--- title: "Novi AMS Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Novi AMS. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Novi AMS is a good fit for you!" source_url: "https://www.softwareadvice.com/membership-management/novi-ams-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Association Management Software](https://www.softwareadvice.com/nonprofit/association-management-comparison/) / [Novi AMS](https://www.softwareadvice.com/membership-management/novi-ams-profile/) / Novi AMS Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/membership-management/novi-ams-profile/) Reviews [Alternatives](https://www.softwareadvice.com/membership-management/novi-ams-profile/alternatives/) # Novi AMS User Reviews ## Reviews summary - Overall rating: 4.9/5 - Total reviews: 131 ### Secondary ratings - Ease of use: 4.8/5 - Customer support: 5.0/5 - Value for money: 4.9/5 - Functionality: 4.7/5 ### Rating distribution - 5 stars: 117 reviews (89%) - 4 stars: 14 reviews (11%) - 3 stars: 0 reviews (0%) - 2 stars: 0 reviews (0%) - 1 star: 0 reviews (0%) ### Most mentioned pros - Not only is the product everything they promised during the sales process, but they regularly add and improve features, as well as taking into account customer requests for additions. And unlike other third-party products we use/have used, they don't have a premium tier or try to upsell you on buying more features - as far as I know, everything they offer is available to everyone who is their customer. - We have also been able to extend Novi through integrations and automation, which is important to us because we tend to push technology harder than the average association. - Integration with QuickBooks and Constant Contact is invaluable. And best of all, the Novi team is so friendly, responsive, and communicative. ### Most mentioned cons - The only downside of Novi occurs if I don't make time to read the monthly feature updates because feature improvements are happening regularly. - Our data coming in was in bad shape so it took longer to get set up. - I didn't know about Zapier, Map Dynamics, and other programs I would need to integrate and hadn't budgeted for them. ## Novi AMS customer reviews Showing reviews 1-25 of 131 (page 1). ### Novi is AWESOME! I highly recommend!!! - Overall rating: 5/5 - Reviewer: Keith K. - Verified reviewer: Yes - Industry: Insurance - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: December 2025 - Review source details: This review was submitted organically. No incentive was offered I've been in the association management for the past 20 years. I've used home grown Access databases as well as Growthzone, Arwin AMS, and Memberclicks. Novi AMS by far is the best I have personally used. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's an associate management software that is designed by individuals who actually worked within association management. They understand our pain points! #### Cons Nothing really comes to mind. I've been trying to think of something and I just can't really come up with anything. #### Reasons for choosing Novi AMS I was pretty much set on Growthzone, but my Exec asked me to check Novi out, so I did. The thing that transformed my opinion was that Novi has a strong Quickbooks integration. They designed Novi to work seamlessly with Quickbooks. Additionally Novi doesn't take the approach to do everthing under the sun. They have an open API which allows us to integrate with additional online resources that we were already using such as constant contact. This was a gamechanger for us. They handle the important things with association management and for those organizations that want more options they can work with other online software that provides that additional functionality. #### Reasons for switching to Novi AMS We used Arwin MEP which was part of the Noah. It was overpriced, under preformed, built on old technology, very limited customer support. They didn't have enough staff to deal with issues that arose over time. #### Vendor response Thanks for your kind words Keith! We definitely always strive to understand the ongoing challenges that associations face and continue to evolve Novi to help tackle those challenges. We're excited to have you onboard and can't wait to watch you grow! Replied December 2025 --- ### A game changer for our organization - Overall rating: 5/5 - Reviewer: Bo P. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered Novi has been a real game changer for our nursing organization. The AMS includes an easy-to-update website, membership database, event registration, and more. Integration with QuickBooks and Constant Contact is invaluable. And best of all, the Novi team is so friendly, responsive, and communicative. We are working more efficiently as a result of Novi, and migrating to Novi AMS was the best decision we’ve made in many years. I highly recommend this platform. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Integration with QuickBooks Friendly, responsive support team Easy-to-update website Seamless event registration #### Cons There is nothing I dislike about this product. I've worked with numerous AMS over my career, and Novi is the best by far. #### Reasons for switching to Novi AMS We needed a database that was easier to use We needed a new website Integration with QuickBooks #### Vendor response Thank you so much for taking the time to write a review, Bo! "We are working more efficiently as a result of Novi, and migrating to Novi AMS was the best decision we’ve made in many years." THAT is why we love our jobs and love supporting you all as customers. We look forward to many more years of partnership together. Thanks again! Replied July 2026 --- ### Good software, worth the switch - Overall rating: 4/5 - Reviewer: Kyle S. