SproutSocial Software


 

SproutSocial is a Web-based social media management solution designed for companies of all sizes. This system offers automated publishing, conversation tracking, social content management and social media analytics within a single solution.

The system features a “Smart Inbox,” which combines all social media interactions from different social media websites. It helps users manage all social interactions from a single platform by turning messages into tasks, assigning them to right people and letting team members collaborate on the assigned tasks.

SproutSocial's social media publishing functionality automates the process of scheduling social media content and managing content approval for the content before publishing.

With the help of reporting and social media analytics functionalities, users can effectively monitor social media performance of the brand across all the social media streams. They also gain a complete view of their enterprises' social media profiles and are better able to make decisions regarding brand management.

 

SproutSocial - Social performance
 
  • SproutSocial - Social performance
    Social performance
  • SproutSocial - Interaction management
    Interaction management
  • SproutSocial - Smart inbox
    Smart inbox
  • SproutSocial - Social collaboration
    Social collaboration
  • SproutSocial - Social media scheduling
    Social media scheduling
  • SproutSocial - Team and client management
    Team and client management
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Mac OS, Linux, HP-UX, AIX, Solaris, Unix, IBM OS/400, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

99 Reviews of SproutSocial

 

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Software Advice Reviews (11)
More Reviews (88)

Showing 1-11 of 11

Alex from Modernizing Medicine
Specialty: Healthcare / Medicine
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

November 2017

November 2017

Must have social media tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Been using this product for almost 5 years and have switched off of a competitors for Sprout.

Pros

One of the best tools that does publishing, listening and analytics all in one. Most platforms only do one of those well and Sprout pretty much masters all three.

Cons

Honestly, there's not much. It's not really possible to track stats let's say for a specific event hashtag.

Review Source
 
 

William from Great Wolf Resorts
Specialty: Hospitality / Travel
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

November 2017

November 2017

Great Software for Social Customer Care

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Everyone I've spoken to at Sprout has been fantastic. In another year or so once they've really fine-tuned their entire product, it will be one of the best.

Pros

Ease of use - the inbox is extremely easy for care reps to digest, especially if they've never used social tools in the past.
Support - Sprout's support team is on top of any issue. I always received a prompt response from their support team.
Innovation - Sprout was always at the forefront of new social updates - for example, they are one of the only engagement tools to offer a built in chat bot.

Cons

Lack of integration - Sprout doesn't integrate with many other products, specifically listening tools.
Social listening - While they are developing their own listening tool suite, they are going to be behind industry leaders for some time yet.

Review Source
 
 

Steve from Blue Media Inc.
Specialty: Marketing Agency
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

We recommend this software of most of our clients.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

One easy to use dashboard with all of your client's social accounts connected. The best part is, it tracks mentions and growth.

Cons

The price begins to add up when you have many accounts that you need to connect. Other than that its fine.

 
 

Gina from Sporting Goods
Specialty: Software / IT
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Sprout Social is a great semi-affordable social media management software

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

Very simple to use, multiple platforms, user-friendly dashboard that allows you to see activity on all platforms at once.

Cons

Only can have 1 team member on the free version, paid versions can get pricey, no Instagram syncing

 
 

Laurie from Hill Country News
Specialty: Media
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2017

March 2017

My Review

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Easy to use and appealing. I appreciate anything that make life easier.

 
 

Me rove from Acceleration Partners
Specialty: Marketing Agency
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2017

March 2017

User friendly & economical

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

I love Sprout Social, everything from the interface, to the reporting and features. It's very user-friendly and they are constantly expanding features as well. Plus, Chicago-made, gotta love them!

 
 

LM from CHK
Specialty: Other
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2017

March 2017

Easy to use but room for more functionality

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Easy to use but seeing all keywords, mentions across platforms in real time is difficult. love the reporting graphs but would like more platform integrations

 
 

Lorena from TurnKey Vacation Rentals
Specialty: Property Management
Number of employees: 201-500 employees Employees number: 201-500 employees

March 2017

March 2017

Nice suite of features

Ease-of-use

Functionality

Product Quality

Customer Support
N/A

The number of social media platforms Sprout connects to is really amazing. Every single channel is easily managed through their feed. They've even made intuitive workarounds some of the more difficult APIs to make posting a breeze.

 
 

Ted from Dock 7
Specialty: Other
Number of employees: 1 employee Employees number: 1 employee

March 2017

March 2017

Works!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

We saw the demo and was immediately hooked! It was a great find and the value is great!

