---
title: "Semrush Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Semrush. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Semrush is a good fit for you!"
source_url: "https://www.softwareadvice.com/marketing/semrush-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Semrush Reviews

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Reviews

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# Semrush User Reviews

## Reviews summary

- Overall rating: 4.6/5
- Total reviews: 2,329

### Secondary ratings

- Ease of use: 4.3/5
- Customer support: 4.4/5
- Value for money: 4.2/5
- Functionality: 4.6/5

### Rating distribution

- 5 stars: 1,623 reviews (70%)
- 4 stars: 606 reviews (26%)
- 3 stars: 66 reviews (3%)
- 2 stars: 9 reviews (0%)
- 1 star: 25 reviews (1%)

### Most mentioned pros

- The platform makes it highly efficient to track organic rankings, audit websites for technical issues, and discover content gaps that boost search visibility significantly.
- Overall, it saves you a lot of time and work in different areas of digital marketing by centralizing everything on a single platform, with a fairly large database of keywords and backlinks, making it possible to analyze/work on any digital project, whether they are small digital businesses or large projects, their support is quite good, even offering a multitude of training resources and new AI-related features that they are introducing.
- Semrush is the only keyword research tool on the market right now that shows how content performs across AI platforms like ChatGPT and search - an important SEO building block in 2025 and going forward, especially for content creators.

### Most mentioned cons

- It is that there appears to be no flexibility whatsoever, even when a customer requests a refund almost immediately after being charged, cancels the service right away, and receives no meaningful benefit from the paid subscription.
- For a confirmed, repeat data integrity failure that made my entire dashboard unusable for days and cost me billable client work.
- The website construction and administration attributes seem to be as an after-thought and the customer care is usually sluggish whenever we have pressing issues concerning the security of our accounts.

## Semrush customer reviews

Showing reviews 1-25 of 2,329 (page 1).

### SEMRUSH – Ideal for High-Level Insights and In-Depth Analysis

- Overall rating: 5/5
- Reviewer: Patrick G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 10000+ employees
- Product usage: Used monthly for less than 2 years
- Reviewed: March 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I’m very satisfied with the tool. If you are looking for a solution that helps you efficiently collect and analyze data about your own performance and that of your competitors in a clear and structured way, SEMRUSH is an excellent choice.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

SEMRUSH provides comprehensive, generic data that makes competitor comparisons very straightforward. It is also easy to compare different country markets and gain valuable insights quickly. The traffic estimations are particularly useful and reliable.

#### Cons

The user experience can occasionally be a bit challenging, but this is a minor drawback overall. Also i see improvements in the last months

---

### A must have for any SEO agency

- Overall rating: 4/5
- Reviewer: Alexandra L.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, SEMrush it’s a great tool. We use it daily at work for many different reasons: keyword research, keyword opportunities, compare to competitors, backlink audits, etc.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Helps to make an organic traffic assesment, make organic keyword research based on traffic volume, keyword difficulty, find other keyword alternatives, compare website behaviour with competitors, make reports, and find organic traffic opportunities. It’s time saving when it comes to keyword research, with the use of AI also lets you know if a website is able to rank on this keyword and what needs to be optimized.

#### Cons

We operate on a smaller country with its own language, so many keyword information are not always available. The reports are based on SEMrush database so it’s not always accurate.

#### Reasons for choosing Semrush

SEMrush was much easier to use and had more tools.

---

### Semrush review

- Overall rating: 5/5
- Reviewer: Paul V.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: August 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Competitive SEO is very helpful and accurate.

#### Cons

Can get overwhelmed with features and possibilities at times.

#### Reasons for switching to Semrush

Needed more powerful tools

---

### Semrush, the digital marketers secret weapon.

- Overall rating: 4/5
- Reviewer: Joseph A.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, the experience with Semrush has been positive due to its great depth of analytics and integrations available. I was able to get a very thorough look at the rankings, serps, and keyword optimization for each page and my competitors.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

I like how easy it is to navigate the website even when there are so many options and features available. It never gets overwhelming.

#### Cons

I dislike the reporting options that are available, as far as exporting and creating reports for clients. It didn't have the type of reporting that I was looking for.

#### Reasons for choosing Semrush

The overall feature list and other reviews we saw online, swayed our decision.

