---
title: "Audiense Software Reviews, Demo & Pricing - 2026"
description: "Review of Audiense Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/marketing/socialbro-profile/"
page_type: "product"
language: "en"
---

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Audiense

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Overview

# Audiense Review

From $79/month Free version 1 plan

Wondering if Audiense is right for your organization?

Our Influencer Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

Audiense

4.2

[(9)](https://www.softwareadvice.com/influencer-marketing/socialbro-profile/#reviews)

Pricing

Starting at $79.00 per month

### About Audiense

Audiense is a consumer intelligence platform that helps retail, e-commerce, marketing agencies, media, and real estate businesses of all sizes understand and segment their audiences. The software is cloud-based, making it accessible from any web browser without installation. Core features include audience segmentation, personality insights, and social listening tools. Businesses can identify distinct audience groups based on interests, behaviors, and demographics, then use those insights to shape marketing strategies and content. The platform also helps teams discover influencers and understand how different audience segments respond to messaging. Small agencies and large enterprises alike can use Audiense to build more targeted campaigns and reduce wasted ad spend. Support is available through email, an online knowledge base, and live chat, giving users multiple ways to find help when needed.

Wondering if Audiense is right for your organization?

Our Influencer Marketing Software selection experts can help you in 15 minutes or less.

## Audiense User Interface

## Popular Audiense Alternatives

Main Product

Audiense

4.2

[(9)](https://www.softwareadvice.com/influencer-marketing/socialbro-profile/#reviews)

Ratings Breakdown

-   4.33Ease of use
-   4.0Value for money
-   3.86Customer support
-   4.56Functionality

Pricing

Starting at $79.00 per month

Get Price

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[(255)](https://www.softwareadvice.com/marketing/brand24-profile/reviews/)

Ratings Breakdown

-   4.67Ease of use
-   4.51Value for money
-   4.75Customer support
-   4.42Functionality

Pricing

Starting at $199.00 per month

Get Price

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-   4.37Ease of use
-   3.96Value for money
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Pricing

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Ratings Breakdown

-   4.49Ease of use
-   4.28Value for money
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Pricing

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Ratings Breakdown

-   4.31Ease of use
-   4.14Value for money
-   4.18Customer support
-   4.27Functionality

Pricing

Starting at $99.00 per month

Get Price

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[Sprout Social](https://www.softwareadvice.com/crm/sprout-social-profile/)

4.4

[(608)](https://www.softwareadvice.com/crm/sprout-social-profile/reviews/)

Ratings Breakdown

-   4.39Ease of use
-   3.94Value for money
-   4.26Customer support
-   4.19Functionality

Pricing

Starting at $199.00 per month

Get Price

## Audiense Pricing and Plans

Starting price: $79.00 per month

Free Trial

Free Version

Basic

$79.00

per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Audiense Features

-   Popular features found in Influencer Marketing
    
    Campaign Analytics
    
    Faceted Search/Filter
    
    Influencer Discovery
    
    Influencer Relationship Management
    
    Influencer Tracking
    
    Social Media Monitoring
    
-   More features of Audiense
    
    Activity Dashboard
    
    Activity Tracking
    
    Ad hoc Reporting
    
    Alerts/Notifications
    
    API
    
    Behavior Tracking
    
    Benchmarking
    
    Campaign Segmentation
    
    Categorization/Grouping
    
    Charting
    
    Competitor Monitoring
    
    Customer Segmentation
    
    Customizable Branding
    
    Customizable Reports
    
    Dashboard
    
    Dashboard Creation
    
    Data Import/Export
    
    Data Source Connectors
    
    Data Visualization
    
    Demographic Data
    
    Engagement Tracking
    
    Filtering
    
    Keyword Filtering
    
    Keyword Tracking
    
    Media Planning
    
    Monitoring
    
    Multi-Channel Management
    
    Multi-Channel Marketing
    
    Performance Metrics
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Monitoring
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Search/Filter
    
    Segmentation
    
    Sentiment Analysis
    
    Social Advertising
    
    Social Listening
    
    Social Media Integration
    
    Social Promotion
    
    Tagging
    
    Third-Party Integrations
    
    Trend Analysis
    
    Visual Analytics
    

## Audiense Integrations

Buffer

Integration rated undefined from -1 review

Hootsuite

Integration rated undefined from -1 review

## Audiense User Reviews

## Audiense customer ratings

- Overall rating: 4.2/5
- Total reviews: 9

### Rating distribution

- 5 stars: 5 reviews (56%)
- 4 stars: 3 reviews (33%)
- 3 stars: 0 reviews (0%)
- 2 stars: 0 reviews (0%)
- 1 star: 1 reviews (11%)

### Secondary ratings

- Ease of use: 4.3/5
- Value for money: 4/5
- Customer support: 3.9/5
- Functionality: 4.6/5

---

Have you used Audiense and would like to share your experience with others?