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: April 2021 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall I have a positive opinion of Novi, the positives far outweigh the negatives and Novi is constantly updating the system with better features. QuickBooks Online needs to update their system to catch up because Novi is much further advanced. Over time I believe Novi will just become a better database. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I love how easy it is to copy events/classes, create class codes, receive payments online and let users manage their accounts. The software takes a lot of the manual/staff operation out of the equation allowing us more time to complete other work. The staff is also great, the take concerns seriously which I really appreciate and try to provide a fix if possible. Sending invoices is also super easy to do and quick which I love. #### Cons There are a few areas that I'm not a big fan of, such as the refunding for membership dues is difficult to process and can only be completed on the QB's Online side not on Novi itself. It would be great to be able to pull past due invoices by specific event/class to email or mail out but instead it pulls all past due event/class invoices making it more difficult to seperate out what needs to be sent. Lastly the QB's Online portion is tricky on certain aspects for the finance side, that is a not a downfall of Novi more so on QuickBooks but since the two integrate with each other that can be an issue. #### Vendor response Thank you so much for your feedback, Kyle. I checked to make sure your idea about event invoices was captured and it is. Thank you for your input! Replied June 2021 --- ### Best experience we've ever had with a third-party product - Overall rating: 5/5 - Reviewer: Jane S. - Verified reviewer: Yes - Industry: Education Management - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: January 2026 - Review source details: This review was submitted organically. No incentive was offered We have been with Novi AMS for over two years. It was (and continues to be) the best decision we've ever made to switch to them to manage our association. Not only is the product everything they promised during the sales process, but they regularly add and improve features, as well as taking into account customer requests for additions. And unlike other third-party products we use/have used, they don't have a premium tier or try to upsell you on buying more features - as far as I know, everything they offer is available to everyone who is their customer. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Where Novi AMS truly stands out as a company is that they genuinely WANT to improve their product and themselves - they listen to their customers, they think about what they can do to make their product what we need, and they are still at a size where they can and do try to treat every customer as an individual, rather than as a number being added to their bottom line. And to be clear, treating every customer as an individual and asking that all your employees try to keep that in mind is a decision - it is not something that automatically happens with small companies or something that you can state once as the mission of your company and just expect everyone to follow - this is something that someone somewhere in the company made an active decision about and then did their best to model the behavior they wanted. They have largely succeeded. #### Cons Right now it's still difficult to quickly search members in Novi by their locations as the state fields can be entered by people in various formats. Also there is no mobile version yet but I believe that is already in their list of improvements coming up soon. #### Reasons for choosing Novi AMS No other product could handle people who frequently change organizations. #### Reasons for switching to Novi AMS YourMembership was unable to handle people changing organizations which happens frequently in our area. #### Vendor response Wow Jane - thank you so much for your glowing review! It's great to hear how we stand out to you as a company. Improving our support and product development based on customer needs has definitely been an intentional decision from the very beginning. We appreciate your feedback regarding mobile and you’re correct - work is being done to optimize areas on the backend to be more mobile-friendly! Replied February 2026 --- ### Yes, it is possible to love your AMS! - Overall rating: 5/5 - Reviewer: Sarah L. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: December 2025 - Review source details: This review was submitted organically. No incentive was offered We've been very happy. Every step, from onboarding through our first full year with the product has been satisfactory. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The platform really feels like it was built for the work we do as a small trade association. Everything from website management, reporting, #### Cons I have no complaints. We have seen new features that address any small complaints even in the our first year as customers. We're extremely happy with the platform and most of all the customer support and investment in product improvement. #### Reasons for choosing Novi AMS Superior product for our needs and excellent customer relations #### Reasons for switching to Novi AMS MemberClicks offered abysmal customer service and an insufficient product that was not designed for trade associations #### Vendor response Hi Sarah - wow, thank you so much for your kind words and 5 star review! We’re so happy to hear your onboarding and first year have been such a great experience. And we especially appreciate you calling out our support and product improvements - both teams work super hard to ensure customers are getting what they need from Novi. We’re glad its been such a smooth first year and we look forward to many more years to come! Replied December 2025 --- ### Novi AMS Review - Overall rating: 5/5 - Reviewer: Andrew H. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: March 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review. Amazing! We're so happy we switched to Novi and it's definitely worth the price. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Ease of use combined with exceptional staff responsiveness #### Cons Honestly not much to say here. You can barely use the backend from a mobile device but there's not much of a reason to do so anyway. #### Reasons for choosing Novi AMS Novi offered a better admin experience and had more features at the time. #### Reasons for switching to Novi AMS If you only take one thing away from this review, NEVER try to make your own custom AMS. Use any company. Custom is the worst experience possible. #### Vendor response Hi Andrew! Thank you so much for your thoughtful review! We're excited to hear that you're finding Novi AMS easy to use and that our team's responsiveness has met your expectations. We appreciate your feedback regarding mobile device compatibility and will certainly consider improvements in that area! Thanks again! Replied March 2024 --- ### Fanatical customer service. Perfect fit for a hybrid professional organization. - Overall rating: 5/5 - Reviewer: Michael G. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: April 2022 - Review source details: This reviewer was invited by the software vendor to submit an honest review. We are a hybrid professional organization with a mix of individual and corporate members. We went live with Novi in Dec 2021. 1. AMS selection process: exceptional. [SENSITIVE CONTENT] and his team were exceptionally open, transparent, patient, and diligent when answering our questions, providing us with demos, and ensuring that we had an accurate grasp of Novi's capabilities during our AMS selection process. Our selection process narrowed down to 4 finalists and Novi was a late and uncertain entry but ended up finishing at the top of the pack with a significant advantage. 2. AMS implementation and onboarding: Fantastic. Novi managed the entire project via Asana and our team became part of that Asana project with all milestones, deadlines and deliverables clearly marked. Novi's team stayed on task and on time and our implementation slipped by only 2 weeks from an original estimate of 3 months. The slippage was mostly on us and due to Thanksgiving holidays falling near the end and our staff taking time off. Exellent project management and leadership from Novi's team. 3. Early support: Naturally shortly after the implementation there is a lot of need for hand-holding. Novi's team excels at that. Novi's documentation and online help are excellent and more often than not we were able to self service. 4. Life on Novi: it won't come to surprise to anyone that there will be things you can't accomplish on any system the way you want to accomplish them. With that being said Novi's tea #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Novi does not try to do too many things inside one system. It focuses on member management and transactions, events, and ease of integrations with other best of breed systems. This allows us to built the optimal business IT ecosystem comprised of focus-built system each of which is best in what it does and fits our requirements. Spectacular customer service and support. Hands down the best I have experienced. #### Cons Nothing really comes to mind. My very esoteric need is to easily replicate production environment into staging. This is not really supported in an automated way. #### Reasons for choosing Novi AMS Modern open API, tight integration with QuickBooks Online, ease of membership management and renewals, intuitive elegant interface. #### Reasons for switching to Novi AMS CLOC needed to re-architect it's entire business IT ecosystem so it can support our changing needs and evolving technological landscape. #### Vendor response Misha, First, thank you for taking the time to write such a thoughtful and informative review. Second -- we've loved having you and your team on Novi to continue to challenge us and push us in new ways, making Novi a better system for all. We look forward to many more years of partnership with CLOC! Replied April 2022 --- ### Great AMS with better customer service - Overall rating: 5/5 - Reviewer: Benjamin B. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: March 2021 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Novi's customer service and responsiveness are the best I've seen from a vendor. Our website and database are intuitive and easy to use, and the chat function for customer support is quick. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The learning curve is not steep, as it is with many other AMS/donor management systems, the controls are intuitive, and the customer services has been highly responsive. #### Cons I'd like to see a more robust email automation process, separate from the link to mailchimp or constant contact. I'd like for it send emails to members thanking them for payment on receipt. That said, my past requests have been taken into consideration and implemented, so I'm sure this will be added before long. Also, I did balk at the price-tag, at first, but it's worth every penny. #### Reasons for choosing Novi AMS Customer service and integration with Quickbooks and mailchimp were major selling points for us. #### Vendor response Ah, thanks Ben! Glad to hear it's worth every penny :) Thank you for the review. Replied June 2021 --- ### No workarounds is not a joke - Overall rating: 5/5 - Reviewer: Krystal F. - Verified reviewer: Yes - Industry: Management Consulting - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2019 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. The intercom feature - the NoviAMS team is always there to help you out. The sprint release notes come in handy when you need a high level overview of what features are being released. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros - easy to use for all age generations on our team - Quickbooks Online integration makes for seamless accounting - Robust membership database with customizations and relationship eliminated need for spreadsheets - Member compass with centralized information (invoices, registration, renewals, member directory info) #### Cons - I wish we would have switched sooner and that our smaller clients with much smaller budgets could transition onto it. #### Reasons for choosing Novi AMS No other products were considered. #### Reasons for switching to Novi AMS The QBO integration was the #1 reason followed by a more robust membership experience on the backend for our staff. #### Vendor response Thank you so much, Krystal! So glad to hear it's been easy to use and that customer support has been there when you do have questions! We look forward to partnering with you for years to come! Replied February 2020 --- ### AAGO highly recommends NOVI AMS! - Overall rating: 5/5 - Reviewer: Monica R. - Verified reviewer: Yes - Industry: Real Estate - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: August 2026 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. We couldn't be happier with our experience with NOVI AMS! What truly sets them apart is their customer service; the team is always so helpful, no matter the question or challenge we bring to them. What we appreciate most is that NOVI genuinely listens to their customers. Rather than offering generic responses, they consistently work with us toward real solutions that fit our organization's needs. It's clear they value feedback and are committed to continuous improvement. Beyond the support, NOVI has built a product that makes our jobs significantly easier. It allows our team to better serve our membership, streamlining processes that used to take much more time and effort. If you're looking for an association management system backed by a responsive, solutions-oriented team, we highly recommend NOVI AMS! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros What we liked most is the sense of community NOVI AMS has created within association management. Their team is always so helpful, genuinely listens, and consistently works toward real solutions; it feels less like a vendor relationship and more like being part of a community invested in helping us better serve our membership. #### Cons What we liked least was that creating reports had a bit of a learning curve at first. However, with the help of NOVI's help articles, my team and I were able to navigate the process and now create reports with confidence. #### Vendor response Thank you so much for this thoughtful review Monica! The word "community" means a lot to us, it's exactly what we hope people feel, not just a vendor relationship, but a team invested in helping you serve your members well. We're glad the help articles got you and your team comfortable with reporting, and it's great to hear you're building reports with confidence now. We'll keep that learning curve in mind as we look for ways to make it even smoother from the start. Thank you for taking the time to share this, and for recommending us! Replied August 2026 --- ### Knows Association work and very customer-friendly - Overall rating: 5/5 - Reviewer: Therese B. - Verified reviewer: Yes - Industry: Publishing - Company size: Self-Employed - Product usage: Used daily for less than 2 years - Reviewed: March 2021 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Exceptional. Incredibly responsive. Proactive in addressing needs of users. Great sense of user community, too. If you are a small office like me, they hit all the marks really well. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros As an association, it makes a gigantic difference that Novi understands exactly our business, so the software is constantly being updated based on the suggestions of its users. The software reflects how members access and use membership software in ways that larger, more expensive products try to emulate. Changes to the software are ongoing and always in response to actual needs of the users. The Novi staff are always available to help with big and small problems. I never think twice about sending off an email with a question to the staff because I know that they will help me get the answers I seek. #### Cons I'd love to see more web templates to choose from for the design of our website. #### Reasons for choosing Novi AMS The price, product, and service were all right on target. I felt confident about the commitment of the company to their customers that they were going to be around for a long time. #### Reasons for switching to Novi AMS YM was getting more expensive every year, but the costs did not reflect an increase in value in the product. There were membership communication aspects to the software that we never used because they were confusing, not intuitive, and just added another communication layer for folks. #### Vendor response We love working with Therese and we so appreciate you sharing your thoughts and feedback so we continually learn how to improve for ACP and our other customers. We couldn't do it without you! Replied April 2021 --- ### We made the right decision! - Overall rating: 5/5 - Reviewer: Kim F. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: June 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review. This system is going to save staff time with the integrated accounting and database. Having worked with various other AMS systems, it is easy to tell that Novi has been designed by former association management leaders/staff. It checks most all of the boxes and we are very pleased with our decision and investment. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It is very intuitive and there always seems to be a work-around for custom needs. #### Cons The website is a bit restrictive on what changes can be made but overall, we are pleased with the. #### Reasons for choosing Novi AMS Because it is focused on the association management trade. #### Reasons for switching to Novi AMS We had to purchase a very inexpensive piece to keep the association alive during Covid. We were ready for a more robust system. --- ### A tool that grows with your organization - Overall rating: 5/5 - Reviewer: Erin C. - Verified reviewer: Yes - Industry: Professional Training & Coaching - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: January 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review. Overall, Novi is a great product, and I would recommend it to others. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I love that Novi was built by its users and continues to be. They are constantly making improvements, and I love that customer service is so accessible! It has made my job so much easier. #### Cons I struggle with the member renewal process, which seems much more complicated than it needs to be. Also, there is a steep learning curve with the Quickbooks integration, which I am still learning six months in. #### Reasons for choosing Novi AMS It checked the boxes of requirements that we had. #### Reasons for switching to Novi AMS The software was being sunset, and it was no longer meeting our growing needs. --- ### Excellent Customer Service - Overall rating: 5/5 - Reviewer: Tracy O. - Verified reviewer: Yes - Industry: Real Estate - Company size: Self-Employed - Product usage: Used daily for less than 12 months - Reviewed: January 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Integration with QuickBooks Online was one of the things that we switched for. We wanted to be able to keep customer information on customer accounts. The onboarding and customer service are fantastic. #### Cons It's been a learning curve figuring out how to make website changes but I'm getting there. #### Reasons for switching to Novi AMS They had no customer service and the way the invoices and payments integrated with QuickBooks was clunky and often resulted in errors. #### Vendor response Thank you so much for taking the time to leave us a review, Tracy! I'm so glad to hear you've had a great experience with the QBO integration and our customer support team. Replied January 2024 --- ### A robust and intuitive AMS - Overall rating: 5/5 - Reviewer: Kendall M. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: July 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review. My experience has been nothing but positive. I would absolutely recommend Novi to my peers, whether you're a small and mighty association or a larger organization. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros We are a smaller association with 4 staff members. Novi helps us do our jobs more effectively and efficiently. It's a very user-friendly platform and so simple to navigate, but offers everything we need and then some. The two-way sync with QuickBooks is what originally sold us. But I also find both the membership management and web development tools intuitive and robust, and love having them both under one roof. Novi thinks of things we need before we do! (Love the newer census and NPS features.) Their team is extremely responsive to our questions and proactive in providing trainings and support as well as system improvements that are actually based on user requests. #### Cons I have yet to find anything Novi can't do for us. They're constantly evolving to fit the needs of their users. #### Vendor response Wow, Kendall — thank you so much for this incredibly thoughtful feedback. It means the world to us to hear how Novi is making a difference for your team, especially knowing how much you all do with a small staff. I love that the team has started utilizing some of the newer features, like the NPS and census. That’s exactly what we hope for. I’ll be sure to share your kind words with our team — feedback like this fuels us and keeps us focused on what matters most: helping associations thrive. Thank you again for being