---

### The gold standard for search engine optimization insights

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Defense & Space
- Company size: 1001-5000 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

Overall it has been very helpful for me to fix and adjust things on your website, it gives a great breakdown of where you need for focus your efforts in order to achieve the best optimization for SEO. There is a lot of additional value add in the features and information it can generate for you as well.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Functionality: 5/5

#### Pros

Semrush is an absolute must for optimizing your site for SEO, the site audit feature gives you invaluable insight on your website in order to fix and optimize things for best performance. I also like how you can easily and quickly gather competitive analysis on any website.

#### Cons

I wish there was better insight on Advertising analysis of competitors, it only shows google search keywords mostly from what I have seen, I would like for it to show a more comprehensive footprint of digital advertising.

#### Reasons for choosing Semrush

Both are good but from experience I've found Semrush to be better.

---

### STAY AWAY FROM SEMRUSH

- Overall rating: 1/5
- Reviewer: Daniel M.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: November 2025
- Review source details: This review was submitted organically. No incentive was offered

My overall experience was overshadowed by their rigid refund policy and difficulty of cancellation. Customer support is not really interested in helping you.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 3/5

#### Pros

Easy to navigate, and powerful tracking tools make it easy to test everything from SEO to ranking online.

#### Cons

This is not a customer experience focused business. I was showing a client the platform and trying to convince them to adopt it. I have sold many accounts on Semrush in the past. I requested a refund and was denied even though i requested it just hours after the initial charge. Not much thanks for opening several accounts with them for customers.

#### Reasons for choosing Semrush

Because they always try to work with you and believe the customer is mostly always right. Semrush makes too much money to care about customers anymore.

---

### Semrush is an Extraordinary Tool for Marketing Research

- Overall rating: 5/5
- Reviewer: Daniel H.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: March 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My overall experience with Semrush is in using it for paid search and SEO. It provides incredibly nuanced reports across markets for keywords and competitors and is a wonderful guide in looking for expansion opportunities.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

Semrush is an incredible tool that aids in marketing research. Comprehensive, detailed, and takes care of research all things digital marketing related.

#### Cons

The user interface for the dashboard is a little dated and feels clunky to use, but once you learn it, it works like a charm.

#### Reasons for choosing Semrush

Although I'm more familiar with Ahrefs multiple recommendations came from other marketing peers and they were spot on in their view. Semrush is ultimately a better product in my opinion.

---

### NO TRIALS, NO REFUNDS, NOT WORTH IT

- Overall rating: 1/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Construction
- Company size: Self-Employed
- Product usage: Used weekly for less than 6 months
- Reviewed: October 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 3/5

#### Pros

I was on trial for multiple things on the platform and have asked for refund multiple times. They rejected my refunds and charged me for the whole year. I tried to ask for a refund they rejected it 3 times. Their tools that cost thousands of dollars are useless and not worth half of the price that they list it at. Will be moving on to AHREF. I'm new to the SEO game, lesson learnt. STAY AWAY.

#### Reasons for switching to Semrush

Semrush was expensive, no trial, charged me for the whole year and their features were not useful for the most part

---

### Unwanted add-on charges, no refund, and no easy way to remove payment details

- Overall rating: 1/5
- Reviewer: Arsene S.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This review was submitted organically. No incentive was offered

My overall experience with Semrush started positively because the platform is powerful and offers many useful SEO and competitor analysis features. However, that positive impression was completely overshadowed by a very poor billing and account management experience. I was charged for an expensive AdClarity add-on that I did not clearly intend to subscribe to, and the charges continued until I noticed them. When I contacted support, my refund request was denied. I also found it very frustrating that I could not simply remove my payment card directly, and that removing the add-on required contacting support by email and waiting up to two weeks. As a result, my experience went from initially positive to deeply disappointing, mainly because of the lack of transparency and customer control.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

The platform is comprehensive and includes a wide range of SEO and competitor analysis tools. Semrush

#### Cons

The biggest issue was not the software itself, but the billing practices. An expensive add-on was charged to my account without clear and informed consent on my side, and once discovered, no refund was offered. On top of that, I could not directly remove my card, and canceling the add-on required contacting support and waiting up to two weeks. That creates a very poor level of trust for a platform charging business customers at this price point.

---

### Semrush is an essential tool to improve websites

- Overall rating: 5/5
- Reviewer: Ben E.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 501-1000 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: June 2026
- Review source details: This review was submitted organically. No incentive was offered

We have been using Semrush to ensure that we are getting the most out of our websites and improving the SEO through website improvements. It has been worth the money that is invested with how much it can benefit our websites.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Semrush is a really helpful tool to ensure that you are getting the most out of your websites. I have used Semrush to check the SEO and site health of the websites that I manage, and it is really useful to find the areas that need to be improved and what you need to do to improve them. I have dealt with the customer support to help get the most out of Semrush and they have been very helpful when contacted.

