# charles Software Reviews, Demo & Pricing - 2026 > Review of charles Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/mobile-marketing/charles-profile --- [Home](https://www.softwareadvice.com/) / [Lead Generation Software](https://www.softwareadvice.com/marketing/lead-generation-comparison/) / charles Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview # charles 2026: Benefits, Features & Pricing Wondering if charles is right for your organization? Our Lead Generation Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews ## Overview charles 4.4 [(21)](https://www.softwareadvice.com/mobile-marketing/charles-profile/#reviews) Pricing Starting at €349.00 per month ### About charles The Ask & Order service allows businesses to answer client queries via WhatsApp and help potential customers with their concerns directly on the product detail page or in their retargeting ads. Charles assists marketing teams in solving doubts and guiding clients towards purchasing decisions. It lets them provide adequate information to customers, helping them complete the process and promoting in-chat conversions. The software enables entities to increase the customer lifetime value (CLV) and impact the Net Promoter Score (NPS) through streamlined client support. Charles lets businesses immediately answer their clients directly through chat templates and automation. They can also reach out to their customers to facilitate reorders, after-sales services, and reviews after each purchase. It integrates Messenger APIs with e-commerce backends to bring company product catalogs & checkouts into conversational layouts and platforms. Wondering if charles is right for your organization? Our Lead Generation Software selection experts can help you in 15 minutes or less. ## charles User Interface ## Popular charles Alternatives Main Product charles 4.4 [(21)](https://www.softwareadvice.com/mobile-marketing/charles-profile/#reviews) Ratings Breakdown - 4.29Ease of use - 4.33Value for money - 4.71Customer support - 4.19Functionality Pricing Starting at €349.00 per month Get Price Alternative Product [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3473)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.49Value for money - 4.52Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/) 4.5 [(17625)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/) Ratings Breakdown - 4.38Ease of use - 4.36Value for money - 4.17Customer support - 4.36Functionality Pricing Starting at $13.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2285)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $10.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2561)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.24Ease of use - 4.34Value for money - 4.39Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [Systeme.io](https://www.softwareadvice.com/email-marketing/systeme-io-profile/) 4.8 [(2128)](https://www.softwareadvice.com/email-marketing/systeme-io-profile/reviews/) Ratings Breakdown - 4.65Ease of use - 4.86Value for money - 4.85Customer support - 4.68Functionality Pricing Starting at $17.00 per month Get Price ## charles Pricing and Plans Starting price: €349.00 per month Free Trial Free Version Basic €349.00 usage based, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## charles Features - Popular features found in Lead Generation Campaign Management CRM Data Import/Export Landing Pages/Web Forms Lead Nurturing Lead Qualification Lead Segmentation Lead Verification/Validation Pipeline Management Reporting & Statistics - More features of charles A/B Testing Activity Dashboard Activity Tracking Agent Interface Alerts/Escalation Alerts/Notifications API Audience Targeting Automated Responses Autoresponders Batch Communications Campaign Analytics Campaign Planning Campaign Scheduling Campaign Segmentation Canned Responses Chatbot Chat/Messaging Chat Transcript Click Tracking Code-free Development Communication Management Configurable Workflow Contact Database Contact Management Content Management Conversion Rate Optimization Conversion Tracking Customer Database Customer Engagement Customer Experience Management Customer History Customer Journey Mapping Customer Segmentation Customer Service Analytics Customer Support Customer Surveys Customizable Branding Customizable CTAs Customizable Fields Customizable Forms Customizable Reports Customizable Templates Customization Data Visualization Drag & Drop Drip Campaigns Dynamic Content Email Campaign Management Email Management Email Marketing Email Templates Email Tracking Engagement Tracking Event Triggered Actions Feedback Management File Management File Sharing For Sales/Marketing GDPR Compliance Geotargeting Group Messaging HTML Editor Human Handover Image Library Inbox Management Interaction Tracking Interactive Content Knowledge Base Management Lead Capture Lead Distribution Lead Engagement Lead Management Lead Notifications List Management Live Chat Marketing Automation Mass Texting @mentions Message Personalization Mobile Access Mobile Coupons Mobile Optimization Monitoring Multi-Campaign Multi-Channel Communication Multi-Channel Management Multi-Channel Marketing Multi-Language One-to-One Messaging Performance Management Performance Metrics Personalization Polls/Voting Pre-Configured Bot Preview Functionality Proactive Chat Progress Tracking QR Codes Queue Management Real-Time Analytics Real-time Consumer-facing Chat Real-time Conversations Real-Time