SproutSocial Software


 

SproutSocial is a cloud-based social media management solution that caters to businesses of all sizes and helps them to manage their audience interactions and marketing routines. Key features include automated publishing, conversation tracking, social content management, social media analytics and more.

The solution features a “Smart Inbox,” which combines the social media interactions from different social media websites. It helps users manage interactions by turning messages into tasks, assigning them to specific people and allowing team members collaborate on the assigned tasks. SproutSocial's social media publishing functionality automates the process of scheduling social media content and managing content approval for the content before publishing. By using SproutSocial's reporting and social media analytics functionalities, users can monitor social media performance of the brand across various platforms.

SproutSocial offers services on a monthly subscription basis that includes support via phone, email and other online resources.

 

SproutSocial - Social performance
 
  • SproutSocial - Social performance
    Social performance
  • SproutSocial - Interaction management
    Interaction management
  • SproutSocial - Smart inbox
    Smart inbox
  • SproutSocial - Social collaboration
    Social collaboration
  • SproutSocial - Social media scheduling
    Social media scheduling
  • SproutSocial - Team and client management
    Team and client management
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Mac OS, Linux, HP-UX, AIX, Solaris, Unix, IBM OS/400, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

141 Reviews of SproutSocial

 

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Software Advice Reviews (14)
More Reviews (127)

Showing 1-14 of 14

Christine from Long Grove Psychological Associates
Specialty: Healthcare / Medicine
Number of employees: 2-10 employees Employees number: 2-10 employees

April 2018

April 2018

Trying it out

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Pros

Sprout social is great so far. We have only used the basic version but was really helpful for hashtags and picking up trending topics in order to best choose our marketing strategy. This is really all we need for now.

Cons

Sometimes our scheduled posts don't post to Face Book, so we are always double checking with is a bummer!

Review Source
 
 

Waseem from Freelance
Specialty: Advertising
Number of employees: 2-10 employees Employees number: 2-10 employees

February 2018

February 2018

Good social media scheduling software for medium to large business or agencies

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Sprout Social should be considered when looking for a social media scheduling tool but there are other good options out there too. You'd have to see what best fits your needs.

Pros

- Clean, user-friendly, UI which makes a HUGE difference and allows you to do what needs to be done much easier
- They've recently added Instagram scheduling which is awesome
- Great support - they've been a great help whenever we've had any issues

Cons

- There's no free plan and the price for the first plan is a bit expensive so an individual or small business will have to look elsewhere

Review Source
 
 

Jong un from McLabs
Specialty: Manufacturing
Number of employees: 11-50 employees Employees number: 11-50 employees

January 2018

January 2018

A Great Starter for Companies with Limited Time/Staff

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Pros

Being able to schedule posts on multiple social media channels is great. Having access to performance of the posts are great. Being able to see the calendar with posts is a great as well.

Cons

All of the features not being available on mobile version is definitely a bummer. Other than this, there is nothing else that needs to be addressed.

Review Source
 
 

Alex from Modernizing Medicine
Specialty: Healthcare / Medicine
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

November 2017

November 2017

Must have social media tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Been using this product for almost 5 years and have switched off of a competitors for Sprout.

Pros

One of the best tools that does publishing, listening and analytics all in one. Most platforms only do one of those well and Sprout pretty much masters all three.

Cons

Honestly, there's not much. It's not really possible to track stats let's say for a specific event hashtag.

Review Source
 
 

William from Great Wolf Resorts
Specialty: Hospitality / Travel
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

November 2017

November 2017

Great Software for Social Customer Care

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Everyone I've spoken to at Sprout has been fantastic. In another year or so once they've really fine-tuned their entire product, it will be one of the best.

Pros

Ease of use - the inbox is extremely easy for care reps to digest, especially if they've never used social tools in the past.
Support - Sprout's support team is on top of any issue. I always received a prompt response from their support team.
Innovation - Sprout was always at the forefront of new social updates - for example, they are one of the only engagement tools to offer a built in chat bot.