#### Cons

There are so many tools to use in Semrush, which is great, but at times it can be a little overwhelming, and it is not always clear which ones are the best to use.

---

### Great toolbox for SEO practitioners.

- Overall rating: 4/5
- Reviewer: Shawn L.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used monthly for more than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

SEMRush has a great set of tools for SEO, keyword rank monitoring, and competitor research. I think that it's become a little too pricey for what it offers, though.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 2/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Useful reports for SEO and competitor research.

#### Cons

Subscription cost is very expensive for what you get.

#### Reasons for choosing Semrush

Better keyword-level reporting. Ahrefs does link tracking better, though.

---

### All in one seo tool for Marketers

- Overall rating: 5/5
- Reviewer: Vikash M.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: December 2024
- Review source details: This review was submitted organically. No incentive was offered

The best seo tool i ahve used till now, i have tried lot of competetors but Semrush is always better than all of them, They have everything i need in an SEO tool, KW research, competetor analysis, On-page analysis whatever i need to do the sep, Wish they had and NLP planner and Inbuilt content writing tool.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The Best SEO Tool i have used, It have Analytics, Keyword reaserach, and competetor analysis, Literally everything i could expect from an SEO tool.

#### Cons

The Issue with them is the Keyword search volume and keyword dept analysis where ahrefs is better than them.

#### Reasons for switching to Semrush

Previously i needed multiple tools for seo but Semrush had all of them at one place at fair price.

---

### Recommended Tool for Content Writers and Small Businesses

- Overall rating: 5/5
- Reviewer: Jennifer I.
- Verified reviewer: Yes
- Industry: Writing and Editing
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: December 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Semrush has been a really reliable tool for me. It supports my contet writing work with its SEO tools. I consider it a valuable investment. The resources helps me grow my online presence.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

As a content writer Semrush is an all-in-one tool that supports my freelancing. I feel confident using its secure platform knowing that my account and project information are safe. Although semrush is ot the cheapest tool its variety of features makes it work every penny. No need to juggles between many tools. Semrush's customer support is also very responsive and super helpful. I love the site audit tool, helps me check the health of my website and what i should do to fix it. Scaling my content writing business has been boosted by my use of Semrush.

#### Cons

Semrush's pricing can by expensive especially for freelancers and small business and the platforms many features and data points can take time to master for beginners.

---

### Excellent SEO analysis and Management tool

- Overall rating: 5/5
- Reviewer: Krishna y.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Provide detailed analysis of keywords Provide depth analysis of backlinks Very handy to manage local listing Content analysis and find keywords gap

#### Cons

Very costly Need to provide more real time updated data Pricing and Packages are little unclear, it should be more clear

---

### A Strategic Partner in Driving Digital Growth for AFX Research

- Overall rating: 5/5
- Reviewer: David G.
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: April 2025
- Review source details: This review was submitted organically. No incentive was offered

Our experience with Semrush has been highly positive. It has become an integral part of our digital strategy, helping us enhance our online visibility and strengthen our competitive edge. The platform’s comprehensive reporting tools and actionable insights have made a measurable difference in how we approach SEO and content marketing initiatives.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

At AFX Research, we appreciate how Semrush consolidates SEO, competitive intelligence, and market research tools into one intuitive platform. The depth of keyword analysis, site audits, and backlink tracking has significantly improved our ability to optimize our website presence and better serve our clients nationwide.

#### Cons

While Semrush provides tremendous value, we found that access to certain advanced features — such as historical trend analysis and expanded API usage — requires a higher subscription tier, which may not always align with budget constraints for specific projects.

#### Reasons for switching to Semrush

Mainly the user interface was easier to use.

---

### The dependable SEO and content toolkit.

- Overall rating: 5/5
- Reviewer: Andrew M.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2025
- Review source details: This review was submitted organically. No incentive was offered

Semrush helped us create smarter campaigns and avoid wasting time and resources on producing content that wouldn’t rank. It’s now a standard part of our approach to each new client site.

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I enjoy the keyword tracking and competitor comparison, helps us to know where we’re gaining traction and where we’re falling behind. The content templates are great for shaping blog strategy too.

#### Cons

UI is a little bit cramped when inside of it so many tools are crammed in. additionally, when you want more projects or reports, the pricing jumps high.

