    Data Visualization
    
    Drag & Drop
    
    Drip Campaigns
    
    Dynamic Content
    
    Email Automation
    
    Email Campaign Management
    
    Email Management
    
    Email Marketing
    
    Email Sequences
    
    Email Tracking
    
    Engagement Tracking
    
    Event Triggered Actions
    
    Feedback Management
    
    GDPR Compliance
    
    Generative AI
    
    Geotargeting
    
    HTML Editor
    
    Lifecycle Management
    
    List Management
    
    Marketing Automation
    
    Messaging
    
    Mobile Alerts
    
    Mobile Optimization
    
    Multi-Channel Communication
    
    Multi-Channel Marketing
    
    Multi-Language
    
    Notification Editor
    
    Notification Scheduling
    
    Performance Metrics
    
    Personalization
    
    Preview Functionality
    
    Real-time Alerts
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Notifications
    
    Real-Time Reporting
    
    Recommendations
    
    Reminders
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Retention Tracking
    
    Segmentation
    
    SMS Messaging
    
    SMS Notifications
    
    Subscriber Management
    
    Surveys & Feedback
    
    Tagging
    
    Template Management
    
    Third-Party Integrations
    
    User Onboarding
    
    Visual Analytics
    
    Visual Workflow Management
    
    Web Notifications
    
    Website Analytics
    
    Workflow Automation
    
    Workflow Management
    
    WYSIWYG Editor
    

## Pushwoosh Integrations

Google Analytics 360

Integration rated undefined from -1 review

Marketo Engage

Integration rated undefined from -1 review

Make

Integration rated undefined from -1 review

Mixpanel

Integration rated undefined from -1 review

Twilio

Integration rated undefined from -1 review

Tealium Customer Data Hub

Integration rated undefined from -1 review

See all 13 integrations

## Pushwoosh User Reviews

Overall Rating

4.4

Ratings Breakdown

5

48%

4

48%

3

5%

2

0%

1

0%

Secondary Ratings

Ease of Use

4.4

Value for money

4.3

Customer support

4.7

Functionality

4.1

VR

Verified

Reviewer

Computer Software

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed December 2019

Some features have great quality, others are half baked

4

Have been using it for years for clients and own internal projects.

Ratings Breakdown

3

Ease of use

5

Value for money

4

Customer support

3

Functionality

Pros:

You can integrate PN to an App in literally minutes. It works great and their API is pretty simple to use.

Cons:

The Email sending tool simply doesn't work, and PNs for cases outside the happy path (i.e. Android with the app closed) don't work.

Vendor Response

Hi there, and thanks for your honest feedback and kind words! It is your feedback that helps us improve further and enable better communication toolkit for all of our customers. We are very sorry your experience with emails wasn't as smooth as it could be. We are working hard every day to enhance our emails channel released in 2019. E.g., recently, we've introduced a new Customer Journey module that includes improved email functionality and allows building automated communication chains with the combination of push notifications and email messages. We'd be happy to show you around and help with re-inventing emails with Pushwoosh - drop us a note on help@pushwoosh.com!

Replied December 2019

Read More

AA

Avner A.

Verified reviewer

Retail

11-50 employees

Used daily for more than 2 years

Reviewed October 2021

Great tool, easy to use, with more potential to follow

4

We are with pushwoosh for over 5 years, and its says a lot! Each app we developed, is the first platform we all agree on. There are more developments to come, but marketing can work with this amazing tool with minor issues.

Ratings Breakdown

5

Ease of use

4

Value for money

5

Customer support

3

Functionality

Pros:

UI is very easy to understand, and there is no need to be a technical person for it. The options which are giving in the control panel are easy to use, and designed very well. For dev-wise, the API is great and easy to implement.

Cons:

The reports need much more work, and the ability to really analyze and understand the users and the way it's behaving still uck of data and options. Segments are not enabling OR options.

Reasons for choosing Pushwoosh

Pushwoosh was easier to use and had much more abilities.

Reasons for switching to Pushwoosh

Pushwoosh was easier to use and had much more abilities.

Vendor Response

Thank you, Avner! We've always aimed at delivering a tool that non-technical professionals will enjoy using. Happy to hear we've succeeded in it.

Replied October 2021

Read More

GF

Gabriele F.

Verified reviewer

Facilities Services

51-200 employees

Used weekly for less than 12 months

Review source

Reviewed February 2024

Nice tool for Push notification

3

Ratings Breakdown

4

Ease of use

4

Value for money

4

Customer support

3

Functionality

Pros:

It is really use to set a preset and use it for several Pushes

Cons:

Sometime the tool does not load properly.

Read More

EC

Evgeniy C.

Verified reviewer

Information Technology and Services

11-50 employees

Used daily for less than 2 years

Review source

Reviewed June 2022

Excellent service for automated push notifications!

5

Ratings Breakdown

4

Ease of use

4

Value for money

5

Customer support

4

Functionality

Pros:

The best service's thing is Customer Journey Builder. With the help of it, I managed to increase MAU of GC.SKINS mobile app (B2C) up to 16,62%, and Revenue — up to 4,58% within the 2021 year by creating automated push notifications, based on our CJM.

Cons:

Separating actions into tags and events was not an obvious option even for our developers, which required additional time to integrate them.

Reasons for switching to Pushwoosh

We switched to Pushwoosh as we were looking for the option to automate push notifications and create user path like Customer Journey Builder, and for the opportunity to reduce spending on push-service.

Read More

CA

Carolina A.

Verified reviewer

Computer Games

51-200 employees

Used daily for more than 2 years

Reviewed November 2021

A good service.

4

It helps me maintain the retention strategies.