Cons

Lack of integration - Sprout doesn't integrate with many other products, specifically listening tools.
Social listening - While they are developing their own listening tool suite, they are going to be behind industry leaders for some time yet.

Review Source
 
 

Steve from Blue Media Inc.
Specialty: Marketing Agency
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

We recommend this software of most of our clients.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

One easy to use dashboard with all of your client's social accounts connected. The best part is, it tracks mentions and growth.

Cons

The price begins to add up when you have many accounts that you need to connect. Other than that its fine.

 
 

Gina from Sporting Goods
Specialty: Software / IT
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Sprout Social is a great semi-affordable social media management software

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

Very simple to use, multiple platforms, user-friendly dashboard that allows you to see activity on all platforms at once.

Cons

Only can have 1 team member on the free version, paid versions can get pricey, no Instagram syncing

 
 

Laurie from Hill Country News
Specialty: Media
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2017

March 2017

My Review

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Easy to use and appealing. I appreciate anything that make life easier.

 
 

Me rove from Acceleration Partners
Specialty: Marketing Agency
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2017

March 2017

User friendly & economical

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

I love Sprout Social, everything from the interface, to the reporting and features. It's very user-friendly and they are constantly expanding features as well. Plus, Chicago-made, gotta love them!

 
 

LM from CHK
Specialty: Other
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2017

March 2017

Easy to use but room for more functionality

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Easy to use but seeing all keywords, mentions across platforms in real time is difficult. love the reporting graphs but would like more platform integrations

 
 

Lorena from TurnKey Vacation Rentals
Specialty: Property Management
Number of employees: 201-500 employees Employees number: 201-500 employees

March 2017

March 2017

Nice suite of features

Ease-of-use

Functionality

Product Quality

Customer Support
N/A

The number of social media platforms Sprout connects to is really amazing. Every single channel is easily managed through their feed. They've even made intuitive workarounds some of the more difficult APIs to make posting a breeze.

 
 

Ted from Dock 7
Specialty: Other
Number of employees: 1 employee Employees number: 1 employee

March 2017

March 2017

Works!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

We saw the demo and was immediately hooked! It was a great find and the value is great!

Pros

The functionality is impressive, and the customer support is second to none.

Cons

In a different city than us, but otherwise fantastic.

 
 

Dallas from The James Agency
Specialty: Advertising
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2017

March 2017

Sprout social

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

It's a great platform for gaining social insights and learning about your audience.

Pros

Scheduling

Cons

Cost

 
 

Gina from Feast, inc.
Specialty: Marketing Agency

July 2016

July 2016

Great social management product

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

Likes Best

I like the ease and convenience of the product, it is extremely simple to use and understand.

Likes Least

There are a few capabilities it doesn't have, such as scheduling retweets and editing certain posts.

Recommendations

Use this product in addition to others, and not as the sole product for your social media management.

 
 
 
Showing 1-20 of 127

Steve from Music Launch Hub

April 2018

April 2018

The best social media tool out there

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The smart inbox! I first got Sprout to save the problem of managing so many accounts and trying to stay focused and sane. The Smart inbox was a gamechanger. Since then it's evolved well and packs some really powerful features to simplify and scale not just outbound social, but inbound social and that's where it really stands out.

Cons

Literally, the only thing that stops me recommending this to everyone is the cost. And it's not really a con, it's aimed now at a more professional market so I totally get it. I'm grandfathered into an old plan and it's a shame that as such an early adopter I'm not given more of the new features, once again I understand it, but I think it does say a lot about a company. As new features are released you want to see the early supporters rewarded. It would also be nice to see recurring posts as an option or a way for people to be able to store social media content to quickly re-use.

Review Source: Capterra
 


April 2018

April 2018

There are better social media management tools

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It is nice to be able to track all social media platforms we use from one website, and be able to see analytics for them all. Also nice to be able to schedule all posts from one website.

Cons

Just general usability - it would be confusing and difficult to change a post once it was scheduled to go out and difficult to delete it from the platform once it had gone live.

