Firepoint Software

4.68 / 5 (19)

Our advisors have recommended this product 12 times in the last 30 days

About Firepoint


Firepoint is a cloud-based lead generation and business management solution that caters to small and midsize businesses in the real estate industry. It helps users manage leads, track team activities and report key metrics.

Firepoint offers built-in search engine marketing (SEM) capabilities to help real estate companies search quality leads in their proximity or in a selected area. It offers a customizable dashboard for managers that provides transparency into lead generation, agent performance, budgeting, lead conversions and more. Managers can adjust the lead-gen budget, add new team members into the system and set rules to control agent expenses.

With Firepoint, businesses can explore and capture leads from multiple online sources, such as property renting websites like Trulia and Realtor.com or social media platforms likes Facebook and Twitter. It also offers tools to run marketing campaigns, track client referrals, categorize leads and stay connected with existing clients through periodic emails.

Firepoint is available on a monthly subscription that includes support via phone and email.



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Supported Operating System(s):

Mac OS, Web browser (OS agnostic)

19 Reviews of Firepoint

Average User Ratings

Overall

4.68 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(15)

4 stars

(2)

3 stars

(2)

2 stars

(0)

1 stars

(0)

Likelihood to Recommend

Not likely

Very likely

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Showing 1-19 of 19 reviews

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November 2017

Lainie from Homes By Lainie Real Estate Group

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Comparable system to more expensive options with better customer service.

Pros

We have been using Firepoint for more than a year now. We came from a much more expensive system and have found Firepoint to be just as good, if not better. The customer service we receive from our Account Manager and all the other staff at Firepoint far exceeds any of the other companies we work with. We also like that they are continually improving our system to make it as robust as possible. We look forward to working hand in hand with Firepoint for many years to come!

Cons

We would like to see the system be more robust. Firepoint is still a startup, and we look forward to seeing how it grows in the future.

November 2017

Jennifer from Agent REbox

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

We work with over 200 agents and Firepoint by far is one of the easiest to use platforms available.

Pros

Very simple to get someone set up and working. Even those agents who don't like CRM's or technology in general can navigate the system relatively easily. For those that want more, Firepoint is able to be customized regardless of how many custom pages you want, how big your team is or how many clients you have.

Cons

The only negative I can think of would be to be able to implement their list of upcoming features now (since I am not patient).

November 2017

Thom from Core Group Realty

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

This product has been the best system for our business!

Pros

We switched over a few years back from another big platform and have been extremely happy! The cost savings and the usability of the system has made it totally worthwhile for the change. Our agents love using it and find it so user friendly. The reporting funtions help me keep agents accountable as well as track our marketing budgets.

July 2018

Jason from Jason Bramblett Real Estate

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

July 2018

One of the best crm I have used in our 20 years in business..

Pros

Very professional team. The customer service is some of the best we have experienced in the past 20 years in real estate.

Cons

We have no complaints. My team would like features released faster, however every feature that is released works, from my perspective a proper working system is better than a fast product launch.

November 2017

Rick from RE/MAX Preferred Properties

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

I check out of Firepoint's competitors and decided to go with them. It was great decision for me.

It is helping me grow my business

Pros

It is a very affordable platform. They are constantly adding updates and improving the product. Their support staff is fantastic in helping you out when you need it. The PPC management team is very knowledgeable. The do a great job managing my campaign and get GREAT results.
You will find no better product to help grow you online business. Glad I'm joined them

May 2018

Lexi from Michelle Taylor Realty

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2018

THE BEST CRM! Our team and admin love it

Pros

So easy to use, many automated features, each agent has their own login. The customer support is incredible!

Cons

Can't think of anything, we love everything about it! If there ever was anything I'm sure customer support would be happy to help!

May 2018

Lacey from Realty One Group, Team Lehman AZ

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

May 2018

Fantastic experience, very user friendly!

Pros

The functionality, ease of use, and the fact that if any suggestions are made on how to improve usability or the client experience, there is a team who will take those suggestions to heart and implement changes.

Cons

This really is a tough one for me to answer because any challenges or frustrations I've had in the past, there have been changes made to implement so it is very user friendly.

May 2018

Mark from PorchLight

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2018

Phenomenal CRM with IDX. Worth every penny.

Very easy to manage my teams leads.

Pros

I like that they are always adding features but on a calculated time frame. Other CRMs I have used were always adding new features but still had glitches they never fixed. I love using Firepoint.

Cons

The only feature I wish we had was a pond account. We have a large team and there are a lot of leads in our pond account. I would love a better way to manage it.

May 2018

Jennifer from century 21

Company Size: 201-500 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2018

Love using this platform. We came from Boomtown and hated how we couldn't customize.

ability to customize how we track our clients.

Pros

Love the ability to fine tune it to how we prefer to use it. Customer support is top notch. I also like the ease of data entry.

Cons

Not a whole lot of opportunity here. I suppose I wish it had an auto save function and that you didn't have to respond to emails through the software but you could through gmail.

May 2018

Anonymous

Verified Reviewer

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2018

As a CRM, this is a great tool

Amazing tracking ability as well as customizable options

Pros

It is easy to use and the support team is fantastic, very responsive. I like that there are plenty of options to customize the system for our use.

Cons

Having to bounce around the screen to click the item I need. And not having expense tracking capabilities.

November 2017

Paul from Stellar Realty NW

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2017

Easy interface, amazing support staff, and great ROI tracking

Pros

I love how firepoint can be used as a CRM as well as a lead gen system. It replaced 3 different providers for us at huge savings per month.

Cons

The front end could be a little better, but I hear that is coming very soon. Still generates leads and that is the bottom line for our team.

March 2018

stephen from Blindtex

Company Size: 51-200 employees

Review Source


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2018

Firepoint

Simple Brilliant

Pros

Outstand software as soon as we start to set the system up it was so easy and simple to use. very user-friendly and clear setup process. once set up it made our whole business Real Estate sales process better. With a 20% Improve close it paid for its