Verfacto

RATING:

5.0

(5)
Overview

About Verfacto

Verfacto is a marketing analytics solution that helps businesses in fashion, personal care, electronics, fintech, and healthcare predict product performance by monitoring customer activities and behavior across eCommerce platforms. It lets staff members detect products with positive and negative effects based on customer retention rates and average order value. Verfacto enables supervisors to plan future discount strategies based on current discounts and customer performance. It lets team members identify cross-selling and upselling opportunities based on the entire audience, single customers, or customer segments. Additionally, managers can utilize machine learning algorithms to generate insights into acquisition channel performance and their predicted lifetime value...

Verfacto Pricing

- eShop integration - user behavior tracking - on-demand reports - exportable customer data Full pricing description: https://www.verfacto.com/pricing/

Starting price: 

€99.00 per month

Free trial: 

Available

Free version: 

Available

Verfacto comparison with other analytics tools

Verfacto Reviews

Overall Rating

5.0

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

5

Functionality

5

Most Helpful Reviews for Verfacto

5 Reviews

User Profile

Vytautas

Verified reviewer

Cosmetics, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed May 2021

Awesome feature

PROS

Absolutely happy with it. We knew we have potentially high retention but didn't know what to do about it exactly. With verfacto insights we made our newsletters personalised and more effective and also improved retargeting a lot.

CONS

Another awesome feature is suggestions on what products to upsell and cross sell. They give a clear picture of how our products perform and what audience they fit best

Dionizas

Information Technology and Services, 2-10 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2021

Quick and affordable way to increase number of leads

We've been working with Verfacto for more than 6 months already. Our goal was to decrease marketing budget as much as possible while keeping performance at the same level. As of today, we halved the budget and get even ~10% more leads than before. We have a stable positive progress, and although I'm quite happy with the results already, I assume it can even get better.

PROS

Easy integration + no need to analyze metrics on your own + unique behavioural tracker (we haven't seen anything alike anywhere else) + great support

CONS

Some features are tailored specifically for B2C e-commerce and do not apply for B2B.

Anonymous

51-200 employees

Used less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed April 2021

Helps to understand our customers better

PROS

An incredibly useful tool, that helps to transform the data collected into useful insights in order to generate more leads.

CONS

I didn't note any significant disadvantages.

Ana

Design, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2021

Great product

No cons for me so far.

PROS

We are a small manufacture of exclusive dresses. Each customer is important for us as we can't afford expensive marketing. Verfacto helped us to understand what audience to approach. As a result, we lowered CPA for our ads by 20% and increased revenue by 34%.

CONS

Quick and remarkable results, affordable pricing, awesome communication, personal approach.

Illia

Banking, 11-50 employees

Used monthly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2021

Great insights gathered from data

We received our initial analysis for free and didn't expect much. Surprisingly, it was much more insightful than we thought. Subscribed for a longer period, will see how it goes.

PROS

Great insights from data, especially how specific products affect customers' behaviour and lifetime value in the long run

CONS

Initial data analysis took about a week, but it was wrapped into a nice custom presentation about our business

5 Reviews