Emplifi Social Marketing Cloud Software

Emplifi Social Marketing Cloud Software

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About Emplifi Social Marketing Cloud

An end-to-end Social Marketing Cloud for modern enterprises. From managing a multi-channel strategy to analyzing trends and optimizing performance, Emplifi’s social media marketing tools will enable your brand to amplify meaningful experiences at scale. Social Media Analytics Emplifi is the fastest, easiest, and smartest way to turn disparate social media data into actionable insights. Let AI and automation do the heavy lifting of extracting actionable insights and focus on elevating your social marketing efforts. Social Listening and intelligence Gain the social listening intelligence you need to create content your audiences want to see, and provide engaging and empathetic social experiences that stand out, and drive the most impactful campaigns. Social customer ca...
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Get ideas for effective social media content tailored to your customer segments in the largest library of social media posts across Facebook, Instagram, Twitter, and YouTube

Emplifi Social Marketing Cloud User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4

Value for money

4

Customer support

4.5

Functionality

4

Showing 1 - 5 of 38 reviews

User Profile

Ricardo

Verified reviewer

Company size: 501-1,000 employees

Industry: Retail

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
5

Ease-of-use

out of 5
4

Value for money

out of 5
4

Customer support

out of 5
5

Functionality

out of 5

January 2022

If you focus on Analytics, this is the best option you have

We had a great experience with Socialbakers, I even miss it, we just had to focus on a tool that helped us to better create and publish the content rather than measuring it.

Pros

It excels Sproutsocial and Hootsuite in the Analytics department, it is by far the most robust and most features to measure your KPIs

Cons

It lacks on posting schedules or options to get the content out, it focuses more on measuring than helping you create it.

Gabriel

Company size: 201-500 employees

Industry: Online Media

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
4

Ease-of-use

out of 5
4

Value for money

out of 5
4

Customer support

out of 5
3

Functionality

out of 5

September 2020

Socialbakers is a no frills solution for our company's social media publishing and operations.

-Socialbakers is helpful to manage user access to our social media accounts and also plan and manage their outbound posts. - The overall experience is pleasant however there can be more areas to improve especially on the social analytics area. I am more than happy to help Socialbakers in this area.

Pros

Socialbakers is a no frills solution for our company's social media publishing and operations.

Cons

-More flexibility can be given to build charts and tables. -Can focus on advocating the label/ tagging feature and to use it to drive all analytics and content management feature. -Duration on information collected can be stored longer for Y-o-Y comparison (i.e. without the need to rebuild). A lot of such information we still rely on CrowdTangle.

Reasons for choosing Emplifi Social Marketing Cloud

Its presence at our local market, open to listen to feedback and needs, competitively priced, support.

Reasons for switching to Emplifi Social Marketing Cloud

Too buggy, poor support, not competitively priced.

Anonymous

Company size: 1,001-5,000 employees

Time used: More than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
3

Ease-of-use

out of 5
3

Value for money

out of 5
1

Customer support

out of 5
2

Functionality

out of 5

September 2020

Base plan used to be awesome: now the least bang for your buck of all providers

My experience with socialbakers, when I started with the software nearly 4 years ago was amazing, the functionality was incredible and it delivered value that we were willing to pay for. The way the software has developed over time has been very dissapointing, stripping all of the points of difference out of the package, with a huge price discrepancy making our only other option to switch providers if we want to get even marginally more functionality, rather than being offered a titrated solution.

Pros

I like the calendar view, and the ease of creating and scheduling content, and the approval workflow.

Cons

Socialbakers massively overstates what is included in the base level plan. When I started with the software the base plan included dashboards, which are a fairly standard inclusion in social software. It is so dissapointing that the inclusions in the base plan have been completely stripped back, and I'm left feeling as though we are massively overpaying for something that we could get from pretty much any other provider. The customer service, since moving out of prauge has been terrible as well, impolite, unhelpful and to be frank a bit condescending on the live chat. In my experience there is more often than not lately, little gremlins in the software, necessitating refreshing the calendar between scheduling every single post, half the time not able to see what is scheduled from the calendar view etc.

Stephen

Company size: 10,000+ employees

Industry: Chemicals

Time used: Less than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
3

Ease-of-use

out of 5
3

Value for money

out of 5
4

Customer support

out of 5
3

Functionality

out of 5

March 2022

Really useful campaign insights tool

Pros

The ability to break down your digital campaign performance across multiple platforms by tagging posts

Cons

Lack of support of integration into Google Data Studio - the only available exports by default are PDFs and Powerpoints, which make it difficult to integrate into my Google Data Studio Reporting dashboard. There is an API available, but the support is not provided in choosing how to display the metrics.

Victor

Company size: 201-500 employees

Industry: Marketing and Advertising

Time used: More than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
5

Ease-of-use

out of 5
3

Value for money

out of 5
4

Customer support

out of 5
4

Functionality

out of 5

December 2020

Uma boa ferramenta

No geral, a experiência é mais positiva e sinto que poderia utilizar melhor a plataforma e suas funcionalidades, mas acabo explorando pouco.

Pros

Dashboard modulares com widgets; O jeito fácil e intuitivo de ver os dados; Informações sobre posts e stories do Instagram no content hub; Poder exportar tudo, inclusive os dashboards.

Cons

A métrica de interação por 1k fãs que dá uma visão distorcida; A falta de informação sobre dados de alcance de concorrentes; Acho confuso a parte de roles e permissions, que nem sempre funciona como configuramos; A quantidade de swaps dos planos e os valores altos para contratar mais; O filtro de busca por influenciadores nem sempre funcionam bem.

Reasons for choosing Emplifi Social Marketing Cloud

Por conta do acordo comercial que temos.

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