SproutSocial Software


 

SproutSocial is a Web-based social media management solution designed for companies of all sizes. This system offers automated publishing, conversation tracking, social content management and social media analytics within a single solution.

The system features a “Smart Inbox,” which combines all social media interactions from different social media websites. It helps users manage all social interactions from a single platform by turning messages into tasks, assigning them to right people and letting team members collaborate on the assigned tasks.

SproutSocial's social media publishing functionality automates the process of scheduling social media content and managing content approval for the content before publishing.

With the help of reporting and social media analytics functionalities, users can effectively monitor social media performance of the brand across all the social media streams. They also gain a complete view of their enterprises' social media profiles and are better able to make decisions regarding brand management.

 

SproutSocial - Social performance
 
  • SproutSocial - Social performance
    Social performance
  • SproutSocial - Interaction management
    Interaction management
  • SproutSocial - Smart inbox
    Smart inbox
  • SproutSocial - Social collaboration
    Social collaboration
  • SproutSocial - Social media scheduling
    Social media scheduling
  • SproutSocial - Team and client management
    Team and client management
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Mac OS, Linux, HP-UX, AIX, Solaris, Unix, IBM OS/400, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

82 Reviews of SproutSocial

 

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Software Advice Reviews (10)
More Reviews (72)

Showing 1-10 of 10

William from Great Wolf Resorts
Specialty: Hospitality / Travel
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

November 2017

November 2017

Great Software for Social Customer Care

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Everyone I've spoken to at Sprout has been fantastic. In another year or so once they've really fine-tuned their entire product, it will be one of the best.

Pros

Ease of use - the inbox is extremely easy for care reps to digest, especially if they've never used social tools in the past.
Support - Sprout's support team is on top of any issue. I always received a prompt response from their support team.
Innovation - Sprout was always at the forefront of new social updates - for example, they are one of the only engagement tools to offer a built in chat bot.

Cons

Lack of integration - Sprout doesn't integrate with many other products, specifically listening tools.
Social listening - While they are developing their own listening tool suite, they are going to be behind industry leaders for some time yet.

Review Source
 
 

Steve from Blue Media Inc.
Specialty: Marketing Agency
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

We recommend this software of most of our clients.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

One easy to use dashboard with all of your client's social accounts connected. The best part is, it tracks mentions and growth.

Cons

The price begins to add up when you have many accounts that you need to connect. Other than that its fine.

 
 

Gina from Sporting Goods
Specialty: Software / IT
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Sprout Social is a great semi-affordable social media management software

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

Very simple to use, multiple platforms, user-friendly dashboard that allows you to see activity on all platforms at once.

Cons

Only can have 1 team member on the free version, paid versions can get pricey, no Instagram syncing

 
 

Laurie from Hill Country News
Specialty: Media
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2017

March 2017

My Review

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Easy to use and appealing. I appreciate anything that make life easier.

 
 

Me rove from Acceleration Partners
Specialty: Marketing Agency
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2017

March 2017

User friendly & economical

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

I love Sprout Social, everything from the interface, to the reporting and features. It's very user-friendly and they are constantly expanding features as well. Plus, Chicago-made, gotta love them!

 
 

LM from CHK
Specialty: Other
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2017

March 2017

Easy to use but room for more functionality

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Easy to use but seeing all keywords, mentions across platforms in real time is difficult. love the reporting graphs but would like more platform integrations

 
 

Lorena from TurnKey Vacation Rentals
Specialty: Property Management
Number of employees: 201-500 employees Employees number: 201-500 employees

March 2017

March 2017

Nice suite of features

Ease-of-use

Functionality

Product Quality

Customer Support
N/A

The number of social media platforms Sprout connects to is really amazing. Every single channel is easily managed through their feed. They've even made intuitive workarounds some of the more difficult APIs to make posting a breeze.

 
 

Ted from Dock 7
Specialty: Other
Number of employees: 1 employee Employees number: 1 employee

March 2017

March 2017

Works!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

We saw the demo and was immediately hooked! It was a great find and the value is great!

