All Sprout Social Reviews

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Ashley

1 employee

Used less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed January 2023

Quality software but overpriced for the everyday social media curator

User Profile

Tara

Verified reviewer

Defense & Space, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed April 2021

Dashboard Metrics and Report Generation Make My Job Easy

I really like the customer service experience I've had here. I'm very new to YouTube from a marketing standpoint, and Sprout gave me a lot of resources to learn.

PROS

I work in marketing and report to professionals who don't have as much marketing expertise as me. Having a dashboard view of the social media statistics really helps me explain and analyze the significance of changes.

CONS

The software itself is tough to navigate. Things change around a lot, and that makes it difficult if you present metrics on screen share.

Reason for choosing Sprout Social

It is the easiest option for me to generate reports.

Reasons for switching to Sprout Social

Dashboard metrics, budget of company was significant enough to use it.

User Profile

Loretta

Verified reviewer

Consumer Electronics, 5,001-10,000 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

3

CUSTOMER SUPPORT

2

FUNCTIONALITY

3

Reviewed November 2021

Good Software for Data Analytics

We have been bounced around from account manager to account manager which has been unfortunate as we haven't been able to optimize things very well or probably get the most out of the product. We don't really use the listening tools and I think that is partly because we don't quite know how to set it up. That seems to be a BIG selling point for them but we aren't big on Twitter so that appears to not help us much. As a community manager I would prefer better ways to track sentiment, track engagement metrics, and pull better insights per post on engagement % to see how that effects reach and other data points. But since we don't use Twitter at the moment we seem to miss out on a lot of their focus areas.

PROS

The data we are able to get from Sprout is fantastic. They recently added an inbox activity tracker which has been a game changer for engagement management. Being able to get an export of all of our post data too is phenomenal. WAY better than trying to pull things directly from each app.

CONS

Not being able to pull YouTube comment data is a big detractor. You also aren't able to not include some posts in reporting (for example we did a giveaway post on Instagram which skewed our entire metrics for the month). No one has TikTok data yet and I am not sure Sprout will be the first as they take a while to implement feedback (if at all).

Reasons for switching to Sprout Social

The previous manager did not know how to use the tool and it was not used. For the cost, mangement nixed it.

Nathan

Marketing and Advertising, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed April 2023

Great all-in-one tool for social media management!

PROS

The best thing about Sprout Social is that it allows you to manage an unlimited number of clients, across all major social media platforms. As a start-up that works with quite a number of clients, our biggest challenge was finding a platform that gave us the capacity we needed without additional charges.

CONS

I'd love to be able to see what my planned content looks like on my client's channels i.e. some sort of plugin that lets you visualise the content you're planning to post so you can see how it fits in (before posting it!).

Niki

Computer Software, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed October 2018

Good, but needs improvement.

I appreciate the quick response to problems I have. Also your blog is top notch.

PROS

In concept, I really enjoy the publishing feature that assigns certain posts on certain days and hours. However, there are a LOT of tiny things that can be fixed which reduces the overall value of this feature. The "ideal times to post" is a great feature but I've noticed that some "high peak" times do not garner the results I expected.

CONS

The LinkedIn post feature is pretty limited. I CONSTANTLY get error messages that the app cannot tag names. Also, I cannot tag individual people within the app (OnLinkedin), so I have to "assign post" in order for the final post to have the names I want tagged, OR edit the post after it's published. Huge no-no. Again, this defeats the purpose of the app, as it's more hands-on than I want it to be. The same with Instagram. I haaate that I have to assign a post if it's multiple images. The reason I wanted this app was to be as hands-off as possible. I understand that it may be a Facebook/Instagram issue, but it's just annoying. Also, the emoji list has yet to be updated, even after various suggestions to update. I end up having to use my "emoji keyboard" to insert the missing emoji's in your app, which defeats the purpose of a social media app.

Yige

Verified reviewer

Financial Services, 201-500 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

FUNCTIONALITY

4

Reviewed February 2023

Brings part-efficiency and valuable insights into our social media management process.