Data Real-Time Monitoring Real-Time Notifications Real-Time Reporting Real-Time Updates Reminders Reporting/Analytics ROI Tracking Sales Analytics Sales Reports Scheduled Messaging Search/Filter Segmentation Self Service Portal Social Media Integration Subscriber Management Support Ticket Management Tagging Template Management Third-Party Integrations Transcripts/Chat History Visual Analytics Workflow Automation Workflow Management ## charles Integrations Shopify Integration rated undefined from -1 review Shopware Integration rated undefined from -1 review Slack Integration rated undefined from -1 review WooCommerce Integration rated undefined from -1 review Messenger Integration rated undefined from -1 review Meta for Business Integration rated undefined from -1 review See all 11 integrations ## charles User Reviews Overall Rating 4.4 Ratings Breakdown 5 52% 4 38% 3 10% 2 0% 1 0% Secondary Ratings Ease of Use 4.3 Value for money 4.3 Customer support 4.7 Functionality 4.2 Have you used charles and would like to share your experience with others? Domenico M. Verified reviewer Textiles 51-200 employees Used daily for less than 12 months Reviewed November 2023 Empowering Marketing and Customer Engagement with Hello Charles 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: What I liked most about Hello Charles is its remarkable capability to manage marketing campaigns on WhatsApp. This feature has been a game-changer for us. The ability to interact with our customers in real-time has not only streamlined our communication but also significantly boosted our conversion rates. The platform's intuitive design and efficiency in handling customer queries have greatly enhanced the quality of our customer dialogues, fostering a stronger connection with our brand. Cons: As of now, I am thoroughly satisfied with Hello Charles and its offerings. It has seamlessly integrated into our workflow, and we haven't encountered any major issues. However, as with any software, there is always room for enhancements. I look forward to seeing future updates that might bring even more innovative features or improved user experience. Read More ML Marina L. Verified reviewer Retail 10000+ employees Used daily for less than 12 months Reviewed November 2024 Efficient, proactive and customer-oriented 5 Our collaboration with the service provider Charles for WhatsApp has proven to be very positive. Right from the start of the collaboration, we were supported at all times and Charles was proactive in the implementation. This continues in day-to-day use, where we have always had very good experiences. Individual requests, such as connecting to other systems, were also implemented without any problems and efficiently. Charles actively and intensively exchanged ideas with other service providers to guarantee us the best and fastest possible solution. In addition, we continue to be proactively presented with ideas and further developments that are perfectly tailored to our business model and our goals. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: It is very user-friendly and intuitively designed. You will receive immediate help if questions or problems arise and possible developments tailored to your individual journey will be presented. Cons: At the beginning there were technical difficulties with sending messages to all contacts, but these were immediately noticed and resolved by Charles. Read More KH Kristin H. Verified reviewer Textiles 51-200 employees Used daily for less than 2 years Reviewed August 2023 Charles is recommended 3 Overall recommendable. Friendly staff. Ratings Breakdown 3 Ease of use 5 Customer support 5 Functionality Pros: Customers appreciate contact via WhatsApp Cons: Technical problems and failures again and again Vendor Response Hey Kristin, thanks for your comments, we're happy to hear your customers like hearing from you on WhatsApp. We're really sorry to hear about technical problems. This is not what we want to happen for our clients. Make sure you report any issues and we will do our best to fix them. Best, charles Replied August 2023 Read More PH Peter H. Verified reviewer Textiles 51-200 employees Used daily for less than 2 years Reviewed July 2023 Using Charles to convert website visitors to customers 4 Overall, it's all about using Charles in the right way for your business. This could mean sending out newsletter only during sale events or doing it weekly. It all depends on your average order value and your community. Ratings Breakdown 4 Ease of use 4 Value for money 5 Customer support 4 Functionality Pros: The ability to automate flows makes Charles a very strong tool! Another great use-case, that has been overlooked by many users, is the power to convert website visitors to customers. With a sign-in rate of over 10% it's much higher than in email (2%). Cons: In some cases, Charles may have some minor bugs. Also, analytics might need some extra effort and aren't done as easy as in email tools. Reasons for choosing charles Charles has the opportunity to do some great automating. Vendor Response Peter thanks so much for your review and for choosing us. We're delighted to hear our WhatsApp automation is working well for you and that WhatsApp is proving a successful channel for your business. Converting website visitors is a great insight and one we'll look into more closely. Thanks! We're working on the bugs and adding extra analytics. Keep letting your Success manager