TrueClicks

RATING:

4.4

(40)

About TrueClicks

TrueClicks is a cloud-based software designed for Google Ads, which help businesses create, run and manage pay per click (PPC) marketing campaigns. The platform enables organizations to sort accounts by labels, spending, customers, opportunities and other criteria and handle operations across teams. TrueClicks offers various features such as gamification, automated suggestions, data import, user-defined attributes, multiple campaigns, issue tracking, email notifications and more. Marketing professionals can monitor active marketing campaigns and modify account preferences to improve reach and engagement with the target audience. Additionally, account managers can identify optimization opportunities and gain insights into the performance of campaigns, conversions, q...

TrueClicks Pricing

TrueClicks pricing starts at $99/mo which gives room to $25,000 linked spend/mo, unlimited accounts, and unlimited users.

Free trial: 

Available

Free version: 

Available

TrueClicks accounts analysis
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TrueClicks Reviews

Overall Rating

4.4

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for TrueClicks

1 - 5 of 38 Reviews

User Profile

Carsten

Verified reviewer

Marketing and Advertising, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2024

Trueclicks gave a huge boost on campaigning quality

PROS

Implementing Trueclicks across all of our clients gave us the needed insights & transparency to ensure top-level campaigning quality The gamification element drives people to work even harder and reaching perfect scores.

CONS

That it didn't exist when I was doing an operational job

Melissa

Marketing and Advertising, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2024

A Game Changer for Agencies

Overall, I cannot imagine how my team could function without the help of TrueClicks! From the very beginning, the sales team was very informative and not too pushy about us signing up. We wanted to explore a few options and they encouraged that. Of course, we came running back to TrueClicks! We have been working on the platform for a little over a year and the TrueClicks team is great about checking in, and even better they are releasing updates constantly. Seriously, just when I think they can't make this platform any better, a new update comes out and improves everything!

PROS

Our team's absolute favorite feature of TrueClicks are the Efficiency & Pacing Targets. These enable us to keep an eye on the 144 Google Ads Accounts we manage at a high level and identify any red flags instantly on the platform and through email notifications. As a manager, I used to stress about my team's client accounts overspending but TrueClicks has completely eliminated that stress! The organization by team member is also unmatched and has improved our workflow ten-fold! One more thing we love about TrueClicks is the customer service! We sent an email about a change on the platform and we got a response within 24 hours that their internal team was on top of it, and the change was reversed hours later. Truly the best customer service we have of any platform. Lastly the learning materials are very clear and updated often. I can confidently say, using TrueClicks has made my digital team better at their jobs and improved results for our clients.

CONS

I wish we could see more Google Ads metrics directly in the platform, however the new Efficiency & Pacing targets solve a lot of this issue. I know other platforms allowed more changes directly in the platform to Google Ads and a majority of the changes in TrueClicks need to be made in Google Ads.

Reason for choosing TrueClicks

We chose TrueClicks because our major concerns were answered with the platform. Our biggest want was budget pacing monitoring after we had a few instances of accounts over spending. This checked that box and so many more. On top of that, TrueClicks was in budget. It was mid range compared to the other platforms we looked at but worth every penny!

pontus

Marketing and Advertising, 201-500 employees

Used monthly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

4

VALUE FOR MONEY

3

FUNCTIONALITY

3

Reviewed March 2024

Trueclicks

PROS

Trueclicks makes it so easy to get an overview of an account and then audit it!

CONS

While most of Trueclicks features is great and I really like it, I do miss some more advanced features that other products offer. Hopefully that will come in the future!

Charissa

Marketing and Advertising, 51-200 employees

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed March 2024

Great help for all our consultants

PROS

The quick overview of the status of your accounts, the score initially raises a flag when somethings wrong. Hygien tasks which normally takes a lot of time are now a piece of cake. With this we can garantuee a overall quality of our clients accounts

CONS

The only thing we missed was the ability to download reports and visuals of campaign results to share directly with our clients.

Reason for choosing TrueClicks

More advanced features for auditing, hygien and campaign management

Renée

Media Production, 10,000+ employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2024

An amazing way to reduce manual account hygiene tasks

PROS

It gives an overview of the most important subjects of your account, such as disapprovals, optimizations and outliers. I like the fact that it gives you a clear overview and you know how your account is doing in a couple of minutes.

CONS

To benefit from all the features you need to make time to implement all necessary information such as budgets and targets. Since these budgets and targets could change often or are not completely set and stone this requires some time.