### Audiense Insights and Audiense Connect represent the best strengths of Audience connect

- Overall rating: 5/5
- Reviewer: Mercedes V.
- Verified reviewer: Yes
- Industry: Events Services
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Audience connect represents the best platform to track the community on twitter, it helps to analyze the commitment in social networks. It has two strengths Audiense Insights and Audiense Connect.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The possibility of knowing best time to tweet, and the users that are granted in real time, as well as other characteristics of these users to increase engagement

#### Cons

Segmentation of reports. They must incorporate other KPIs. KPIs related to thematic and not with like or comments

#### Vendor response

Thank-you for your review Mercedes! Audiense offers segmented reports with two methods of segmentation: interconnectivity and affinity. These reports can be created on audiences using multiple filters with Boolean Logic. This allows for both simple and complex audiences to be segmented. We love to see your use of Audiense Connect to increase engagement. We hope to see you in Audiense again!

Replied September 2022

---

### Social Media monitoring and marketing

- Overall rating: 5/5
- Reviewer: Beaton M.
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: 2-10 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: April 2022
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

It gives a one-stop dashboard for analytics and audience of Twitter accounts with a bonus of being able to follow or unfollow one's audience

#### Cons

The platform is packed with lots of features but it is not intuitive to use and navigating the dashboard can be a bit tricky from moving between the home screen to finding the various metrics and options available

#### Reasons for switching to Audiense

The pricing package gave Audiense a competitive edge

#### Vendor response

Woohoo! Thank-you for your review Beaton! Within the parameters of what Twitter allows, we love the follow/unfollow capabilities We're passing your feedback regarding navigating, and learning features to the team. This is something we're continuing to work on. If you have any specific suggestions, please email productrequest@audiense.com

Replied September 2022

---

### A great Twitter listening tool - but limited features for lower tier users

- Overall rating: 4/5
- Reviewer: Jamie M.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: February 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

There are some brilliant social listening features that help you to understand what an audience is doing on Twitter. The advanced reporting (that costs extra per 'pack' of mentions/Tweets) is really useful for doing reports on events, hashtags or industry reports. You can monitor specific lists, including Twitter users, email lists (successfully matched to Twitter users) and more. And, you can create Twitter advertising lists from these internal lists.

#### Cons

Their entry-level pricing is very reasonable but the features are limited and seemingly have become more limited over the years. Some key listening features, such as listening to keywords within Tweets is a premium feature - I've tried reaching out to them multiple times to find out how much this costs but have never heard back. It's a good tool to have and explore, but some key features are missing with the 'cheap' version and it's yet another tool to manage in my marketing stack but it can only do a fairly limited spectrum of tasks.

#### Vendor response

Thank-you for your review Jamie! Our Twitter Marketing plan offers all features within it now, whereas more data can come via add-ons. We love to hear that you used the lists for Twitter Ads! Our Twitter Marketing plan can be used for basic level social listening capabilities, but you might find Social Listening specific platforms such as Pulsar, Meltwater, amongst others to give you the depth you're looking for. We're sorry a team member didn't get back to you, please reach out to help@audiense.com if you have any questions. We hope to see you in Audiense again!

Replied September 2022

---

### Audiense is a powerful social media platform that helped us to better understand our audiences.

- Overall rating: 4/5
- Reviewer: Kushal R.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: December 2022
- Review source details: This review was submitted organically. No incentive was offered

Overall, Audiense is one of the nice platforms to manage social media marketing. The platform's influencer management features make it easy to identify and connect with potential ambassadors for my brand.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

I love the social media monitoring and analytics that Audiense provides. It helps me keep track of my influencer marketing campaigns and identify new opportunities for growth. Additionally, the platform is extremely user-friendly and provides great insights into the social media landscape. It also provides valuable insights into my audience's demographics and interests, which helps me to create more targeted and effective content.

