SocialBro Software


Audiense is a cloud-based social media management and analytics tool for Twitter. It caters to both large-scale enterprises and individuals managing small social media communities.

Audiense helps users segment Twitter followers on the basis of influence, activity and geography. It enables users to see the types of posts their followers tweet and the people they follow. Audiense also offers APIs that can integrate with existing customer relationship management (CRM) applications.

Users can send automatic personalized messages, share invitations and links with their target audience and track their performance by integrating bitly, Google Analytics and RadiumOne with the solution.

Audiense can also generate various reports, such as profile overview, follower stats, following stats and content performance. It also allows users to compare their handles with their competitors to analyze their number of followers, tweets, content of tweets and follower retention.

Support is offered via phone and online FAQs.

Supported Operating System(s):
Windows 7 , Windows Vista , Windows XP , Mac OS , Linux , HP-UX , AIX , Solaris , Unix , IBM OS/400 , Web browser (OS agnostic) , Windows 2000 , Windows 8 , Windows 10

3 Reviews of SocialBro

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  • Jamie from Dubber

    Number of employees: 11-50 employees

    February 2018

    A great Twitter listening tool - but limited features for lower tier users

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    There are some brilliant social listening features that help you to understand what an audience is doing on Twitter. The advanced reporting (that costs extra per 'pack' of mentions/Tweets) is really useful for doing reports on events, hashtags or industry reports. You can monitor specific lists, including Twitter users, email lists (successfully matched to Twitter users) and more. And, you can create Twitter advertising lists from these internal lists.

    Cons

    Their entry-level pricing is very reasonable but the features are limited and seemingly have become more limited over the years. Some key listening features, such as listening to keywords within Tweets is a premium feature - I've tried reaching out to them multiple times to find out how much this costs but have never heard back. It's a good tool to have and explore, but some key features are missing with the 'cheap' version and it's yet another tool to manage in my marketing stack but it can only do a fairly limited spectrum of tasks.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: GetApp
  • Alan from Computer Software

    Specialty: Advertising

    Number of employees: 1 employee

    October 2017

    Socialbro

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Overall the software is still worth it but you have to have a bigger budget now and working for a larger corporation.

    Pros

    Social bro was a great tool in being able to understand your audiences and being able to understand your audiences and cater to them is important because you want to be more targeted.

    Cons

    Social bro seems to have become more expensive once it was acquired by audisense. The cost factor is important because, the returns may not always be there.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source
  • Darren from Think Twice Marketing

    Number of employees: 1 employee

    March 2018

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    This review was submitted organically. No incentive was offered
    Review Source: GetApp
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