part of the Novi family. We’re grateful for you! Replied July 2025 --- ### Great AMS System for Associations - Overall rating: 5/5 - Reviewer: Andrea E. - Verified reviewer: Yes - Industry: Management Consulting - Company size: 11-50 employees - Product usage: Used weekly for more than 2 years - Reviewed: January 2026 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The membership, website, and process (dues) management system are well worth the cost! The customer support is also a plus! Someone is always around to answer a question you might have with an explanation that lets you do it on your own, next time. #### Cons Unfortunately, it is a bit pricey compared to other AMS systems, but the value that NOVI adds makes it worth it. #### Vendor response Hi Andrea - thanks so much for taking the time to write a us a review. It's always great to hear positive feedback, especially about responsive and helpful customer support. We're so glad you're getting so much value out of Novi! Replied February 2026 --- ### NOVI AMS if you have been looking for an AMS, sign up now. NOVI is the best out there! - Overall rating: 5/5 - Reviewer: Christian J. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: April 2023 - Review source details: This reviewer was invited by the software vendor to submit an honest review. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros There are a million reasons why we chose and continue to choose NOVI for our association management software. First and foremost, the customer service is bar none. Have a feature you really care about but cant find? They will personally help you find it or submit it as a suggestion for future updates. NOVI is one of the few companies I've felt like actually cares about me after the sale has gone through. We've been customers for over 5 years and have loved every minute of it. The platform is easy to use and reliable. It makes my job so much easier knowing I don't have to worry about our website. These guys are fantastic, I recommend them to everyone in search of an AMS! #### Cons The only complaint here would be our association's need for specific features to be included. I say this full well knowing how incredible the team is at adding new features and listening to what we care about most. No doubt we will see these features at some point. #### Reasons for switching to Novi AMS We switched from word press to a different AMS very briefly. I cant remember the name of it. We had grown significantly and could no longer do everything manually. The other AMS was garbage. NOVI was a little bit pricier, but worth every penny once we jumped in. #### Vendor response Wow, Christian! I read this first thing in the morning and what a great start to the day. Thank you so much for your kind words and for taking the time to write this review. We've loved working with RWAU and appreciate your support since (almost) the beginning. Here's to the next 5 years! Replied April 2023 --- ### Extremely happy with Novi AMS - Overall rating: 5/5 - Reviewer: Denise M. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: Self-Employed - Product usage: Used daily for more than 2 years - Reviewed: June 2022 - Review source details: This reviewer was invited by the software vendor to submit an honest review. I love Novi AMS and the excellent and outstanding service I receive from one of the best teams in the country. I would most definitely refer other association executive to join in on the Novi AMS software and make their jobs more enjoyable and efficient. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros We were old school for many years meaning, we manual entered membership data in Excel spread sheets. In 2018, GCAA began the transaction of moving all membership data to Novi AMS which made my role as the executive director so much more efficient and organized. I am now able to pull up membership account which ease and find all info in one place. This better serves my association members and makes my job so much more enjoyable. Being web based I can now work from anywhere and give better customer service. Plus hosting events with registration, invoices and having communication thru the events has been a huge benefit in our attendance. The ability to get the training needed after onboarding and the relationships that have formed after the last couple years has been a true blessing. There is never anything that I do not get help with immediately due to the best and most professional costumer service. #### Cons I really cannot name a single thing I least like about this software, however I believe an app that we can use on our mobile devices would be a great addition. #### Reasons for choosing Novi AMS The software was affordable but for an association of our size, and the fact that we were not budgeted it was expensive to us in the beginning. The presentation was sincere when given to our board of directors and because we knew we were getting a great software to help us better manage our data, we were ready for the upgrade. The biggest difference for me personally was knowing that the team at NOVI was delivering the training and onboarding process in the most sincere way. You could tell each team member really cared and wanted to make sure we were successful in the transition. You just do not get that type of customer empathy in todays professional world. It meant so much to me that they were very patient, understanding and worked with my schedule. Still to this day, I know that if I have a question or need more training they drop