About Sprout Social

Sprout Social is a cloud-based social media management solution that caters to businesses of all sizes and helps them to manage their audience interactions and marketing routines. Key features include automated publishing, conversation tracking, social content management, social media analytics and more.

The solution features a “Smart Inbox,” which combines the social media interactions from different social media websites. It helps users manage interactions by turning messages into tasks, assigning them to specific people and allowing team members collaborate on the assigned tasks. Sprout Social's social media publishing functionality automates the process of scheduling social media content and managing content approval for the content before pub...


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Supported Operating System(s):

Web browser (OS agnostic)

445 Reviews of Sprout Social

Average User Ratings

Overall

4.37 / 5 stars

Ease-of-use

4.5

Value for money

4.0

Customer support

4.5

Functionality

4.0

Ratings Snapshot

5 stars

(227)

227

4 stars

(168)

168

3 stars

(40)

40

2 stars

(6)

6

1 stars

(4)

4

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 445 results

December 2020

Cherly-Ządów from Novax

Verified Reviewer

Company Size: 2-10 employees

Industry: Investment Management

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

December 2020

A platform offering powerful services for social monitoring and solutions.

It puts all the web-based media profiles in a single spot for the independent ventures that users might oversee. Users can run personal custom reports that show the investigation for single or various profiles to see which posts are the most captivating and the supporter/companion is counted. Answering questions or messages is anything but difficult to do directly in Sprout. It smooths out what might be a bulky cycle of checking profiles more than 15 profiles on social media platforms.

Pros

The number one thing about Sprout Social is the suggested posting times. The planning highlights and usefulness permits the user to effortlessly deal with various records over different stages without disarray. The reporting element is an immensely efficient tool and permits the user to convey the aftereffects of the web-based seminars and without any problem. The different instructive open doors that Sprout Social offers reliably employing an online course. These keep the user notified of new or refreshed highlights and assist me with understanding the most ideal manners by which to utilize them. The distributing schedule is amazingly useful, which permits the user to design out his content throughout a significant period while bypassing draft posts.

Cons

Filters are not tacky through many sessions, which means the users need to reselect them with each login. Furthermore, Users might want to have the option to utilize Sprout Social to present different photographs on Instagram without utilizing the versatile application at the hour of presenting to achieve this. This the greatest annoyance about Sprout Social, as it constrains users to reconnect with content that has just been booked on awkward occasions. Content that users might want to be done with whenever it's planned with all different kinds of posts.

June 2019

Anonymous

Verified Reviewer

Company Size: 1,001-5,000 employees

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

June 2019

Great Social Tool to Manager Multiple Brands

For the most part gives us an all-in-one social media management and creation tool. Perfect for collaboration and the structure of permissions and approvals helps on a team level.

Pros

Allows us to collaborate across our team with members in different locations. Love the notifications and ability to respond directly to social posts within the app. The ability to email posts to certain non-users helps, and being able to tag content types makes organization easy. The including reporting is robust and provides enough information across multiple platforms to make good decisions. The single inbox is ideal and is the reason we continue to use the platform. It's great to know if something was handled and by which user and the sense of accomplishment is there once you clear your inbox.

Cons

The listening tools are a separate cost and for our brands becomes too expensive to commit to. Which it had more feature built in like other platforms to scour and collect keyword mentions across other platforms (not just social).

Reasons for Switching to Sprout Social

Hootsuite is great, but not ideal when you need to manage multiple brands. Ended up having way too many feeds to make the platform user friendly. If users find it overwhelming they stop using it. Single inbox for the win.

December 2019

Cassie from Basil Family Dealerships

Company Size: 5,001-10,000 employees

Industry: Automotive

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

2.0

Customer support

2.0

Functionality

2.0

December 2019

Idea is great, follow through not so much..

I would say I'm pretty neutral about it. I was so excited about using them but if I could rewind time I never would have switched.

Pros

I manage 13 different social media accounts so I need scheduling software to keep up with everything! The majority of the reports on sprout are the same as you can find on your social media channel, but having everything in one place makes reports easier.

Cons

We have had some issues with Sprout since we signed up and the customer service along with the follow-through has been less than ideal. First off you have no account manager, the guy who signed us up washed his hands of us the second he got the check. I found this out when we were having issues connecting our Instagram. After 2 MONTHS, yes 2 months, of talking to support and engineers none of which could help us solve the issue we finally spoke with someone who had an idea of what was going on. After a couple of hours on the phone with him, everything was all fixed, except it wasn't truly fixed. The next day we discovered that since they were having issues connecting our business FB to our business Instagram they just created another business page for us to connect it to. So now we have a business page out there that isn't ours that we can't get Fb to remove. In addition to this major issue we have has small ones such as not being able to post a gif, and not being able to post multiple photos to Instagram through the desktop. It seems the more we use Sprout the more we realize it is not up to par.

September 2020

Cari from National Park College

Company Size: 201-500 employees

Industry: Marketing and Advertising

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

September 2020

I absolutely love Sprout Social.

I'm always surprised when a social media manager hasn't heard of Sprout. In my social media classes for my masters degree most of my classmates used Hootsuite and they were surprised by the differences between the two products. Sprout is by far superior and I'll never go back.

Pros

Sprout Social makes social media management simple. I publish content on a daily basis and review our notifications, messages, and assign tasks when needed. The crop tools help us with our photography and graphics for each platform. Most platforms also allow alt text, which is extremely helpful and is a huge priority for us as an institute of higher education.

Cons

Sometimes the content calendar glitches and it shows all of the posts per day, including shares, that we didn't necessarily create. It can be a little messy and difficult to navigate when this happens, but it is rare and likely occurs when the software is going through updates. And who doesn't want updates/improvements? Definitely not a deal breaker in the slightest.

Reasons for Switching to Sprout Social

The Hootsuite package was limited, and Sprout is much more user-friendly.

October 2019

Sarah from Speak Creative

Company Size: 51-200 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Functionality

5.0

October 2019

The Best Social Media Scheduling Platform Hands Down

We love Sprout Social and highly recommend it to others. We've used other scheduling platforms, and nothing has come close to being able to handle our needs the way Sprout Social can.

Pros

Our team has used a variety of social media scheduling platforms, including Buffer, Hootsuite, Sprout Social, and others, and Sprout Social is by far our favorite for many reasons. • As an agency with hundreds of profiles, Sprout Social makes multiple account management a breeze. • The scheduling browser is very easy to use. • It offers ideal posting times to help you optimize reach and engagement. • It offers a birdseye view of the month. (One of our pain points with Hootsuite was that this was not an option.) There are also many features that those who work with social media every day can appreciate that the average user might not, such as: • The option to schedule and create a new post without having to click into a new window each time. • The ability to download reports by platform and specific date easily and quickly. • The option to view data which allows you to see which content is performing the best.

Cons

I won't beat around the bush. It's pricey. Very pricey. If you're a freelancer or not using social media daily, it may not be worth the investment. If you're an agency working with multiple clients or if social media is part of your daily routine, a scheduling software that offers everything Sprout Social offers is well worth it.

Reasons for Choosing Sprout Social

Hootsuite does not offer the ability to see posts by month to effectively plan campaigns and upcoming posts.

Reasons for Switching to Sprout Social

Sprout Social is more user friendly.