--- title: "SimplyCast Software Reviews, Demo & Pricing - 2026" description: "Review of SimplyCast Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/marketing/simplycast-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / SimplyCast Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing/simplycast-profile/reviews/) # SimplyCast Review From $3/month Free version Free trial 1 plan Wondering if SimplyCast is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews ## Overview SimplyCast 3.6 [(26)](https://www.softwareadvice.com/marketing/simplycast-profile/reviews/) Pricing Starting at $3.00 per month ### About SimplyCast SimplyCast is a cloud-based marketing automation solution for small, midsize and large organizations. It caters to various industries including automation, education, health care, hospitality, media and entertainment, nonprofits, political marketing, real estate and restaurants. Primary features include Customer Relationship Management (CRM), calendar, email marketing, Facebook automation, fax marketing, landing pages, SMS marketing and reporting. Other features include sonar web tracking, surveys, alerts, event management, teleconferencing, Interactive Voice Response (IVR) and lead nurturing. It allows users to target the leads personally using the contact profiles, landing page and website analytics. It can help users find the hottest leads and turn them to customers. It offers integration with Zoho CRM, vTiger, SugarCRM, Salesforce, Microsoft Outlook, Wordpress and social media platforms such as Twitter and Facebook. SimplyCast is available in 11 different languages. Customer support is offered via email and over the phone. Wondering if SimplyCast is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## SimplyCast User Interface ## Popular SimplyCast Alternatives Main Product SimplyCast 3.6 [(26)](https://www.softwareadvice.com/marketing/simplycast-profile/reviews/) Ratings Breakdown - 3.81Ease of use - 4.07Value for money - 4.40Customer support - 3.94Functionality Pricing Starting at $3.00 per month Get Price Alternative Product [Omnisend](https://www.softwareadvice.com/marketing/omnisend-profile/) 4.7 [(836)](https://www.softwareadvice.com/marketing/omnisend-profile/reviews/) Ratings Breakdown - 4.63Ease of use - 4.50Value for money - 4.65Customer support - 4.50Functionality Pricing Starting at $16.00 per month Get Price Alternative Product [Marketing 360](https://www.softwareadvice.com/marketing/marketing-360-profile/) 4.5 [(1149)](https://www.softwareadvice.com/marketing/marketing-360-profile/reviews/) Ratings Breakdown - 4.46Ease of use - 4.31Value for money - 4.57Customer support - 4.43Functionality Pricing Available upon request Get Price Alternative Product [Ontraport](https://www.softwareadvice.com/membership-management/ontraport-profile/) 4.2 [(89)](https://www.softwareadvice.com/membership-management/ontraport-profile/reviews/) Ratings Breakdown - 3.82Ease of use - 3.81Value for money - 4.29Customer support - 4.21Functionality Pricing Starting at $29.00 per month Get Price Alternative Product [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3512)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.49Value for money - 4.53Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/) 4.5 [(17677)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/) Ratings Breakdown - 4.38Ease of use - 4.35Value for money - 4.17Customer support - 4.36Functionality Pricing Starting at $13.00 per month Get Price ## SimplyCast Pricing and Plans Starting price: $3.00 per month Free Trial Free Version Basic $3.00 per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## SimplyCast Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of SimplyCast CRM Customer Surveys Customization Drip Campaigns Email Marketing Landing Pages/Web Forms Lead Management Lead Nurturing Lead Qualification List Management Marketing Automation Mass Notifications Mobile Keywords Monitoring Multi-Channel Marketing Reporting/Analytics ROI Tracking Scheduled Messaging Segmentation Shortcodes SMS Marketing SMS Messaging Social Marketing Social Media Integration Template Management Templates Two-Way Communication Website Analytics Website Visitor Tracking ## SimplyCast Integrations Capsule Integration rated undefined from -1 review Highrise Integration rated undefined from -1 review Salesforce Sales Cloud Integration rated undefined from -1 review Shopify Integration rated undefined from -1 review SugarCRM Integration rated undefined from -1 review BigCommerce Integration rated undefined from -1 review See all 18 integrations ## SimplyCast User Reviews ## SimplyCast customer ratings - Overall rating: 3.6/5 - Total reviews: 26 ### Rating distribution - 5 stars: 13 reviews (50%) - 4 stars: 4 reviews (15%) - 3 stars: 1 reviews (4%) - 2 stars: 1 reviews (4%) - 1 star: 7 reviews (27%) ### Secondary ratings - Ease of use: 3.8/5 - Value for money: 4.1/5 - Customer support: 4.4/5 - Functionality: 3.9/5 --- ### Simply Awesome - Overall rating: 5/5 - Reviewer: Mark D. - Verified reviewer: Yes - Industry: Construction - Company size: 1001-5000 employees - Product usage: Used weekly for less than 2 years - Reviewed: July 2017 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Customer service works closely with the Dev team Easy to use interface Lots of video tutorials A host of useful tools for simple automation. #### Cons There is a lot of 'saving progress" prompts, mind you I've never lost work. Wish you could zoom in the canvas. --- ### Great new platform that needs more recognition! - Overall rating: 5/5 - Reviewer: Chad L. - Verified reviewer: Yes - Industry: Hospital & Health Care - Company size: 10000+ employees - Product usage: Used weekly for less than 6 months - Reviewed: March 2020 - Review source details: This review was submitted organically. No incentive was offered Outstanding. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The product is exceptionally easy-to-use and the customer service is extraordinary. My Account Manager, [SENSITIVE CONTENT HIDDEN], is light-speed and generally resolves any issue (not there is many) within an hour. #### Cons There was a little bit of difficulty getting the email authentication working but I take it that this was my company not SimplyCast. #### Reasons for choosing SimplyCast Unique, better customer service, more engaging, new, modern, different, friends recommending it, more options, looked more user-friendly, more captivating in terms of the marketing of the product #### Reasons for switching to SimplyCast We had friends at IWK recommending it. I also heard it in conversation one time at a Knowledge Translation conference re: digital automation tools to use --- ### Simply Awful! - Overall rating: 1/5 - Reviewer: Ian M. - Industry: Retail - Company size: 2-10 employees - Product usage: Used monthly for more than 2 years - Reviewed: February 2017 - Review source details: This review was submitted organically. No incentive was offered We used Simplycast for around 4 years and it was torture from start to finish. Firstly the interface is clumsy and clunky. even when you do manage to work around the frequent screw ups it produces, it often just junks your entire email campaign with no way to recover it. You can spend hours trying to figure out ways of getting the GUI to actually render something that approaches what you're trying to achieve and then you find out after testing that it simply doesn't work. On other occasions you'd make one small change to a layout and it would break everything else you'd spent hours trying to get right. On one occasion I discovered that the email we'd composed missed out huge chunks when sent to an Outlook mail client. I contacted support to be blithely told that their system doesn't support Outlook, even though it's the single most popular email client on the planet! The final straw was when I scheduled an important campaign to run a week or so before Black Friday. After realizing it hadn't gone out I again contacted support to be told they were having 'issues' (a familiar story from Simplycast). Not only had the campaign not gone out, it was stuck in their mail queue meaning I couldn't send anything else out. After several days of this, we gave up and signed up with a different company. After explaining all this to their support guy he offered to refund us back the outstanding credits on the account. Another 3 months went by and we never received the refund or even any contact from them. When I called them I'd get another litany of excuses about the finance department having 'issues'. Finally, I was told they'd basically changed their minds and weren't going to give us the refund after all. Although they never bothered to tell me any of this as they were apparently not able to email or call me. That's from a company who are supposed to be communications experts. The only reason we had such a large credit on the account was that their pricing information was misleading in the first place which led to us racking up huge bills on an account we rarely used. They offered a 'roll over' service on unused credits for an extra $ a month. But somehow this meant we still paid for the rolled over credits every month. A small bill of around $16 a month ballooned to around $ a month before we realised what was happening. After complaining they agreed to convert the outstanding credits to pre-paid and we assumed we'd eventually use them up. But as each email campaign was so difficult to launch we rarely bothered. The $ refund wasn't even close to what we'd lost during this fiasco but it was a historical debt so I accepted the offer as a good will gesture. Although ultimatley even that was screwed up! The whole experience with Simplycast is appalling from beginning to end. From their terrible system, to their laughable customer care department. We moved to another service and it's like night and day. Everything works, it takes around and hour to set up and test a campaign (as opposed to a couple of days with Simplycast) and we're also seeing massive increases in our opening ratios. Something like 10-12% as opposed to 3-5% with Simplycast. So its not just an awful experience for you as the user, your customers don't see half of the messages you pay for anyway! Basically avoid them like the plague and check out one of the plethora of much better run and much more responsive services out there. #### Ratings breakdown - Ease of use: 1/5 - Value for money: 1/5 - Customer support: 1/5 - Functionality: 1/5 #### Pros None #### Cons Difficult to say which is worse - the waste of money or the waste of time. If I could have given them zeros stars I would. --- ### Been with Simplycast for over 12 years! - Overall rating: 4/5 - Reviewer: Melanie R. - Verified reviewer: Yes - Industry: Publishing - Company size: Self-Employed - Product usage: Used monthly for more than 2 years - Reviewed: August 2021 - Review source details: This review was submitted organically. No incentive was offered I needed to transfer my existing mailing list from the days when I used to send things by post! The email newsletters I send enable me to keep in touch with people who are interested in my work, to advertise events, to offer products at a discount, to sell items, and to write occasional articles of interest. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Best feature is their wonderful customer service! Truly. My experience with Simplycast has mostly been trouble-free, but if there is an issue, I have found their people to be unfailingly responsive, attentive, thorough, polite and pleasant. Wouldn't go anywhere else! #### Cons Bit nervous about the recent 'upgrade' which I've yet to fully take on -:) --- ### SimplyCast Review - Overall rating: 5/5 - Reviewer: Anna B. - Verified reviewer: Yes - Industry: Leisure, Travel & Tourism - Company size: 2-10 employees - Product usage: Used monthly for less than 12 months - Reviewed: June 2024 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. The staff at SimplyCast knows exactly what they're doing to help boost your business. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros They are dependable and cost effective, they will help to push your business to get an increase with clients. #### Cons I do not have any form of negative or bad experience with SimplyCast. --- ### The best marketing software we ever you used, have been using the software for over 5 years now. - Overall rating: 5/5 - Reviewer: Bandorah M. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: July 2017 - Review source details: This review was submitted organically. No incentive was offered Love it and I highly recommend the software. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The software has over 20 apps built-in and the opportunity to increase the business with this type of software has been great. We used the system for over five years and have been very happy with it. The system has all the capabilities we need and it helped us consolidate our spending from six different vendors and this was great as we didn't have much staff and it reduced our spending by over 40%. #### Cons The software has many features, and we needed to invest the time to explore all of the capabilities. So overall, once we learned the software we were able to take advantage of automation capabilities and this has helped us a lot. My recommendation is spend the time to learn it, otherwise, you will under utilize it. --- ### Great Marketing Automation for Small Businesses - Overall rating: 5/5 - Reviewer: Judith K. - Verified reviewer: Yes - Industry: Computer Software - Company size: 11-50 employees - Product usage: Used monthly for more than 2 years - Reviewed: September 2020 - Review source details: This review was submitted organically. No incentive was offered Besides having the functionality I needed the most important thing that has made me stick with Simplycast is their customer service. Whenever I have a question, they are helpful and quick to respond. To me service is everything and Simplycast stood above the rest. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I use this software for sending email newsletters to my clients and prospects. I like the WSIWYG email design abilities as I make my own emails with images and words and it makes it easy to make it look nice as if a professional marketer had done the set up. I like that I can see who opened it and any bounced emails as well as satisfy the requirements of the unsubscribe button for sending mass emails. #### Cons I found learning the 360 automation ability (the ability to segment your market and set up predetermined campaigns to send emails based on specific times or conditions being reached) tricky to wrap my head around at first. However, I eventually got the hang of it as they patiently helped me understand this set up. The price goes up with the number of people on your list, but they have to make money somehow. #### Reasons for switching to SimplyCast I wanted to deal with a Canadian company and I went out searching for the combination of functionality and service I was looking for. --- ### Email Marketing with Dedicated Help - Overall rating: 4/5 - Reviewer: Prudence H. - Verified reviewer: Yes - Industry: Consumer Goods - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: January 2020 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The best feature of SimplyCast is the dedicated support. It's fairly intuitive and easy to use. However, with most email marketing systems, if you get stuck you have to use online help. I actually have someone dedicated to helping me. And he is the best! Quick, efficient and very friendly. #### Cons Upgrades tend to drop some fairly basic user features. --- ### An Email Marketing Tool That Did Not Work for Us - Overall rating: 2/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Computer Software - Company size: 501-1000 employees - Product usage: Used other for less than 6 months - Reviewed: May 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. In short, after sending a few emails from this system, we decided not to continue with this platform. #### Ratings breakdown - Ease of use: 3/5 - Customer support: 5/5 - Functionality: 2/5 #### Pros The biggest pro was that it was a pay per use model, which suited us at the time as we weren't sending out too many email campaigns. #### Cons There isn't as much flexibility in terms of the look and feel of your email (in comparison to other drag and drop platforms). As soon as we swapped to run our campaign on this software, our open and click-through rates dropped abysmally - unsure if it was due to our less-attractive emails or if something about the program was preventing our emails from reaching our recipients' inboxes. The software itself isn't that intuitive and there aren't many resources available to help with navigation. I ended up being charged for a campaign that I didn't mean to send - fortunately, the customer support team was very helpful and understanding, granting me a full refund. --- ### Cludgy and Bug-filled software and TERRIBLE customer service!!! - Overall rating: 1/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Financial Services - Product usage: Used unspecified for unspecified - Reviewed: October 2014 - Review source details: This review was submitted organically. No incentive was offered I used this product for Fax Blasts, and sometimes it works, sometimes it doesn't. You have to purchase credits to send faxes. The product estimates the cost of a fax blast and EVERY time the Actual cost vs the estimated cost is WAY off. It is generally 3-4 times the estimate! A complete rip-off. If you are sending a fax blast and your estimate shows you have enough credits to complete the job, don't assume your fax was sent. I just had a fax job that I assumed was sent and it turns out it never went out because the estimate was wrong and there weren't enough credits. The software doesn't even notify you that your fax never went out!!! On another note, the "customer care" people don't seem to have the IQ's to form a complete sentence much less help you with whatever issues your having. Don't bother with this product. #### Pros None #### Cons -Bad software -Bad service -Unreliable metrics --- Showing 1 - 10 of 26 Reviews [See All Reviews](https://www.softwareadvice.com/marketing/simplycast-profile/reviews/) ## Other Top Recommended Email Marketing Software [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **8** times [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6251) Recently recommended **4** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **3** times [AgencyAnalytics](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/) **4.8** (116) Recently recommended **2** times Stuck Between Options? 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