---
title: "Yotpo Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Yotpo. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Yotpo is a good fit for you!"
source_url: "https://www.softwareadvice.com/marketing/yotpo-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Yotpo Reviews

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# Yotpo User Reviews

## Reviews summary

- Overall rating: 4.5/5
- Total reviews: 377

### Secondary ratings

- Ease of use: 4.4/5
- Customer support: 4.5/5
- Value for money: 3.9/5
- Functionality: 4.4/5

### Rating distribution

- 5 stars: 251 reviews (67%)
- 4 stars: 92 reviews (24%)
- 3 stars: 23 reviews (6%)
- 2 stars: 6 reviews (2%)
- 1 star: 5 reviews (1%)

### Most mentioned pros

- Their UGC platform is a solid mid-grade solution to curate and display various social media content on our product display pages.
- They're priced relatively competitively and will allow you to explore various marketing and user experience solutions to see if they're a good match for your business.
- The reporting was very efficient, you could drill down into a customer portfolio and see all the earned/spent points at any given time.

### Most mentioned cons

- Can't generate test emails populated with dynamic data - have to put through a live order instead to see the whole journey
- Can be a bit slow, and the inability to import reviews from other marketplaces and websites (i.e. Etsy, Google, Amazon, Trustpilot) automatically makes it a slow manual process - through which you can only upload product (not site) reviews.
- Some synchronizations are not the best and lately there has been a lot of problems with login

## Yotpo customer reviews

Showing reviews 1-25 of 377 (page 1).

### Really good software if price is not a buying factor.

- Overall rating: 5/5
- Reviewer: Charles A.
- Verified reviewer: Yes
- Industry: Cosmetics
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2025
- Review source details: This review was submitted organically. No incentive was offered

Positive, though was spending far too much. Then covid hit and they brought their entry prices down dramatically. Staff were really helpful. It's really good software. It gets you reviews.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The software works really well. The support is good. It's probably the best out there on the market.

#### Cons

The cost, and the language issue. (Not being able to translate)

#### Reasons for choosing Yotpo

Best in class service and I was recommended to it at the time.

#### Vendor response

Thanks for the kind words and for highlighting both the strengths and the areas we can keep improving. We’re glad the platform delivered results and that the team was helpful when it mattered most. We understand how important flexibility around pricing and language support can be, especially for global brands. These are areas we continue to invest in as we grow. Appreciate you being part of the Yotpo community and sharing your experience.

Replied July 2025

---

### Good for starting out with SMS

- Overall rating: 4/5
- Reviewer: Orion B.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 2-10 employees
- Product usage: Used monthly for less than 12 months
- Reviewed: March 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 2/5
- Functionality: 4/5

#### Pros

It’s pretty straightforward and provides some good idea. Ideas for scripted messages.

#### Cons

Customer service generally isn’t great but the product is solid

#### Reasons for switching to Yotpo

I was in the Yotpo accelerator and it was a requirement

#### Vendor response

Thanks for the feedback. We're glad the product has been useful and that the message templates have helped spark ideas. We’re always working to raise the bar on customer support. If there’s ever anything specific that didn’t meet expectations, we’d love the chance to make it right. Appreciate you using Yotpo and sharing your experience.

Replied July 2025

---

### Good for many thing. Subscription system has more development to do

- Overall rating: 3/5
- Reviewer: Albert R.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We had a decent experience overall with Yotpo. We got up and running relatively quickly and worked out a lot of kinks early on.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 3/5

#### Pros

Yotpo had some nice subscription management features and many integrations that worked well with our company

#### Cons

There were too many bugs and things breaking.

#### Vendor response

Thanks for sharing your experience. We’re glad to hear the integration and subscription tools worked well for your team and that you were able to get up and running quickly. We know stability is critical, and we take product reliability seriously. If you ever decide to revisit Yotpo, we’d love the chance to show you the progress we’ve made. Appreciate you giving us a shot and sharing your thoughts.