Review Source: Capterra
 


April 2018

April 2018

Works when needed

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Always dependable when I need to schedule things out. I haven't had any errors and when I do on the network end they quickly notify me.

Cons

Our week begins on Saturdays so I wish they let you adjust that. When I lay everything out I have to do it in two different weeks.

Review Source: Capterra
 

Felix from Guardia Nacional Bolivariana

April 2018

April 2018

Very fun and dynamic.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support


Active on all my social networks

Pros

It allows me to interact through different social networks like Facebook, linkedin, google + instagram, twitter, you must not install any software to be used, you make a publication and it is visible in all your social networks.

Cons

With this application you save time and you are active in all your social networks, so far I have nothing against it to say.

Review Source: Capterra
 

Gagan from Calgary Public Library
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

April 2018

April 2018

The app is great and easy to use. The visual scheduler is great.u

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

It makes my job so much easier

Pros

The analytics and reporting is easy to use and understand. I like the photo editing options in the program as well

Cons

I have tried to set up auto scheduling for insta on the web app and it won't work. I also wish there was a planning feature. A place where I can create a mock month that I can send to another person on my team to review and approve. Once it's reviewed and approved, then it is set to auto schedule. As great as the analytics and reporting is, when pulling data for a video, it is incorrect numbers. Twitter numbers are also sometimes incorrect in terms of clicks.

Review Source: Capterra
 

Diosibel from CATABAR, C.A

April 2018

April 2018

excellent, I like it Sprout Social

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I love, its features and the functionality with which it allows you to perform tasks, it is great and very easy to use.

Cons

I really only have one complaint, what I would like is to include YouTube of the rest excellent program

Review Source: Capterra
 

Emily from Ladder Software
Number of employees: 11-50 employees Employees number: 11-50 employees

April 2018

April 2018

Content creators dream

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

So, so, so easy to use. Keeps your content laid out beautifully and allows you to run really basic reports that allow you to get high level numbers - definitely don't recommend this being the only reporting software that you use, but it's great for high level reporting.
Love that you can also schedule content - managing 13 clients social media was difficult, but it was SO easy to toggle between all 13 of them.

Cons

Sometimes uploading a photo attached to a post is a pain - it looks like it uploads but it doesn't, making you have to go back and re-upload. I think it was related to me using Safari - but still frustrating. Nonetheless, this software is still great and there are no deal breakers I can think of!

Review Source: Capterra
 

Erik from Willow Narrative

April 2018

April 2018

Sprout Social is Why I Will Never Use Hootsuite Ever Again

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I can't say enough good things about this social scheduler. I've used Hootsuite, Butter, Later, and plenty of other social schedulers and this one takes the cake. The way I can manage tasks and assign certain things to another team member was incredible. Something else to note is the price point. My team was paying per month at my ad agency and we were more than satisfied with our subscription. Customer Service was always there to help and were extremely accessible.

Cons

I really only have one minor complaint about Sprout Social and that's their Instagram functionalities. They may have worked on their platform since I used it about a year ago, but I felt that things like commenting, likes, and other tools were missing. Other than that this is by far the best choice for analytics, scheduling, and social media task management in the market.

Review Source: Capterra
 


April 2018

April 2018

Love Sprout Social

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The ease of use, features and functionality, customer support and the value are amazing. I've been using Sprout Social for years, and love it. I recommend it for anyone!

Cons

I do wish that the content library was available for corporate users and not just Enterprise. I feel like this feature would be incredibly helpful.

Review Source: Capterra
 


April 2018

April 2018

Considered SproutSocial for our reporting needs, but decided to go with another option

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Loved the look and feel of the reports, there was lots of great info available including top cities, etc.

Cons

Pricing was high. There was no easy way to create a report that showed all of the networks that we needed to have shown. There was also no way to customize which data was shown, so some of the metrics that we'd prefer to leave off of the report HAD to be included, which was a bit of a deal breaker for us.

