Sprout Social

RATING:

4.4

(574)

About Sprout Social

Sprout Social is a cloud-based social media management solution that caters to businesses of all sizes and helps them to manage their audience interactions and marketing routines. Key features include automated publishing, conversation tracking, social content management, social media analytics and more. The solution features a "Smart Inbox," which combines the social media interactions from different social media websites. It helps users manage interactions by turning messages into tasks, assigning them to specific people and allowing team members collaborate on the assigned tasks. Sprout Social's social media publishing functionality automates the process of scheduling social media content and managing content approval for the content before publishing. By using ...
Sprout Social social performance

Sprout Social Reviews

Overall Rating

4.4

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4

Functionality

4

Most Helpful Reviews for Sprout Social

1 - 5 of 564 Reviews

Ashley

1 employee

Used less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed January 2023

Quality software but overpriced for the everyday social media curator

User Profile

Chetan

Verified reviewer

Apparel & Fashion, 2-10 employees

Used monthly for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed July 2021

Amazing Social Media Management Tool I have ever used!

It was a wonderful experience with the Sprout Social. We have made many automation campaigns which helped our consumers a lot with no manpower needed.

PROS

Sprout Social is the best tool for the social media management, and analytics as comparison to others.

CONS

It's the complete tool we have ever used. We liked the software a lot. It the best with quick analytics, and automations.

Reason for choosing Sprout Social

We have selected Sprout Social as comparison to others because we have have a great experience from it customer service, and we lot the functions and the deliverability.

Reasons for switching to Sprout Social

It's the best tool we have ever used as comparison to others.

Anonymous

51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

FUNCTIONALITY

5

Reviewed March 2021

Makes Social Media Management so Easy!

It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can. For teams who struggle to plan and manage their social accounts, I highly recommend Sprout Social. The platform also can help you uncover trends for future planning too!

PROS

No one has the time to sit there and individually schedule out social posts so that's where Sprout Social comes into play! We purchased this software to help us plan and manage our organic social media calendar easily. They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar. Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver. Prior to this, I would always forget to post so this has made it easier to make a plan!

CONS

The platform is kind of pricey, especially as you add on more licenses. You can't create any custom reports. However, they have a lot of robust reports so I imagine you don't need to. We haven't needed to yet.

Reason for choosing Sprout Social

When I trialed HootSuite, the platform seemed more complex than Sprout Social and had less reporting capabilities at the time. I believe HootSuite might be a bit cheaper though

Niki

Computer Software, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed October 2018

Good, but needs improvement.

I appreciate the quick response to problems I have. Also your blog is top notch.

PROS

In concept, I really enjoy the publishing feature that assigns certain posts on certain days and hours. However, there are a LOT of tiny things that can be fixed which reduces the overall value of this feature. The "ideal times to post" is a great feature but I've noticed that some "high peak" times do not garner the results I expected.

CONS

The LinkedIn post feature is pretty limited. I CONSTANTLY get error messages that the app cannot tag names. Also, I cannot tag individual people within the app (OnLinkedin), so I have to "assign post" in order for the final post to have the names I want tagged, OR edit the post after it's published. Huge no-no. Again, this defeats the purpose of the app, as it's more hands-on than I want it to be. The same with Instagram. I haaate that I have to assign a post if it's multiple images. The reason I wanted this app was to be as hands-off as possible. I understand that it may be a Facebook/Instagram issue, but it's just annoying. Also, the emoji list has yet to be updated, even after various suggestions to update. I end up having to use my "emoji keyboard" to insert the missing emoji's in your app, which defeats the purpose of a social media app.

ibrahim

Accounting, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2023

I really loved my experience at Sprout Social

I've been using Sprout Social for two years, and overall, it's been a very positive experience. I found that the powerful features, ease of use, and excellent customer support made Sprout Social a valuable social media management tool. I particularly benefited from the following features in Sprout Social: Automated Scheduling: Automated scheduling has helped me save time and effort and ensure that my content reaches my target audience at the right time

PROS

Overall, I think Sprout Social is a powerful tool that can help businesses and organizations manage social media more efficiently and effectively.

CONS

There is nothing strong negative about it. He may need to increase the limited advantages that exist in social networking.