---
title: "Zoho Campaigns Software Reviews, Demo & Pricing - 2026"
description: "Review of Zoho Campaigns Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/marketing/zoho-campaigns-profile/"
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---

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Zoho Campaigns

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[Reviews](https://www.softwareadvice.com/marketing/zoho-campaigns-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/zoho-campaigns-profile/alternatives/)

# Zoho Campaigns Review

From €4-€6/month Free version 14-day free trial 3 plans

Wondering if Zoho Campaigns is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pros and Cons
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

Zoho Campaigns

4.3

[(317)](https://www.softwareadvice.com/marketing/zoho-campaigns-profile/reviews/)

FrontRunner 2026

Pricing

Starting at €4.00 flat rate per month

### About Zoho Campaigns

Zoho Campaigns is a cloud-based email marketing and SMS marketing software from Zoho's suite of applications.

This product enables businesses to reach out and engage with their customers by automating the marketing process, from the creation of custom email-based and SMS campaigns to maintaining and segregating lists for sending, automating, and analyzing emails and SMS.

Zoho Campaigns lets users create email campaigns using either pre-defined or customized templates. The system features mass mailing to lists, including the tracking and reporting of emails and SMS campaigns to improve audience engagement.

Zoho Campaigns provides integration with third-party applications like Sugar CRM, SurveyMonkey, GoToWebinar, etc. It also provides integration with in-house applications like Zoho CRM, Zoho Meeting, Zoho Survey, Bigin by Zoho CRM, etc.

Users can share their campaigns on social media platforms. Moreover, support is offered via phone, email, and live chat.

Wondering if Zoho Campaigns is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

## Zoho Campaigns User Interface

## Popular Zoho Campaigns Alternatives

Main Product

Zoho Campaigns

4.3

[(317)](https://www.softwareadvice.com/marketing/zoho-campaigns-profile/reviews/)

Ratings Breakdown

-   4.17Ease of use
-   4.41Value for money
-   4.26Customer support
-   4.21Functionality

Pricing

Starting at €4.00 per month

Get Price

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4.8

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Ratings Breakdown

-   4.81Ease of use
-   4.77Value for money
-   4.45Customer support
-   4.71Functionality

Pricing

Available upon request

Get Price

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-   4.49Value for money
-   4.53Customer support
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Starting at $9.00 per month

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-   4.77Customer support
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-   4.11Value for money
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-   4.24Ease of use
-   4.34Value for money
-   4.40Customer support
-   4.46Functionality

Pricing

Starting at $15.00 per month

Get Price

## Zoho Campaigns Pros and Cons

We analyzed 317 verified reviews for Zoho Campaigns to find out what actual users really think.

Select to learn more

Effective Email Marketing Platform

The platform offers a comprehensive set of features for managing email marketing, from list organization to automation and analytics. Its affordability and ease of use make it suitable for businesses of all sizes, helping users send targeted messages, promote offers, and engage audiences with minimal hassle.

Robust Campaign Management Tools

Zoho Campaigns makes it easy to create, customize, and schedule email campaigns with a wide variety of templates and automation options. Integration with Zoho CRM and other Zoho apps helps streamline contact management, segmentation, and performance tracking, allowing businesses to optimize campaigns and reach the right audience efficiently.

Responsive And Helpful Support Team

Users appreciate Zoho Campaigns' customer support, noting quick response times and helpful resources like guides and videos. The support team is praised for being organized and available across channels, making it easier for users to resolve issues and learn how to use the platform effectively.

Inconsistent Email Delivery Experience

Users report issues with email deliverability, delays, and occasional failures when sending campaigns. Problems with the email editor, limited customization, and compatibility issues with certain providers can impact the effectiveness and reliability of email communications.

Steep Learning Curve For Users

Many users find the interface cluttered and navigation confusing, especially when starting out. Advanced features can be difficult to grasp, and some design elements feel outdated or unintuitive, making onboarding and daily use more challenging than expected.

## Zoho Campaigns Pricing and Plans

Starting price: €4.00 per month

Free Trial

Free Version

Forever Free

€0.00

flat rate, per month

Plan includes:

-   6000 Emails/Month to 2000 Contacts
-   Admin + 4 Users
-   Basic Email Templates
-   Compliance Check
-   Reports and Analytics
-   Signup and Popup Forms

Standard

€4.00

flat rate, per month

Plan includes:

-   A/B Testing
-   Advanced Email Schedule
-   Advanced Email Templates
-   Advanced Segmentation
-   Dynamic Content
-   Unlimited Emails

Professional

€6.00

flat rate, per month

Plan includes:

-   Autoresponders
-   Campaign Managerial Approval
-   Drag-and-Drop Workflow Automation
-   Unlimited Emails

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Zoho Campaigns Features

-   Popular features found in Email Marketing
    
    A/B Testing
    
    Autoresponders
    
    Campaign Analytics
    
    Campaign Scheduling
    
    CAN-SPAM Compliance
    
    Contact Management
    
    Customer Segmentation
    
    Email Tracking
    
    Event Triggered Actions
    
    Subscriber Management
    
    WYSIWYG Editor
    
-   More features of Zoho Campaigns
    
    Activity Dashboard
    
    Activity Tracking
    
    Alerts/Notifications
    
    API
    
    Automated Responses
    
    Batch Processing
    
    Calendar Management
    
    Calendar/Reminder System
    
    Campaign Management
    
    Campaign Planning
    
    Campaign Segmentation
    
    Channel Management
    
    Click Tracking
    
    Communication Management
    
    Contact Database
    
    Content Management
    
    CRM
    
    Customer Database
    
    Customer History
    
    Customer Surveys
    
    Customizable CTAs
    
    Customizable Fields
    
    Customizable Forms
    
    Customizable Reports
    
    Customizable Templates
    
    Customization
    
    Data Import/Export
    
    Drag & Drop
    
    Drip Campaigns
    
    Dynamic Content
    
    Email Campaign Management
    
    Email Management
    
    Email Marketing
    
    Email Templates
    
    Engagement Tracking
    
    Event Marketing
    
    Geolocation
    
    Image Library
    
    Interaction Tracking
    
    Landing Pages/Web Forms
    
    Lead Generation
    
    Lead Management
    
    List Management
    
    Live Chat
    
    Location Tracking
    
    Mailing List Management
    
    Marketing Automation
    
    Marketing Calendar
    
    Mass Texting
    
    Message Personalization
    
    Mobile Access
    
    Mobile Coupons
    
    Mobile Optimization
    
    Multi-Campaign
    
    Multi-Channel Communication
    
    Multi-Channel Marketing
    
    Personalization
    
    Post Scheduling
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Notifications
    
    Reminders
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Scheduled Messaging
    
    Scheduling
    
    Search/Filter
    
    Segmentation
    
    Shortcodes
    
    SMS Marketing
    
    SMS Messaging
    
    Social Media Integration
    
    Social Promotion
    
    Subscription Management
    
    Template Management
    
    Third-Party Integrations
    
    Visual Analytics
    
    Web Forms
    
    Workflow Management
    

## Zoho Campaigns Integrations

Zoho CRM

Integration rated 4.7 from 31 reviews

Box

Integration rated undefined from -1 review

Dropbox

Integration rated undefined from -1 review

Zapier

Integration rated undefined from -1 review

Zoho Recruit

Integration rated undefined from -1 review

Eventbrite

Integration rated undefined from -1 review

See all 51 integrations

## Zoho Campaigns User Reviews

## Zoho Campaigns customer ratings

- Overall rating: 4.3/5
- Total reviews: 317

### Rating distribution

- 5 stars: 158 reviews (50%)
- 4 stars: 113 reviews (36%)
- 3 stars: 32 reviews (10%)
- 2 stars: 9 reviews (3%)
- 1 star: 5 reviews (2%)

### Secondary ratings

- Ease of use: 4.2/5
- Value for money: 4.4/5
- Customer support: 4.3/5
- Functionality: 4.2/5

---

### Sending email campaigns is easy and connects with CRM

- Overall rating: 4/5
- Reviewer: Kevin V.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: November 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Functionality: 5/5

#### Pros

We've been using this for 5+ years. Our Marketing team sends emails with this every week, and it manages the activity fine. The integration with Zoho CRM makes this great.

#### Cons

Templates are not always 100% what you want them to be, not everything is customizable but overall it's decent.

---

### Tight integration in the Zoho world is a true benefit - Usability can improve

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: September 2024
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, good experience. Especially as it is so tightly integrated with other Zoho apps. We will continue using it for newsletter campaigns and some nurturing automations.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

The direct integration with Zoho CRM, TrainerCentral and other tools of the Zoho cosmos is great. Email design, contact list management and automation and workflow logic are in place and ready to use.

#### Cons

Onboarding to the tool and general usability can be improved. I have to say that it takes quite some time to understand the functionality and navigation in the tool. Loading speed of the platform (as a secondary factor of usability) can be better.

#### Reasons for choosing Zoho Campaigns

because of existing usage of other Zoho apps, like CRM, Trainercentral etc.

---

### Easy to use, after you do it a couple of times

- Overall rating: 4/5
- Reviewer: kim a.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2019
- Review source details: This review was submitted organically. No incentive was offered

It is easy to start a campaign and from the analytics see he opens it, call them while your email is still fresh in their minds, then move onto the next step.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

You can use their stock templates or create your own. Adding pictures is very easy, along with call to action buttons. The Zoho team test it before you send it out to make sure it will work in all formats.

#### Cons

You can't resend a campaign without cloning it.

---

### Advantages of using Zoho to create and document a successful digital marketing campaign.

- Overall rating: 5/5
- Reviewer: Marianela F.
- Verified reviewer: Yes
- Industry: Chemicals
- Company size: 51-200 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: November 2022
- Review source details: This review was submitted organically. No incentive was offered

It is an excellent tool, the campaign management is very complete, as well as the role administration for the assignment of tasks within Zoho. It guarantees the number of email outputs for each period of time that we want to establish, design default templates, have generalized views of our campaign, and much more. It also allows us to inform senior management of the results achieved and how leads become customers.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Zoho Campaigns makes it possible for us to launch entire marketing campaigns with a couple of clicks and without having to hire an advertising agency, which has really allowed us to reduce costs and increase leads in the organization. It is one of the most powerful and easy-to-use tools currently on the market, and it guarantees us to manage the monitoring of our campaigns to get our products and services to the correct audience.

#### Cons

Every good campaign requires good research, which is why we must fully consider, carry out a preliminary investigation of other digital marketing campaigns that have been carried out related to our product, plan in advance the objectives to be achieved in the short, medium and In the long term, research our competition well, find out what they are doing now, and after that, through Zoho campaigns, design in the tool the way we can communicate our added value.

#### Reasons for switching to Zoho Campaigns

It has many functionalities, its usability is effective and it does not require a learning curve.

---

### Cost effective alternative to Mailchimp

- Overall rating: 5/5
- Reviewer: Rohit L.
- Verified reviewer: Yes
- Industry: Management Consulting
- Company size: 11-50 employees
- Product usage: Used monthly for more than 2 years
- Reviewed: November 2022
- Review source details: This review was submitted organically. No incentive was offered

Exceptional and very strong competitor of mailchimp

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Its price as this is good and really competitive on pricing when compared with mailchimp

#### Cons

When I create campaign designs and want to undo changes, i goto the back button thus loosing my designs.

#### Reasons for choosing Zoho Campaigns

As I was using Zoho CRM integration was easier and seamless.

#### Reasons for switching to Zoho Campaigns

Mailchimps cost was very high

---

### Best Email Marketing Software if you're using Zoho CRM

- Overall rating: 4/5
- Reviewer: Anmol A.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: June 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We used it mainly because we were using Zoho CRM, and how tightly it integrates with CRM.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 2/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

It's tightly integrated with Zoho CRM, which is why opted for this tool. The data from this tool gets directly fetched by Zoho CRM and is shown on the contacts, account, and deal section. So a pretty good tool wrt integration.

#### Cons

When importing contacts from Zoho, I've faced a lot of bugs. Contact import in zoho campaigns is a mess.

#### Reasons for switching to Zoho Campaigns

We were facing issues with the non-integration of netcore with Zoho. And had to use an alternate tool for fetching data back to Zoho.

---

### Good Entry Level Product

- Overall rating: 4/5
- Reviewer: Tarundeep S.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: February 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

You can find almost all features that other email marketing software offer in Zoho Campaign at a very affordable price. Rather than burning cash on on expensive software, marketing teams can choose this software to get started with their email campaigns. Supports automation workflows, transaction emails and can build complex user journeys.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

The best thing about this product is the native integration with Zoho CRM. We use Zoho CRM and it seamlessly integrates with it allowing us to run workflows and basic email automation campaigns. I would totally recommend it to marketing teams that use Zoho CRM.

#### Cons

I feel sometimes the email templates aren't mobile-friendly. This could severely impact the performance of the campaigns. I generally prefer HTML templates that work pretty well with this application.

#### Reasons for choosing Zoho Campaigns

Zoho Campaigns was bundled in Zoho One plan which also includes CRM software.

---

### Zoho Campaigns excellent support and attractive pricing

- Overall rating: 4/5
- Reviewer: chandan s.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 501-1000 employees
- Product usage: Used daily for less than 2 years
- Reviewed: June 2021
- Review source details: This review was submitted organically. No incentive was offered

My experience with Zoho Campaigns is excellent. Account Manager is helpful solving all my queries. They helped us to set up our account from scratch.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Zoho Campaigns provide excellent support. It is a SaaS based email marketing tool with all automation features. We can create responsive email templates, attractive landing pages, list segmentation and many more. it comes with many integration. We can add calendar option in our mail. It is a excellent for promoting webinar through email.

#### Cons

Analytics is very poor. If they can work on Analytics and bring some advance features, Zoho has the capability to become leader in this segment

#### Reasons for switching to Zoho Campaigns

Zoho provide excellent customer support. Zoho is registered in India, we can save GST on Billing.

---

### Simplify email marketing with zoho campaigns

- Overall rating: 5/5
- Reviewer: Imogen R. A.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We were able to run multiple client campaigns using one platform instead of different ones, which helped us to keep everything organized and consistent.

#### Ratings breakdown

- Ease of use: 4/5
- Functionality: 5/5

#### Pros

Zoho Campaigns integrates perfectly with our process, allowing us to easily create sequences for our clients' brands. Automation tools are timesavers.

#### Cons

The design templates could be more flexible some of them feel a bit restricting if you’re looking for very unique emails.

---

### Zoho Review

- Overall rating: 5/5
- Reviewer: Ken W.
- Verified reviewer: Yes
- Industry: Retail
- Company size: Self-Employed
- Product usage: Used monthly for less than 2 years
- Reviewed: April 2025
- Review source details: This review was submitted organically. No incentive was offered

User friendly, easy to comprehend, great

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It has allowed for me to get my name out there

#### Cons

There is nothing that I did not like about Zoho campaigns

#### Reasons for switching to Zoho Campaigns

It was cheaper and it as recommended to me

---

Showing 1 - 10 of 317 Reviews

[See All Reviews](https://www.softwareadvice.com/marketing/zoho-campaigns-profile/reviews/)

## Zoho Campaigns Popular Comparisons

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