everything to help. The software has changed our association and we have grown since we made the change, but the people is what makes it so positive and successful. #### Vendor response This is going to sound super cheesy, but who doesn't like a little cheese? Denise, your review literally had me tearing up. Thanks so much for the thoughtful feedback. We work hard to be customer-centric and your comment about sincerity and making your job easier is why we love working here and for our customers. THANK YOU! Replied June 2022 --- ### NOVI AMS and why you should choose it. - Overall rating: 5/5 - Reviewer: Jeanne C. - Verified reviewer: Yes - Industry: Real Estate - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: July 2023 - Review source details: This reviewer was invited by the software vendor to submit an honest review. The ease of use with NOVI is amazing. it's so user friendly and always improving. The NOVI team is amazing they really listen to your concerns and feedback. Unlike other database systems I've used, I'm not trying to find something better - I've found it. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The way it integrates with QuickBooks and ease of tracking payments and memberships. it's great for events and advertising. Ease for member use also. #### Cons I don't really have any cons. i am annoyed that i have to get a text every time I log into the database, and no one seems to have fix. it's ok but when you're on a plane and want to work you can't get a text. #### Reasons for choosing Novi AMS We were one of the first associations to buy into NOVI. NAA was offering an option but it was so expensive. #### Reasons for switching to Novi AMS They created a database that was not user friendly, it was basically unusable. #### Vendor response Thank you so much for your review, Jeanne! We've appreciated AOBA's continued partnership throughout the years. I can see how the two-factor authentication text option would not be ideal when on a plane. I'll email you separately about setting up 2FA via an authenticator app instead which should get you back to working in the air! Replied July 2023 --- ### Can't say enough great things about NOVI AMS!!! - Overall rating: 5/5 - Reviewer: kathy p. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2023 - Review source details: This review was submitted organically. No incentive was offered Cost is based on yearly income, training is available often, NOVI Summit held each year is well worth the cost to attend, networking with other NOVI users is absolutely priceless. I honestly can't say enough positive about NOVI. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros EVERY. THING. Quick support, ease of use, integration with mail chimp/constant contact and QBO, transition was smooth and easy, training provided to use is top notch, website design is great and unique for each association. NOVI is genuinely an AMS for trade associations, by associations. #### Cons not a single thing. I would recommend NOVI to everyone. --- ### One year in and all the reviews I have read were on target. - Overall rating: 5/5 - Reviewer: Jason K. - Verified reviewer: Yes - Industry: Education Management - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: May 2023 - Review source details: This reviewer was invited by the software vendor to submit an honest review. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The ability to have multi-tiered, multi-priced costs for our events is huge. #### Cons The thing I like the most about Novi is their ability to listen to their client's concerns. You cant have an out-of-the-box software that fits everyone, but NOVI will listen to you and see if they can figure it out. For example, we had some issues with email deliverability. I had a call with the head of development and the CEO and they worked the problem. They then emailed me back with the solutions and then I had another meeting with the CEO and he showed me the software change they had made to correct our issue, and the issues of all their clients. #### Reasons for choosing Novi AMS Read all the reviews and interviewed 15 to 20 different providers. While NOVI was more expensive, the support is SUPERB and well worth everything. #### Reasons for switching to Novi AMS Association sphere was not flexible, and wouldn't work with us to help correct the issues. #### Vendor response Jason, we really appreciate you taking the time to provide your feedback. Also, how has it already been a year?! We enjoy working with you and the NJPO team. Thanks for working with us to make Novi a better system for all! Replied June 2023 --- ### Novi & it's Staff are the BEST! - Overall rating: 5/5 - Reviewer: Susan H. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: Self-Employed - Product usage: Used daily for more than 2 years - Reviewed: June 2023 - Review source details: This reviewer was invited by the software vendor to submit an honest review. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros My most favorite feature of NoviAms is the Help Center! The staff members in the Help Center are so very important to me since I am a one-person office and have no other staff members to assist when I have questions. The Help Center staff members are always so very helpful when I have questions regarding any process(es) in our Novi System, and if they don't have an immediate reply regarding my questions, they will have a replly usually within an hour. And if they don't have an answer for me immediately, they will always research the issue(s) regarding my question and get back to me with an answer shortly. These staff members are The Best of the Best! #### Cons I can't think of anything at this time that I don't like about Novi! --- ### Great software to allow us to continue to add value to our memebers! - Overall rating: 4/5 - Reviewer: April C. - Verified reviewer: Yes - Industry: Real Estate - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: September 2023 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I really like that you can easily pull data from users. As well as being able to create groups, this allows us to narrow down our target audience of members to ensure that we are getting the appropriate messaging to the right people. #### Cons I haven’t been using long so I am still learning so don’t have anything negative to say at the moment #### Vendor response Thank you for taking a few moments to share your feedback, April! Please don't hesitate to reach out to the team as you continue to learn the system :) We are here to help! Replied September 2023 --- ### Great management software - Overall rating: 5/5 - Reviewer: Jennifer S. - Verified reviewer: Yes - Industry: Non-Profit Organization Management - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: March 2021 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Novi is the best at customer service! There are articles to read, informative roundtables to attend, online chat help, and my onboarding people are still reachable even months after being a client. Super fast response and simple instructions on how to update and fix absolutely anything. Novi is always coming out with new features to make every part more functional and internet safe and savvy. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Integrating into Novi was absolutely seamless! The onboarding team was informative and helpful every step of the way. There was no guess work on the expectations and constant customer support. I like several features the most - entering new members and staff is easy, and so is making changes on the website. Creating and managing events is simple - and so is managing registrations. I love the countdown feature to show how many tickets are left to create a sense of urgency to sell out! I love that all of my members and staff integrate with Constant Contact. I can create lists in Novi that carry over, so I am only sending information to the groups that it pertains to, rather than all the members, all the time. I am sure that they appreciate less emails also! I also like that you really can not make a duplicate business or person entry at all, or a duplicate registration, less room for error, and accounting and member/unit count mistakes. The dashboards are my favorite - I always know how many members I have and how much $ is outstanding. #### Cons The accounting was different for me, not that it is a con, just not all transactions can be fixed or created through Novi. But, after a few months of getting familiar with all the aspects of QB and QB Payments, it meshes well now. I was used to doing all payables and receivables in one place. #### Reasons for choosing Novi AMS N/A #### Reasons for switching to Novi AMS Our state association made the change first, and then other affiliates started. There are 7 of us in NC.....now we can share contacts with the state; which is helpful to us all. #### Vendor response Thank you so much for the review, Jennifer, and I'm so glad to hear your onboarding experience was seamless. I'll be sure to pass that and the features you are really enjoying along to the team :) Thank you again! Replied April 2021 --- ### Fan of the Novi Team - Overall rating: 5/5 - Reviewer: Dominica H. - Verified reviewer: Yes - Industry: Accounting - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: April 2021 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I have been a user since 2016. I was an employee that transitioned from another product to novi. I then became my own business and my clients are novi users who have hired me on for their accounting needs. I get to see a lot of different users interact with novi and I have to say all of them tell me how happy they are that they moved to novi. #### Ratings breakdown - Ease of use: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The thing I like most about novi is that it is so reliable and completes many tasks automatically. It has a seamless hookup with QuickBooks, one that can be counted on to record the transactions accurately. Then there is the staff, they are always ready to help their customers learn. They reach out on a regular basis to check in with them and see if they need anything. When customers suggest a feature that they would like, the novi team goes right to work to make it a reality if it's possible. #### Cons The problem here is that anything I could write here has already been taken care of. Then again, that's not a problem that's fantastic! The novi team does not want their customers to be unhappy and are constantly adding more capability to their product. #### Reasons for switching to Novi AMS To improve reliability and to have it meet our needs more. #### Vendor response Thank you for the review, Dominica! You have been instrumental in our success with the continual feedback you provide. We truly can't do this without customers like you. Thank you! Replied June 2021 ## More reviews [Next reviews](https://www.softwareadvice.com/membership-management/novi-ams-profile/reviews/?page=2) --- Novi AMS Reviews, Pros and Cons - 2026 Software Advice