Pros

The functionality is impressive, and the customer support is second to none.

Cons

In a different city than us, but otherwise fantastic.

 
 

Dallas from The James Agency
Specialty: Advertising
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2017

March 2017

Sprout social

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

It's a great platform for gaining social insights and learning about your audience.

Pros

Scheduling

Cons

Cost

 
 

Gina from Feast, inc.
Specialty: Marketing Agency

July 2016

July 2016

Great social management product

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

Likes Best

I like the ease and convenience of the product, it is extremely simple to use and understand.

Likes Least

There are a few capabilities it doesn't have, such as scheduling retweets and editing certain posts.

Recommendations

Use this product in addition to others, and not as the sole product for your social media management.

 
 
 
Showing 1-20 of 88

Scott from Pittsburgh.net
Number of employees: 2-10 employees Employees number: 2-10 employees

January 2018

January 2018

Sprout Social lets us post messages to multiple social media accounts in one shot!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

centralized control of all social media accounts.

Pros

Sprout Social is convenient, easy and keeps all of our social media posts logged in one place. No going into 4 different accounts to post the same messages.

Cons

sometimes social media accounts get detached from the account and you need to go back and sign them back up

Review Source: Capterra
 

Luis from PartnerHero
Number of employees: 201-500 employees Employees number: 201-500 employees

January 2018

January 2018

Used as a social media management tool for one of our Partners.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

1. You have access to your social media accounts in one place.
2. You can assign tasks to other users part of your team.
3. You can choose which social media platform to focus on.

Cons

1. You can only add 3 platforms.
2. You can't block users on it.
3. Due to the limited range of platforms it gets difficult if you handle more accounts.

Review Source: Capterra
 

Louise from Bonafide¿

January 2018

January 2018

Great tool for social marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
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Product Quality
Quality
Value for Money
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Support

Was able to handle large-scale social campaigns from one place!

Pros

I used Sprout Social when managing upward of twenty social accounts, and it makes it extremely easy to organize and schedule all of the posts. We were posting multiple times per day, as well as managing any message or comments that came through. Sprout Social a modern, responsive backend that made it very easy to use. It was a much better environment than Hootsuite.

Cons

When we used it, Sprout did not integrate with Instagram and Pinterest. We have clients that use those platforms a lot and it would have been good to be able to schedule everything at one time. It was also was a little pricier than some other solutions.

Review Source: Capterra
 


January 2018

January 2018

Aggregates social media channels to make it easy to keep engaged with your audience

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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It's the email inbox to our social media channels. Critical to what we do every week on social media.

Pros

Social media channels keep growing and growing. Having one clear place we can consistently use to see incoming engagement at one place has been amazing. Metrics to evaluate what's working and not working has been a critical tool for us as well to make adjustments for strategies.

Cons

The cost makes it difficult to utilize as many users as we would like. We'd greatly benefit from having multiple users, but cost has been a barrier.

Review Source: Capterra
 

Kelsey from Higher education institution

January 2018

January 2018

Great for social media monitoring and reporting!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I love the real time analytics and reports that I can pull. It is also nice to be able to see all of our messages in one place from different platforms.

Cons

It is inconvenient that Instagram doesn¿t allow schedules posting, which isn¿t an issue with Sprout, but it would make the software that much more helpful.

Review Source: Capterra
 

Nathan from ENMAX
Number of employees: 1,001-5,000 employees Employees number: 1,001-5,000 employees

January 2018

January 2018

Sprout is a superb tool that makes monitoring and publishing to social 100 times easier

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

My favourite thing about Sprout is they are always on top of the latest changes and APIs in the social world and constantly making valuable product updates. On top of that, they have great customer service, an excellent mobile app for monitoring and publishing on the move, and great reports to show off our team's responsiveness and post engagements.

Cons

No real issues at all. I've had the odd feature suggestion and many of these when shared with our Sprout account rep have been added to the roadmap, so very pleased.

Review Source: Capterra
 


January 2018

January 2018

I love using SproutSocial to help keep me informed about what's happening with my company on social!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Everything can be maintained from one place.

Pros

The ease of scheduling posts and the post calendar. It helps to keep all of us on the team aware of what's going on.

Cons

Every so often it seems to drop one of my accounts (Twitter, Facebook, LinkedIn) but doesn't alert me until the post has failed.