Replied July 2025

---

### My review

- Overall rating: 5/5
- Reviewer: Daniel L.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: Self-Employed
- Product usage: Used weekly for more than 2 years
- Reviewed: December 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Review management. Helps hesitant customers see value when other "real" people also have purchased the same thing .

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 2/5

#### Pros

Ease of use, 100%. A lot more functions that I don't use, but room to grow into.

#### Cons

That Google Seller Ratings and Google Shopping Ads are only available in the Prime tier and that you have to upgrade to 250 reviews per month to get the Google functions. I would like a Prime subscription with only 50 reviews per month and the "Reviews booster" on.

#### Reasons for choosing Yotpo

Used Yotpo before (with Tictail). Liked the product, ease of use and customer service. A bit higher price, but definetly worth it :-)

#### Vendor response

Thank you so much for sharing your thoughts with us. Google Shopping Ads are available in our Growth plan. However, Google has review volume requirements that brands must meet before they can acquire their Google Seller Rating. Because of these requirements, this feature is available in our Prime package. Learn more about the Google Seller Rating requirements - https://support.yotpo.com/en/article/google-seller-ratings-1137133

Replied January 2023

---

### Best bang for your buck!

- Overall rating: 5/5
- Reviewer: David C.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall experience is excellent. Yotpo has driven much higher customer engagement and conversions.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Yotpo beats other review services at this price point with easier integration, more customer engagement that converts to sales, and your traffic STAYS on your website!

#### Cons

1) There is no 'bare bones' account option, so we are paying for many features we don't need.2) The system doesn't include multiple language support, so non-english reviews are mistakenly flagged for profanity.

#### Reasons for switching to Yotpo

T.P. was unresponsive to my concerns about keeping my traffic.Cost prohibitive.

#### Vendor response

We appreciate your feedback and we're happy to learn that you're enjoying Yotpo Reviews. We're continuously working to improve our pricing and packaging options. If you'd like to learn more, reach out to our team for details.

Replied April 2023

---

### Great tool for SME's to manage website reviews

- Overall rating: 5/5
- Reviewer: Jo-Ann N.
- Verified reviewer: Yes
- Industry: Retail
- Company size: Self-Employed
- Product usage: Used daily for less than 2 years
- Reviewed: November 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I love this review app. I have used others and this one is better and cheaper than those I've tried. It's so easy to set it all up and massively important for social proof.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 2/5
- Functionality: 4/5

#### Pros

So easy to set up automations with Shopify so that each time a customer makes a pruchase they are automatically sent a review request after a certain period

#### Cons

Can be a bit slow, and the inability to import reviews from other marketplaces and websites (i.e. Etsy, Google, Amazon, Trustpilot) automatically makes it a slow manual process - through which you can only upload product (not site) reviews.

#### Reasons for switching to Yotpo

Yotpo has better Shopify integration and more included in the free and basic plans.

#### Vendor response

Thank you for the kind words. We're glad to hear setup has been smooth and that the automation with Shopify has made collecting reviews easier and more impactful for your business. We appreciate the feedback around importing reviews. Expanding import capabilities is something we’re actively exploring, and we know how valuable it is to centralize social proof from multiple sources. Thanks again for choosing Yotpo and for sharing your experience. We're here if you ever need support or want to explore more ways to get value from the platform.

Replied July 2025

---

### a great solution for onsite and integration with PPC Shopping ads

- Overall rating: 5/5
- Reviewer: Patrick G.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: July 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We were happy with a previous reviews solution until we couldn't integrate with Google shopping ads but then discovered so many more options

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

works great, clean interface, integration with other software and services

#### Cons

A lot of options to scroll through and pricy compared to previous solution

#### Reasons for choosing Yotpo

features best meet my needs

#### Reasons for switching to Yotpo

Needed addition features but I wasn't disappointed with Judge.me overall. They served well for the time I knew them then out grew it

#### Vendor response

Thank you so much for your feedback. If you'd like to learn more about pricing and packaging, please reach out to our customer support team.