Ratings Breakdown

3

Ease of use

2

Value for money

5

Customer support

2

Functionality

Pros:

It's easy to implement and to schedule push notifications on it.

Cons:

I feel they could improve the way the stats are being shown. Also, the UI isn't friendly (though it improved a lot comparing to 2 years ago).

Reasons for choosing Pushwoosh

I keep using both products, however I do prefer using One Signal's over Pushwoosh because they have a friendly UI and I prefer the way their stats are shown. The only con about One Signal is their pricing... Pushwoosh beats them at this area.

Read More

EA

Enrico A.

Verified reviewer

Computer Software

2-10 employees

Used daily for more than 2 years

Review source

Reviewed November 2021

All-in-one push notfication platform

4

Pushwoosh is part of the integrations that we have been using for 5 years by sending more than 300k notifications per day, now in a more than tested way. The platform has grown significantly and, thanks also to the customer service tech guys, we have managed to make the integration stable and performing.

Ratings Breakdown

3

Ease of use

5

Value for money

5

Customer support

3

Functionality

Pros:

We started as a small business five years ago, and we needed a platform that can help us to send push notifications straight out of the box. Pushwoosh is simply amazing for accomplishing this task because the platform offers a complete user interface that can be used to create, schedule and manage push notifications with a lot of features added, like geo-fencing, rich content push and even setting up an entire customer journey. The platform also offers SDKs integration with all major OSes/browsers including Huawei and Amazon.

Cons:

For deeper integration with our software, we subsequently opted for integration via API, which is another key feature offered by the platform. That kind of integration wasn't very smooth it's a little bit cumbersome at some points, requiring a lot of testing ​before you can go live.

Read More

TK

Terry K.

Verified reviewer

Higher Education

10000+ employees

Used daily for more than 2 years

Reviewed August 2021

Pushwoosh has been ideal for our mobile application where others have failed

5

Pushwoosh's customer service team has been outstanding to work with, proactively asking if there are more features they can customize for our application, which is not a native Android/iOS application

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

4

Functionality

Pros:

Pushwoosh was the ideal solution for our application because of the price point, and its robust features allowed us to replace 2-3 other products, saving our company thousands of dollars. We were able to build custom geofencing solutions for push notifications, creating push notifications in multiple languages and deep-linking to certain parts of our application.

Cons:

The user/admin backend interface could use a little cleanup. There are parts that are non-intuitive and involve training from Pushwoosh developers.

Reasons for switching to Pushwoosh

Pushwoosh offered the features that were promised by these other companies but not delivered. Their price point was also competitive and saved us money when we were able to terminate other company's contracts.

Vendor Response

Thank you very much, Terry, for pointing out the cost-efficiency of the Pushwoosh solution! Our customer service team is happy to hear your positive feedback too.

Replied September 2021

Read More

AK

Ammar K.

Verified reviewer

Information Technology and Services

51-200 employees

Used daily for less than 2 years

Reviewed September 2021

Great performance at a good price

5

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

4

Functionality

Pros:

Easy user interface and professional customer service, as well as continuous improvement based on user feedback in product development

Cons:

There are some technical errors in the BETA versions, but they follow them immediately

Vendor Response

Thank you, Ammar! We keep improving to provide you with even better service!

Replied October 2021

Read More

JA

Jose A.

Verified reviewer

Marketing and Advertising

51-200 employees

Used daily for more than 2 years

Reviewed August 2021

Jose Aboytes / PM

5

Great, nothing more to say, the experience has been awesome

Ratings Breakdown

4

Ease of use

4

Value for money

5

Customer support

4

Functionality

Pros:

It is really easy to use, there is no need to be a technical person to use this platform

Cons:

we haven't had a bad experience with you, maybe the communication when you release new versions but it is not a beg deal

Reasons for choosing Pushwoosh

Price and the support that we received

Vendor Response

Thank you for the review, Jose! We'll keep doing our best to make your work easier.

Replied September 2021

Read More

JB

Javier B.

Verified reviewer

Restaurants

201-500 employees

Used weekly for more than 2 years

Review source

Reviewed July 2023

Easy-to-use automated messaging that boosts conversions

5

Ratings Breakdown

5

Ease of use

5

Customer support

5

Functionality

Pros:

We've been using Pushwoosh for over five years, and it has been great for automating our push notifications. We've seen a real increase in conversions and sales, especially from using geo-targeted pushes! Targeting is precise and effective. And it's as easy as sending broadcast and simple scheduled pushes. All messages came relevant to our international audience

Cons:

Some tasks still required our tech team's attention (although I doubt any other customer engagement tool can free your developers up completely).Reasons for choosing Pushwoosh: Pushwoosh were known as leaders in the push notification market, and we didn't regret choosing them.

Read More

Showing 1 - 10 of 21 Reviews

[See All Reviews](https://www.softwareadvice.com/marketing/pushwoosh-profile/reviews/)

## Other Top Recommended Mobile Marketing Software

[EZ Texting](https://www.softwareadvice.com/sms-survey/ez-texting-profile/)

**4.5** (273)

Recently recommended **3** times

[Avochato](https://www.softwareadvice.com/mobile-marketing/avochato-profile/)

**4.7** (135)

Recently recommended **1** times

[Jira](https://www.softwareadvice.com/project-management/atlassian-jira-profile/)

**4.4** (15404)

Recently recommended **0** times

[Appy Pie](https://www.softwareadvice.com/artificial-intelligence/appy-pie-profile/)

**4.6** (1392)

Recently recommended **0** times

Stuck Between Options?

Our experts can help you compare Pushwoosh with other top options, so you can find the best fit for your needs.

## See what companies are saying about Software Advice