know of any problems so we can make sure we fix it. Thanks again and we look forward to working with you for a long time to come. charles Replied August 2023 Read More LS Louisa S. Verified reviewer Consumer Goods 51-200 employees Used daily for less than 12 months Reviewed April 2024 Great tool, great support 4 Ratings Breakdown 5 Ease of use 5 Customer support 4 Functionality Pros: Compared to other tools, Charles offers the ability to seamlessly connect WhatsApp marketing with email marketing via Klaviyo. This effortless integration allows us to pursue an effective multi-channel marketing strategy for both retention and acquisition. The ease of use of the tool makes it particularly intuitive to use, and ideal for planning campaigns and aligning them with business objectives. In addition, the team is very committed from the onboarding phase to success management and is always available to provide support and maximize the success of our marketing activities. Cons: While still being a relatively new tool, charles is on the pricier side and still needs some development in analytics for campaigns, customer insights and flows. Read More LL Laura L. Verified reviewer Wholesale 51-200 employees Used daily for less than 12 months Reviewed July 2023 Very satisfied 4 I have had a very good experience with Charles so far. You always have a fixed contact person, which I find very important. Ratings Breakdown 5 Ease of use 3 Value for money 4 Customer support 4 Functionality Pros: I'm generally very pleased with Charles. It's easy to use and there are a lot of features that you can use to take your Whatsapp marketing to the next level. Cons: Currently, I am still missing reporting or KPI's that can be tracked better.In addition, one or two things could be improved/added to the segmentation. Vendor Response Thanks so much for your feedback Laura. We're happy to hear you find us easy to use and that we help take your WhatsApp marketing to the next level :) We get your KPIs comment. This is something we know is super important to marketers and is a big priority for us in 2023. Keep talking to your Success manager and we'll make sure it's on our product roadmap! charles Replied July 2023 Read More VR Verified Reviewer Automotive 201-500 employees Used daily for less than 2 years Reviewed July 2023 Actually the best choice in the market 4 Powerful tool in mid-short business activities, Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 4 Functionality Pros: Plug & play approach: quick set up before start spreading messages Cons: Data viz, analytics, integrations: I'm sure that all will be improved in less 18 months Vendor Response Wow, we love hearing that – thanks for the review and keep an eye out for new features in the coming months! Replied August 2023 Read More VR Verified Reviewer Apparel & Fashion 11-50 employees Used daily for less than 12 months Review source Reviewed May 2023 Game changer for us and a huge edition to our channels 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The journeys feature as mentioned is great. We use it practically for all our campaign send outs to build interactive message flows instead of just a simple message. Cons: Sometimes there are little bugs with the tool when creating templates but when reporting them to Malte, they are usually fixed in no time. Vendor Response Hey there, Thanks for taking the time to leave your review and we're happy to hear you love Journeys as much as us and Malte is great, isn't he? We'll pass on your kind words! charles Replied August 2023 Read More TS Tabea S. Verified reviewer Food & Beverages 2-10 employees Used daily for less than 12 months Reviewed August 2023 Great Tool but need some improvment 4 Ratings Breakdown 3 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: The support and they are always willing to improve. Cons: That the tool often not work....Some bugs will not been fixed at all. Vendor Response Thanks for the feedback Tabea, we appreciate it. We're glad you feel supported by us and please keep in touch with your Success manager, we're always making improvements to our tool, hopefully your issues will be fixed soon. charles Replied August 2023 Read More NB Noel B. Verified reviewer Medical Devices 11-50 employees Used daily for less than 2 years Reviewed July 2023 CRM would be unthinkable without it 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: Easy operation & constantly growing number of features. The team is always at your side. Cons: In the beginning they still had some bugs. However, these are rapidly decreasing. Vendor Response So great to hear we're an essential part of your CRM, Noel – and that our product is improving. We're working on it. We appreciate you taking the time to give us your feedback! charles Replied August 2023 Read More Showing 1 - 10 of 21 Reviews Load More Reviews ## Other Top Recommended Lead Generation Software [CASTANET](https://www.softwareadvice.com/marketing/castanet-profile/) **5.0** (4) Recently recommended **5** times [Salesforce Marketing Cloud](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) **4.2** (530) Recently recommended **4** times [WP Business Growth Platform](https://www.softwareadvice.com/crm/warmprospect-crm-profile/) **5.0** (1) Recently recommended **4** times [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6234) Recently recommended **3** times Stuck Between Options? 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