Replied September 2022

---

### Easy to use and great support

- Overall rating: 5/5
- Reviewer: Kristopher L.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 1001-5000 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: September 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We took our time in getting the integration set up, but once the review emails started sending to consumers who purchased online the reviews came piling in. Yotpo helped organize and filter these reviews and we've been very happy with the results.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Yotpo's setup process and continued support has made the addition of this review platform painless with a huge return on investment. We have received more consumer reviews since adding Yotpo 6 months ago then we did in the previous 6 years. Our success manager is quick to respond and makes great recommendations and adding widgets is easy for anyone on our team to do.

#### Cons

We cannot currently share consumer reviews with the product team for an individual product. This would be valuable information for the product team to make adjustments during the growing/production season. It would also be great to have consumer reviews attached to records in our CRM which is also not currently available.

#### Reasons for choosing Yotpo

Ease of use, high conversion, quick implementation, and cost efficiency.

#### Vendor response

Thank you for taking the time to leave your review. We are constantly working on improving our product and your input is incredibly valuable to us. If you are encountering any issues or have any questions, please feel free to reach out ot our customer service at any time and they will do their best to assist you.

Replied November 2021

---

### Easy To Use

- Overall rating: 5/5
- Reviewer: Justin H.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It's been great for the most part.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like that I get notified of every review that comes in or if there is a negative review that need attention. I also like that there is a feature for a customer to select they did not receive their product if they did not receive it.

#### Cons

I don't like that I don't believe there is an option for users to amend their reviews. If somebody leaves a negative review but we take care of them, it would be nice to send a follow up prompt saying something like. "It looks like the company was able to resolve your issue or concerns, would you like to amend your review?" It's very unlikely that the person will go back and write a new review since they are now no longer prompted to do a review.

#### Reasons for choosing Yotpo

Just staying with Trustpilot or looking at other options.

#### Reasons for switching to Yotpo

Better ease of use and more functionality.

#### Vendor response

Hi Justin, thank you so much for leaving a review! We really appreciate hearing your feedback and are happy to hear you're having a positive experience with Yotpo. As far as changing or updating reviews, we absolutely understand your frustration, but to confirm- do not offer that capability. What you can do is resend an Automatic Review Request email which will replace the existing review that's no longer relevant. Here's a link that should help: https://support.yotpo.com/en/article/resending-an-automatic-review-request-email

Replied October 2019

---

### Probably one of my favorite apps for my shop

- Overall rating: 5/5
- Reviewer: Justin A.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: April 2023
- Review source details: This review was submitted organically. No incentive was offered

I have had a great experience. I think it is pretty awesome, and I am even using other apps of theirs due to this

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

The best feature IMO is the use of the app for free up until the first 50 purchases.

#### Cons

The least favorite was the inability to try some of the premium features, such as some of the review setup options, so some stuff I did not know if it was worth up[grading early to get.

#### Reasons for choosing Yotpo

Yotpo seemed to have the better features for the new shopify stores coming up

#### Reasons for switching to Yotpo

Judge.me switched to a payment plan when I was still setting my store up and I had to switch apps before I even fully opened up

#### Vendor response

Thanks for the thoughtful feedback. We're so glad to hear you've had a great experience and that Yotpo’s free tier helped you get started with confidence. We understand the desire to explore more premium features early on. We're continuing to look at ways to make that discovery process easier so you can make informed decisions as you grow. Appreciate you choosing Yotpo and excited to hear you're using more of our apps. We're here to support you every step of the way.

