--- title: "Upfluence Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Upfluence. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Upfluence is a good fit for you!" source_url: "https://www.softwareadvice.com/marketing/upfluence-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Influencer Marketing Software](https://www.softwareadvice.com/influencer-marketing/) / [Upfluence](https://www.softwareadvice.com/marketing/upfluence-profile/) / Upfluence Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/marketing/upfluence-profile/) Reviews [Alternatives](https://www.softwareadvice.com/marketing/upfluence-profile/alternatives/) # Upfluence User Reviews ## Reviews summary - Overall rating: 4.4/5 - Total reviews: 44 ### Secondary ratings - Ease of use: 4.5/5 - Customer support: 4.4/5 - Value for money: 4.3/5 - Functionality: 4.2/5 ### Rating distribution - 5 stars: 29 reviews (66%) - 4 stars: 9 reviews (20%) - 3 stars: 4 reviews (9%) - 2 stars: 0 reviews (0%) - 1 star: 2 reviews (5%) ### Most mentioned pros - One of the standout features is the integration with Shopify and Social media platforms, which works flawlessly, making collaboration and tracking performance a breeze. - The ease of use of the interface allowed for efficient sourcing of creators that met our requirements - The platform itself is intuitive and user-friendly, and it’s now an essential tool for managing both influencer and UGC campaigns. ### Most mentioned cons - That led to a lot of time wasted when we would refresh a page or navigate away from the setup and then have to start all over again. - The customer support is horrendous. - It is NOT user-friendly and we never were able to get it working properly to even run 1 campaign. ## Upfluence customer reviews Showing reviews 1-25 of 44 (page 1). ### Great for discovering and working with influencers - Overall rating: 5/5 - Reviewer: David H. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: July 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Upfluence lets you slice and dice their database of influencers to find the perfect fit. I love all the advanced targeting features. #### Cons There's a bit of a learning curve, but easy-peasy once you use it af ew times. #### Vendor response Hello David. We're delighted to have had the opportunity to serve you. Thank you for your positive feedback! Replied August 2023 --- ### An All-in-One Gem for Influencer Campaigns! - Overall rating: 5/5 - Reviewer: Veronica U. - Verified reviewer: Yes - Industry: Furniture - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: July 2023 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. The user interface is intuitive, making it easy to navigate even for someone like me, who's not tech-savvy. The platform's comprehensive features have significantly streamlined our workflow, saving us time and effort.We now have everything we need in one place! From discovering the perfect influencers to organizing collaborations, tracking performance, and analyzing results, it has it all. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros This platform is incredibly friendly and complete, offering an abundance of options that make managing influencer campaigns a breeze. #### Cons With numerous features available, exploring the app's capabilities can be a bit overwhelming initially. Nonetheless, the effort invested in learning its functionalities is well worth it #### Reasons for choosing Upfluence We found it to be the most complete platform, with excellent reviews and the customer service was always very positive. #### Reasons for switching to Upfluence We made the switch to Upfluence due to its outstanding cost-benefit ratio. This platform allows us to seamlessly integrate the functionalities of affiliates, ambassadors, and content creators, all in one place. #### Vendor response Hello Veronica. We're thrilled to hear that you had a positive experience with us! Thank you for taking the time to leave a review. Replied August 2023 --- ### Not Worth the Spend + Sneaky Renewal Process - Overall rating: 3/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Public Relations and Communications - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: April 2023 - Review source details: This review was submitted organically. No incentive was offered Horrendous. When it came time to the renewal phase, our contract automatically renewed without our agency needing to reconfirm payment or sign a new agreement... This clause was buried in their terms and conditions, not even written in the contract but only LINKED to an external page. The company sent an automated email about the upcoming renewal months prior to the renewal date but did not disclose any other information (like the process mentioned above) or that a 30-day notice was required for the membership not to renew. Very sneaky business, and when looking to discuss with the Upfluence team, they were of no help and only pointed to the terms. Not worth the spend for a platform that has limited capabilities compared to other competitors. Our agency will not be using this service in the future and plan to share our experience with other industry professionals. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 1/5 - Customer support: 1/5 - Functionality: 2/5 #### Pros Some of the search capabilities, but they do not compared to the more advanced offerings of other platforms. #### Cons Customer experience. In the course of 6 months, our representative changed three times, and they were always pushing new features + added capabilities. #### Vendor response We're sorry to hear that you were not satisfied with our services. Your feedback is important to us, and we will take the necessary measures to address the issues you've raised. Replied July 2023 --- ### The one stop shop for influencer marketing campaigns - Overall rating: 5/5 - Reviewer: Brianna F. - Verified reviewer: Yes - Industry: Consumer Goods - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: April 2025 - Review source details: This review was submitted organically. No incentive was offered Upfluence has kick started our influencer campaign at our company. We had no structure and I am new to working with influencers. So not only has learning the platform helped with nuances in workflow, but our onboarding rep was there with me every step of the way to make sure I understood how the platform functioned. The rep even came to our conversations with a wealth of influencer marketing knowledge which helped our team understand how to work with influencers and gave useful campaign ideas and tips! Having the onboarding specialist made all the difference in understanding the platform's full capabilities and ease our concerns with being new to influencer marketing strategy. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The all-in-one functionality of the platform makes searching, working with, and reporting influencer success on campaigns so much easier. I like that it takes a campaign from start to finish. #### Cons Some features when building the campaigns are locked in and cannot be edited. If there's was an editing feature I think it would help, but most of the issues stemmed from my newness to the platform. #### Vendor response Hello Brianna. Your positive review means a lot to us. We're grateful for your support and for being our valued customer! Thank you for taking the time to share your experience. The Upfluence Team Replied April 2025 --- ### BUBBA campaign in Upfluence - Overall rating: 5/5 - Reviewer: Parisse W. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: April 2025 - Review source details: This review was submitted organically. No incentive was offered My overall experience was great, and I am looking forward to starting another campaign with Upfluence. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros What I liked about Upfluence the most was how helpful they were when starting a new campaign. #### Cons What I least liked about Upfluence, was when I first started working in this campaign I met a rep who was not helpful at first. #### Vendor response Hello Parisse, thank you for the great review! Looking forward to continuing to work together as well. Thank you, The Upfluence team Replied April 2025 --- ### This influencer marketing and affiliate software is gold! - Overall rating: 5/5 - Reviewer: Alex D. - Verified reviewer: Yes - Industry: Retail - Company size: 51-200 employees - Product usage: Used weekly for less than 2 years - Reviewed: July 2023 - Review source details: This review was submitted organically. No incentive was offered Using Upfluence has been such a game changer for our influencer marketing strategy. It's incredibly user-friendly, and their extensive influencer network has allowed us to connect with authentic creators who perfectly resonate with our target audience #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The affiliate software by Upfluence is honestly a game-changer for our brand. It provided me with a complete solution to track and manage my affiliate marketing programs. The intuitive tool make it easy to onboard affiliates, monitor their performance, and handle payouts effortlessly. It really simplified the entire process. #### Cons It can seem overwhelming at first to understand fully the platform. #### Vendor response Hello Alex. We're thrilled to hear that you had a positive experience with us! Thank you for taking the time to leave a review. Replied July 2023 --- ### Consumer satisfaction - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Arts and Crafts - Company size: 201-500 employees - Product usage: Used daily for less than 2 years - Reviewed: April 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Upfluence is consumer friendly convenient and easy to use otherwise recommend #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's very interesting it allows you to easily find contacts and location #### Cons If you want to use it , pay careful attention otherwise you might not understand it, otherwise it's clear and simple #### Reasons for switching to Upfluence Just needed some alternatives #### Vendor response We're thrilled that you had a positive experience. Thank you for your review! Replied July 2023 --- ### Game-changer for agencies - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: August 2024 - Review source details: This review was submitted organically. No incentive was offered 10 on 10! It's super easy to use, and finding and working with influencers is a breeze. The analytics are spot-on and help us understand what's working. Plus, their customer support is always there when we need them. It's a great tool that's made our influencer marketing so much easier! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Really amazing tool for influencer marketing to sell. We work with brands that sell online, and we would not use any other tool to track sales through influencers. #### Cons We have been using it for a while, and although the start took a little to onboard the tool and get started, we are beyond happy with the platform. #### Vendor response Hello, thank you for the great review. We really appreciate your feedback! Replied September 2024 --- ### A game of two halves - Overall rating: 3/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: April 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 2/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros - Support was very responsive and helpful. - The search and filtering part of the software was great at unearthing relevant influencers #### Cons - The CRM portion of the software was buggy and unintuivite - we resorted to using Gmail instead. We're since tested other dedicated (and *much* cheaper) CRM platforms that worked a charm. - It's incredibly expensive. There are free tools (e.g. Channelcrawler for YouTube) that can replicate some of the searching functionality, and you can supplement this through manual searches. You'd probably need a team of influencer marketing buyers to justify the cost, --- ### Fantastic piece of Saas - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Consumer Goods - Company size: 2-10 employees - Product usage: Used monthly for less than 12 months - Reviewed: July 2019 - Review source details: This review was submitted organically. No incentive was offered I’d hire them again in an instant. They need monthly pricing options, but I’m a big fan of the software and intend to use it again. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to use, efficient, reasonably fast software for finding and connecting with Instagram influencers. #### Cons Selecting influencers and adding them to lists is a bit laborious. Batch selection is easy but manual selection can be slow, no function for compact sized list to speed up selections. --- ### Review Upfluence - Overall rating: 3/5 - Reviewer: Milene M. - Verified reviewer: Yes - Industry: Online Media - Company size: Self-Employed - Product usage: Used monthly for less than 2 years - Reviewed: May 2023 - Review source details: This review was submitted organically. No incentive was offered I am satisfied with the platform, I use it as an extension and it shows the results of influencers and beyond. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 3/5 #### Pros Upfluence has the basic metrics needed to evaluate certain brands and influencers that operate in specific markets. #### Cons I think it delivers what is necessary and basic. #### Vendor response Hello Milene. Your review means a lot to us. We're grateful to count you amongst our a valued customer! Replied February 2024 --- ### Great Software - Overall rating: 4/5 - Reviewer: Bettina S. - Verified reviewer: Yes - Industry: Apparel & Fashion - Company size: 10000+ employees - Product usage: Used weekly for less than 12 months - Reviewed: August 2019 - Review source details: This review was submitted organically. No incentive was offered Great experience using Upfluence. It's a very useful tool. It has helped us a lot with our influencers research. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros It's easy to look and get in touch with influencers and have everything in the same place. #### Cons The suggested prices are not accurate at all. The differ very very much from what influencers actually ask for. --- ### Excelente, simplemente excelente - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Internet - Company size: Self-Employed - Product usage: Used monthly for less than 6 months - Reviewed: November 2022 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Me permite acceder rapidamente a lo que muchos influencers buscan y postean tambien, lo cual es una fuente bastante valiosa la cual aprovechar. #### Cons Suele ser un tanto engorrosa la interfaz a simple vista. --- ### Upfluence makes us efficient! - Overall rating: 5/5 - Reviewer: xavier s. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: April 2021 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Clear flow: identification, selection, approval, contracting, reporting. Useful data for influencers and benchmarks. Simple UX. #### Cons Getting used to the data breakdowns and organization. --- ### Great tool for simple usage - Overall rating: 5/5 - Reviewer: Katrin R. - Verified reviewer: Yes - Industry: Sporting Goods - Company size: 501-1000 employees - Product usage: Used weekly for less than 6 months - Reviewed: August 2019 - Review source details: This review was submitted organically. No incentive was offered Very positive. The customer service is amazing!! I think that we are using it not yet to its full extend. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The simplicity of the tool, good overview #### Cons Sometimes I wonder how accurate the numbers are as other tools show other numbers. E.g. engagement rate --- ### Excellent platform with a seamless onboarding experience - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Cosmetics - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: August 2025 - Review source details: This review was submitted organically. No incentive was offered My experience with Upfluence has been really positive. The onboarding specialist, [sensitive content hidden], was incredibly supportive, and our sessions gave me the confidence I needed to set up our campaigns successfully. The platform itself is intuitive and user-friendly, and it’s now an essential tool for managing both influencer and UGC campaigns. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I had a great onboarding experience! Upfluence makes influencer search, campaign planning, execution, and reporting so easy and accurate. #### Cons At this stage, I don’t have any cons – I’m just really happy to be using Upfluence. It’s such an incredible time saver! #### Vendor response Thank you for sharing your experience! We are glad to hear onboarding was smooth and that Upfluence is helping you save time and manage campaigns with confidence. Looking forward to a long collaboration. Replied August 2025 --- ### The ideal platform sourcing social media creators - Overall rating: 5/5 - Reviewer: James A. - Verified reviewer: Yes - Industry: Public Relations and Communications - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: November 2025 - Review source details: This review was submitted organically. No incentive was offered The overall experience has been very positive and has helped our department efficient reach out to multiple creators for our campaigns #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The ease of use of the interface allowed for efficient sourcing of creators that met our requirements #### Cons some of the UI could be made somewhat more efficient however was mostly straightforward and easy to use #### Vendor response Hello, Thank you so much for taking the time to share your feedback! We’re thrilled to hear that Upfluence’s interface has helped you efficiently source creators and streamline your outreach efforts. It’s great to know the platform has had a positive impact on your campaigns. We also appreciate your comments regarding UI improvements. Insight like yours is incredibly valuable, and we’ll be sure to share it with our product team as we continue enhancing the user experience. Thank you again for your thoughtful review! Replied November 2025 --- ### Great tool, great onboarding experience - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Sporting Goods - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: August 2025 - Review source details: This review was submitted organically. No incentive was offered We are currently at the beginning stages of using the tool. Our onboarding experience with [sensitive content hidden] was amazing and we are now well-equipped to start our first campaigns. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Upfluence is really great for accurate influencer search, campaign planning & execution, and reporting. #### Cons Not much I can say yet. Sometimes, there are inaccuaries with the creator's location. That might lead to the location filter not being super reliable. #### Vendor response Thank you so much for sharing your experience with Upfluence! We’re thrilled to hear that your onboarding was amazing and that you feel well-equipped to launch your first campaigns. Replied August 2025 --- ### Upfluence is not bad, but it's not great - Overall rating: 4/5 - Reviewer: Daniel P. - Verified reviewer: Yes - Industry: Media Production - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: October 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. The right steps are here and this could be a brilliant software product, but there are spots that make it feel lackluster and fall short of greatness #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Upfluence has a good UI management system, and it's rather easy to see the mass variety of users and influencers to select from #### Cons Upfluence lacks depth in its search, it was rather hard for me to find the right kind of influencer without going through lists and lists of influencers #### Vendor response Hello Daniel, thank you very much for the honest review. Making our Search functionality easier and more seamless is a top priority and will be releasing many updates in the upcoming months to make it so, including AI recommendations, pre-populated lists and more! If you are interested in knowing more, please reach out to us at support@upfluence.com. We appreciate your feedback and we have sent these valuable comments to our product team for review. Thank you! Replied October 2025 --- ### Efficient Solution for Streamlining Influencer Marketing - Overall rating: 5/5 - Reviewer: Madalina A. - Verified reviewer: Yes - Industry: Apparel & Fashion - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: September 2024 - Review source details: This review was submitted organically. No incentive was offered Upfluence has been a game-changer for managing our influencer marketing strategies over the past 7 months. The platform offers a wide selection of influencers, making it simple to find the perfect match for our brand. We love the detailed filters that allow us to narrow down by audience, niche, and engagement level. One of the standout features is the integration with Shopify and Social media platforms, which works flawlessly, making collaboration and tracking performance a breeze. The data and analytics are clear and provide valuable insights that help us optimise campaigns in real time. The reporting capabilities are easy to navigate and provide the metrics we need to gauge the success of each campaign. Their support team has also been fantastic—quick to respond and always helpful with any inquiries or issues. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Extensive influencer database Real-time performance tracking Easy-to-use reporting tools Excellent customer support #### Cons The learning curve can be steep initially Pricing might be on the higher side for smaller businesses #### Reasons for switching to Upfluence Was lacking a built-in feature to track sales directly and creating discount codes. #### Vendor response Hello Madalina, thank you for the great review! Always happy to work alongside you and your team! Replied September 2024 --- ### incredible influencer marketing and affiliate software - Overall rating: 5/5 - Reviewer: Estelle B. - Verified reviewer: Yes - Industry: Media Production - Company size: 501-1000 employees - Product usage: Used daily for less than 2 years - Reviewed: June 2023 - Review source details: This review was submitted organically. No incentive was offered I can't speak highly enough about Upfluence. It has exceeded my expectations in every aspect. Their intuitive interface, powerful analytics, and great customer support have made it a pleasure to work with their platform. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I love how Upfluence made managing my influencer relationships a breeze. Their platform offered a streamlined communication system, allowing me to collaborate with influencers, share briefs, and review content seamlessly. It really helped me maintain strong partnerships and ensured a smooth workflow. #### Cons Would have loved to have known from the start that they have an in-house influencer marketing agency, which could have helped us run our campaigns. This would have helped us onboard faster. #### Vendor response Hello Estelle. Thank you for your generous review! We're grateful to have customers like you. Replied July 2023 --- ### This influencer marketing and affiliate software combo is the real deal - Overall rating: 5/5 - Reviewer: Frederick D. - Verified reviewer: Yes - Industry: Real Estate - Company size: 51-200 employees - Product usage: Used daily for less than 12 months - Reviewed: June 2023 - Review source details: This review was submitted organically. No incentive was offered Upfluence has been a game-changer for our real estate comapny. From influencer discovery to campaign management, their platform offers a seamless experience that has significantly improved our ROI and brand visibility. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros One thing that stood out to me about Upfluence was their robust analytics and reporting. I could track the performance of my influencer campaigns in real-time, monitor key metrics, and measure the ROI effectively. It helped me optimize my strategies and make data-driven decisions. #### Cons There are instances where I encountered occasional glitches or slow loading times within the Upfluence platform, but these are infrequent issues. #### Reasons for choosing Upfluence Did more than others. More suited to our needs. #### Vendor response Hi Frederick. Your satisfaction is our top priority, and we're thrilled that we were able to meet your expectations. Thank you for your positive feedback! Replied July 2023 --- ### The best IM software for e-commerce - Overall rating: 5/5 - Reviewer: Hugo G. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: July 2023 - Review source details: This review was submitted organically. No incentive was offered Working with Upfluence has been a true partnership. Their team understands our brand goals and provides personalized guidance to maximize our influencer campaigns. It's been an invaluable asset in elevating our marketing efforts. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros What impress me the most about Upfluence was their extensive influencer database. They have a vast network of influencers across various niches and platforms. It gave me access to a diverse pool of creators, allowing me to find the perfect match for my brand, not matter my needs. #### Cons Apart from typical small glitches, not much at all! Overall, we are really happy. #### Vendor response Hello Hugo. Thank you so much for your kind words! We truly appreciate your feedback. Replied July 2023 --- ### Great Platform with Some Glaring Weaknesses - Overall rating: 4/5 - Reviewer: Samuel P. - Verified reviewer: Yes - Industry: Retail - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: April 2024 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, it was middling but edging toward the more positive side. No influencer marketing platform is perfect, but the thing we loved most about Upluence was its strong search and filter features. If it only paid a little more attention to the actual campaign management UI, this platform would be a LOT stronger. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 5/5 - Customer support: 2/5 - Functionality: 4/5 #### Pros The search and filter functionality or finding influencers is really clever. We really enjoyed the "tinder-style" approve/deny system of selecting influencers and adding them to lists. By far, the strongest thing Upfluence has going for them is their ability to drill down influencers by criteria. It was the main thing that attracted us t other platform, and for good reason. #### Cons Unfortunately, what they excel in with influencer search, they lack in automation, considerably their automated email sequencing (which there's next to none of). Emails have to be sent out individually, and once you get a response, the automation ceases, which makes for a lot of time spent communicating with Influencers. Beyond that, the way you organize lists and campaigns is very clunky in Upfluence. The UI isn't very well optimized, and it made for a very confusing time navigating the platform when we were using it. But the biggest issue by far is the inability to edit campaigns once they are setup. And, to make thing worse, if you spend time working on configuring a campaign's setup, there's no way to save your progress midway through, which means you can easily lose all of your progress if you don't complete the campaign setup all at one time. That led to a lot of time wasted when we would refresh a page or navigate away from the setup and then have to start all over again. #### Vendor response Hello Samuel, thank you very much for the honest review. Email automation is actually top priority and will be released in a couple of weeks! If you are interested in knowing more, please reach out to us at support@upfluence.com. We appreciate your feedback and we have sent these valuable comments to our product team for review. Thank you! Replied April 2024 --- ### Do Not Get Trapped in a Contract - Overall rating: 1/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Retail - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: March 2022 - Review source details: This review was submitted organically. No incentive was offered Just like another reviewer, we were sold a 6-month contract, but when I reached out about canceling after not being able to use the software at all, we were told the contract was 12 months. I wish I had recorded the demo, as this was not what we were told at all. #### Ratings breakdown - Ease of use: 1/5 - Value for money: 1/5 - Customer support: 1/5 - Functionality: 1/5 #### Pros The demo made using Upfluence as an influencer management system seem smooth & trouble-free, promoting that we would have an account manager to assist us with set up. Not the case. #### Cons From the beginning, there were so many bugs in the software. It is NOT user-friendly and we never were able to get it working properly to even run 1 campaign. Our account manager had 1 initial set-up meeting with us and was unreachable after that. We emailed the account manager & sales rep who sold us on the demo for a full month with no response. NONE. We proceeded to try to work through the buggy system on our own with no resolve. After reaching out to customer support that we wanted to cancel, suddenly we got an email from our account manager asking what the issue was and stating that our emails had landed in their spam folder. I'm not sure how we went from having emails that were received in the beginning to suddenly landing in the spam, but go figure. We then booked a 2nd meeting with them and were still not able to launch a working campaign. ## More reviews [Next reviews](https://www.softwareadvice.com/marketing/upfluence-profile/reviews/?page=2) --- Upfluence Reviews, Pros and Cons - 2026 Software Advice