About SendinBlue

SendinBlue is a cloud-based email marketing tool suited for organizations of all sizes. It offers marketing automation, email campaigns, transactional emails and SMS messages functionalities within a suite.

SendinBlue allows users to create mobile-responsive emails using design tools. Users can also schedule and automate marketing campaigns and pre-test messages’ deliverability before sending campaigns. Transactional emails may be sent via SendinBlue’s SMTP service or API. The contact management functionality allows for importing contacts, categorizing lists, collection forms, behavioral forms and more.

SendinBlue also features reporting, which allows users to create reports on basic statistics, such as open rate, click-throughs and more. ...


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Supported Operating System(s):

Web browser (OS agnostic)

327 Reviews of SendinBlue

Average User Ratings

Overall

4.27 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.0

Functionality

4.0

Ratings Snapshot

5 stars

(178)

178

4 stars

(113)

113

3 stars

(30)

30

2 stars

(3)

3

1 stars

(17)

17

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 327 results

November 2019

Matthew from Atlas Internet Marketing LLC

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2019

Great value for small businesses

Really positive. I have been able to set up my own business and others with SendInBlue and they like it a lot. Definitely worth the value.

Pros

Very low cost with a lot of features including unlimited contacts. The only limit really is 300 emails per day max but when you are starting out with email marketing that's not a big deal, especially with newsletters. They have a very nice automation workflow process that has a lot of options similar to big competitors that cost more. Also, if you need to create a new email template it has the option to open a new tab and then easily refresh it, unlike other competitors. The API connection is easy to find and work with. Overall a great software solution for small businesses.

Cons

Not much of anything, I have seen other systems have a few more features in the automation builder but those were not really used anyway.

Reasons for Choosing SendinBlue

I like the automation builder over Mailchimp, its more intuitive and you can see how the automation is laid out. Plus I tried a few campaigns on mailchimp and had more bug issues.

November 2019

Sarah Bernardina from SPARCH Technical Support Services

Company Size: 1 employee

Industry: Information Technology and Services

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

November 2019

Email Marketing Made Easy

So far SendInBlue is still my favorite email provider above anything else. You can start from free and can only upgrade when your audience grows.

Pros

This Email Service Provider is my favorite one. When I discovered about this I was able to like the functionality of this tool. The easy usage, how it works, how the app is designed for easy usage. Everything is great especially for beginners who wanted to apply email marketing on their websites. SendInBlue also has this pay as you go scheme so poeple who has limited audience can only purchase or take action depending on their need.

Cons

So far what I don't like is how a form is designed. Just based on my perspective of designs. I hope there are other options on how to design a form that will look like more professional. The output is so big at times and so hard to adjust on websites especially if websites are designed for mobile friendly. Also I hope there is an option for adding a button then when the button is clicked will popup the form. So far it's all about the design embedded on a website is what I don't like.

Reasons for Choosing SendinBlue

So far MailChimp is more friendly on connecting to apps like jotform. There is no option in Jotform to connect in SendInBlue. While Convertkit has more professional form designs than SendInBlue but the price, I still goes to SendInBlue.

January 2020

Eduardo Miguel from All Best Data US

Company Size: 201-500 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

January 2020

Sendinblue Review

IT HELPED ME A LOT TO PROMOTE MY MARKETING...

Pros

IT IS A GOOD SOFTWARE AND EASY TO USE. THEY HAVE GOOD ANTISPAM FEATURES AND GOOD QUALITY. IT HELPS TO PROMOTE OUR MARKETING CAMPAIGNS. I RECOMMEND IT A LOT

Cons

EVERYTHING IS GOOD FOR ME AND EASY SYSTEM...

Reasons for Choosing SendinBlue

EASIER TO USE WHEN YOU START USING IT

March 2019

Kelly from The Playground

Company Size: 2-10 employees

Industry: Apparel & Fashion

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

1.0

Value for money

1.0

Customer support

1.0

Functionality

1.0

March 2019

The most useless email marketing company out there!

This is the worst and most deceptive company I've ever experienced in the email marketing world. I have multiple online eCommerce businesses and I decided to try moving one over to SendInBlue from Mailchimp. I have a very clean and legitimate list of contacts (14500+) that was all organically gathered directly through my website, many of which are actual past customers with purchases! I was "approved", so I purchased their plan, and sent out my first campaign. This "approval" means absolutely NOTHING! My campaign stopped at 500 sends (yours will too) and if you don't meet their 12-15% open rate within 36 hours, they will steal your subscription money, and suspend you from being able to send, period. They do not tell you ANY of this beforehand, and they do this intentionally so that they can steal your first months subscription money! This is legitimately their business model. In order to actually USE their "service" (which is nothing at this point) you have to go through a lengthy and EXPENSIVE process of setting up your very own dedicated IP! What's the POINT? Disgusting. They're the most crooked and irrational company I've came across in a long time. I understand wanting to protect your IP's dignity, but you're throwing away and robbing the WRONG customer here. I have a fabulous open rate verifiable by MailChimp, with abundant evidence of such. I gave them MANY opportunities to correct this issue before seeking further action, and leaving appropriate reviews.

Pros

Absolutely none. It's a useless company that lies and withholds all of it's requirements and practices, and will result in most people being completely unable to use it even with beautiful, clean, legitimate large lists. (Especially those with large lists)

Cons

Deceptive practices. Lies. Required 15% open rate on the first 500 email sent within 36 hours. (Any large list won't get that rate) They do NOT send to your whole list, only to a random 500. Then most emails end up in the spam folder. They shut you down after 36 hours if you don't reach their open rate requirement , steal your first months payment, and make you unable to use their features. The ONLY solution is to purchase a dedicated and complicated IP, this is a lying, deceptive company and the price does NOT accurately reflect anything. Nobody with any sort of larger sized legitimate eCommerce mailing list will be able to use their service. But they'll be happy to take your money so you can find that out!

November 2019

Amanda from Falling Leaf Press

Company Size: 1 employee

Industry: Entertainment

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2019

Very good for the money

I really enjoy this program and with a little learning curve, am able to send out newsletters to my subscribers. The metrics are on target with other offering and easy to understand. Creating different audiences and conditions is very simple, and the price is very reasonable. If you have a small business, I would suggest Sendinblue for maintaining a mailing list.

Pros

The pricepoint first drew me to Sendinblue. I was using another program but once I hit 2k+ users the price doubled. My mailing list is still rather small with little return, so I needed a cost-effective program to grow my audience but not lose money. I also love that I can put my subscription on hold, because there are months when I don't need to send a newsletter, and every penny saved is one I can reinvest with a better return elsewhere. Another great feature is that it was simple to move my mailing list from one provider to another. For someone who is technologically challenged, I was quite pleased by this.

Cons

Creating a newsletter body isn't as simple as with other programs. There are templates and drag and drop features, but I found them to be lacking and more complicated than my previous mailing list provider. For my first letter, I had to add unnecessary captions for my photos because I couldn't delete that part of the template.