Replied July 2025

---

### Simple, easy to use but lack the advanced features

- Overall rating: 2/5
- Reviewer: Fabian L.
- Verified reviewer: Yes
- Industry: Building Materials
- Company size: 51-200 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: January 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Good, not worth the price we paid and we moved on to Lipscore instead

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 1/5
- Customer support: 2/5
- Functionality: 2/5

#### Pros

Simplicity, well done integrations with Shopify and Klaviyo among others

#### Cons

Very performance heavy on site, very little customization as well as the lack of ratings

#### Vendor response

Thanks for taking the time to share your experience. We're glad the integrations with Shopify and Klaviyo worked well for your team. We understand how important performance and customization are, and we've made meaningful improvements in both areas. If you're open to checking us out again in the future, we’d love to show you what’s new. Wishing you continued success with Lipscore, and thanks again for giving Yotpo a try.

Replied July 2025

---

### Yotpo has been essentual for our company

- Overall rating: 5/5
- Reviewer: John K.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Customer service is amazing. They have gone onto our shopify site for us and any issues we have had.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I love how easy it is for our company to use yotpo. It's not something that I need to think about daily because the system runs so smooth.

#### Cons

It is a little pricey to be able to share reviews across platforms. We had to upgrade our package three fold to get this feature.

#### Reasons for choosing Yotpo

We chose yotpo because of the aesthetic of the review system on our website and great customer service.

#### Vendor response

Thank you for taking the time to leave your feedback, we really appreciate it. We are constantly working on iterating our pricing/package options to make sure our customers are on their 'right fit' plan. If you have any questions about our pricing, plans, or features available to you, please feel free to reach out to our customer support at any time.

Replied August 2022

---

### Tracking Reviews Made Easy!

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: November 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I've been pretty satisfied overall. Plus Yotpo has many other apps that intergrate well.

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

This app is very functional for the proce. I've used some more expensive ones, but Yotpo does everything those do for less $$$. I like the simplicity of the platform and find the customer service extrememly helpful.

#### Cons

I wish there was a way to custimize my reveiw emails a little more.

#### Reasons for choosing Yotpo

Less expensive with all the features I needed.

#### Vendor response

Thanks for the great feedback. We're happy to hear the platform has delivered strong value and that our team has been helpful along the way. Appreciate the note on customizing review emails. We’re always working to give brands more flexibility and control, so that’s helpful input. Glad to hear you’re finding value across our broader suite of tools as well. Thanks for being part of the Yotpo community.

Replied July 2025

---

### Yotpo Review

- Overall rating: 4/5
- Reviewer: Nicole G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 201-500 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Our experience has been decent. We don't typically hear from our rep to help us improve our reviews or to go over best practices.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 3/5

#### Pros

It's a nice review program that allows us to get a pulse on what's happening with our customer's orders and the feedback on what customers like.

#### Cons

The software is limiting. We can't adjust the timeline for when the reviews go out based on domestic vs international orders. International orders take longer to arrive so trying to set the review for when the item arrives and leaving a review is top of mind becomes difficult. If we have a pre-order item we can't set a different timeline for these and when the customer receives a review before we have shipped it confuses the customer.

#### Vendor response

Thank you for taking the time to leave a review. Your feedback is a crucial part of our improvement efforts. Please know that our customer service team is available to you 24/7 if you're experiencing any issues.

Replied May 2022

---

### Great overall

- Overall rating: 4/5
- Reviewer: Larissa M.
- Verified reviewer: Yes
- Industry: Packaging and Containers
- Company size: 51-200 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: October 2024
- Review source details: This review was submitted organically. No incentive was offered

Been using for over 2 years and it's a great platform overall

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Easy and convenient access to website features

#### Cons

Some synchronizations are not the best and lately there has been a lot of problems with login

#### Vendor response

Thanks for the feedback and for being with us for over two years. We're glad to hear the platform has been helpful and easy to navigate overall. We’re always working to improve stability and performance, including login and sync issues. If you’re still experiencing any trouble, we’re happy to take a closer look and help resolve it. Appreciate you being part of the Yotpo community.