#### Cons

The only thing I don't like about it is its price. $79.00 /month is too expensive for small businesses. Otherwise, The features are great to grow marketing.

#### Vendor response

Thank you for your Audiense review. We are super happy that you are enjoying your experience and value the platform's influencer & brands feature, amongst other insights. I have shared your pricing feedback with the team so they are aware. We are always aiming to improve Audiense and its value further, so thought you might like to access our roadmap via our Product Portal, where you can see planned, beta, under consideration and launched features. Within the product portal and inside the updates, you can vote for features that are most important to you, or simply submit ideas you'd like to see become part of Audiense's functionality. Link: https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned Hope this is useful! Best wishes, The Audiense Team

Replied March 2023

---

### Audiense est le meilleur logiciel de gestion des réseaux sociaux

- Overall rating: 4/5
- Reviewer: Laureine Claire N.
- Verified reviewer: Yes
- Industry: Farming
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: September 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

C'est un logiciel qui facilite le suivi de l'engagement pourquoi mon équipe

#### Cons

Le tableau de bord d'activité de Audiense n'est pas très efficace

#### Vendor response

Thank you for taking the time to review Audiense. We really appreciate it! We'd like to know more about your experience with the activity dashboard to truly understand what you mean. Whether this is where you see the amount of reports used etc.. We have a product portal that is available via the Audiense platform top menu - where you can see contact us, there is one area just below called Product Feedback This will take you to our roadmap/product portal, where we have planned, under consideration, beta and launched features, and always invite our highly esteemed users to submit ideas or vote on features that matter to them most. Please feel free to share your thoughts as we will be able to make the necessary adjustments to improve our dashboard further. Best wishes, The Audiense Team

Replied October 2023

---

### A Comprehensive Social Media Analytics and Audience Intelligence Platform

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: January 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

Audience is a game-changer. It is the only platform that I found that offers it all. From analytics to sentiment analysis, Audience will provide you with insights on your social media presence that you never had before! I can't recommend it enough!

#### Cons

So far, I have not encountered any drawbacks or negative aspects of this tool.

#### Vendor response

Thank you so much for your review! ���� We are delighted that you are enjoying Audiense and the value you get out of it. ���� You can keep up-to-date with our product roadmap, vote for specific features or submit an idea if you would like to see any improvements on our newly launched Product Portal here: https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned ���� If you enjoy to keep up with trends, how-to's and other useful content our blog may be useful if you don't have access already: https://resources.audiense.com/blog Best wishes, The Audiense team

Replied March 2023

---

### Great software for consumer segmentation

- Overall rating: 5/5
- Reviewer: Jonathan C.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: June 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Audiense UX is great , and the software is easy to use with quite straight forward use case . Use it mostly to understand our audience , define persona and relevant segmentation

#### Cons

would love to have the same quality of data across all social network( obviously not all platforms as the same policy as twitter...)

#### Vendor response

Wow, thank-you for your review Jonathan! Segmentation and developing personas is the real deal Broader data sources (at the same level!) is recurrent feedback for us, and whilst we aim to remain compliant, we have resources on our stance and how can use Audiense to its max for understanding other platforms. Reach out to us at productrequest@audiense.com if you would like to learn more.

Replied September 2022

---

### Socialbro

- Overall rating: 5/5
- Reviewer: Alan D.
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used weekly for less than 12 months
- Reviewed: October 2017
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall the software is still worth it but you have to have a bigger budget now and working for a larger corporation.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Social bro was a great tool in being able to understand your audiences and being able to understand your audiences and cater to them is important because you want to be more targeted.

#### Cons

Social bro seems to have become more expensive once it was acquired by audisense. The cost factor is important because, the returns may not always be there.

#### Vendor response

Thank-you for your review Alan! We take onboard your feedback. Whilst our product is priced for the value we believe it delivers, we still have free access to both sides of the platform, and trials are available. We hope to work with you again in the future!

Replied September 2022

---

### Darren H.'s review

- Overall rating: 1/5
- Reviewer: Darren H.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used unspecified for unspecified
- Reviewed: March 2018
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 2/5

#### Vendor response

Hi Darren, We're sorry to see that you rated Audiense with low scores, if you would like to provide us more feedback of how we can improve, please do!

Replied September 2022

---

Showing 1 - 9 of 9 Reviews

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