Review Source: Capterra
 

Kelly from International Rhino Foundation

January 2018

January 2018

Very comprehesive and love that is is mobile compatible.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
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Product Quality
Quality
Value for Money
Value
Support
Pros

I can access from anywhere and I can post to instagram! I also love being able to track keywords. The queue feature is awesome too for filling in content gaps.

Cons

Wish I could search for past content in order to re-send or look up stats easily. I miss the old publishing view. While the calendar is helpful, I liked being able to see everything listed out as before.

Review Source: Capterra
 

Sly from The Worship Center Christian Church

December 2017

December 2017

Love the ability to easily schedule content in advance and get a clear look at the upcoming schedule

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
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Product Quality
Quality
Value for Money
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Pros

The look is clean and fresh. It's easy to navigate and schedule content in advance. I love the ability to pull great reports and tracking your overall results. You can compare your results in social media to other profiles as well.

Cons

Nothing. It is really a great product and it's something I am glad to use every day. It makes your job so much easier when you are managing social media.

Review Source: Capterra
 

Hannah from Etsy

December 2017

December 2017

Very satisfied with the features, ease of use, and customer support.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Very easy to use and intuitive for new users. We did not have to do a formal training and most team members jumped right in with using the tool.

Constantly introducing new features - and keeping us up to speed with what is next in the pipeline. Really appreciate the transparency and openness to our "wish list." We feel comfortable sharing our ideas and knowing they are going to the right people for consideration.

Cons

The current features are enough for our day-to-day work, but there are a few we'd like to see added (Pinterest, downloading comments for winner selection on IG posts, scheduling IG stories, etc.)

Review Source: Capterra
 

Valerio from Wallace Solution

December 2017

December 2017

Great user interface

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Great user interface. My favorite features are the reports, social listing tools (You can see who's interacting with your company or specific keywords you set up) and being able to 'check off' messages or notifications that you have seen or responded to already.

Cons

Sometimes there are bugs, which can cause functionality issues.

Also, things like LinkedIn Showcase Pages, Youtube, Vimeo, LinkedIn groups, Facebook groups to name a few cannot be scheduled or automated.

Review Source: Capterra
 

Chelsie Venée from Little Arrows

December 2017

December 2017

Sprout is a great tool to schedule social content and engage with consumers.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
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Pros

One stop shopping at it's best! We use sprout to schedule social media posts all in one spot. A HUGE thing we look for when using software are the learning curve and customer service. Sprout gets an A+ in both departments. The interface is beautiful, clean and easy to use. The drop downs are intuitive and you don't have to guess around to get what you want done.

They have rolled out a listening tool that we recommended when we were considering the product which makes it even more robust!

The reporting features are great too. You're able to export them reports and add your own branding if you wanted to send the reports to client or plop them in your own documentation. If you run in to any snags or have issues their customer support is responsive and quick to get a hold of.

Cons

The platform isn't all encompassing so some things are add-on expenses. Which is understandable. Everyone doesn't need/want social listening capabilities, but it's a nice add on to have. Do I wish it were included, yes, but I get it.

Review Source: Capterra
 


December 2017

December 2017

Sprout Social makes social media management easy.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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Functionality
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Quality
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Streamlining process of team-managing our social media interactions.

Pros

SS organizes our channels into one convenient inbox, makes assigning tasks easy, and keeps us up to date on our analytics.

Cons

Sometimes replying to long threads can be difficult. Notification of new messages also needs improvement.

Review Source: Capterra
 


November 2017

November 2017

Best customer service in this category, hands down. Big win with launch of listening product.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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People seek out social media software primarily for automation. But that doesn't solve the workflow and analytics issues that social media and community managers face. Sprout enables us to load content and art into the automation platform as drafts, submit for approval and then automate posting. We also need a competitive edge as an agency, and using this software with the ability to provide more robust analytics than what is provided in the native platforms is a huge win. The biggest improvement we've seen to social media tools in general came from the launch of the social listening tool. However, the pricing model is hindering us from being able to use it. Big bummer. And it can be fixed. We hope you will consider applying the agency model pricing structure that exists for all other functionalities to this particular function. It's essential for us to be able to incorporate it into our new biz process and the current cost structure is preventing us from doing so. Please help!

Pros

The agency model sold us. Big win to invite larger groups rather than paying by the "seat" as previous models and other services demand. The approval process and analytics go beyond what is available in the native platforms which is essential for business use. The social listening is what we've been waiting for--and will be instrumental in our relationship moving forward. With that said, there is a caveat, listed below.