Replied July 2025

---

### It is Worth it

- Overall rating: 5/5
- Reviewer: Jarah M.
- Verified reviewer: Yes
- Industry: Alternative Medicine
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2024
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

very easy to use, customizable, the analytics are easy to read and track . Services are affordable

#### Cons

I don't have any cons from using the Yotpo app

#### Vendor response

Thanks so much for the great feedback. We're glad to hear Yotpo has been easy to use, customizable, and that the analytics and pricing have worked well for you. Always here if you need anything, and we appreciate you being part of the Yotpo community.

Replied July 2025

---

### Reviews Sourced the Right Whey ~ AGN Roots

- Overall rating: 5/5
- Reviewer: Adam S.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: May 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Yotpo creates the best review app for Shopify without question. I Love the, Subscribe & Save, Reviews Features, Integrations, and most of all, the various stars at all levels, including customer-facing services. I get emailed daily by competitors and always respond, "If you can do it better than YotPo - I'm in" I have yet to consider changing services and find that working with the technical talents of YoTpo has raised my expectations too high to be emailed a 2nd time by competitors in the Shopify integration space.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

1. The people behind it the Apps 2. The technology software 3. The accreditation built over time

#### Cons

I wish the google integration was more affordable (The ability to see my product ratings on Google Search). To pay several hundred per month for that feature is a bummer; that's not a software glitch, that's more of a Google is ripping Yotpo Off glitch & Yotpo has to cover their costs - I am but a humble business who donates processed and thus wants ALL the features for less :)

#### Vendor response

Thank you so much for taking the time to leave this review, we really appreciate it. We are constantly iterating our plan options in an effort to provide the best solution for our customers at each point in their journey; however, we understand that it doesn't work for everyone. If you have any questions regarding your current plan and features or any of our other plans, please feel free to reach out to our support team at any time.

Replied May 2022

---

### Used to be great. Is terrible now

- Overall rating: 2/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Automotive
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Terrible. They want us to pay 10-20 times more than we used to.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

It's easy to use and has all the features a small business needs to get reviews

#### Cons

ITS SO EXPENSIVE. It used to be $20-30 a month. It is now hundreds of dollars per month for the same features.

#### Vendor response

Hi there, thanks for leaving a review, we always appreciate hearing from our customers and please know that it's a crucial part of how we grow and adjust our product, services, and pricing. I'm happy to hear that you were able to see the value of Yotpo initially and am definitely sympathetic to changes that impacted your experience with the platform as time went on- we absolutely hear and understand your frustration. The pricing structure is catered to and scales with the needs and wishlists of each business. On our side, major improvements and developments have been made to Yotpo and its features and our pricing has adjusted accordingly. We do offer a free plan for businesses to get started and as their needs grow, our pricing plans reflect that. Again, thank you for your feedback!

Replied October 2019

---

### I love Yotpo!

- Overall rating: 5/5
- Reviewer: Robert M.
- Verified reviewer: Yes
- Industry: Cosmetics
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I have been using Yotpo for several and it has helped my business grow with reviews. Easy to use software and just works. It is such a breeze as a business owner to use the software.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I love the ease of collecting and displaying reviews. It is such an easy and seamless process. It really helps gather reviews after purchases automatically. I don't have to waste time trying to get reviews from customers. I love also being able to use social media for my reviews! I love being able to add a coupon to emails so it gives a reward for writing reviews. This has been very helpful in collecting reviews.

#### Cons

I wish there was a way to push reviews to Instagram and other social media platforms.

#### Vendor response

Thank you for leaving a review, it really means a lot! As for pushing reviews to your social media, feel free to reach out to our customer support and they will be more than happy to help you set it up.

Replied August 2022

---

### Fantastic! Would highly recommend

- Overall rating: 5/5
- Reviewer: Xavier C.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Yotpo makes full stack marketing 100% easier - The email functionality is my favourite part.

#### Cons

Nothing really - It's a fantastic tool that should be used by all brands!

#### Vendor response

Thanks so much for the kind words. We're thrilled to hear that Yotpo has made your marketing easier and that you're loving the email functionality. It means a lot to know the platform is hitting the mark for you. We're excited to keep supporting your growth and appreciate you being part of the Yotpo community.

Replied July 2025

---

### Yotpo Does Its Job

- Overall rating: 4/5
- Reviewer: Dal B.
- Verified reviewer: Yes
- Industry: Cosmetics
- Company size: 11-50 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: March 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I highly recommend you add the app and give it a try. Works well for product reviews and ratings.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Its likely the best review widget available particularly for Shopify. Many different plans are available and the functionailty is superior to other competitors. Support is second to none.

#### Cons

There is nothing to not like to be honest.

#### Reasons for choosing Yotpo

Ratings in the Shopify app store.

#### Vendor response

Thank you so much for taking the time to leave a review — we're happy to hear that you're enjoying our Reviews product!

Replied April 2023

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### Fabulous support!

- Overall rating: 5/5
- Reviewer: Brittney L.
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We have worked with Yotpo for many years, I inherited them when I grew into my position and they made the transition very simple and easy. I appreciate that Yotpo is always looking for new ways to help customers.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

New & exciting features! Yotpo is always adding new features to make their platform more enticing. Excellent support, they are always eager to help.

#### Cons

It is pricey, worth it- yes. But, it's not a small cost by any means.

#### Vendor response

Hi Brittney! Thank you so much for leaving a review! We're happy to hear you're enjoying Yotpo and really value your feedback as we continue to evolve our product and the way we serve our community. Our pricing structure is definitely custom built to each and every business & we're happy to hear you're seeing the results.

Replied September 2019

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### Yotpo was too expensive and limited for us

- Overall rating: 3/5
- Reviewer: Juliette P.
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: August 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Yotpo was simply too complicated and expensive for a small company like ours. We ended up changing for another product.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 2/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Yotpo was implemented before I join the company. It helped us gather feedbacks on our products and certify them.

#### Cons

Yotpo was too expensive. Also, without taking a super premium plan, it was not possible to ask for customized feedbacks to our customers (how does it fit, was it comfortable etc.).

#### Reasons for choosing Yotpo

At the time we selected Yotpo because it was the main actor on the market.

#### Vendor response

Thanks so much for your feedback. We're constantly working to improve our pricing and packaging options to ensure that brands are using the plan that best fits their needs. We encourage you to reach out to our customer support team to learn more about our pricing, packages, and available features.

Replied September 2022

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### YOTPO for a small Clothing retailer

- Overall rating: 4/5
- Reviewer: Alex H.
- Verified reviewer: Yes
- Industry: Retail
- Company size: Self-Employed
- Product usage: Used daily for less than 2 years
- Reviewed: September 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

YOTPO really helps build customer trust for my store and thus aids conversion rate. The carousel in particular is very visual and easy for users to quickly view, with comments and pics

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Very visual and easy to implement with my Shopify store. You can customise to match branding when you pay a higher monthly fee. Review emails are easy to set up. Review carousel is very visual and looks good on website.

#### Cons

Certain features add to the monthly cost. Javascript can slow down website, so i have experimented as to where to display certain features on the page.

#### Vendor response

Thanks for leaving a review, we appreciate your feedback.

Replied November 2022

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### Yotpo: A Solid Option for Transparency

- Overall rating: 5/5
- Reviewer: Shane S.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: March 2022
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Yotpo definitely stands out as a leader in review and content management. It performs consistently and if anything is not working, they have extensive help articles and easy to contact support. Currently, we use Yotpo Reviews and UGC. It's great to have not only word reviews but allow customers to share their photos of the finished project.

#### Cons

Sometimes the dashboard can be glitchy and not load properly. If you're on a slow internet connection, be prepared to experience some delays as well.

#### Vendor response

Thank you for sharing your feedback with us, it's a critical part of our constant improvement process.

Replied May 2022

## More reviews

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Yotpo Reviews, Pros and Cons - 2026 Software Advice