About SAS Customer Intelligence

SAS Customer Intelligence is a cloud-based and on-premise integrated customer relationship management (CRM) and marketing management suite that caters to midsize businesses across various industry verticals. The solution combines multichannel campaign management, marketing resource management and marketing performance management along with data management and a range of analytics capabilities.

SAS’s 'Customer Link Analytics' enables businesses to identify their customers' social communities which allows them to manage their campaign effectiveness by targeting prospects and retaining high-value customers. Other analytics modules, including SAS Marketing Optimization and SAS Profitability Management, help businesses allocate to costs and keep tra...

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Supported Operating System(s):

Windows 7, Windows Vista, Windows XP, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

1 Reviews of SAS Customer Intelligence

Overall rating

4 / 5 stars

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March 2018

Seddik from EPAC Technologies

Company Size: 51-200 employees

Industry: Computer Software

Time Used: Less than 6 months

Review Source





March 2018

SAS Customer Intelligence


•Open data model •Dynamic data collection •Post-data-collection contextualization •Anonymous behavior capture •Predictive models, forecasting and goal-seeking routines •Dynamic content placement


Pricy for medium and small firms. Tough to learn. Not user friendly. Can have better visualizations.