Pros

The functionality is impressive, and the customer support is second to none.

Cons

In a different city than us, but otherwise fantastic.

 
 

Dallas from The James Agency
Specialty: Advertising
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2017

March 2017

Sprout social

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

It's a great platform for gaining social insights and learning about your audience.

Pros

Scheduling

Cons

Cost

 
 

Gina from Feast, inc.
Specialty: Marketing Agency

July 2016

July 2016

Great social management product

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

Likes Best

I like the ease and convenience of the product, it is extremely simple to use and understand.

Likes Least

There are a few capabilities it doesn't have, such as scheduling retweets and editing certain posts.

Recommendations

Use this product in addition to others, and not as the sole product for your social media management.

 
 
 
Showing 1-20 of 72

Amy from Polaroid Originals
Number of employees: 51-200 employees Employees number: 51-200 employees

November 2017

November 2017

Supports our daily workflow and makes us more efficient as a team

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I could not do my job without this software. It provides us with an all in one package of being able to work through the incoming messages and requests, as well as track and report back on our findings and our work. The publishing tool allows us to schedule all posts in advance and work across different timezones.

Pros

The interface is easy to work with and has a good flow, there is always amazing customer service whenever I need it. The publishing tool is developing over time and I like that the software is always developing and staying ahead in the industry, developing new features to make our job as social media managers eaiser. I also love all the additional written materials and webinars.

Cons

Sometimes it can be a bit slow to load and bugs do happen from time to time, but that's expected and they are always fixed in a timely manner.

Review Source: Capterra
 


November 2017

November 2017

Here's your ultimate social media account management platform!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

The software was very okay to use and helped me to manage my clients social media accounts with ease. Scheduling posts was a breeze and monitoring conversations for our brands were very effective.

Pros

Analytical reports are very neat and organized therefore easier to digest in one glance. The app is pretty cool albeit limited but it gets work done on my mobile when I'm on the move. Integrates all major social media platforms into a great user interface that's relatively easy to use.

Cons

A few times I've encountered bugs that could not explain why certain metrics were way off when measured with other tools. Looks easy to use off the bat but you should be aware that its not as intuitive as it seems. Cost is a bit prohibitive to include all members of a big team.

Review Source: Capterra
 

Kristina from Titan Web Marketing Solutions
Number of employees: 11-50 employees Employees number: 11-50 employees

November 2017

November 2017

Best Social Scheduling Tool for multiple clients!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I like that all of my clients are in one place and I can monitor their accounts, schedule posts, and check stats all in one place.

Cons

I'm not a fan of the recent update. I liked the previous calendar feature and find this update much more difficult to see my work for the month.

Review Source: Capterra
 

Jessi from Stay at Home Mom
Number of employees: 2-10 employees Employees number: 2-10 employees

October 2017

October 2017

One of my go-to SM management tools

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Great user interface (I like it much better than Hootsuite's interface). Customer service is superb! Anytime I had any issues with using SproutSocial, their customer service was a chat or email away. Their customer service seems like a very small team of people, but they are very quick to respond and get to a solution. I've used SproutSocial for several different companies, both large and small, and it works great for managing it all. Analytical reports are clean and better than the ones in Hootsuite. My favorite features are the reports, social listing tools (You can see who's interacting with your company or specific keywords you set up) and being able to 'check off' messages or notifications that you have seen or responded to already. In HootSuite, you cannot do this and sometimes messages can be missed. Another favorite feature in the reporting is being able to compare your company page with competitors and see how you stack up agains the competition. Following/unfollowing accounts on Twitter is another great and useful feature.

Cons

There are a couple social networks that cannot be integrated with SproutSocial, and therefore I have to resort to also using Hootsuite. Things like LinkedIn Showcase Pages, Youtube, Vimeo, LinkedIn groups, Facebook groups to name a few cannot be scheduled or automated. SproutSocial covers the larger social media pages you need to manage like Facebook pages and Twitter. Because it cannot schedule at all social networks, I have to do most of my scheduling in Hootsuite.