One of the most important business problems we are solving with Sprout social , is the problem of automating how we share contents to our social media platforms. By using Sprout Social, we are able to gather valuable intelligence about our customers and utilize them to improve our overall social media strategy.

PROS

I love Sprout Social's listening feature. This tool allows us to eavesdrop on conversations the public is having about our brand on social media platforms. Being able to tap into these conversations helps us gather valuable intelligence and gain a better understanding of customer sentiments about our products and services.

CONS

One of the biggest drawbacks of Sprout Social is the difficulty I encounter when attempting to publish posts to multiple social media platforms with a single draft. For example, when composing and scheduling posts to our Twitter handle, the enforced word count limit of 280 characters makes it impossible to switch a draft post meant for our Instagram or Facebook pages to be posted on our Twitter handle. This limitation has forced us to compose separate drafts for each social media platform where we have a presence, making the process of sharing content to multiple social platforms very cumbersome.

Paige

Marketing and Advertising, 1 employee

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

FUNCTIONALITY

4

Reviewed December 2022

A Great Social Scheduling Tool

PROS

A very easy-to-use and understand social scheduling platform that is perfect for beginners and experienced social gurus. Provides excellent insights and analytics to help improve social growth and understanding of how certain posts are performing. Very simple to manage multiple social profiles at once, which is essential for any social media management business.

CONS

The place that has the most room for improvement is the posting aspects. Many times I have scheduled posts that have not gone live, which leads to double handling when scheduling the posts in Sprout Social, and then having to post ad-hoc when Sprout doesn't send the post live.

Reasons for switching to Sprout Social

Sked is very expensive. I switched because Sprout offers a much better price.

Stacey Van

Airlines/Aviation, 1,001-5,000 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed January 2023

Amazing Experience with Sprout Social

Overall, I'm very pleased with Sprout Social and would highly recommend it. It's been great for organizing all of my social media accounts in one place and has saved me a lot of time and energy.

PROS

Sprout Social is a great platform for managing and boosting social media presence. It has a simple and intuitive interface, great customer support and a wide range of analytics and reporting tools. The scheduling feature is especially helpful to stay on top of content and keep my social accounts active.

CONS

The cost of the paid plans can be a bit high, especially for small businesses. Also, I find that some of the more advanced features can be a bit confusing to use.

Reasons for switching to Sprout Social

Sprout Social has many features that its competitors don't, such as built-in team collaboration tools, detailed analytics, and automated reports. It also has a great customer support team that is always available to help if any issues arise.

Fahim Shahriar

Marketing and Advertising, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

2

FUNCTIONALITY

4

Reviewed July 2022

Where business grows faster!

This enables users to control social media accounts with ease. The templates help to produce fast and effective content. This is a very helpful tool that ensures smooth workflow. If they reduce the price then it would be a very effective option indeed.

PROS

The template collections help creators to create contents very fast and smoothly. It lets users to monitor competitors which helps to design marketing campaigns accordingly. This helps the business reach to the top at a very high pace.

CONS

It is very expensive and their customer support is really bad. They literally ignore the problems reported to them. Which is very irritating. I hope they improve it soon.

Reasons for switching to Sprout Social

It was too expensive and their customer support team was really bad.

Wiseman Kajidori

Health, Wellness and Fitness, 501-1,000 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed October 2022

Sprout Social the best, affordable, high quality, all round Social media management tool.

PROS

Spout Social reduced the time that we needed to spend on Social media, by consolidating and automating our posting.

CONS

We are waiting for Sprout Social to fully integrate with Google my Business.

Reasons for switching to Sprout Social

Sprout is easy to use and it consolidates all our important platforms in one place.

User Profile

Chetan

Verified reviewer

Apparel & Fashion, 2-10 employees

Used monthly for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed July 2021

Amazing Social Media Management Tool I have ever used!

It was a wonderful experience with the Sprout Social. We have made many automation campaigns which helped our consumers a lot with no manpower needed.

PROS

Sprout Social is the best tool for the social media management, and analytics as comparison to others.

CONS

It's the complete tool we have ever used. We liked the software a lot. It the best with quick analytics, and automations.

