ReachMail Software

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About ReachMail

ReachMail is a cloud-based marketing solution that enables businesses to create, deliver and track multiple email campaigns from within a centralized dashboard. It lets marketers utilize Litmus preview functionality to test email designs across various platforms such as iPhone/Android devices, Gmail and more, improving content quality of campaigns. Key features of ReachMail include A/B testing, WYSIWYG email editor, analytics, mailing list management, autoresponders and web forms. It comes with a drag-and-drop interface, which allows businesses to design marketing content for targeted audiences using list segmentation and engagement reports. Additionally, professionals can utilize a spam checker with Barracuda and Apache SpamAssassin integration to filter and ident...

ReachMail Pricing

Free (Send up to 15,000 emails per month, keep up to 5,000 subscribers) = $0 Bronze (<30k emails & <

Starting price: 

$10.00 per month

Free trial: 

Available

Free version: 

Available

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ReachMail User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4.5

Value for money

5

Customer support

4.5

Functionality

4.5

Showing 1 - 5 of 50 reviews

User Profile

Francesca

solopreneur

Verified reviewer

Company size: 1 employee

Industry: Publishing

Time used: More than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered

Ease-of-use

5

Value for money

5

Customer support

5

Functionality

5

Reviewed October 2018

I can’t speak highly enough about ReachMail.

Pros

These folks know what they’re doing. My newsletter is the core of my marketing. As the sole income for my household, my marketing has to be solid, so I’m not going to mess around with anything less than the best newsletter service. Sending newsletters through ReachMail is easy, intuitive, and top of the line. But if you do have a problem, customer support knows how to explain things to non-technical folks. Customer support treat me like a princess. They even added a feature to one page to remedy a problem I was having with that page. They care about their customers. ReachMail Features (or at least, these are the ones I know they have): WYSIWYG Email Editor, Template Management, Mobile Optimized Emails, Dynamic Content, Subscribe/Unsubscribe, Mailing List Management, Drip Campaigns, Auto-Responders, Image Library, A/B Testing, Customer Surveys, CAN SPAM Compliance, Reporting/Analytics.

Cons

No cons, they’re that good! Anyone who’s dealt with mass mailings on a regular basis knows what a pain it can be. I’m so grateful to ReachMail for making it easy for me instead. Sure, sometimes they hit a bump because nothing is perfect, but they’re quick to take care of it, and don’t make excuses.

Shantelle

Business Forms Management Association

Verified reviewer

Company size: 201-500 employees

Industry: Information Services

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

4

Value for money

5

Customer support

5

Functionality

5

Reviewed November 2019

Great platform for small businesses to get their messaging out

ReachMail provides our association with a user-friendly process for getting communications out to our members, and it had a great analytics system for us to monitor and identify who is engaged, and what content interests them.

Pros

Templates and user-friendly features make it possible for anyone to create great communication without any programming background.

Cons

I sometimes have difficulty with formatting text, and controlling the spacing details in the rows. Perhaps this is a lack of training and expertise on my part - but that is a frustration for me.

Reasons for switching to ReachMail

We found that the YourMembership emails were difficult to create without a good background expertise in programming. (We still use YourMembership for our website platform - and ReachMail for most of our communications to members).

David

Ocean House Press

Verified reviewer

Company size: 1 employee

Industry: Publishing

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

3

Customer support

2

Functionality

4

Reviewed October 2018

Very good but room for improvement

I don't have business problems as such. I'm a writer selling and marketing books and I use a number of service providers. Reachmail is one of the better ones but could be much better.

Pros

5,000 subscribers (better than most of its competitors). The reporting and sending process is straightforward. The site is basically good to use. The list cleaning system is particularly useful. It's always tricky to keep lists clean. If the system had a way of recognising spam traps that may inadvertently appear it would be a major step forward.

Cons

Deleting the entire list of subscribers when desired is cumbersome. You have to copy and create another list and fiddle around. The WYSIWYG editor is not as good or sophisticated as some. I'm using it now (taken a break to fill in this survey). I can't insert margins around photographs (you enter figures, try to do it and image vanishes). Boxes appear and you can't get rid of them. A row of boxed symbols has now appeared which is new to me. They just get in the way. Take a leaf out of Mailchimp. It's also hard to check and see if the autoresponder works. It does, because a list is added to, but to amend it is not easy. And it's impossible to actually SEE a form you already created.

Response from ReachMail

David, Thank you for your comments. We are working on enhancing the AutoResponders based on customer feedback. We have made some improvements in the past few weeks and more are pending in the near term. Feel free to let us know what you need. We always appreciate customer input. List deletion is very simple. Just select the list and click the big red DELETE button. In your case, however, all your lists are tied to your drip campaign AutoResponders. Deleting them would break your drip campaigns. Our system is just preventing you from breaking your campaigns in this case. For message design, we recommend you upgrade to the Message Builder we added about a year ago. It's a drag and drop editor that's a lot easier to work with that standard WYSIWYGs and it will always build mobile friendly messages. The WYSIWYG editor is still around for those with advanced knowledge of HTML and CSS, but for those that aren't experts, the Message Builder will do all the heavy lifting for you!

Replied October 2018

Gio

Mindful Massage

Verified reviewer

Company size: 2-10 employees

Industry: Health, Wellness and Fitness

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered

Ease-of-use

3

Value for money

5

Functionality

4

Reviewed April 2021

Great email marketing tool at a fraction of the cost

I love Reachmail. It get's the job done as well as any competitor without the ridiculous price tag!

Pros

The price is great! It is also fairly user friendly and has fewer issues than it's competitors

Cons

It's a bit tricky to use at first, but once you understand it, it's absolutely great

Reasons for choosing ReachMail

Price and fewer issues

Reasons for switching to ReachMail

Price and less issues

Angeli K

Freedom & Virtue Institute

Verified reviewer

Company size: 2-10 employees

Industry: Non-Profit Organization Management

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

3

Functionality

3

Reviewed December 2019

Continuing to Evolve

overall it has been a very worthwhile experience. I enjoy seeing the new upgrades that keep coming keep them coming

Pros

I am able to customize templates to my own discretion it makes it easier to design things that are brand specific

Cons

Not exactly the easiest to learn however it is a useful tool to help integrate you into other areas of public relations and marketing

Reasons for choosing ReachMail

Working with a very new crew to social media and email marketing thought it might be easier at the time for the team to utilize and based on our budget it was more within our constraints

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