Review Source: GetApp
 

Imani from SoundExchange

October 2017

October 2017

Fine for General Community Management

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The preview feature is awesome. I like how the scheduling features are set up. They make it easy to track what is going out and control/change content posts.

Cons

- The data pulls can be glitchy.
- It would be cool to have more conversation monitoring outside of just account monitoring.

Review Source: Capterra
 

Marc from EFAG GmbH & Co. KG
Number of employees: 11-50 employees Employees number: 11-50 employees

October 2017

October 2017

Spout Social is a solid tool. It allows me to monitor and react to all social media interactions.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Faster workflow especially when working with a lot of different profiles.

Pros

The Smart Inbox and the Publishing Tool are very useful. I also like the app a lot. Its cool to have all interactions from our profiles on one page.

Cons

The Feed is the least useful tool for me as we dont use Twitter. Im also missing some quality of life features like being able to edit a post from the publishing calender.

Review Source: Capterra
 


October 2017

October 2017

Fantastic social monitoring and posting platform

Ease-of-use

Functionality

Product Quality

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value

Improved social monitoring and reporting. Faster response times across multiple platforms.

Pros

Having a single platform to properly manage Twitter, Facebook, LinkedIn and Instagram is vital when managing a social network. Sprout Social's interface makes that easy. Even better is the way it enables social interaction through comment responses.

Cons

The closest I can come to negatives is cost (it would be nice if it were cheaper per user account) and its limited integration with Instagram (which is more a negative for Instagram's API than anything else).

Review Source: Capterra
 

Shannon from Plus One Virtual Solutions

October 2017

October 2017

Excellent software product for multiple social media platform usage.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

As a social media manager, Sprout Social software was my first introduction to a full package software that had everything I needed to post to all of my social media platforms, follow conversations for better engagement and a full library of reports to use for my company and my clients. Their customer service is also amazing.

Pros

I loved that it integrated seamlessly with social media platorms and news feed aggregators like Feedly. It was also easy to create multiple profiles and post to them effortlessly.

Cons

Unless you have a lot of profiles and have a need for all of the tools offered, the software can get a bit pricey compared to other options on the market.

Review Source: Capterra
 

Nick from Columbus 2020

October 2017

October 2017

Sprout integrates a number of tools to save time managing social platforms

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Sprout saves time. With its straightforward and clean design, easy mobile app and calendar function, I can quickly schedule messages no matter where I am¿and pause or reschedule when needed. The weekly analytics report is helpful for a fast snapshot of activity delivered to your inbox.

Cons

There's a few limitations: you can't shrink URLs via the mobile app, you can't tag photos on scheduled tweets.

Review Source: Capterra
 

MONICA from My Life is a Journey

October 2017

October 2017

Love the analytics option

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to use
Great analytics
Great costumer support when you have a question
The FAQ has answers to pretty much anything you need

Cons

I would make it mobile friendly. It is great on desktop but I am usually on the go and would love to be able to use it on my cell phone

Review Source: Capterra
 

Esther from Lark

October 2017

October 2017

The system is great I love the functionality

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Being able to manage multiple accounts and profiles at once, not having to switch between platforms. It's always being updated to have the same functionality that the actual platform holds and the reporting functions

Cons

It is not possible to tag people in the picture or use emojis when tweeting.
I dislike the calendar style view and that their customer service team are in a different time zone!

Review Source: Capterra
 

Jo from Mini Maestros

October 2017

October 2017

Always helpful staff, easy to navigate

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Ability to post across multiple platforms. Scheduling. There are probably many more functions that I am under-utilising.

Cons

Instagram posting is difficult. Training and webinar sessions are at times that are difficult (US) and I can't always access the recorded sessions at a later time.

Review Source: Capterra
 

Nicole from Mindstream Interactive

September 2017

September 2017

Personal, well-maintained, evolving

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Sprout iterates well. Their team is constantly seeking ways to improve the software and acts swiftly on these changes.

Cons

Reporting capabilities are a bit clunky and there are often bugs that go unresolved within monthly reporting metrics.