Reason for choosing Sprout Social

We have selected Sprout Social as comparison to others because we have have a great experience from it customer service, and we lot the functions and the deliverability.

Reasons for switching to Sprout Social

It's the best tool we have ever used as comparison to others.

Nathaly

Utilities, 11-50 employees

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2020

Super Charge your Social Media

Definitely enjoyed the user friendliness of the platform and their support was also really great. I enjoyed the smart inboxes, competitors social analysis and scheduler. I would say the platform is easy to get into straight away and is easy to build a fell formed strategy from. Not much else too it. If it wasn't for the cost, I would have definitely gone with this platform and I'm still a little sad that I was not able to use the software just because of price. Definitely a Happy, Easy and Joyful experience.

PROS

Firstly. Sprout is extremely user friendly and simple to use. I honestly really enjoyed that all comments and direct messages from any platform are collected in an inbox for me to respond to as soon as possible and never miss a comment. This was very important to me and something that I could not find on other platforms. I also enjoy the Scheduler, which is important to be but similar to any other scheduler. The competitors analysis of their social media was very enlightening and brought a whole new spin to the game which I also really appreciated! The software has your typical reporting and listening tools, which is also essential. I would say that sprout is very on point when it comes to doing a cohesive social media strategy. Would definitely recommend to anyone who wants One place to take care of all things social media related.

CONS

You can not control any Ad accounts from sprout, but you can engage with boosted posts and ad's once they are live. Hence, sprout will work in compliment with the original ad account. I also struggled with the fact that I was only allowed 10 accounts. We are not an agency but still need more than 10 social accounts. Their price to add accounts asked too much for us to beable to continue with the purchase of the software. We operate in South Africa. So going from Rand to Dollar is quite a big leap. Although the software has many lovely tools, the price just didn't equate for us. The only other tool I can think of which would be missing is SEO in terms of Social. Otherwise Sprout Social pretty much has most tools you would need from a Social Managing platform

Reason for choosing Sprout Social

Sprout was the the only one with competitors analysis as opposed to SEMrush., but SEMrush is more of an SEO listening tool than a social media management platform. Sprout also had the smart inboxes which were the most helpful to our team in collecting comments and message for quick engagement. Hootsuite was too clunky whilst Sprout was more streamlined and user friendly. Postcron is only a scheduling tool.

Reasons for switching to Sprout Social

Hootsuite was a bit difficult to use in terms of it's user friendliness. It was quite clunky to use as well and we found that we were only using the scheduler. So we were paying a large sum for not actually much. They also didn't seem to have any good support and were lacking in streamlining each part of a social media strategy into one platform. They could definitely be a more powerful tool with some tweaks.

Abigail

Verified reviewer

Architecture & Planning, 11-50 employees

Used daily for less than 6 months

Review Source: GetApp

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

FUNCTIONALITY

4

Reviewed December 2016

Simple SM manager with superior Analytics feature

I discovered Sprout Social through a Facebook ad. Before deciding to take the trial, I read some of the reviews here and on Capterra and my expectations soared and became somewhat unrealistic to be honest. The pricing threw me off because $99 monthly seemed kind of steep given the features. Nevertheless, I had nothing to lose by trying it out so I decided to signup for a trial. I’ve used/currently use Hootsuite, Buffer, Swift Social, Kontentino, and many other social media managers, so I had a lot to compare Sprout social with. Sprout social is easy to use, the layout is fairly simple and uncomplicated, the dashboard is somewhat of a mix between Social pilot and Kontentino, so are the features. My favorite features are the Smart inbox and the Sprout queue. The social queue is similar to Hootsuite Auto schedule function. The RSS function in the feeds tab is also really nice as I was able to connect it to my Feedly account. A major use of this is the post via RSS function, which I used to auto tweet blog posts from influencer blogs in my niche. The Asset Library is also an amazing feature as it is a great way to store images for future use. The discovery tab shows suggestions on accounts to follow and unfollow, people who have conversed with, and people who mentioned you in a post. Sprout social is a great social media manager, however, It doesn’t seem all that superior to Hootsuite or Swift social. Considering the cost, I expected more out of it. Which I’m aware is rather ridiculous. I will say this though, the “Reports” function offers a variety of important stats such as: Group reports, Twitter profiles [For tracking profile performance to determine the impact of twitter content], Twitter comparison, Twitter listening, Facebook page report, Facebook competitors, Engagement reports, Team reports, Task performance, Trends, Instagram profile analysis, LinkedIn page, Tag report, Google analytics and Sent messages. To me, Sprout Social’s unique feature is its analytics function. No other SM manager, except perhaps SMHack, has such powerful and detailed social media analytics.