Review Source: Capterra
 

Ryan from Soccer Instruction Academy

April 2018

April 2018

helpful marketing tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

versatile social media marketing tool. Enjoy the ability to analyse all content and social media engagement.

Cons

Price could be improved, the capabilities are useful, but for small businesses that rely on marketing automation this truly breaks the bank

Review Source: Capterra
 

Colleen from Podium Sports llc

April 2018

April 2018

Awesome software highly recommend

Ease-of-use

Functionality

Product Quality

Customer Support

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Support
Pros

Sprout social is great. I have only used the free version but was really helpful for hashtags and picking up trending topics in order to best choose my marketing strategy,

Cons

Like I said I only used the free version so tough to say what the other version would be like. But so far no significant negatives to report.

Review Source: Capterra
 

Chelsea from UCA

March 2018

March 2018

Much better than TweetDecking

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Sprout Social lets you queue up social media posts without relying on 20 different social media platforms. This in itself makes it worth it to me!

Cons

I wish it included YouTube since this is a very big part of our social media analytics. It is also a bit pricey for the budget.

Review Source: Capterra
 

Carolina from Maiga Crochet

March 2018

March 2018

One of the best ways to control social media

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It offers a great social media monitoring service, allows you to control all the marketing you do through the media, in addition to providing reports and the great advantage of being able to integrate with google analytics

Cons

The platform at times can be a little complicated to understand, besides that prices should be a little more accessible for businesses that are starting

Review Source: Capterra
 


March 2018

March 2018

My go-to social media management tool

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Data storage, scheduling posts, visualized analytics.

Pros

My favorite thing is that SproutSocial stores all of your business' social analytics; when Twitter and Facebook limit your window, your history is always in Sprout, which is awesome to know we can build year-over-year analyses of our channels. The design is great, and it's easy to figure out without any guide.

Cons

I wish posting onto Facebook with SproutSocial looked more refined; it's hard to get it to appear on our Facebook Page without the URL and the link preview showing. But it's a small thing.

Review Source: Capterra
 


March 2018

March 2018

A useful tool for social media scheduling and management

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Being able to schedule social media posts is extremely important and I love the SproutQueue feature and ability to reschedule past posts that performed well.

Cons

I have frequently experienced issues where my scheduled content has failed to post. This is a recurring issue. Also, there are many great and useful features that would greatly benefit a small marketing team, but are only available at the higher subscription levels.

Review Source: Capterra
 

Viviana from Chocolate Social Media

March 2018

March 2018

The best tool for managing social media

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It offers a series of very complete tools to handle the different aspects of the most important social media, it is easy to use and customize, in addition to helping to automate answers or different aspects of the profiles, it also has the advantage that it can be added to all the work team and distribute the tasks

Cons

The only problem that I have found so far is that some monitoring tools may be a bit weak in certain aspects, besides that the price may be a bit high for small businesses

Review Source: Capterra
 


March 2018

March 2018

The best social engagement platform, bar none!

Ease-of-use

Functionality

Product Quality

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Pros

Although expensive for a start up Sprout Social has become the social engagement platform of choice for our business. We love the simplicity of the unified inbox. Wouldn't want to deal with a barrage of inbox streams that some competitive platforms put out there. Great customer service and a good set of tools.

Cons

Missing some additional integrations such as YouTube and Pinterest. Also, analytics could be a bit better. In the end, not enough to not love this platform.

Review Source: Capterra
 

Gavin from Freelancer

March 2018

March 2018

Great social media management tool!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Sprout is very well laid out and has many great features. It allows you to post to social media accounts and connect with the community.

Cons

I have not found and specific cons in Sprout, however, I did find it was a little expensive for small businesses.

Review Source: Capterra
 

Mary from Logistics

March 2018

March 2018

Social management made easy

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Sprout social makes social media management easy for businesses. Smart inbox is the best thing about this software.

Cons

Managing messages could be more intuitive. This software can get exspensive for smaller businesses.

Review Source: Capterra
 
 
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