Sitecore Experience Platform

Sitecore Experience Platform is a cloud-based content management system, designed to help businesses maintain customer relationships through content personalization across several channels. It helps users manage customer engagement data and facilitates content sharing. Sitecore Experience Platform comes with an AI auto-personalization feature, which enables professionals to automatically determine visitor trends and segment customers into groups. Marketers can also automate operations and plan interactions or triggers within a drag-and-drop interface. Personalization can be adjusted based on customers’ behavior in real-time and measured accordingly. Other features include path analyzer, device detection, content optimization, campaign management, reporting, and media ...