---

### A great platform to get a handle on you SEO situation

- Overall rating: 4/5
- Reviewer: Feraud O.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: July 2025
- Review source details: This review was submitted organically. No incentive was offered

We use quite a bit each week to help with our client's SEO, with a main focus on local SEO for service based businesses.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The amount of features it has that can help your business with now only SEO but also research for advertising.

#### Cons

The cost can be high and a lot of features cost extra monthly with quite high pricing. If they could charge a bit cheaper for extra then maybe more of them would be used by smaller agencies like my own.

---

### One of the best SEO tools for daily Use.

- Overall rating: 5/5
- Reviewer: Rubel D.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: April 2025
- Review source details: This review was submitted organically. No incentive was offered

Using for the last 2 years in weekly basis. Easy to operate and give most of accurate data. Keyword research option is best from my side.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

User Interface and in-depth keyword research.

#### Cons

Local SEO audit and Citation listing option.

---

### Semrush Review

- Overall rating: 5/5
- Reviewer: Maddie J.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: April 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The Site Audit and Position Tracking tools are amazing for quick facts on your site. The Keyword Magic Tool is super helpful for deep research on keywords/queries.

#### Cons

The pricing is pretty expensive for small businesses. The whole software can be a bit overwhelming at first, but it is easier once you get the hang of it.

---

### SEMRUSH Review

- Overall rating: 5/5
- Reviewer: maza c.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: Self-Employed
- Product usage: Used weekly for less than 6 months
- Reviewed: April 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Its a very powerful tool, just keep learning and take courses . Its a very important tool for SEO and online marketing. This tool is very good for business owners that want to grow

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 2/5
- Functionality: 4/5

#### Pros

i love how Semrush shows me exactly which keywords to target and helps me track how my content is doing. love the keyword tool and competitor analysis

#### Cons

To be 100% honest its overwhelming , I took a udemy course to help me with Semrush. you have to keep educating yourself , youtube videos courses . Its a little tricky,

---

### Powerful SEO Tool

- Overall rating: 5/5
- Reviewer: Alexandra I.
- Verified reviewer: Yes
- Industry: Internet
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: March 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Functionality: 5/5

#### Pros

It's a robust platform that's applicable to content marketers accurate and reliable, which makes it a special thing for those engaged in article marketing

#### Cons

While the long drag might be hard in the beginning, in the end it will be compensated by learning many interesting new things

---

### The version doesn't even allow minimal usage

- Overall rating: 4/5
- Reviewer: Tenai S.
- Verified reviewer: Yes
- Industry: Internet
- Company size: Self-Employed
- Product usage: Used weekly for less than 12 months
- Reviewed: April 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I find Semrush's analysis features very helpful for my content research

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

It provides detailed features for analysis search and keywords for the content creation process

#### Cons

It can be confusing for beginners and the free version allows absolutely nothing

---

### Very good tool, but I'd still choose ahrefs.

- Overall rating: 4/5
- Reviewer: Deyan G.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: February 2025
- Review source details: This review was submitted organically. No incentive was offered

Overall, it's been a positive experience. I use it alongside ahrefs, but I trust ahrefs' estimates more.

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 4/5

#### Pros

I love the interface. It feels much more user-friendly compared to ahrefs.

#### Cons

The site audit isn't as good as ahrefs'.

---

### My review on Semrush

- Overall rating: 4/5
- Reviewer: Tyler S.
- Verified reviewer: Yes
- Industry: Internet
- Company size: Self-Employed
- Product usage: Used weekly for more than 2 years
- Reviewed: January 2025
- Review source details: This review was submitted organically. No incentive was offered

Semrush is a really powerful tool for digital marketing. It covers everything from SEO to PPC and social media, and it gives you solid data for planning your next move

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Functionality: 5/5

#### Pros

Semrush has a ton of features like keyword research, competitive analysis, and site audits. The interface is pretty easy to use.

#### Cons

It can be too expensive for smaller businesses, and sometimes the data isn’t as accurate as you'd hope

---

### Keywords finder

- Overall rating: 4/5
- Reviewer: Rickilee W.
- Verified reviewer: Yes
- Industry: Writing and Editing
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: January 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Delivers a powerful set of tools for SEO, content, advertising, and social media

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Functionality: 5/5

#### Pros

A wide range of features paired with detailed data makes it a strong contender

#### Cons

The subscription pricing feels expensive, and the free version's severe limitations can pose challenges for smaller businesses or budget-conscious users

## More reviews

[Next reviews](https://www.softwareadvice.com/marketing/semrush-profile/reviews/?page=2)

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Semrush Reviews, Pros and Cons - 2026 Software Advice