Review Source: Capterra
 

Christie from Socialfly
Number of employees: 11-50 employees Employees number: 11-50 employees

September 2017

September 2017

Great interface, minor glitches but great customer service if this ever occurs

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Being able to monitor clients all day in one place without missing anything

Pros

That you can create a combined folder when working across multiple clients and are able to monitor their platforms in one place all day. I also love the branded keywords section for social listening on Instagram.

Cons

Would love a "clear all" button when you click into individual posts. Sometimes clients can get an overwhelming amount of comments and there is no need to respond to each of them, but still need to clear out the notifications.

Review Source: Capterra
 

James from Houston Chronicle

September 2017

September 2017

confusing software for social media management

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The built in analytics and data it had gave me very valuable insights when I was managing social media accounts

Cons

Confusing to use, not easy to learn at first, not intuitive enough, finding help or tutorials should be easier in the system

Review Source: Capterra
 

Carolyn from Visit KC
Number of employees: 11-50 employees Employees number: 11-50 employees

September 2017

September 2017

SproutSocial helps my small team do big things

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

With so much evergreen content in the tourism industry, the ability to schedule repeated content several months out saves me so much time. The Smart Inbox has been so helpful for me. Since it works like an email inbox, it helps me to know social messages I've addressed or still need to address. My company has many members that can be retweeted in our social feed. Advanced Retweet is my favorite new feature.

Pros

The platform is robust and has helped my social media team of 1 out immensely. When I had an intern this summer, it was easy to get her onboarded with the tool by adding a seat. The price is right. Their support team is quick and helpful. We had a more "advanced" tool in the past, but Sprout Social fit our content and tagging needs better.

Cons

Sometimes tasks take a few extra clicks than I believe they need to. And I'd like the ability to add tags instead of being restricted to a certain number (based on how we use tags).

Review Source: Capterra
 

Stephanie from Internet Creations
Number of employees: 11-50 employees Employees number: 11-50 employees

September 2017

September 2017

Great product, the Inbox feature is top notch

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Easier organization and great analytics

Pros

If you're a brand that gets a lot of comments, this product is for you. The inbox feature organizes your fan engagement into a single stream so you no longer have to click from channel to channel to see what your fans are saying. You can see conversations you've had with people and it makes engagement simple!

Cons

The calendar option is okay but could use work. I'd like to see a more organized feature separated by campaigns and an option to change the text for future posts.

Review Source: Capterra
 

Brittany from Trinity Logistics
Number of employees: 201-500 employees Employees number: 201-500 employees

September 2017

September 2017

Engagement and Impression Growth Overnight

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Sprout Social has many valuable analytic tools to help you grow your business' engagement and impressions across social networks. Sprout's Viral Post helps identify optimum engagement times to help grow your audience.

Cons

While Sprout allows you to schedule across multiple platforms in one single post, you have to schedule individually if you want to add any tags on multiple platforms, or have more than one photo you would like on certain networks.

Review Source: Capterra
 

Rich from MSA

September 2017

September 2017

I have limited experience with this software, but overall, I think it is good.

Ease-of-use

Functionality

Product Quality

Customer Support

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Support

We can efficiently manage our social medial presence.

Pros

The notification that you have a task assigned is very nice. We can easily reply to customer social media requests in a timely manner

Cons

I sometimes get confused as to what I am responding to. I posted a reply to a user today and I found my reply in a conversation chain that I was not a part of. I found that to be confusing.

Review Source: Capterra
 

Jena from BizzyWeb
Number of employees: 11-50 employees Employees number: 11-50 employees

September 2017

September 2017

Easy to use, great response time and plenty of analytics.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

More easy of posting and more analytics

Pros

The analytics features and reporting tool. I love the depth of information provided. I can customize reports easily for our clients based on what network is most relevant to them and what information they want to see.

Cons

The lack of Pinterest support. It would be nice to have everything all in one place. Price is also on the high end, but I think at the end of the day you get more value for your dollar than with some other social media management tools.

Review Source: Capterra
 
 
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