Triblio Software
About Triblio
Triblio is a cloud-based marketing solution which helps small to midsize businesses create campaigns for sales, web personalization and ads. The solution enables users to leverage AI for orchestration, account identification and purchase intent.
With the feature of multichannel orchestration, Triblio lets users trigger sales and marketing activities on the basis of purchase intent. Key features of Triblio include audience management, account-based advertising, sales activation, account analytics and account personas. The software helps engaging and managing visitors with relevant content, CTAs and messaging. Users can leverage Triblio account score to identify specific leads and personalize web experience.
Triblio integrates with tools such as Marketo, cvent, ...
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Triblio User Reviews
OVERALL RATING
Showing 3 reviews
Anonymous
Company size: 501-1,000 employees
Time used: Less than 6 months
Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
June 2020
Triblio Review
I would definitely recommend this product to my colleagues.
Pros
Triblio helps us to track cookie and IP, which helps us in building brand awareness. The customer service has been really helpful with quick responses.
Cons
User interface can be made more intuitive. So far I haven't come across any major drawbacks while using this product.
Allie
Company size: 11-50 employees
Industry: Apparel & Fashion
Time used: Less than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
March 2019
Basic ABM Platform
All in all, it is my favorite of the ABM platforms. ABM is pretty specialized so make sure you have a strong tech background to use it.
Pros
The knowledge base is amazing! They have tons of articles on every topic imaginable. Also, these articles are excellent ways to see what works and doesn’t work for other businesses. I like how it integrates well with GA.
Cons
Their software is NOT for beginners. If you are using this software make sure you are VERY tech savvy. There are a lot of smaller things you may mess up and not even realize it.
Alyssa
Company size: 51-200 employees
Industry: Hospital & Health Care
Time used: Less than 2 years
Review Source: Capterra
This review was submitted organically. No incentive was offered
December 2021
Lagging behind other ABM technology providers
Triblio is probably a great software for those that are early in their ABM journey and are looking to start experimenting with being more targeted with their advertising efforts. That said, it is probably worth investing in other software as your team matures in their use of ABM.
Pros
It is fairly straightforward software that allows for targeted display advertising and tracking of engagement by target accounts.
Cons
It is expensive, it is a bit cumbersome, and the features/reporting capabilities lag behind other ABM vendors.