SnapApp Software

3.50 / 5 (8)

About SnapApp


SnapApp is an interactive content creation platform that helps marketers to leverage more traffic and customers from social media. It provides tools to create interactive and engaging content that drives customers and provides marketing strategies for content and campaigns.

SnapApp provides interactive content which helps to generate leads faster while empowering sales teams with more in-depth insights. It connects content to marketing automation tools for supplying more data and implements diverse content for use in multiple situations.

SnapApp provides solutions such as brand awareness, lead qualification and sales enablement. In addition, on a monthly subscription basis SnapApp integrates with marketing automation software like CRM platforms, CMS solutions and email service providers. 



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Supported Operating System(s):

Mac OS, Web browser (OS agnostic)

8 Reviews of SnapApp

Average User Ratings

Overall

3.50 / 5 stars

Ease-of-use

3.0

Value for money

3.0

Customer support

4.5

Functionality

3.0

Ratings Snapshot

5 stars

(2)

4 stars

(2)

3 stars

(2)

2 stars

(2)

1 stars

(0)

Likelihood to Recommend

Not likely

Very likely

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Showing 1-8 of 8 reviews

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May 2018

Lauren from SunView Software, Inc.

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

2.0

Value for money

1.0

Customer support

5.0

Functionality

1.0

May 2018

SnapApp is great for quizzes, but not much else.

Not much. We've made a few assets, but haven't had significant, quality leads from them. Not only that, we are stuck in a contract with them for a year.

Pros

I think their quiz features are very well done. You can have questions that depending on the answer, map to specific questions. You can also have leads imported into HubSpot based on their series of answers which can be very helpful for running multiple nurture campaigns. SnapApp recently added premade quizzes and are re-vamping their PDF uploader which is nice. Their customer service has been pretty good as well.

Cons

My company was intending to use SnapApp for product interactive mapping and making interactive assets, but it turns out that's not the case. A lot of the features they sold us on, were used in examples on their website, but weren't really a part of the SnapApp tool. These features were custom coding SnapApp clients did on their own. My marketing team doesn't have skill or time for that. Which leads to my next point: SnapApp is great if you have lots of premade content that can be uploaded, but if you don't, asset creation time doubles. My marketing team is small and we just simply don't have the time to create assets + recreate them in SnapApp. You can upload PDFs into SnapApp, but sometimes it breaks apart content and you have to do a lot of reformatting (for desktop AND mobile). But like I said earlier, SnapApp is revamping the uploadable PDFs, so hopefully that will be fixed. Finally, the product isn't super user-friendly (unless you pick a premade quiz template). Everything needs a lot of formatting and THERE IS NO BACK BUTTON!! I don't know who thought that leaving out a back button would be a good idea, but it's definitely not. It's annoying to be trying different design ideas and wasting immense amounts of time redoing pieces when a back or undo button would've quickly solved the problem. I have brought this up to SnapApp and they acknowledged it and commented that they get that a lot. To my knowledge, there's no plan to change that.

September 2017

Alex from Paycor

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

September 2017

Simple, easy to use software for powerful interactive experiences.

Pros

SnapApp is pretty easy to set up and easy for a marketer to work with. If you can build a PowerPoint, you can create an interactive content item using SnapApp. The Marketo integration is most powerful for us. We're able to create engaging interactive experiences that convert better than static (gated PDF) pieces of content and we can pass through all of the question and answer data directly into Marketo (and SFDC) to customize Sales follow up and nurture streams. The biggest challenge is figuring out how to integrate interactive into your content strategies and extend your content to interactive experiences. They also have great support when you need it and a customer success team that partners with you to ensure you're achieving your goals.

Cons

Currently, SnapApp is not mobile responsive out the box - you have to create multiple versions for different browser sizes. However, they are working on improving this.

May 2018

Becca from Vertafore

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

3.0

Value for money

3.0

Customer support

4.0

Functionality

4.0

May 2018

My team uses SnapApp to build interactive marketing content for our customers and prospects.

Pros

I love this software! We're able to take existing content and re-purpose it to make it more fun, engaging, and interactive. It doesn't take much work to create really awesome content for our website and other marketing campaigns.

Cons

You have to go through quite a bit of training in order to be able to easily use the software. It isn't quite as intuitive as it should be, so sometimes we have to reach out to our account manager or support at SnapApp in order to know how to do things.

September 2017

Annie from Frontline Education

Review Source: Capterra


Ease-of-use

3.0

Value for money

3.0

Customer support

5.0

Functionality

3.0

September 2017

Probably a good system, but couldn't demonstrate a significant ROI over traditional content.

We were able to create more "interactive" content without needing to bring on freelance web designers.

Pros

It's great that marketers without coding or web design skills can make interactive content fairly easily with SnapApp. It was also good to have some options for what type of content you could create with the application. I was also very happy with the customer service.

Cons

It felt like there was a lot of room for improvement with the system. There were minor things within the creation process (like editing text for example) that made everything a bit more tedious. I also wished there was more flexibility in being able to use things like skip logic, personalization, etc.

September 2018

Casandra from CallSource

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

September 2018

Interactive Content King!

SnapApp is definitely a game-changer for your content. Interactive is the way of the future. If you don't use this product, you will fall behind quickly.

Pros

I like that SnapApp has great customer service to help us along our content journey of creating interactive content. They not only help with the technical aspects, but try to get us to think about what we are trying to accomplish with each piece we create.

Cons

For me, the software is not as intuitive as I wish it could be. Some things take a bit of effort to build - but I also don't have any background using a product like this. There is a bit of a learning curve.

September 2018

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

2.0

Functionality

2.0

September 2018

Very limited in scope

Pros

SnapApp has a lot of potential and the tool offers some great functionality out of the box. Users can create, publish, and manage interactive content fairly easily.

Cons

There just seems like there is a lot missed opportunity in this product. Anything more complex than basic quiz-building functionality is very difficult to create. This leaves content like infographics, interactive webpages and video players nearly impossible to build without hours of extra customization. It also sorely lacks assets to build out the applications.

November 2017

Ashlee from Florida State University

Review Source: Capterra


Ease-of-use

4.0

Value for money

3.0

Customer support

3.0

Functionality

4.0

November 2017

I find it very interesting to use the app. It is easy to use and not difficult to understand.

It makes my life easier.

Pros

I like the panels, which is lovely and cute. I will keep using the app in the future. And I will promote to others.

Cons

Till now, there are not so many things that I do like about this app. I hope it can be updated regularly.

October 2018

Carey from Envigo ++++

Company Size: 1,001-5,000 employees

Review Source: GetApp


Ease-of-use

1.0

Value for money

1.0

Customer support

3.0

Functionality

2.0

October 2018