There was a lot to like about Marin. The best thing about Marin is they are always looking to improve their algorithm and tools. They’re support team is awesome as well.

If you have a lot of data, bulk sheets can error and those errors can be hard to figure out

Overall, support has been great and helped us cross any hurdle. We have been able to setup some incredible dashboards that have helped us prove the value to all stakeholders.

I love the bulk functions and ease of setting up dashboards for reporting.

The interface could me a little easier to navigate and getting reports into Google Sheets is more difficult than other platforms.

I have used the bidding algorithm for 6 years and it is really solid for large google ads accounts, however anything else I don't use Marin for since it is just not very good at performing manual tasks, the ads editor is much better for that.

The bidding algorithm which we have used for 6 years, anything else is not worth mentioning.

Support is bad. Interface is unintuitive. Setup is a pain in the "new" Marin One, it was a lot easier in the old Marin Search. A lot of features are not working in Marin One even though they launched it 2 years ago, so you have to toggle between One, Search and Social which is a real headache. Eager to collect payments, but not eager to help setting up clients in the new Marin One platform. Can't answer simple questions about how to setup CPA bidding for facebook, but refer to old guides for the old interface.

The automated bidding algorithms are way more advanced than I originally realised. Setting up a combination of automated bidding rules, triggered bid adjustments, and learning algorithms can really make any marketing account way more cost efficient.

Old User Interface - could use a refresher.

great service, needs to work on CS

I used Marin a couple of years back and their automated bidding is superb to anything else I have ever used

Customer service was a constant let down - this is why I stopped using Marin

Marin used to be good but somewhere along the line they only focused on their enterprise customers so beware SMB businesses

Has good features like budget projection

Poor performance and poor customer support

You can easily set up and analyze A/B tests for your paid search accounts across Google, Bing, and Gemini.

I really liked how easy it is to set up A/B tests for keywords and ad copy. I think this was super beneficial for optimizing a paid search account.

I thought the customer service was terrible. I also do not like how you cannot see today's data/performance and have to wait until the next day.

Marin helps us to track and handle advanced keyword bidding.

The most liked feature by me is that Marin helps me to do tasks in bulk to Google And Bing Ads.

Sometimes graphs don’t correspondent to the chosen filters which is very irritating.

Intuitive interface. Great tool to use for automating reports. Easy to create campaign rules to meet performance.

Unable to create rules for soft KPI campaigns such as click-through rate, cost-per-click and others.