Sugar Market Software

Find out more:

PriceDemo

1

Recommendations

Find out more:

PriceDemo

About Sugar Market

Sugar Market (previously Salesfusion) focuses on what matters most to marketers — streamlining campaign creation, understanding engagement, improving conversions and driving more revenue. Attract traffic to your website using SEM, SEO and social media tools and then track their digital activities with a buyer journey view. Capture leads by creating conversion-focused landing pages and forms in minutes and construct engaging emails using templates, drag-and-drop builders or code. Multi-step nurture campaigns and sophisticated lead scoring models help you to qualify leads which can automatically be sent to Sales via native CRM integrations with the most commonly used CRMs. Sugar Market is the intuitive, all-you-need marketing automation solution built to work fo...

Sugar Market Pricing

Please visit the Salesfusion pricing page for additional details

Starting price: 

$1,000.00 per month

Free trial: 

Available

Free version: 

Not Available

Close

Image 1 of 4

SEO audit dashboard

Headshot of Software Advice Advisor

Find the right Marketing Software for you.

What key features are most important to you in Marketing Software?

Sugar Market User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4

Value for money

4

Customer support

4.5

Functionality

4

Showing 1 - 5 of 61 reviews

User Profile

Kirsten

Verified reviewer

Company size: 51-200 employees

Industry: Staffing and Recruiting

Time used: Less than 12 months

Review Source: Capterra

4

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

January 2019

Great Marketing Automation Tool - Straightforward and easy to use

Salesfusion has helped our marketing team save time and made creating campaigns so much easier! We've gone from manually updating lists using Excel files and constantly re-adjusing emails to make them look good on all platforms to make things work with only a few clicks! I definitely love Salesfusion, the ease-of-use and integration between CRM and MA platform!

Pros

Salesfusion has made it very easy for my CRM (Bullhorn) to be connected and synced with Salesfusion. I never have to push information manually - everything is done automatically. The drag and drop email, form and landingpage builder is incredibly easy to use and everything will look exactly like it does on your preview screen, in your once it's live/sent. This is something that doesn't apply to all marketing automation tools! Setting up leadroutes and smart nurtures is also incredibly easy and the customer service and training is also great.

Cons

The only thing I am not a 100% a fan of is the Events section - it doesn't have the drag and drop builder YET. I know they are working on it, but currently it's a bit more difficult and you need to know your way around HTML to get a good looking email and landingpage - although you can copy this from your drag and drop emails and landingpages if you know your ways around pulling this HTML from the source. This is the only thing I dislike.

Alexa

Company size: 201-500 employees

Industry: Medical Devices

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
5

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

May 2019

Sales Fusion is Great!

The training team, and especially [SENSITIVE CONTENT HIDDEN]are so knowledgeable. The training program when you are first on-boarded is fabulous!! Their support team is also amazing. They almost always have a solution to my problems/questions and are very fast to respond. This is the first time we have used a marketing automation tool and I'm very happy with Sales Fusion!

Pros

The software is pretty intuitive, which really helps when you are first starting out. Email builder is great! 2.0 just launched and is awesome. Their other modules are great too!

Cons

There's nothing I dislike. Including an additional training session on pulling reports once you have been using the tool for 6+ months would be nice. The training is thorough, but you don't have any data to pull, so you aren't really sure what stats you will want to pull/how to pull them once you do have data to pull.

Reasons for choosing Sugar Market

The demo done by Sales Fusion was much more informative. They didn't spend hours asking me questions to qualify me as a good "opportunity". I told them what our needs were, and what we were looking for and they showed me exactly how Sales Fusion could fulfill our needs. The price was also the best we looked at for the features offered--I think Sales Fusion gives you the most bang for your buck.

Ashley

Industry: Information Technology and Services

Time used: More than 2 years

Review Source: Capterra

3

Ease-of-use

out of 5
2

Value for money

out of 5
1

Customer support

out of 5
2

Functionality

out of 5

December 2016

It is never their fault

I have had many issues when it comes to this software. Their CRM is unable to search duplicates. It does communicate with my other software but it does not update properly. I have had emails sent out at 3 am because my user profile went from EST to some random time zone. I put multiple requests in the have this resolved but it was changed back with out a reason for it being changed in the first place. Emails scheduled for a nurture have just sent out prior to their scheduled release date. When I put a ticket in it was pushed off. I have gone weeks without a response from their support team and not a single time have they took responsibility. They like to blame Microsoft Dynamics or the user rather than take responsibility for their product. Their new user interface has made interactions improve but their customer service is still sub par.

Cons

Horrible customer support and frequent malfunctions

Anonymous

Company size: 11-50 employees

Time used: More than 2 years

Review Source: Capterra

3

Ease-of-use

out of 5
5

Customer support

out of 5
4

Functionality

out of 5

February 2019

Powerful Tool for Power Users

SalesFusion handles the demanding tasks we need it to but there is a bit of a learning curve involved. The interface seems to be designed purely to accomplish the tasks it needs to with the User Interface taking a backseat. This is fine for those who have more complex marketing tasks to complete but maybe not for the average consumer. I will say, however, they are working hard to make the interface more user-friendly and easy to use. In the 3 years I have personally been using the software they have added many new "drag and drop" features which have made things much easier.

Pros

Support is helpful. Constantly working on improvements. Can accomplish complex tasks.

Cons

Too many layers to the interface. Not the most user-friendly.

Anonymous

Company size: 201-500 employees

Time used: Less than 2 years

Review Source: Capterra

4

Ease-of-use

out of 5
5

Customer support

out of 5
4

Functionality

out of 5

January 2019

One year in

The onboarding training process was very thorough and I refer back to those videos often. Once I got hands on, everything was pretty user-friendly, but once in a while things don't work when they should work (have to be deleted and readded and then it works).

Pros

I really like the ease of use for certain parts of the system - the landing page builder and the nurture campaign flow come first to mind.

Cons

I don't like that the different pieces of the system don't match each other (email builder vs landing page builder). And that they don't always work together (event module doesn't play nice with everything).

Popular Sugar Market Comparisons