Cons

The social listening is amazing. However, the sales model is seriously flawed. Our clients will not pay every month for each social listener. Moreover, our agency needs to use this as a way to earn new business. We have many pitches in process at any time and it's not feasible for us to pay every month per listener. As such, this amazing service is not available to us on the scale it needs to be. Please come up with a better pricing model so we can use and sell this service. As it stands now, only the really big agencies will be able to afford it. You need the mid-sized agencies like us (about 50 employees). Just like the agency model sold us by not having to pay by the seat, we can't pay per listener. If you made that available to us, say 3 listeners per client in our agency model, that would be a win. It would limit the number so you could up-sell in those cases where big companies want to listen for a lot of different indicators, but it wouldn't prohibit the broader use of the tool for the masses--which will drive significant growth. Additionally, this is a huge differentiator for your business. If you make it out of reach for most clients, you loose your edge. Help us. Help yourselves. Give us this tool! And give it to us in a way that our clients will pay for it.

Review Source: Capterra
 


November 2017

November 2017

We started using Spout Social mostly for insights and reporting data for our clients account.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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Functionality
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Quality
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Pros

The reports generated from a visual perspective provide a great user interface, and interest to read more.

Cons

The function of the program does not support the cost. Found it to be difficult at times to manipulate data to gather reports. The tiered costs don't provide you a complete set of reports to pull from.

Review Source: Capterra
 

Beth from Craters & Freighters Franchise Company

November 2017

November 2017

Sprout has made work life so much better!!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I like the scheduling capabilities, the photo editing software they provide and our totally amazing rep!!

Review Source: Capterra
 

Josiah from JJyay co.

November 2017

November 2017

Lacking in features, but overall a good bang for your buck

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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I was able to use a variety of social media analytics tools, such as keyword reporting, follower strength, and post performance. However, my initial reason for using the service, to get in-depth data on my followers, was not sufficiently satisfied.

Pros

Sprout Social compiles all the readily-available data from your social profiles into simple, easy-to-use categories. These include top followers, a publishing calendar, and more.

Cons

However, as noted previously, most of the data displayed in Sprout Social is available using other services that are free online. For example, seeing people who don't follow you back, your top followers, and scheduling social media posts are all possible to do without using the tool. On top of that, some features are noticeably missing. There is no robust analytics page, and it's not possible to find the followers with the highest engagement. In other words, features are scarce. On the other hand, pricing is competitive when compared to similar services such as coSchedule. Ultimately, the value is dependent on what type of agency or company is using it.

Review Source: Capterra
 

Amy from Polaroid Originals
Number of employees: 51-200 employees Employees number: 51-200 employees

November 2017

November 2017

Supports our daily workflow and makes us more efficient as a team

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I could not do my job without this software. It provides us with an all in one package of being able to work through the incoming messages and requests, as well as track and report back on our findings and our work. The publishing tool allows us to schedule all posts in advance and work across different timezones.

Pros

The interface is easy to work with and has a good flow, there is always amazing customer service whenever I need it. The publishing tool is developing over time and I like that the software is always developing and staying ahead in the industry, developing new features to make our job as social media managers eaiser. I also love all the additional written materials and webinars.

Cons

Sometimes it can be a bit slow to load and bugs do happen from time to time, but that's expected and they are always fixed in a timely manner.

Review Source: Capterra
 


November 2017

November 2017

Here's your ultimate social media account management platform!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

The software was very okay to use and helped me to manage my clients social media accounts with ease. Scheduling posts was a breeze and monitoring conversations for our brands were very effective.

Pros

Analytical reports are very neat and organized therefore easier to digest in one glance. The app is pretty cool albeit limited but it gets work done on my mobile when I'm on the move. Integrates all major social media platforms into a great user interface that's relatively easy to use.

Cons

A few times I've encountered bugs that could not explain why certain metrics were way off when measured with other tools. Looks easy to use off the bat but you should be aware that its not as intuitive as it seems. Cost is a bit prohibitive to include all members of a big team.

Review Source: Capterra
 

Kristina from Titan Web Marketing Solutions
Number of employees: 11-50 employees Employees number: 11-50 employees

November 2017

November 2017

Best Social Scheduling Tool for multiple clients!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I like that all of my clients are in one place and I can monitor their accounts, schedule posts, and check stats all in one place.

Cons

I'm not a fan of the recent update. I liked the previous calendar feature and find this update much more difficult to see my work for the month.

Review Source: Capterra
 
 
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