PROS

The Digital Asset Library The Analytics feature The RSS feature can serve as a social media content generation tool. Easy UI

CONS

The pricing is rather steep. There are other SM managers with more powerful features which could prove to be a better substitute to Sprout Social. MavSocial has a better Asset Library feature, SMHack provides just as detailed analytics, Swift social has powerful RSS feature, and Hootsuite is cheaper, has an automatic scheduling function, as well as one of the easiest SM Managers to use due to the numerous tutorials online and it's inbuilt mini-tutorial.

Heather

Marketing and Advertising, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed October 2019

Marketing Agencies and Sprout Social

Overall, we much prefer using Sprout Social vs. Hootsuite. Hootsuite seemed out of date and not nearly as easy to use as Sprout. We switch to Sprout Social 3 years ago and have never had the desire to switch back.

PROS

The ease of use to schedule content is the best part about using Sprout Social. It's also very easy to add new accounts and take accounts out when necessary. I work at a marketing agency so we write and manage tons of content for our clients, so it's important to be able to switch from client to client easily, and switch from platform to platform (FB to IN to TW). Sprout Social does a great job with that.

CONS

Sprout Social will have glitches from time to time where content is not pushed out at all or incorrectly. They have sent emails addressing the issues and assured the costumers that they're working to fix all issues but every once in a while we still run in to the occasional glitch.

User Profile

Kiran

Verified reviewer

Hospital & Health Care, 10,000+ employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed October 2022

The Best Social Media Management tool

PROS

1. Scheduling posts 2. Chatbots 3. Social Listening

CONS

1. It is quite expensive 2. Add on features costs more than the tool itself. Other than these two sprout social is a great tool to have.

Reason for choosing Sprout Social

Features

Reasons for switching to Sprout Social

Features

Shannon

Banking, 51-200 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed February 2019

Improvements and Satisfaction from a Graphic Designer/Content Specialist

It has been great to consolidate all our social media to one spot. It saves time in planning and gives us the ability to track data, which is the most valuable feature for us. Too many great things to say. Always appreciate the drive for continuous improvement of Sprout Social. I think staying on top ever-changing social features and trends sets Sprout apart.

PROS

So many great features and usability! Truly the the most innovative tool for social media on the market.

CONS

- It would be nice if when you select multiple social media profiles to post to at the same time it would automatically post to the most optimal time for each instead of averaging the time of all of them. - If we have a piece of content that we really want people to see, it would be nice to know optimal send time over a given week instead of only being able to see optimal send time on one given day. Maybe it is a a stat that shows up on your dash board like "the best time to post this week is: Thursday at 12:05 PM." Optimal send times could be its own page or report. - It would be GREAT if you could see a breakdown of business demographics vs personal profile demographics. I think our demographics for Twitter are inaccurate, because most of our followers are businesses/organizations and automatically assign a male gender and random age when they create their profile. - It is not clear in your "Always up-to-date" specs for LinkedIn the exact size of an image when you post it. - Exact image specs for social is kinda confusing. It looks like Twitter's in-post preview doesn't match the specs - graphics get cut off. Also, it looks like Twitter and Facebook also previews different content sizes in addition to what is listed on your specs pages. For example, in-post square images show up on Facebook and Twitter without getting cut off. It would be nice to know all the different sizes each social media sizes that are offered as they change.

User Profile

Nickolas

Verified reviewer

Marketing and Advertising, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING: