LeadSquared

RATING:

4.3

(159)

About LeadSquared

LeadSquared is a cloud-based marketing automation and customer relationship management (CRM) solution for businesses of all sizes. It serves clients in industries such as finance, e-commerce, education, health and wellness, marketing, real estate, software and hospitality. LeadSquared helps users to automate tasks such as lead capture, marketing, sales CRM, reporting and analytics. LeadSquared also offers lead scoring, landing pages, marketing and sales insights, segmentation and role-based user access. It can integrate with applications such as Super-Receptionist, Ozonetel, LiveChat, Olark Connector, Zopim and GoToWebinar. The software is available in a subscription pricing model. It runs on most web browsers and also has a dedicated Android and iOS appl...

Awards and Recognition

FrontRunner 2017
Software Advice's FrontRunners report ranks top products based on user reviews, which helps businesses find the right software.

LeadSquared Pricing

Sales + Mobile CRM Plans: LITE at $25 per user / month (billed annually) PRO at $50 per user / month (billed annually) SUPER at $100 per user / month (billed annually) Marketing Automation Plans: ESSENTIAL at $150 per month (billed annually) BASIC at $400 per month (billed annually) STANDARD at $1200 per month (billed annually) ENTERPRISE at $2500 per month (billed annually)

Starting price: 

$25.00 per month

Free trial: 

Not Available

Free version: 

Not Available

Manage all your products, teams and processes in one platform (digital, call center, or field agent driven). Never, ever miss a sales opportunity.
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LeadSquared Reviews

Overall Rating

4.3

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4

Functionality

4

Most Helpful Reviews for LeadSquared

1 - 5 of 144 Reviews

User Profile

Sarah

Verified reviewer

Food & Beverages, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2022

Lead management and nurturing within a single tool

Lead management has become so easy with leadsquared and it allows you to connect with multiple platforms to capture and store the leads. There are few standard integrations that are available or tools like zapier can be used to set it up.

PROS

As we do extensive marketing activities for our organization, it is important for us to use a good CRM to save all the info and use it for promotional content distribution. Leadsquared is a great CRM tool and provides you the best features that you can get. We also do email marketing with the same tool and the leads capturing and nurturing can be done with simple setups.

CONS

No issues faced so far. The tool works great on any browser.

Sunil

Medical Devices, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed July 2022

It’s definitely a good tool to have if you are looking increase efficiency of your sales team

Overall experience has been satisfactory in terms of using LSQ as a CRM tool. Looking forward to try out other features as well to see how it can bring more efficiency to the team.

PROS

The think that I liked the most is the ease of use that comes with LeadSquared & they have pretty decent deck of useful features too.

CONS

As of now there is one thing I am not very satisfied is that there is no planner available or the task calendar is also pretty average.

Reason for choosing LeadSquared

First reason was the ease of use & the free flowing UI is great & the second reason was the excellent customer support

Vendor Response

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at support@leadsquared.com. Best regards, Team LeadSquared.

Replied December 2022

Anonymous

51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

2

FUNCTIONALITY

3

Reviewed May 2019

Long Implementation and Setup Process, Poor Support

I would only recommend this product if you do not have any data to import from other software tools or if you are looking for very basic functionality. If you are planning to use more advanced functionality, ask them to FULLY demo it for you. Ask lots of questions, don't make any assumptions! I wish I had spent more time doing my due diligence during the evaluation process. I probably would have discovered it was not the best fit.

PROS

The price is what was most attractive about this software. For the feature set included the price was right compared to the marketplace.

CONS

The setup process took much longer than anticipated. We had data to import from another system and working with the support staff off-shore was a challenge. I wound up having to pull an internal resource (developer) to get the import completed. I consider myself pretty savvy with marketing automation/email marketing/crm software tools and I was challenged with the implementation. When all was said and done, we were unable to gain all of the reporting and functionality we initially thought we were purchasing.

Reason for choosing LeadSquared

Price. Perceived value (in feature set) for the cost.

Vendor Response

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at support@leadsquared.com. Best regards, Team LeadSquared.

Replied December 2022

Roshan

Insurance, 51-200 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed July 2022

A capable Sales CRM for startups and small businesses

Leadsquared has helped us streamline our Lead and Sales funnel management. The team has helped create custom solutions where ever required and has always helped us resolve issues both in the software as well as at the business level.

PROS

Adaptability & Customization Ease of use Easy administration Customer Support

CONS

Reporting suite isn't the best in the industry. Each report works in silos and doesn't really capture the full picture. However, they have been working on it and constantly improving. Email suite and other marketing features have limited use cases. I understand that those aren't the core of the product, so it's ok. But these can get better.

Reason for choosing LeadSquared

Customization options Sales Support Recommended by someone

Vendor Response

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at support@leadsquared.com. Best regards, Team LeadSquared.

Replied December 2022

User Profile

Pankaj Singh

Verified reviewer

Human Resources, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed June 2020

Marketing Automation tool for SMBs

Overall, the tool is fulfilling all the requirements of any SMB. Especially with a small team this tool is for you to achieve things fast.

PROS

Very easy to use. Administration can be done without any coding hardcore skills. Landing page creation is easy and feature like some Landing page some module can be visible or hide on mobile is a great one without any coding. Support is great. The customer care team is very fast in responding to customer queries.

CONS

Third-party tool integration sometimes feels limited. When it comes to reporting all required reports are available like lead source, lead history, but advanced-level reporting feels limited. for SMBs leadsquared is sufficient.

Reason for choosing LeadSquared

Easy to use and compatibility with our existing marketing stack.

Reasons for switching to LeadSquared

Requirement increased.

Vendor Response

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at support@leadsquared.com. Best regards, Team LeadSquared.

Replied December 2022